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Priviet Social Sciences Journal
Published by PRIVIETLAB
ISSN : 2798866X     EISSN : 27986314     DOI : 10.55942/pssj
PSSJ: Priviet Social Sciences Journal is an open access, monthly peer-reviewed international journal published by PRIVIETLAB. It provides an avenue to academicians, researchers, managers and others to publish their research work that contributes to the knowledge and theory of Social Sciences. PSSJ is published twelve a year. Publisher of Open Access Journals & Books designed to make it easy for worldwide researchers to discover leading-edge scientific research. Working closely with the global scientific community has been at the heart of our book and journal publishing activity. With a portfolio including journals, books, conference proceedings, we focus on Social Sciences and many more. PRIVIETLAB also publishes on behalf of other scientific organizations and represents their needs and those of their members. With worldwide impact, we support researchers, librarians and societies in their endeavours. PRIVIETLAB is an international center for supporting distinguished researchers, teachers, scholars and students who are researching various areas of Business, Science, and Technology. PRIVIETLAB wishes to provide good chances for academic and industry professionals to discuss recent progress in various areas of Business, Science, and Technology. PRIVIETLAB organizes many international conferences, symposia and workshops every year, and provides sponsor or technical support to researchers who wish to organize their own conferences and workshops.
Articles 991 Documents
Village financial accountability and local empowerment strategy in achieving Indonesia Emas 2045: A case study in Amplas Village M. Safii Murad Daulay; Uswatun Hasanah; Ayunda Fatmasari; Oppie Meisya Tanjung; Oki Prayogi; Hajatina Hajatina
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.586

Abstract

This study aims to explore village financial accountability and management strategies implemented for community economic empowerment toward the Indonesia Emas 2045 vision, using Amplas Village in Percut Sei Tuan District as a case study. A descriptive qualitative method was applied through field practice and direct interviews with the village head and local residents of the village. The results show that the village has established a Merah Putih Cooperative as a collective platform for managing agricultural and livestock products, which is officially registered and plays a key role in improving access to capital and product values. Additionally, government support programs, such as the Family Hope Program (PKH) and microenterprise training, have encouraged local community participation in economic activities. However, challenges remain, including unequal aid distribution and a lack of routine outreach. The study concludes that financial accountability through cooperatives and participatory village management strategies has contributed positively to economic empowerment, although further improvements are needed in reporting transparency and equal access to programs. These findings are expected to provide input for village policymakers in designing community-based financial and empowerment policy.
Do profitability and liquidity drive market valuations? A study based on Tobin Q in LQ45 Firms (Q1 2021 – Q3 2024) Aditya Wardana; Rolan Mart Sasongko; Hafidh Rifky Adiyatna; Ryan Setya Budi; Ida Ayu Fatmayuni
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.587

Abstract

This study aims to evaluate the effect of return on assets and current ratio on firm value in LQ45 indexed companies from Q1 2021 until Q3 2024. Quantitative causal-comparative design used and a census sampling of 45 companies (675 observations), This study employs Tobin’s Q as an indicator of firm value. The analysis reveals that ROA positively and significantly influences firm value, indicating that higher profitability improves investor valuation. In contrast, there is no statistically significant relationship between CR and firm value, suggesting that liquidity is not a primary driver of market valuation. Recommendations include focusing on profitability and asset efficiency to increase firm value, while future research should explore additional variables such as firm size or leverage. The limitations of this study relate to the use of Tobin's Q as a measure of firm value, whereas other methods can also be used.
Comparison of capital structure, risk, and profitability between Islamic and conventional banks in Indonesia Arowadi Lubis; Ida Ayu Fatmayuni; Hikmah Endraswati
Priviet Social Sciences Journal Vol. 5 No. 10 (2025): October 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i10.588

Abstract

This study aims to compare Islamic and Conventional Banks in Indonesia in terms of Capital Structure, Profitability, and Risk handling. Data for the analysis were taken from the quarterly financial reports of nine Islamic and Conventional Banks for the 2013Q1 – 2020Q3 period. Binary logistic regression was employed as an analysis tool using SPSS 19 software. The results show that Islamic and Conventional Banks are significantly different in terms of capital structure, profitability, and risk handling. Conventional banks have better capital structures and profitability. Islamic Banks, on the other hand, have better risk management.
Strategic integration of human resource management and marketing in the digital business era: A systematic literature review Hadi Suriono; Surya Bakti
Priviet Social Sciences Journal Vol. 5 No. 6 (2025): June 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i6.589

Abstract

This study explores the convergence of human resource management (HRM) and marketing within the context of digital transformation by employing a systematic literature review (SLR) approach to synthesize findings from 57 high-quality peer-reviewed articles published between 2010 and 2023. This review identifies key frameworks and technological enablers, such as digital readiness, CRM systems, AI, and cloud-based platforms that facilitate strategic alignment between HRM and marketing. Four major thematic areas have emerged: digital transformation frameworks, mediating roles of technology, integration benefits and challenges, and strategic recommendations. The results reveal that organizations integrating HRM and digital marketing are more likely to achieve enhanced organizational agility, customer satisfaction, and employee engagement. However, challenges such as cultural resistance, skill gaps, and data governance issues remain. This study contributes to the existing body of knowledge by offering a conceptual map of HRM marketing integration and presenting actionable insights for both scholars and practitioners in digital business transformation. Recommendations include fostering a digital-first culture, investing in continuous employee development, and deploying integrated digital infrastructure. Future research directions are proposed to empirically validate the reviewed frameworks and examine long-term integration outcomes.
Constructing hope in the Katingan River: A phenomenological analysis Rendi Indiwara
Priviet Social Sciences Journal Vol. 5 No. 11 (2025): November 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i11.591

Abstract

This phenomenological study examined the lived experiences of vocational high school students engaged in a project-based learning effort designed to alleviate water pollution in the Katingan River through the application of Arduino and Internet of Things (IoT) technology. The research demonstrates a significant transformation in student engagement, evolving from initial bewilderment and reliance on instructor directives to collaborative discovery, peer mentoring, and critical inquiry through observation, recording, and reflective assessment. The study employs Colaizzi’s approach to data analysis to demonstrate that interactive media and experiential learning enhance technical proficiency, ecological consciousness, social accountability, and a profound sense of ownership in the learning process. Reflection served as the fundamental process by which students derived meaning, linking technical work to real-world difficulties and community influences. The results highlight the necessity of incorporating structured reflection into vocational education to foster significant, human-centered, and transformative learning experiences.
When price determines choice: A study on immunity supplement consumers in urban pharmacy I Gusti Ngurah Dwi Wiryawan; Ardi Saputra
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.593

Abstract

The increased use of immune supplements, particularly in urban areas post-pandemic, has raised questions about the reasons behind consumer purchasing behavior regarding these products. This study aims to explore the impact of product quality, price, and brand image on consumer purchasing decisions for immune supplements in Indonesia, specifically for purchases through national pharmacy chains. The study used a quantitative approach, surveying 125 urban consumers using purposive sampling, and analyzed the data using multiple linear regression analysis. The results showed that price was the most significant decision driver, followed by brand image and product quality, with all factors significantly influencing purchasing decisions. This study provides insights into how price, trust, and perceived value significantly influence consumer purchasing decisions. The results are practical for pharmacy managers and health product companies in developing pricing, branding, and product communication strategies aimed at health-conscious urban residents who prefer affordable products.
Improving the effectiveness of performance appraisal systems in public sector administrative divisions Moch Yusuf Giri Nugraha; Ulfa Rahma Putri; Fandi Ahmad
Priviet Social Sciences Journal Vol. 5 No. 10 (2025): October 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i10.598

Abstract

This study explores the suboptimal implementation of performance appraisals for BLUD employees in public hospitals. This research aims to identify existing issues and formulate draft guidelines to enhance the appraisal process. Using a qualitative approach, data were collected through interviews, observations, and document analysis. The analysis refers to Gary Dessler’s book “Human Resource Management” to address the lack of accurate measurement in current practices. The findings reveal several challenges, including the absence of performance dialogue, difficulties in validating performance realization data, subjective behavioral assessments, and unclear evaluation criteria. In response, this study proposes guidelines to serve as a reference for all stakeholders involved in the appraisal process. Additional recommendations include the use of shared digital storage (e.g., Google Drive) for performance documentation and the development of behavior assessment instruments based on the BARS method to improve objectivity and ease of evaluation. These efforts are expected to support a more accurate and accountable performance appraisal system
The urgency of legal considerations in judges decisions on the implementation of Coerced Money (Dwangsom) Aldi Subhan Lubis; Revi Fauzi Putra Mina; Andi Hakim Lubis
Priviet Social Sciences Journal Vol. 5 No. 7 (2025): July 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i7.599

Abstract

This study aims to determine whether the application of forced money (dwangsom) in a judge's decision is a coercive legal instrument to ensure voluntary implementation of a civil decision by the losing party. However, in practice, the absence of standard operating procedures and consistent legal considerations from judges in imposing or rejecting dwangsom create legal uncertainty. This study examines the urgency of rational, fair, and proportional legal considerations in every judge's decision related to the application of dwangsom. Normative legal research with a statutory, doctrinal, and case study approach was used. The results of the study indicate that the absence of explicit legislation regulations causes the judge to rely heavily on subjective interpretations, thereby reducing the effectiveness and coercive power of the decision. Therefore, a deep legal understanding and mature legal considerations are needed from judges when imposing dwangsom as a form of legal protection for parties with good intentions. This study also recommends judicial guidelines or regulatory updates to strengthen certainty and fairness in the application of dwangsom in civil courts.
Digital activism and youth participation in Indonesia: A qualitative study of social media’s role in contemporary social movements Bernardus Herdian Nugroho
Priviet Social Sciences Journal Vol. 5 No. 10 (2025): October 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i10.603

Abstract

Amidst Indonesia's evolving democratic landscape, digital activism has become a defining arena for youth-driven civic engagement. This qualitative research delves into how Indonesian youth are harnessing social media platforms to propel contemporary social movements. Drawing from in-depth case studies of two pivotal movements—#ReformasiDikorupsi and #TolakOmnibusLaw—and candid interviews with activists, this study uncovers the strategies, motivations, and profound challenges that they navigate. Our findings reveal that social media acts as a powerful catalyst for rapid mobilization and broad participation, effectively forging a collective identity and solidarity among youth activists. Online campaigns demonstrably amplify on-the-ground protests, contributing to tangible outcomes such as policy shifts. However, this empowerment is contested within a digital terrain fraught with significant obstacles. Activists must contend with the rampant spread of misinformation and harassment, an overreliance on virality to achieve impact, and the organized counter-mobilization of "cyber troops" seeking to undermine their narratives. Ultimately, this study argues that while digital activism is a vital force for enhancing youth political participation and social awareness, its effectiveness is critically contingent on a delicate balance between digital literacy, platform governance, and the seamless integration of online efforts with offline action. These insights offer a nuanced understanding of both the promise and perils of Indonesia's digital public sphere in the ongoing struggle for social change.
Development of the Gambo Jumputan Batik craft industry as a local potential in the Musi Banyuasin Region Aldri Oktanedi; Maulida Masyitoh
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.611

Abstract

Toman Village has agricultural potential for development, one of which is the use of natural dyes from gambier sap waste as the main ingredient for batik dyes. Besides functioning as a natural dye, it also maintains the environmental ecosystem. The batik industry in Toman Village is growing rapidly; however, it faces many challenges in developing its business. Researchers studying this matter aim to analyze the problems faced by the Jumputan Gambo batik industry and formulate strategies for its development in Toman Village. A descriptive qualitative method with a case study strategy was used. The data in this study were collected through observations and in-depth interviews with each research participant. The results showed that the batik handicraft industry has great potential to develop and plays an important role in sustaining people's lives. However, its development has not been maximized and has not received significant support from related parties. The small batik industry faces many challenges in the form of non-optimal work productivity of craftsmen, slow regeneration, inability to engage in online marketing, and Jumputan batik Gambo cloth products are still fixated on traditional designs and colors or patterns, so that the market segment is limited and capital constraints. The efforts that can be made to develop batik include strengthening access to market information and financial aspects, increasing the competence of batik business actors to innovate and create new products or motifs, encouraging batik business actors to collaborate with other parties, and building partner commitments to mitigate market uncertainty.

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