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Contact Name
Ahmad Ashifuddin Aqham
Contact Email
garuda@apji.org
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+6285727710290
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teguh_wiyono@apji.org
Editorial Address
Jl. Pulo Gebang No.107, RW.4, Pulo Gebang, Kec. Cakung, Kota Jakarta Timur, Daerah Khusus Ibukota Jakarta 13950
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Kota adm. jakarta timur,
Dki jakarta
INDONESIA
Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
ISSN : 29859743     EISSN : 29859204     DOI : 10.47861
Jurnal ini memublikasikan artikel-artikel yang berkaitan dengan Jurnal Ilmu Komunikasi, Sosial dan Humaniora. Pengajuan naskah terbuka sepanjang tahun, naskah harus sesuai dengan fokus dan ruang lingkup TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Articles 282 Documents
Strategi Komunikasi CSR Kopi Jago dalam Membangun Brand Awareness di Kalangan Konsumen dan Komunitas Mohammad Syahrul Ihsan; Duvalio Adnan Zordi; Tria Patrianti
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 1 (2026): Februari: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i1.2044

Abstract

This study analyzes the Corporate Social Responsibility (CSR) communication strategy implemented by Kopi Jago in building brand awareness among consumers and local communities. The approach used is descriptive qualitative, with data collection methods through interviews, observation, and documentation. The results of the study show that Kopi Jago integrates CSR as a strategic communication tool to create emotional closeness with consumers, strengthen community involvement, and increase positive public perception of the brand. The CSR programs implemented, such as social assistance to underprivileged communities, barista training for skill development, and environmental campaigns that support sustainability, contribute significantly to increasing brand recognition, brand recall, and positive associations with the brand. This study also found that transparent, consistent CSR communication based on social values can strengthen the brand's relationship with the community, create loyalty, and increase brand awareness at the local level. Overall, well-planned CSR communication has proven effective in building a positive image and sustainable brand awareness.
Political Lobbying Walhi terhadap Krisis Banjir Bandang di Sumatera Neima Aulia; Ahmad Mujammil Raza; Aditia Saputra; Winda Dwi Astuti Zebua
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 1 (2026): Februari: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i1.2071

Abstract

The Indonesian Forum for the Environment (WALHI) responded to the flash flood crisis in Sumatra at the end of 2025. The floods were triggered by massive deforestation and the failure of environmental governance, highlighting the urgency of shifting the paradigm from an anthropocentric discourse (natural disasters) to an ecocentric one (ecological disasters). This study aims to analyze how WALHI utilized the momentum of the crisis to reframe public discourse while also using it as an effective political lobbying tool. The research methods used were descriptive qualitative and data analysis of conventional media (framing) and documentation. The results of the study found that WALHI implemented an integrated public affairs strategy. By shifting the public narrative through media campaigns, it then translated this into political pressure through direct lobbying of the Ministry of Forestry and Commission IV of the Indonesian House of Representatives. This strategy succeeded in pushing for concrete policies such as the revocation of 22 forest management permits and the formation of an investigative working committee in the House of Representatives. The research findings offer an integrative advocacy model for civil society organizations, showing that a combination of effective discourse framing and structured political lobbying can transform ecological crises into substantive policy changes.
Peran Pola Komunikasi Orang Tua dalam Membentuk Karakter Anak: Studi Kasus di Pondok Pesantren Daarul Muqorrobin Kota Tangerang Aini Nur Ainiyah; Faisal Tomi Saputra; Riza Gusti Rahayu
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 1 (2026): Februari: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i1.2077

Abstract

This research aims to explore how parental communication patterns contribute to shaping children's character within an Islamic boarding school environment. The study focuses on students of Daarul Muqorrobin Islamic Boarding School in Tangerang City, who come from diverse family backgrounds and experience varying levels of communication with their parents. Using a qualitative approach and a case study method, data were collected through in-depth interviews, observation, and documentation involving students, parents, and pesantren staff. The Family Communication Patterns (FCP) theory serves as the theoretical framework, identifying family communication types such as consensual, pluralistic, protective, and laissez-faire. The findings reveal that an open and balanced communication pattern (consensual) between control and discussion is more effective in fostering disciplined, moral, and independent character development in students. In contrast, minimal or one-way communication tends to hinder the character-building process. This study offers significant implications for parents and pesantren administrators to establish synergistic communication in order to cultivate morally and spiritually strong future generations.
Dari Candaan ke Krisis: Atribusi Tanggung Jawab Publik terhadap Pernyataan Pejabat Negara dalam Pandemi COVID-19 Rifky Rachmawati Putri; ⁠Rizky Wika Shintya Devi; Ridwan Razib; Sudarto Sudarto
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 1 (2026): Februari: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i1.2086

Abstract

This study examines public attribution of responsibility toward a government official’s humorous statement claiming that “nasi kucing” (a small rice dish) could prevent COVID-19 infection. The incident, which circulated widely through online news portals, sparked public criticism and raised questions about the ethics of crisis communication by state officials. Using a descriptive qualitative approach, this research analyzes news content from several national online media outlets to identify how the public and the media construct responsibility, credibility, and trust. The findings show that the official’s statement was perceived as insensitive and contributed to a communication crisis characterized by irony, satire, and moral outrage. The media framing amplified public attribution of blame, linking the statement to a broader decline in confidence toward governmental communication during the pandemic. This study implies that public officials should employ responsible, empathetic, and evidence-based communication, especially during health crises, to maintain trust and institutional legitimacy. Furthermore, clarity and careful choice of language are key to maintaining public trust and the legitimacy of government institutions during challenging times such as the COVID-19 pandemic.
Digital Tarot: Strategi Membangun Interpersonal Trust melalui Komunikasi Siber Gabriella Salim
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 2 (2026): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i2.2142

Abstract

The rapid development of the modern world has made tarot increasingly recognized by many people. However, the growth of tarot consultation has also generated significant pros and cons within society. Some people believe that tarot consultation is closely related to magical or mystical practices, while others consider tarot cards as a medium used to help individuals find solutions to their problems, both internal and external. In general, tarot consultation involves two individuals engaging in interpersonal communication. Interpersonal communication refers to communication between individuals, occurring when at least two people with different characteristics, values, perspectives, thoughts, and behaviors interact with one another. This study aims to explore the questions arising in society regarding trust in tarot consultations conducted through online chatting, from the perspectives of Pembaca Tarots and clients. Therefore, this research focuses on interpersonal communication strategies used by Pembaca Tarots to build trust with clients through online chatting. The objective of this study is to identify these interpersonal communication strategies in fostering client trust. This research employs a descriptive qualitative method, presenting detailed descriptions of communication strategies and processes. Data were collected through in-depth interviews, observation, documentation, and literature review. The results show that each Pembaca Tarot has unique strategies in building client trust through online chatting. In general, these strategies involve establishing a good relationship with clients by providing excellent service.
Partisipasi Followers Melalui Like pada Konten Informasi Akun Instagram @Bogor24update dalam Membentuk Citra Media Sosial Levinda Melati; Muhammad Luthfie; Agustini Agustini
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 2 (2026): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i2.2152

Abstract

This study aims to analyze followers' participation through the like feature on disaster information content of the Instagram account @bogor24update and its contribution to shaping social media image. A qualitative approach with a single case study method was employed. Data were collected through in-depth interviews and documentation, including insight data and screenshots of posts from December 2025 to January 2026. The findings reveal that likes represent the most dominant form of initial participation. Likes are not merely interpreted as expressions of enjoyment but rather as indicators of attention, information acceptance, and forms of empathy and social concern toward disasters. The high number of likes is influenced by the urgency of the event, its widespread impact on the community, and the quality of visual content. Participation through likes also contributes to building @bogor24update's image as a relevant, fast, and trustworthy local information medium on social media. However, establishing a strong image also requires active two-way communication between the admin and followers. This study recommends improving visual content quality and admin responsiveness to the audience.
Hubungan Stres Kerja dan Dukungan Sosial dengan Work-Life Balance pada Pekerja Industri Pakan Ternak Putranto, Gita Mahendra
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 2 (2026): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i2.2156

Abstract

Work-Life Balance refers to an individual's capacity to harmonize the competing demands of professional responsibilities and personal life, a condition widely recognized as fundamental to employee welfare and organizational productivity. This balance is shaped by a constellation of factors, ranging from organizational and occupational stressors to interpersonal dynamics such as peer and supervisory support. Elevated work stress levels tend to undermine this equilibrium, whereas robust social support networks may function as a psychological buffer against adverse occupational conditions. The present study sought to examine and quantify the association between work stress, social support, and Work-Life Balance among workers employed in the animal feed manufacturing sector at PT. X, Klaten Regency. Utilizing an analytic observational framework with a cross-sectional design, the study encompassed the entire workforce of 34 employees through total sampling. Data collection relied on validated survey instruments, with statistical relationships assessed via the Spearman Correlation method. Findings revealed that most workers reported moderate work stress (41.2%), moderate social support, and moderate Work-Life Balance (38.2%). Statistically significant associations were identified between work stress (p=0.017) and social support (p<0.001) with Work-Life Balance. On the basis of these results, it is recommended that the organization proactively manage employee workload distribution, enhance the quality of workplace social support, and develop structured programs to assist employees in attaining a sustainable balance between professional and personal domains.
Hukum Perizinan Lingkungan sebagai Instrumen Pencapaian Sustainable Development Goals Lizy Marchelina Butarbutar
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 2 (2026): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i2.2162

Abstract

Environmental licensing law plays a strategic role as a development control instrument in supporting the achievement of Sustainable Development Goals. This study aims to analyze the regulation of environmental licensing law within the framework of sustainable development, examine the role of environmental licensing in supporting the achievement of Sustainable Development Goals, and formulate an integration model of environmental licensing law based on Sustainable Development Goals as an environmental policy innovation. This research employs normative legal research using statutory, conceptual, and comparative approaches. The results indicate that environmental licensing regulations in Indonesia, through Law Number 32 of 2009, the Job Creation Law, and Government Regulation Number 22 of 2021, have integrated sustainable development principles through Environmental Impact Assessment (EIA), Environmental Management and Monitoring Efforts (UKL-UPL), and environmental approvals. The implementation of environmental licensing is directly related to the achievement of SDGs, particularly in water resource protection, climate change mitigation, and ecosystem preservation. However, challenges remain, including weak supervision, limited institutional capacity, and minimal public participation. This study proposes an integration model of environmental licensing law based on Sustainable Development Goals through regulatory strengthening, sustainable environmental governance, and integration of SDGs indicators into licensing processes. This model is expected to enhance the effectiveness of environmental licensing law as an innovative instrument to support sustainable development in a systematic and sustainable manner.
Persepsi Masyarakat terhadap Political Branding Anggota DPRD Kota Bogor Raja Aybeun Daffa Sayanda; Koesworo Setiawan; Robby Firliandoko
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 2 (2026): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i2.2169

Abstract

The low level of public trust in local legislative institutions poses a serious challenge to the democratic dynamics in Bogor City, as indicated by various fluctuating community satisfaction survey results. This research aims to analyze in depth the public perception of the political branding strategy carried out by members of The Bogor Parlementary as an effort to restore and increase public trust. Using the Brand Identity Prism theoretical framework developed by Jean-Noel Kapferer, this research dissects political identity through six main dimensions: physique, personality, culture, relationship, reflection, and self-image. The research method applied is descriptive qualitative, with primary data collection techniques through in-depth interviews with key informants in Tanah Sareal District, field observations, and documentation studies. The results showed that public perception of the subject's political branding tended to be positive in the external dimensions, where the subject was portrayed as a young, professional, neat, and communicative figure. However, in the internal dimension, public perception was found to be not optimal due to the lack of emphasis on Bogor's local cultural values and the existence of direct communication access barriers resulting from the use of intermediaries in constituent interactions. The conclusion of this study emphasizes that although the visual image has been well-formed, the level of public trust is still in a transitional stage. Strengthening the consistency between the identity displayed and the actual realization of political promises is needed to transform positive perceptions into stable and sustainable public trust.  
Analisis Bentuk-Bentuk Bullying dalam Film Rumah untuk Alie di Netflix Evi Lia Fauziah; Koesworo Setiawan; Agustini Agustini
TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humani... Vol. 4 No. 2 (2026): Mei: TUTURAN: Jurnal Ilmu Komunikasi, Sosial dan Humaniora
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/tuturan.v4i2.2174

Abstract

Bullying is a social phenomenon that frequently occurs in everyday life and is often portrayed in media as a reflection of power imbalance This study aims to analyze the forms of bullying represented in the film Rumah untuk Alie on Netflix. This research employs a qualitative descriptive approach using a representation analysis method. Data were collected through observation of selected scenes depicting bullying behaviors in the film. The findings reveal that bullying is represented in various forms, including physical, verbal, emotional, and social exclusion. These forms are portrayed through interactions between characters in both family and social environments, illustrating how bullying occurs in different contexts. The results indicate that bullying in the film is not presented as a simple act, but rather as a complex social phenomenon involving emotional impact and unequal power relations. This study implies that film, as a medium, plays an important role in shaping audience understanding of bullying, particularly in recognizing that bullying can occur not only physically but also through subtle social and emotional actions.