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Priviet Social Sciences Journal
Published by PRIVIETLAB
ISSN : 2798866X     EISSN : 27986314     DOI : 10.55942/pssj
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences
PSSJ: Priviet Social Sciences Journal is an open access, monthly peer-reviewed international journal published by PRIVIETLAB. It provides an avenue to academicians, researchers, managers and others to publish their research work that contributes to the knowledge and theory of Social Sciences. PSSJ is published twelve a year. Publisher of Open Access Journals & Books designed to make it easy for worldwide researchers to discover leading-edge scientific research. Working closely with the global scientific community has been at the heart of our book and journal publishing activity. With a portfolio including journals, books, conference proceedings, we focus on Social Sciences and many more. PRIVIETLAB also publishes on behalf of other scientific organizations and represents their needs and those of their members. With worldwide impact, we support researchers, librarians and societies in their endeavours. PRIVIETLAB is an international center for supporting distinguished researchers, teachers, scholars and students who are researching various areas of Business, Science, and Technology. PRIVIETLAB wishes to provide good chances for academic and industry professionals to discuss recent progress in various areas of Business, Science, and Technology. PRIVIETLAB organizes many international conferences, symposia and workshops every year, and provides sponsor or technical support to researchers who wish to organize their own conferences and workshops.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 991 Documents
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Legal protection of Jathilan Lancur Art as a form of traditional cultural expression Savira Alfi Syahrin; Richardus Novanto
Priviet Social Sciences Journal Vol. 5 No. 8 (2025): August 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i8.613

Abstract

This research examines the urgency of the legal protection of Jathilan Lancur art as a form of traditional cultural expression that is vital to the lives of the people of Yogyakarta. Jathilan Lancur not only functions as a means of traditional ceremonies such as merti desa and clean villages that foster mutual cooperation, but also reflects fundamental values in the form of prayer, gratitude, and enthusiasm for life. The legal protection of this art is crucial, based on Law No. 28/2014 on Copyright and Law No. 5/2017 on the Promotion of Culture. These two regulations confirm Jathilan Lancur’s status as a traditional cultural expression (EBT) that must be inventoried and preserved by the state. The research method applied in this study is juridical-sociological, which examines this protection concretely realized through various initiatives and roles of the Head of the Yogyakarta Special Region Culture Office, including inventory, coaching, organizing festivals, strengthening communities, utilizing technology, and developing regional regulations with the active involvement of the community in three kapanewon in Sleman Regency-Cangkringan (through Kridha Turangga Jati Jiwosari), Kalasan (Turangga Agung & Sekar Mudha Turangga). Sekar Mudha Turangga), and Minggir (Turangga Lancur Jati)-led by maestros, are strong evidence of collaboration in maintaining and inheriting Jathilan Lancur. Thus, legal protection is not just a formality but a guarantee of the sustainability of Jathilan Lancur as an invaluable cultural identity.
Analysis of the impact of social media on shaping public perception of legal cases Ranti Fortuna Pertiwi
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.614

Abstract

Digital social media significantly influences public opinion. Posts accompanied by additional narratives can influence the process of law enforcement. This study employs a qualitative descriptive research method. It analyzes events, facts, conditions, phenomena, and circumstances occurring during the research period by presenting what happened. The research object is the focus of the study, incorporating relevant theories. The findings conclude that social media can enhance transparency, accountability, and public participation in law enforcement. However, social media can also be a source of misinformation, defamation, and even negatively influence the judicial process. Therefore, it is important for the public, law enforcement officials, and social media users to be wise in sharing posts on social media and to be aware of the potential positive and negative impacts of such posts on the legal process. One example of a legal case impacted by the power of social media is Indonesia’s e-KTP corruption case.
The influence of influencers and Instagram social media on purchasing decisions with consumer trust as an intervening variable for nature lovers in DKI Jakarta Muhammad Arjuna Satriawan; Bono Prambudi; Lela Nurlaela Wati
Priviet Social Sciences Journal Vol. 5 No. 5 (2025): May 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i5.616

Abstract

This study aims to analyze and understand the factors influencing purchasing decisions for Eiger products among nature lovers in DKI Jakarta, with a particular focus on the roles of influencer marketing, Instagram-based social media engagement, and consumer trust as mediating variables. The originality of this study lies in its integration of consumer trust as an intervening mechanism within the influencer marketing context, specifically targeting a niche market of outdoor enthusiasts. A descriptive quantitative approach was employed using structural equation Modeling with the partial least squares (SEM-PLS) method. Data were collected from 220 respondents through an online questionnaire and analyzed using SmartPLS version 4.0.0. The results indicate that influencer marketing significantly influences consumer trust, whereas Instagram social media engagement does not have a direct effect on purchasing decisions. Further, consumer trust mediates the relationship between influencer marketing and purchasing decisions, reinforcing the strategic value of building trust in influencer-driven campaigns. This study is limited to Instagram users in DKI Jakarta and focuses solely on the Eiger brand, which may constrain the generalizability of the findings. Nevertheless, this study offers new insights into consumer behavior in the outdoor product segment and contributes to the literature on digital marketing and trust-based purchasing dynamics across generational cohorts.
Income inequality across provinces in Indonesia: An empirical analysis of human development, economic performance, and labor market conditions Al Bina; Leni Kurnia Optari; Heni Widiya
Priviet Social Sciences Journal Vol. 5 No. 6 (2025): June 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i6.617

Abstract

Income inequality is one of the structural challenges faced by many countries, including Indonesia. This phenomenon reflects an unequal distribution of income across regions, which can lead to social injustice and hinder the process of economic development. This study aims to analyze the effects of the Human Development Index (HDI), economic growth, and unemployment rates on income inequality across 34 provinces in Indonesia over the period 2019–2024. The method employed is panel data regression analysis. The findings reveal that the unemployment rate has a positive and significant effect on income inequality. The HDI shows a significant negative effect, while economic growth does not exhibit a statistically significant impact. These findings highlight the importance of policies that prioritize job creation and human development in addressing inequality. Economic growth strategies should also be designed to be more inclusive.
Sustainable development in Sumatra Island: Spatial distribution and its implications Leni Kurnia Optari; Al Bina
Priviet Social Sciences Journal Vol. 5 No. 5 (2025): May 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i5.618

Abstract

This study aims to examine the implementation of sustainable development on Sumatra Island and its spatial distribution, assessed from economic, social, and environmental dimensions. Data analysis was conducted using a composite index method, which comprises various unitless indicators or sub-indicators. Furthermore, Geographic Information System (GIS) techniques were applied to identify the spatial distribution of sustainable development. For the economic dimension, indicators include Gross Regional Domestic Product (GRDP) per capita and the open unemployment rate. The social dimension was analyzed using the Human Development Index (HDI), school participation rates, life expectancy at birth, and poverty rates. Meanwhile, the environmental dimension utilized indicators such as the environmental quality index, air quality index, water quality index, and land cover quality index. Based on the composite index analysis of sustainable development in Sumatra from 2016 to 2020, the results indicate that regional development, in the short term, can be classified as moderately sustainable. Spatially, the sustainable development index values ranged from 50.01 to 75.00, which falls into the moderately sustainable category.
Transformation of Generation Z's consumption behavior in the digital ecosystem: A theoretical review of social media-based marketing strategies Riy Dewantoro; Sariani Sariani; Hadi Suriono
Priviet Social Sciences Journal Vol. 5 No. 5 (2025): May 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i5.619

Abstract

This study aims to examine the transformation of consumption behavior among Generation Z in Indonesia within the context of the digital ecosystem, focusing on how social media shapes consumption patterns and influences marketing strategies adopted by businesses. This transformation reflects a shift from conventional consumption patterns rooted in functional needs toward more emotional, symbolic, and digitally-driven behaviors. Employing a qualitative descriptive approach through literature review, data were collected from various secondary sources, including scholarly journals, books, and recent research reports. The findings indicate that social media particularly influencer content and visual trends on platforms such as Instagram, TikTok, and YouTube plays a dominant role in shaping self-image and consumption preferences among Generation Z. Impulsive buying behavior is driven by e-commerce promotions, fear of missing out (FOMO), and peer pressure within digital communities. The ease of transactions via digital wallets, instant promotions, and seamless access to diverse products further reinforces a fast and instant consumption pattern. Unfortunately, this trend is not yet balanced by adequate financial literacy. These findings provide a crucial foundation for developing more personalized, interactive, and educational social media marketing strategies, while also supporting the enhancement of financial literacy among Generation Z, who are navigating an ever-evolving digital era.
Portfolio optimization using cryptocurrency Raka Arjunaldi Pramana Putra; Mychelia Champaca
Priviet Social Sciences Journal Vol. 6 No. 1 (2026): January 2026
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v6i1.620

Abstract

This study aims to analyze the role of cryptocurrency investment in optimizing the performance of a portfolio comprising traditional assets, such as stocks, foreign exchange, and gold. This quantitative research employs the Markowitz Mean-Variance Optimization model and Sharpe ratio analysis. The data used consist of monthly closing prices from January 2019 to December 2024 for three cryptocurrencies (BTC, ETH, and XRP), three banking stocks (BBCA, BBRI, and BMRI), three foreign exchange pairs (USD/IDR, EUR/IDR, and GBP/IDR), and gold. A comparison was made between an optimal portfolio without a cryptocurrency and an optimal portfolio with a cryptocurrency. The results indicate that the inclusion of cryptocurrency significantly increased the portfolio's expected return from 14.07% to 32.08%. This increase was accompanied by a rise in risk (standard deviation) from 11.39% to 19.49%. However, portfolio efficiency improved dramatically, as evidenced by the Sharpe ratio surging from 70.89% to 133.83%. In both scenarios, gold consistently played a dominant role as a stabilizing asset in the portfolio. It is concluded that, during the study period, cryptocurrency served as a significant return enhancer and efficiency booster in the investment portfolio.
The commodification of education and inequality in Indonesia: A sociological perspective Kurnia Asni Sari; Suci Wahyu Fajriani; Gunawan Gunawan; Ainul Zulqoifah; Mallia Hartani
Priviet Social Sciences Journal Vol. 5 No. 8 (2025): August 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i8.623

Abstract

This study analyzes the phenomena of commodification and inequality in the Indonesian education industry from a critical sociological perspective. Education, which is a basic right for all citizens, has been transformed into a commercial commodity accessible only to groups with certain economic, social, and cultural capital. This study used qualitative methods with content analysis based on Bourdieu's capital theory and Weber's stratification. The results indicate that commodification of education through superior private schools, tutoring, and achievement pathways strengthens student privilege and widens the gap between social classes. The privatization of education obscures the principle of meritocracy and creates a cycle of structural injustice that ultimately makes it difficult for students to achieve vertical social mobility. This research finds that educational inequality in Indonesia is not only a matter of access but also a structural problem that is supported by an unequal social, cultural, and economic system.
Analysis of macroeconomic factors affecting poverty levels in Indonesia using a dummy regression model approach Nur Rezky Safitriani; Valina Ambarwati; Miftahull Jannah; Nabila Safitri
Priviet Social Sciences Journal Vol. 5 No. 8 (2025): August 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i8.630

Abstract

Poverty in Indonesia remains a complex macroeconomic issue, influenced by various social, economic, and regional disparities. This study employed a dummy variable regression model to analyze the factors affecting poverty more comprehensively, allowing for the identification of categorical geographic effects. This study examines the influence of the Gender Empowerment Index, Expected Years of Schooling, Gini Ratio, Open Unemployment Rate, and Formal Employment on the percentage of the poor population in Indonesia, while considering regional classifications in Western, Central, and Eastern Indonesia. The results show that the Gender Empowerment Index and proportion of Formal Employment have a significant negative effect on poverty, while the Gini Ratio has a significant positive effect. Additionally, the Western and Central regions exhibit significantly lower poverty rates than the eastern region. The dummy regression model explains 83,64% of the variation in poverty across provinces, making it a relevant basis for formulating region-specific and macro-economically informed poverty alleviation policies.
The role of academic advisors in assisting sociology students Faculty of Social and Political Sciences, University of Riau Achmad Hidir; Yusuf Krisman Gea; Puput Rusmawati; Azzahra Handhika G. Fajri; Siti Wahyu Vitamagistra; Mardatillah Mardatillah
Priviet Social Sciences Journal Vol. 5 No. 10 (2025): October 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i10.631

Abstract

This study aims to analyze the role and interpretation of Sociology students at the Faculty of Social and Political Sciences (FISIP) of Riau University regarding the role of academic advisors (PA). Paradigmatically, Parsons' structural functionalism theory is often identified with a quantitative approach. However, this study consciously employs Parsons' Role Theory as the theoretical framework for qualitative research, as it focuses on the concepts of “role” and “role expectations,” which are relevant for an in-depth exploration from the students' perspective. The method used is a qualitative approach with a descriptive case study design. Primary data were collected through semi-structured in-depth interviews with 2023 sociology students selected purposively. Data analysis used Miles and Huberman's interactive model, which includes data reduction, data presentation, and conclusion-drawing. The results show that students have diverse interpretations of the role of PA lecturers, which are often adapted to their personal needs and experiences.  The main findings reveal a gap between students' role expectations and the role performance they perceive from academic advisors. This study concludes that the implementation of the academic advising system at the Faculty of Social and Political Sciences, University of Riau, has not been fully effective in meeting students' expectations, and further evaluation is needed to bridge this gap between the two.

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