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Randika Fandiyanto
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Jl. Pb. Sudirman No.7, Karangasem, Patokan, Kec. Situbondo, Kabupaten Situbondo, Jawa Timur 68312
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Jurnal Mahasiswa Entrepreneur
Published by Universitas Abdurachman Saleh Situbondo
ISSN : 29648750     EISSN : 2964898X     DOI : https://doi.org/10.36841/jme.v2i2
Core Subject : Economy, Social, Engineering,
Economics, Econometrics & Finance Electrical & Electronics Engineering Social Sciences
Jurnal Mahasiswa Entrepreneurship (JME) Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo adalah jurnal yang ditulis oleh mahasiswa FEB UNARS sebagai jembatan antara ilmu dan praktek manajemen. JME mempublikasikan artikel baik berupa telaah pustaka maupun hasil penelitian empiris. JME menerima naskah dari berbagai bidang atau disiplin ilmu, seperti Keuangan, Manajemen Strategi, Pemasaran , Operasional dan Kewirausahaan . Kriteria utama untuk dapat diterima di JME adalah kemampuan untuk memberikan sumbangsih bagi perkembangan ilmu ekonomi khususnya manajemen. JME menerima kiriman naskah/artikel dalam bahasa Indonesia atau Inggris dan harus dinyatakan bahwa naskah yang dikirim tersebut, tidak dikirim atau belum pernah dipublikasikan dalam jurnal lainnya. Keputusan tentang pemuatan artikel dalam JME diambil melalui proses blind review oleh Dewan Redaksi dengan mempertimbangkan antara lain : orisinilitas, aktualitas serta signifikansi kontribusi artikel terhadap pengembangan ilmu pengetahuan maupun praktik dalam dunia nyata. Dewan redaksi akan memberikan telaah konstrutif dan jika dipandang perlu, menyampaikan hasil evaluasi kepada penulis artikel untuk ditanggapi dan didiskusikan. Untuk revisi kecil (minor revision), naskah yang telah diperbaiki bisa langsung mendapat persetujuan untuk dimuat. Artikel yang tidak memenuhi kriteria yang ditetapkan akan dikembalikan.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 696 Documents
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PENGARUH LOKASI DAN KUALITAS MAKANAN TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA WARUNG TANJUNG DI SITUBONDO Firdaus, Mohammad Alaikal; Ediyanto, Ediyanto; Tulhusnah, Lusiana
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 8 (2022): AGUSTUS 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (637.896 KB) | DOI: 10.36841/jme.v1i8.2201

Abstract

This study aims to determine the effect of location and food quality on consumer loyalty with consumer satisfaction as an intervening variable at Warung Tanjung in Situbondo. This type of research is quantitative. The population of this study were visitors to Warung Tanjung in Situbondo. The sampling technique was determined by probability sampling with simple random sampling of 95 respondents. Data analysis and hypothesis testing in this study used the Structural-Partial Least Square (PLS) Equation Model. The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that the location has a significant positive effect on consumer satisfaction. Food Quality has a significant positive effect on Consumer Satisfaction. Location has a positive but not significant effect on Consumer Loyalty. Food Quality has a positive but not significant effect on Consumer Loyalty. Location has a significant positive effect on Consumer Loyalty through Consumer Satisfaction. Food Quality has a significant positive effect on Consumer Loyalty through Consumer Satisfaction.
PENGARUH KUALITAS LAYANAN ISLAMI DAN BRANDIMAGE TERHADAP KEPUASAN NASABAH PADA BANK SYARIAH INDONESIA (BSI) KC JEMBER Fadjriansyah, Agung; Setianingsih, Wahyu Eko; Rusdiyanto, Rusdiyanto
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 1 (2023): JANUARI 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (569.433 KB) | DOI: 10.36841/jme.v2i1.2665

Abstract

Penelitian ini bertujuan untuk menguji pengaruh dari : Variabel Kualitas Layanan Islami terhadap variabel Kepuasan Nasabah, variabel Brand Imageterhadap variabel Kepuasan Nasabah, variabel Kualitas Layanan Islami dan Brand Imageterhadap variabel Kepuasan Nasabah. Jenis penelitian yang dilakukan adalah dengan pendekatan kuantitatif. Obyek dari penelitian ini adalah nasabah yang menggunakan produk Bank Syariah Indonesia (BSI) Kantor Cabang Jember. Teknik pengambilan sampel secara purposive sampling. Sampel sebanyak 100 responden. Metode pengumpulan data dengan menyebarkan kuesioner kepada responden yang sudah pernah mengunjungi Bank Syariah Indonesia (BSI) Kantor Cabang Jember minimal dua kali. Penelitian ini menggunakan Analisis Data secara deskriptif dan jalur. Hasil penelitian ini menunjukan variabel Kualitas Layanan Islami : wujud fisik, daya tanggap, keandalan, jaminan, empati, kepatuhan syariah dan Brand Image : kekuatan merek, keunikan merek, keunggulan merek memiliki pengaruh signifikan terhadap variabel Kepuasan Nasabah.
PENGARUH FINANCIAL TECHNOLOGY TERHADAP INKLUSI KEUANGAN DENGAN LITERASI KEUANGAN SEBAGAI VARIABEL INTERVENING PADA MAHASISWA FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS ABDURACHMAN SALEH SITUBONDO Putri, Resy Selviana Retno; Wiryaningtyas, Dwi Perwitasari; Pramitasari, Triska Dewi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 6 (2022): JUNI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (404.563 KB) | DOI: 10.36841/jme.v1i6.2164

Abstract

The development of technology and information brings very rapid changes in human life. One of them is the innovation in non-cash payments along with the increasing development of technology. The purpose of this study was to analyze and examine the effect of financial technology on financial inclusion with financial literacy as an intervening variable for students of the Faculty of Economics and Business, Abdurachman Saleh University, Situbondo. The sampling technique was determined by probability sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that financial technology has a significant effect on financial literacy, financial technology has a significant effect on financial inclusion. Financial literacy has a significant effect on financial inclusion. The results of the indirect effect hypothesis test show that the financial technology variable has a significant positive.
PENGARUH IMPLEMENTASI EXPERIENTAL MARKETING TERHADAP LOYALITAS MEMBER TOKO ALFA BUSANA DI SUKOWONO Khoiruzzaki, Kiky; Hafidzi, Achmad Hasan; Reskiputri, Tatit Diansari
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 9 (2022): SEPTEMBER 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (297.579 KB) | DOI: 10.36841/jme.v1i9.2384

Abstract

Experiential marketing is a method of providing information about a product or service. Experiential marketing will allow customers to differentiate products and services from one another because they can directly feel and experience the experience through five channels (sense, feel, think, act, related), both before and during the consumption of the product or service. The purpose of this study is to prove the magnitude of the influence of experiential marketing on the loyalty of Alfa fashion store members in Sukowono. This study uses quantitative methods. And the sampling technique used in this study is to use non-probability sampling, which is the technique used in sampling that uses predetermined criteria. While the objects of this research are Alfa fashion member card holders and customers aged 15-70 years, where at that age is a productive age which has met the criteria for member loyalty. The results of this study prove that sense, feel, think, and relate have a significant effect on the loyalty of members of alpha clothing, while act has no significant effect on loyalty of members of alpha clothing.
PENGARUH GROWTH OPPORTUNITY DAN LEVERAGE TERHADAP NILAI PERUSAHAAN DENGAN STRUKTUR MODAL SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN MANUFAKTUR SUB SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BEI TAHUN 2016-2020 Rahmawati, Eka Ayu; Wiryaningtyas, Dwi Perwitasari; Pramitasari, Triska Dewi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 3 (2022): MARET 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (810.244 KB) | DOI: 10.36841/jme.v1i3.2045

Abstract

Economic growth is a tool to measure the progress of a country which can be measured from the production sector. Food and beverage companies are growing rapidly and are expected to meet the daily needs of the community. The purpose of this study was to analyze and test the effect of Growth opportunity and Leverage on firm Value through capital structure. The population in this study are food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange in 2016-2020. The sampling technique used is purposive sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that Growth opportunity has a significant negative effect on capital structure, Growth opportunity has a positive but not significant effect on firm Value, Leverage has a significant positive effect on capital structure, Leverage has a significant positive effect on firm Value, and structure capital has a significant negative effect on firm Value, Growth opportunity on firm Value through capital structure has a significant positive effect, Leverage on firm Value through capital structure has a significant negative effect.
PENGARUH PENDIDIKAN DAN PELATIHAN TERHADAP KINERJA ASN MELALUI DISIPLIN KERJA SEBAGAI VARIABEL INTERVENING PADA RSUD BESUKI KABUPATEN SITUBONDO Marharani, Dyajeng; Arief, Muhammad Yahya; Pramesthi, Riska Ayu
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 9 (2022): SEPTEMBER 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (275.427 KB) | DOI: 10.36841/jme.v1i9.2243

Abstract

Factors that affect performance apart from being competent in their field or according to competence, one of which is work discipline, as well as education and training. Work discipline is a form of training that seeks to improve and shape the knowledge, attitudes and behavior of employees to try to work cooperatively. Education and training have a very significant impact on the achievement of organizational goals. The purpose of this study was to analyze and examine the effect of Education and Training on Performance through Work Discipline as an Intervening Variable at Besuki Hospital, Situbondo Regency. The population in this study were ASN employees (other than organizational leaders) Besuki Hospital, Situbondo Regency. The sampling method is determined by probability sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model – Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that Education and Training has a significant positive effect on work discipline, Education and Training has a significant positive effect on Performance, Work discipline has a significant positive effect on Performance, Education and Training has a significantly positive effect on Performance through Discipline work.
PENGARUH KUALITAS PELAYANAN DAN FASILITAS TERHADAP LOYALITAS KONSUMEN PADA SITUBONDO SPORT CENTER FUTSAL KABUPATEN SITUBONDO DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Noer, Anugrah Ramadhani; Kusnadi, Edy; Praja, Yudha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 1 (2022): JANUARI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (276.936 KB) | DOI: 10.36841/jme.v1i1.1851

Abstract

Marketing management can be defined as the analysis, planning, implementation and control of programs designed to create, build and maintain profitable exchanges with target markets with a view to achieving organizational goals.The purpose of this study was to analyze and examine the effect of service quality and facilities on consumer loyalty through consumer satisfaction. The population in this study are consumers from the Situbondo Sport Center Futsal, Situbondo Regency. The sampling technique was determined by the simple random sampling method. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that service quality has a significant positive effect on consumer satisfaction, facilities have a significant positive effect on consumer satisfaction, service quality has a significant positive effect on consumer loyalty, facilities have a negative but not significant effect on consumer loyalty, satisfaction consumers have a significant positive effect on consumer loyalty, service quality on consumer loyalty through customer satisfaction has a negative but not significant effect, facilities on consumer loyalty through customer satisfaction have a significant positive effect.
PENGARUH KUALITAS PELAYANAN DAN LOKASI DALAM MENENTUKAN LOYALITAS KONSUMEN PADA TOKO SS ASEMBAGUS SITUBONDO DENGAN KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING yulistiawati, Mita; Ediyanto, Ediyanto; Praja, Yudha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 7 (2022): JULI 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (664.588 KB) | DOI: 10.36841/jme.v1i7.2192

Abstract

Marketing is one of the most important factors in the company, so it can be said that marketing is the heart of the life of the company or it can be said that the survival of the company is in marketing activities. The purpose of this study is to determine the effect of service quality and location in determining consumer loyalty at the SS Asembagus Situbondo Store with purchase decisions as an Intervening Variable. The population in this study are all consumers who come to the SS store. The random sampling method (simple probability) pays attention to the strata in the population in this research. In taking this sample using a presentation level of 10%. Data analysis and hypothesis testing in this study used the Structural Equation Model-partial Least Square (PLS-SEM).The results of the direct influence hypothesis test using the Smart PLS 3.0 application, indicate that service quality has a significant positive effect on purchasing decisions, location has a significant positive effect on purchasing decisions, service quality has a significant positive effect on consumer loyalty, location has a significant positive effect on consumer loyalty, consumer loyalty has a significant positive effect significantly positive on the purchase decision.
STUDY EMPIRIS KEPUASAN PELANGGAN TERHADAP CAFE WM (WARUNGMU) WULUHAN JEMBER Hidayatullah, Rachmad Dando; Satoto, Eko Budi; Murtaliningtyas, Wenny
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 1 (2023): JANUARI 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (378.12 KB) | DOI: 10.36841/jme.v2i1.2626

Abstract

Bisnis cafe menjadi salah satu bisnis yang berkembang pesat di era globalisasi dan membuat persaingan bisnis di bidang industri cafe menjadi tantangan tersendiri bagi pemilik usaha di Indonesia. Kualitas memiliki hubungan yang erat dengan kepuasan pelanggan sehingga memberikan suatu dorongan kepada pelanggan untuk menjalin ikatan hubungan yang kuat serta dapat meningkatkan kepuasan pelanggan dan perusahaan memaksimumkan pengalaman pelanggan yang menyenangkan serta meminimumkan pengalaman pelanggan yang kurang menyenangkan. Kepuasan pelanggan menjadi kunci utama serta menjadi salah satu faktor yang mempengaruhi keberhasilan suatu bisnis usaha. Penelitian menggunakan metode Analisis Regresi Linier Berganda dengan variabel bebas yaitu kualitas pelayanan dan kinerja karyawan dan variabel terikat yaitu kepuasan pelanggan dengan sampel sebanyak 95 responden menggunakan kuesioner dan observasi. Hasil penelitian menunjukkan bahwa hipotesis Kualitas Pelayanan mempunyai pengaruh terhadap Kepuasan Konsumen serta kualitas pelayanan mempengaruhi kepuasan konsumen. Selain itu kinerja Karyawan berpengaruh terhadap kepuasan konsumen dan Kinerja karyawan mempengaruhi kepuasan konsumen. Saran yang diberikan kualitas pelayanan dan kinerja karyawan perlu di pertahankan dan ditingkatkan kembali.
KUALITAS PRODUK DAN CELEBRITY ENDORSER DALAM MENENTUKAN MINAT BELI PRODUK MS GLOW MELALUI BRAND IMAGE SEBAGAI VARIABEL INTERVENING DI HANAA BEAUTY STORE SITUBONDO Jannah, Fenina Wierdatul; Karnadi, Karnadi; Harisandi, Yudhistira
Jurnal Mahasiswa Entrepreneurship (JME) Vol 1 No 3 (2022): MARET 2022
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (289.543 KB) | DOI: 10.36841/jme.v1i3.1982

Abstract

The life sustainability of the company in a very competitive competition requires good management in order to be able to maximize product sales, especially at the Hanaa Beauty Store Situbondo. The purpose of this study was to examine the effect of product quality and celebrity endorser on custmer buying interest through brand image as an intervening variable at Hanaa Beauty Store Situbondo. This research is an explanatory research. The population in this study were consumers of Ms Glow product at Hanaa Beauty Store Situbondo. The sampling technique in this study was determined by simple random sampling. The data analisys and hypothesis testing in this study used a structural equation model – partial least square (PLS-SEM). The results of the direct influence hypothesis test using PLS 3.0, show that product quality has a positive but not significant effect on brand image, celebrity endorser has a significant positive effect on brand image, product quality has a significant positive effect on buying interest consumers, celebrity endorser has a significant positive effect on consumer buying interest. The results of the indicate that the product quality variable on consumer buying interest through brand image has a positive but not significant effect, celebrity endorser on consumer buying interest through brand image has a significant positive effect.

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