cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Budi Supriyatno
Contact Email
belgangjambe3@gmail.com
Phone
+6289617699764
Journal Mail Official
belgangjambe3@gmail.com
Editorial Address
Jln. Prof. Dr. Hamka No 72 Gaga Larangan, TANGERANG, Banten
Location
Kota tangerang,
Banten
INDONESIA
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) journal
Published by Brilian Media
ISSN : -     EISSN : 25033212     DOI : -
Core Subject : Economy, Science, Social, Engineering,
Computer Science & IT Economics, Econometrics & Finance Engineering Law, Crime, Criminology & Criminal Justice Social Sciences
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) journal publishing scientific papers in the form of journals of philosophy in general and economics. An objective of the IJESPG (International Journal of Engineering, Economic, Social Politic and Government) journal is to promote the wide dissemination of the results Engineering, Economic, Social Politic and Government. The IJESPG is intended to be the journal for publishing articles reporting the results of research on business. The IJESPG invites manuscripts in the areas: Economic, Management, Social Politic, Government. The IJESPG accepts articles on any business related subjects and any research methodology that meet the standards established for publication in the journal. The primary, but not exclusive, audiences are academicians, graduate students, practitioners, and others interested in business research. The primary criterion for publication in IJESPG is the significance of the contribution an article makes to the literature in business area, i.e., the significance of the contribution and on the rigor of analysis and presentation of the paper. The acceptance decision is made based upon an independent review process that provides critically constructive and prompt evaluations of submitted manuscripts.
Arjuna Subject : Umum - Umum
Articles 88 Documents
 5   6   7   8   9 
Forecasting Raw Material Inventory Using Exponential Smoothing and Moving Average Methods Yasmin Humaira Rahmad
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 2 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.89

Abstract

The production process is carried out to convert raw materials into finished products. One factor that influences the smooth running of production is the availability of sufficient raw materials. PT X, which produces carton boxes, currently needs help predicting production needs. This research aims to determine the appropriate raw material forecasting method by comparing two methods, namely exponential smoothing and moving average. The moving value used in the moving average method is 2, while the alpha (α) value used in the exponential smoothing method is 0.1. The forecasting results using these two methods were then tested for error levels. The forecast error level test results show that the exponential smoothing forecasting method with a value of α = 0.1 has the lowest error value compared to the moving average method.
Efektivitas Inovasi CES-PLONG Dalam Upaya Menekan Prevalensi Stunting di Wilayah Kerja UPTD. Puskesmas Klungkung I Ni Wayan Suartini
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.90

Abstract

This research analyzes the effectiveness of the CES-PLONG innovation in efforts to reduce the prevalence of stunting in UPTD. Klungkung I Community Health Center uses effectiveness theory by Sutrisno which indicators of program understanding, right on target, on time, goal achievement and real change. The research method used is descriptive qualitative. The result of this research is implementation of the CES-PLONG innovation program at UPTD. Klungkung I Community Health Center is not fully effective because several obstacles are still found, such as there are still communities with a conservative mindset, socialization that is not optimal, socialization of digital information media is not optimal and they do not have a monitoring system for implementing CES-PLONG innovations. The recommendations that can be given are community health centers that need to take a more in-depth approach to communities that still have a conservative mindset, carry out regular outreach, socialize Linktree to the community and create a supervision system to monitor the implementation of the CES-PLONG innovation program. Abstrak Penelitian ini menganalisis efektivitas inovasi CES-PLONG dalam upaya menurunkan prevalensi stunting di wilayah UPTD. Puskesmas Klungkung I dengan menggunakan teori efektivitas oleh Sutrisno yang terdiri dari indikator pemahaman program, tepat sasaran, tepat waktu, pencapaian tujuan, dan perubahan nyata. Metode penelitian yang digunakan adalah deskriptif kualitatif. Hasil dari penelitian ini adalah pelaksanaan program inovasi CES-PLONG di UPTD. Puskesmas Klungkung I belum sepenuhnya efektif karena masih ditemukan beberapa kendala seperti masih terdapat masyarakat dengan pola pikir konservatif, sosialisasi yang belum optimal, sosialisasi media informasi digital yang belum optimal serta belum memiliki sistem pengawasan untuk pelaksanaan inovasi CES-PLONG di seluruh wilayah kerja UPTD. Puskesmas klungkung I. Adapun rekomendasi yang dapat diberikan, yaitu puskesmas perlu melakukan pendekatan yang lebih mandalam ke masyarakat yang masih memiliki pola pikir konservatif, melakukan sosialisasi secara rutin, mensosialisasikan linktree kepada masyarakat dan membuat sistem pengawasan untuk memantau pelaksanaan program inovasi CES-PLONG. Kata Kunci: Efektivitas, inovasi CES-PLONG, Stunting
Innovative Governance Dalam Pengembangan Program Desa Mandiri Sebagai Upaya Pembangunan Berkelanjutan Di Desa Bongkasa Pertiwi, Kecamatan Abiansemal, Kabupaten Badung Ni Nyoman Citra Rahayu Trisna Ari Canti; I Ketut Winaya; I Dewa Ayu Putri Wirantari
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.91

Abstract

Bongkasa Pertiwi Village is one of the villages that is developing innovation by utilizing the village's potential for community welfare. However, during the implementation of the Independent Village Program there were still problems that occurred, such as: a lack of policies governing innovation, a lack of community understanding and participation, and the existence of community groups that no longer carried out activities. This research aims to determine the Innovative Governance carried out in the development of the Independent Village Program in Bongkasa Pertiwi Village. The problem study uses indicators of Innovative Governance theory proposed by Rogers in Suwarno (2008). The research is a type of descriptive qualitative research. The author obtained data by conducting interviews, observations and documentation which were then analyzed using the Miles and Huberman analysis model. The research results show that the development of the Independent Village Program in Bongkasa Pertiwi Village can be categorized as Innovative Governance or innovative governance. However, the Bongkasa Pertiwi Village government still needs to make improvements to increase community participation and understanding. This can be achieved by improving governance through increasing collaboration and program evaluation.
Kualitas Pelayanan Aspirasi Masyarakat Berbasis Online Melalui Aplikasi Sistem Informasi Pengaduan Masyarakat (SIDUMAS) di Kabupaten Badung Ni Putu Ayu Kania Dewi; I Ketut Winaya; Kadek Wiwin Dwi Wismayanti
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.97

Abstract

The Public Complaints Information System Application (SIDUMAS) is an online-based community aspirations service innovation developed by the Badung Regency Comunications and Information Service. This application was created in 2019 to make it easier for the public to provide complaints and aspirations regarding the performance of the Badung Regency Government. The positive thing about estabilishing this application is that people don’t need to bother coming to the relevant service office to make a complaint, just by using a cellphone from home, people can make a complaint with a maximum complaint resolution time of 14 days. However, in it’s implementation there are still problems related to people having difficulty logging into the SIDUMAS, the account verification process takes a long time, the complaint data upload process often fails, there are some people who are limited in accessing the SIDUMAS application, and there is a lack of outreach to the public. The aim of this research is to determine the quality of online-based services for community aspirations through the Public Complaints Information System (SIDUMAS) application in Badung Regency. This research use descriptive qualitative methods with data collection techniques in the form of observation, interview, and documentation. Based on a study of Service Quality theory according to Zeithaml, Parasuraman, and Berry, it was found that the quality of this application has generally been implemented well but there are still several technical obstacles such as faulty infrastructure or an unstable internet network. However, this can be overcome by operators and technicians from the Badung Regency Communications and Information Service. Abstrak Aplikasi Sistem Informasi Pengaduan Masyarakat (SIDUMAS) merupakan suatu inovasi pelayanan aspirasi masyarakat berbasis online yang dikembangkan oleh Dinas Komunikasi dan Informatika Kabupaten Badung. Aplikasi ini mulai dibentuk pada tahun 2019 dalam rangka memberikan kemudahan bagi masyarakat dalam melakukan layanan pengaduan maupun aspirasi terkait kinerja Pemerintah Kabupaten Badung. Hal positif dari dibentuknya aplikasi ini ialah masyarakat tidak perlu repot untuk datang ke kantor dinas terkait untuk melakukan penggaduan, hanya dengan menggunakan handphone dari rumah masyarakat sudah bisa melakukan pengaduan dengan maksmimal waktu penyelesaian pengaduan selama 14 hari. Namun, dalam penerapannya masih terdapat permasalahan terkait masyarakat yang susah login ke dalam aplikasi SIDUMAS, proses verifikasi akun yang lama, proses upload data pengaduan sering mengalami kegagalan, terdapat beberapa masyarakat yang terbatas dalam mengakses aplikasi SIDUMAS, dan kurangnya sosialisasi kepada masyarakat. Tujuan penelitian ini adalah untuk mengetahui kualitas pelayanan aspirasi masyarakat berbasis online melalui aplikasi Sistem Informasi Pengaduan Masyarakat (SIDUMAS) di Kabupaten Badung. Penelitian ini menggunakan metode kualitatif deskriptif dengan teknik pengumpulan data berupa observasi, wawancara, dan dokumentasi. Berdasarkan kajian teori Kualitas Pelayanan menurut Zeithaml, Parasuraman, dan Berry didapatkan bahwa kualitas aplikasi ini secara umum sudah terlaksana dengan baik tetapi masih terdapat beberapa kendala teknis seperti sarana prasarana yang error ataupun jaringan internet yang tidak stabil. Akan tetapi hal tersebut sudah dapat diatasi oleh operator maupun teknisi dari Dinas Komunikasi dan Informatika Kabupaten Badung. Kata Kunci: Kualitas Pelayanan, Aplikasi SIDUMAS, Aspirasi Masyarakat.
Analisis Kualitas Pelayanan Publik Pada Kantor BPJS Kesehatan Kabupaten Klungkung Ni Kadek Sri Ayu Juniari; Ni Putu Anik Prabawati; Kadek Wiwin Dwi Wismayanti
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.98

Abstract

Service quality is very influential in providing a public service. The quality of public services is defined as all forms of effort / totality of services carried out by the state apparatus to the maximum in accordance with the main rules and procedures determined so as to provide products or services based on suitability in order to meet the satisfaction, needs and expectations of the community as service recipients. This study aims to determine the Quality of Public Services at the Social Security Organizing Agency (BPJS) Office. The research method used in this research is a qualitative method with a descriptive approach. The population in this study were Klungkung Regency BPJS employees. The sampling technique used in this study used purposive sampling technique and obtained a sample of 3 informants consisting of the head of the office, BPJS employees, and BPJS health participants. The results of this study provide evidence that Tangible Evidence and Reliability in the quality of public services at the Klungkung Regency Health BPJS Office are not optimal. Responsiveness and Assurance in the quality of public services at the Klungkung Regency Health Office have not gone well. Empathy in the quality of public services at the Klungkung Regency Health BPJS Office is good. Abstrak Kualitas pelayanan merupakan hal yang sangat berpengaruh dalam memberikan sebuah pelayanan publik. Kualitas pelayanan publik diartikan sebagai segala bentuk usaha/totalitas pelayanan yang dilakukan oleh aparatur negara secara maksimal sesuai dengan aturan pokok dan tatacara yang ditentukan sehingga dapat menyediakan produk atau jasa berdasarkan kesesuaian dalam rangka memenuhi kepuasan, kebutuhan dan harapan masyarakat sebagai penerima layanan. Penelitian ini bertujuan untuk mengetahui Kualitas Pelayanan Publik Pada Kantor Badan Penyelenggara Jaminan Sosial (BPJS). Metode penelitian yang digunakan dalam penelitian ini yaitu metode kualitatif dengan pendekatan deskriptif. Populasi dalam penelitian ini karyawan BPJS Kabupaten Klungkung. Teknik penentuan sampel yang digunakan dalam penelitian ini menggunakan teknik Purposive sampling dan diperoleh sampel sebanyak 3 informan yang terdiri dari kepala kantor, pegawai BPJS, dan peserta BPJS kesehatan. Hasil penelitian ini memberikan bukti bahwa Bukti Langsung (Tangible) dan Kehandalan (Reliability) dalam kualitas layanan publik di Kantor BPJS Kesehatan Kabupaten Klungkung belum optimal. Daya Tanggap (Responsiveness) dan Jaminan (Assurance)  dalam kualitas layanan publik di Kantor Kesehatan Kabupaten Klungkung belum berjalan baik. Empati (Empathy) dalam kualitas layanan publik di Kantor BPJS Kesehatan Kabupaten Klungkung sudah baik. Kata Kunci : Kualitas Pelayanan Publik, Tangible, Reliablity, Responsiveness, Assurance, Empathy.    
Kualitas Pelayanan Publik Terhadap Hak Narapidana di Rumah Tahanan Negara Kelas IIB Gianyar Komang Krisnha Putra Markhandhya Arianto; Kadek Wiwin Dwi Wismayanti; I Ketut Winaya
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.99

Abstract

Public service is one of the efforts that can be done by the government in order to prosper the community. In addition to public services, the quality of public services must also be considered so that people as customers feel satisfied when receiving services. Based on its nature, the quality of public services can be divided into 2, namely general ones, namely public services for the general public, and special ones, namely public services aimed at special communities. One of the special community groups is the group of prisoners, prisoners are given services in prisons or detention centers where they are fostered. Class IIB Gianyar State Prison is one of the agencies tasked with providing public services to prisoners' rights. Public services for the rights of prisoners carried out by Class IIB Gianyar Detention Center are very diverse, broadly speaking the public services provided include services in the field of prisoner development, services in the field of security and order, and services in the field of health and care for prisoners. This study used descriptive qualitative methods with data collection techniques in the form of observation, interviews, and documentation. The theory used in this study is the Kotler Theory which examines the quality of public services using 5 indicators, namely reliability, responsiveness, assurance, empathy, and tangible. Using this theory, it can be concluded that public services for the rights of prisoners in Class IIB Gianyar Detention Center can be said to be of high quality, but can still be improved in several ways, such as checking facilities and infrastructure regularly and adding facilities due to overcapacity prisoners.    Abstrak Pelayanan publik merupakan salah satu upaya yang dapat dilakukan pemerintah dalam rangka mensejahterakan masyarakat. Selain pelayanan publik, kualitas pelayanan publik juga harus diperhatikan sehingga masyarakat sebagai pelanggan merasa puas saat menerima pelayanan. Berdasarkan sifatnya kualitas pelayanan publik dapat dibedakan menjadi 2 yaitu bersifat umum yaitu pelayanan publik untuk masyarakat umum, dan bersifat khusus yaitu pelayanan publik yang ditujukan kepada masyarakat khusus. Salah satu kelompok masyarakat khusus adalah kelompok narapidana, narapidana diberikan pelayanan pada Lapas atau Rutan tempat mereka dibina. Rumah Tahanan Negara Kelas IIB Gianyar merupakan salah satu instansi yang bertugas untuk memberikan pelayanan publik terhadap hak narapidana. Pelayanan publik terhadap hak narapidana yang dilakukan Rutan Kelas IIB Gianyar sangat beragam, secara garis besar pelayanan publik yang diberikan meliputi pelayanan bidang pembinaan narapidana, pelayanan bidang keamanan dan ketertiban, serta pelayanan bidang kesehatan dan perawatan narapidana. Penelitian ini menggunakan metode kualitatif deskriptif dengan teknik pengumpulan data berupa observasi, wawancara, dan dokumentasi. Teori yang digunakan dalam penelitian ini adalah Teori Kotler yang mengkaji kualitas pelayanan publik menggunakan 5 indikator yaitu reliability (kehandalan), responsiveness (daya tanggap), assurance (jaminan), empathy (empati), dan tangible (produk fisik). Dengan menggunakan teori tersebut dapat disimpulkan jika pelayanan publik terhadap hak narapidana di Rutan Kelas IIB Gianyar bisa dikatakan sudah berkualitas, namun masih dapat ditingkatkan pada beberapa hal, seperti pengecekan sarana dan prasarana secara rutin serta penambahan fasilitas akibat narapidana yang kelebihan kapasitas.  
Strategi Peningkatan Penerimaan Retribusi Pasar Non Tunai (E-Retribusi) Pelayanan Pasar Kabupaten Tabanan Kadek Orin Sita Maharani Wiardika; Putu Dharmanu Yudartha; Kadek Wiwin Dwi Wismayanti
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.100

Abstract

This research discusses the strategy to increase the revenue of non-cash retribution (e-retribution) in Kediri Market, Tabanan Regency. Through analysis of the findings and SWOT analysis, it is concluded that although a strategy has been designed, its implementation has not been optimal. Several shortcomings were identified, including in environmental scanning, strategy formulation, strategy implementation, and evaluation and control. Based on the findings, suggestions were provided to improve the implementation of the strategy, including identification of the quality of employees, adjustment of the mission, periodic strategy development, and increased use of the systems provided. It is expected that by implementing these suggestions, strategy implementation can run more optimally. Abstrak Penelitian ini membahas tentang strategi peningkatan penerimaan retribusi non-tunai (e-retribusi) di Pasar Kediri Kabupaten Tabanan. Melalui analisis hasil temuan dan analisis SWOT, disimpulkan bahwa meskipun strategi telah dirancang, pelaksanaannya belum optimal. Beberapa kekurangan teridentifikasi, termasuk dalam pemindaian lingkungan, perumusan strategi, implementasi strategi, dan evaluasi serta pengendalian. Berdasarkan temuan tersebut, saran-saran diberikan untuk memperbaiki pelaksanaan strategi, termasuk identifikasi kualitas pegawai, penyesuaian misi, pengembangan strategi berkala, dan peningkatan penggunaan sistem yang disediakan. Diharapkan dengan menerapkan saran-saran tersebut, pelaksanaan strategi dapat berjalan lebih optimal. Kata Kunci: Strategi, E-retribusi, Pasar Kediri, Kabupaten Tabanan, Pemindaian Lingkungan, Perumusan Strategi, Implementasi Strategi, Evaluasi, Pengendalian.
Pengaruh Kualitas Pelayanan Air Bersih dan Sistem Informasi Biaya Tagihan Air Terhadap Kepuasan Pelanggan PDAM Tirta Silaupiasa Kisaran Vebryanty, Evita; Yuliana, Yayuk
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.101

Abstract

This study uses a quantitative descriptive approach, aiming to determine the relationship between two or more variables. The sampling technique in this study used the Random Sampling Technique, namely to determine a random sample of 100 respondents who were customers of PDAM Tirta Silaupiasa Kisaran. The analysis technique used is multiple linear regression analysis. The suitability test using the t test and F test was carried out to test the effect partially and simultaneously between the independent variables and the dependent variable with the assumption that other variables are considered constant. Based on the results of multiple linear regression tests, it is known that the multiple linear regression equation in this study is: Y = 3.940 + 0.109 (X1) + 0.225 (X2). The positive equation value indicates that if there is an increase in Service Quality and Cost Information System, then Customer Satisfaction will also increase. Based on the results of the F test, the calculated f value is 60,091 with a sig level of 0.000, therefore the sig value is 0.000 > 0.05 with a calculated f value of 60,091 > f table 3.94. This indicates that Ho is rejected, so it can be concluded that the independent variables X1 and X2 simultaneously have a positive and significant effect on the dependent variable Y. Based on the test results, the coefficient of determination R2 is 0.533, thus indicating service quality and cost information systems simultaneously jointly influence the satisfaction of partnered customers in PDAM Tirta Silaupiasa Range of 53.3% with the remaining 46.7% which is influenced by factors - factors outside the research.
Efektivitas Penerapan Presensi Berbasis Titik Lokasi Melalui Aplikasi Simak Dihati Dalam Meningkatkan Kedisiplinan Pegawai (Studi Kasus: Kantor Camat Denpasar Selatan) Rahayu, Kadek Intan Siti Rahayu; Wijaya, Komang Adi Sastra; Purnamaningsih, Putu Eka
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 1 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.102

Abstract

The implementation of the Simak Dihati attendance system is one of the applications applied by the South Denpasar Sub-district Office with the aim of improving employee discipline, especially in terms of punctuality. During its implementation at the South Denpasar Sub-district Office since 2022, the Simak Dihati attendance system has encountered several issues such as frequent application errors, rejections when employees take selfies and submit their location points, and uneven employee capabilities. The purpose of this research is to determine the effectiveness of the implementation of the Simak Dihati attendance system in improving employee discipline at the South Denpasar Sub-district Office. This research uses a qualitative method with data collection techniques including observation, interviews, and documentation. The research results based on effectiveness indicators according to Tangkilisan (2005), which consist of Target Achievement, Adaptation Ability, Job Satisfaction, and Responsibility, show that the implementation of online attendance (Simak Dihati) at the South Denpasar Sub-district Office has been effective in terms of target achievement, job satisfaction, and responsibility indicators. However, it has not fully met the Adaptation Ability indicator because many employees are still unable to use the Simak Dihati attendance system, especially older or senior employees, and the devices used often experience issues, thus hindering the implementation of the Simak Dihati attendance system.
Peran Inovasi Produk dalam Meningkatkan Daya Saing Bisnis: Studi Kasus pada Industri Makanan dan Minuman Perusahaan Indonesia Kafah Dewantara Lawitani; Rizqia Khairunnisa Wibowo; Amalia Yuliana Syahba; Intan Mutiara Putri; Sonja Andarini; Indah Respati Kusumasari
IJESPG (International Journal of Engineering, Economic, Social Politic and Government) Vol. 2 No. 2 (2024)
Publisher : IJESPG (International Journal of Engineering, Economic, Social Politic and Government)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26638/ijespg.112

Abstract

Pada era globalisasi, inovasi menjadi faktor kunci untuk membantu negara meningkatkan perekonomian dan daya saing global. Dalam industri makanan dan minuman, inovasi produk memungkinkan perusahaan memenuhi kebutuhan konsumen, memperluas pangsa pasar, dan meningkatkan loyalitas pelanggan. Untuk meningkatkan inovasi, diperlukan dukungan pemerintah, SDM berkualitas, minat pada pekerjaan kreatif, serta kolaborasi antara pemerintah, asosiasi, dan masyarakat dalam mengembangkan inovasi yang dapat meningkatkan daya saing ekonomi negara.Penelitian ini menggunakan metode kualitatif dengan pendekatan naratif untuk menggali pengalaman individu melalui cerita-cerita yang dibagikan dan maknanya. Naratif berfokus pada pemahaman identitas dan pandangan dunia seseorang dari cerita sehari-hari. Tujuannya adalah mengidentifikasi inovasi efektif bagi perusahaan nasional agar produk mereka tetap berkualitas dan relevan di tengah persaingan bisnis yang semakin ketat. Melalui pendekatan naratif, peneliti dapat memahami secara mendalam pengalaman dan perspektif terkait inovasi produk yang dibutuhkan. Inovasi produk sangat penting untuk meningkatkan daya saing bisnis industri makanan dan minuman. Strategi inovasi meliputi memanfaatkan bahan baku lokal, dukungan pemerintah melalui insentif dan kebijakan, investasi perusahaan dalam riset dan pengembangan, serta partisipasi masyarakat. Tantangannya adalah kurangnya dukungan pemerintah, investasi rendah, dan sumber daya manusia berkualitas terbatas. Kolaborasi antara pemerintah, perusahaan, dan masyarakat sangat penting untuk menciptakan lingkungan yang kondusif bagi inovasi dan meningkatkan daya saing ekonomi Indonesia. Inovasi produk sangat penting bagi daya saing bisnis, terutama di industri makanan dan minuman. Mengembangkan produk baru, memperbaiki produk existing, dan memanfaatkan teknologi terbaru dapat memperluas pasar, meningkatkan loyalitas pelanggan, serta menciptakan diferensiasi dari pesaing. Inovasi tidak hanya mencakup produk baru, tetapi juga peningkatan kualitas, keamanan, dan kenyamanan produk. Memanfaatkan bahan baku lokal juga dapat meningkatkan daya saing ekonomi Indonesia secara global.

Page 8 of 9 | Total Record : 88

 5   6   7   8   9 

Filter by Year

2023 2024


Reset
Filter By Issues
All Issue Vol. 2 No. 4 (2024) Vol. 2 No. 3 (2024) Vol. 2 No. 2 (2024) Vol. 2 No. 1 (2024) Vol. 1 No. 4 (2023) Vol. 1 No. 3 (2023) Vol. 1 No. 2 (2023) Vol. 1 No. 1 (2023)