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INDONESIA
Jurnal Riset Manajemen dan Ekonomi
Published by INSTITUT TEKNOLOGI DAN BISNIS SEMARANG
ISSN : 2985623X     EISSN : 29857678     DOI : 10.54066
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 285 Documents
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Pengaruh Fitur Aplikasi Terhadap Kepuasan Kerja Driver Maxim Di Kota Makassar Akbal Akbal; H Andi saharuddin; Hasiah Hasiah
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2722

Abstract

AKBAL, 2024.The purpose of this study is to find out how application features have an impact on the job satisfaction of Maxim drivers in the city of Makassar. This study uses a quantitative approach with a total of 91 respondents. The driver is sampled by saturation or probability sampling techniques. The results show that the application feature variable has a positive impact on driver satisfaction, with the t-count value being greater than the t-table (15.172 greater than 0.677) and the significant value being less than 0.05 (0.000 lower than 0.05) features.
Persepsi Masyarakat terhadap Kinerja Pegawai di Kantor Kecamatan Marusu Kabupaten Maros Andi Nuryadin; Andi Hendra Syam; A.Fadel Muhammad
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2763

Abstract

Public Perception of Employee Performance at the Marusu District Office, Maros Regency. STIM-LPI Makassar Management Science Study Program Thesis (supervised by Dr. Andi Nuryadin S.E., M.Si. and Dr. Andi Hendra Syam, S.E., M.Si.). This research aims to determine the public's perception of the quality of public services at the Marusu District office, Maros Regency, which until now has not been known, regarding service procedures, certainty of completion time, completeness of facilities and infrastructure, employee behavior, and comfort. This research is a qualitative descriptive research with Respondents consisted of community leaders, youth leaders, religious leaders and women leaders as well as sub-district leaders. Data collection was carried out using observation, interviews and documentation techniques. The data analysis technique used is an interactive analysis technique including data collection, data reduction, data presentation, then drawing conclusions. The results of this research show that the public's perception of service users at the Marusu sub-district office, Maros Regency, is that aspects of public service procedures are easy to access, aspects of facilities and infrastructure are still lacking. Improving the provision of public services in Marusu sub-district, Maros district still depends on the number of queues and the public's perception of friendliness, politeness and comfort is considered good.
Strategi Pengembangan Bisnis Melalui Pendekatan Business Model Canvas pada Usaha Craftwave.id Mia Putri Yeza; Marsya Halya Alfrida; Fauzi Adi Saputra; Wien Kuntan
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2767

Abstract

This research explores the application of the Business Model Canvas (BMC) approach to develop Craftwave.id, a digital service provider specializing in website creation and Instagram content management. The study employs a qualitative descriptive methodology, emphasizing a comprehensive analysis of nine key elements of the BMC framework, including customer segmentation, value propositions, and revenue streams. Findings reveal that by optimizing digital marketing channels and strategic partnerships, Craftwave.id can effectively expand its market reach and improve operational efficiency. The implications suggest the potential for increased revenue and sustained competitiveness in the evolving digital landscape.
Strategi Pemasaran Digital untuk Meningkatkan Brand Awareness di Era E-Commerce Muhammad Rifaldi; Sri Hartati; Muhammad Alfin Vajriansyah
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2790

Abstract

This research explores digital marketing strategies aimed at enhancing brand awareness in the e-commerce era. With the significant shift towards online shopping, brand awareness has become a critical component for businesses. The study utilizes qualitative methods to gather insights on user experiences and perceptions regarding digital marketing and brand awareness. Findings indicate that effective digital marketing strategies, including social media engagement, influencer collaborations, and data analysis, significantly influence brand visibility and consumer interaction. The implications suggest that businesses must adapt their marketing strategies to leverage digital platforms for improved consumer connections and brand recognition..
Analisis Perlakuan Akuntansi Psak No. 10 Atas Selisih Kurs dan Transaksi Mata Uang Asing pada PT Kalbe Farma Tahun 2022 Yumna Qoni’atun Sholihah; Aleesya Mae Danieela; Azhilatul Annisa Parasti; Azkira Taradiva Fadya Putri; Erviana Agustina; Wulandari Agustiningsih
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2802

Abstract

This research analyzes the management of foreign currency transactions and the impact of exchange rate differences on the financial statements of PT Kalbe Farma, a leading pharmaceutical company in Indonesia. Using a qualitative approach with literature study methods and secondary data analysis, this research focuses on the healthcare sector, which is understudied in the context of exchange rate fluctuation risk management. The results show that PT Kalbe Farma has implemented accounting treatments in accordance with PSAK No. 10 for foreign currency transactions. Exchange rate differences are recognized in the income statement, significantly impacting the company's financial position. Although the company has planned risk management strategies such as foreign currency purchases and intensive monitoring, it has not implemented a formal hedging policy. These findings are expected to provide valuable insights for PT Kalbe Farma in optimizing financial management amidst global foreign exchange market volatility.
Analisis Determinan Pertumbuhan Ekonomi Beberapa Provinsi di Pulau Sumatera Mifta Hul Rahman; Rahmat Daniel; Citra Uli; Hidayatulah Hidayatulah
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2825

Abstract

This research aims factors contributing to economic growth in several provinces on Sumatra Island. Economic growth serves as an indicator reflecting the effectiveness of an economy, characterized by a significant increase in the production of goods and services. Key elements contributing to this growth include investment levels, workforce quality, infrastructure development, trade activities, as well as the fiscal and monetary policies implemented.Positive economic growth can be identified when the growth rate of Gross Domestic Product (GDP) exceeds the growth rate of the population, indicating beneficial effects on community welfare. The methodology used in this study is a quantitative approach, employing panel data analysis covering the period from 2009 to 2023, to investigate the impact of Foreign Direct Investment (FDI), Human Development Index (HDI), and inflation on economic growth.The analysis results show that FDI and inflation significantly influence economic growth, while HDI does not exhibit a meaningful impact. These findings provide strategic recommendations for regional development focused on achieving equitable and sustainable growth. This research also emphasizes the importance of implementing effective policies to enhance economic performance and improve the quality of life for communities in Sumatra.
Analisis Prosedur Temu Kembali Arsip Inaktif pada Divisi Corporate Secretary PT Taspen (Persero) Elisabeth Setyani Krismawarti; Christian Wiradendi Wolor; Marsofiyati Marsofiyati
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2827

Abstract

The management of inactive archives is crucial for companies, including PT Dana Tabungan dan Asuransi Pegawai Negeri (TASPEN), which has a large volume of documents. This study aims to understand the procedures for retrieving inactive archives in the Corporate Secretary Division, along with the tools and information systems used. The research employs a descriptive qualitative method through observation, interviews, and documentation. Findings indicate that inactive archives are stored in the Secretariat Department Room for 5 to 10 years. The retrieval procedure involves filling out a request form verified by staff, with search times ranging from 2 to 10 minutes. Challenges include human errors during data input and borrowers forgetting to return archives on time. To address these issues, TASPEN conducts regular training for employees and checks the list of transferred archives. Additionally, TASPEN is innovating by developing an E-Archive system to minimize errors and enhance integrated archive management.
Pengaruh ROA, ROE Terhadap Harga Saham PT Bank Central Asia Tbk Giantoro Pamungkas; Riski Wisnu Prakoso; Muhamad Rifki Aa Alifia; Fini Ikfini Maulaya; Anggi Anggraeni; Shaka Ramadhia
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2833

Abstract

The purpose of this study is to see how Return on Assets (ROA) and Return on Equity (ROE) impact the stock price of PT Bank Central Asia Tbk (BBCA) during the period 2019–2023. ROE and ROA, which are considered to have a significant correlation with stock price movements in the capital market, are important metrics for assessing a company's financial performance. Quantitative methods are used in this study. Secondary data used consist of monthly stock prices listed on the Indonesia Stock Exchange and BBCA's annual financial statements. To see how ROA and ROE impact stock prices simultaneously and partially, using multiple linear regression analysis. The results of the study show that ROA has a positive and significant effect on BBCA's stock price, indicating that the company's efficiency in generating profits from its assets has a direct impact on stock price appreciation. On the other hand, ROE also has a positive and significant effect, indicating that the level of return on shareholder investment is one of the important factors in stock price assessments by investors.
Pengaruh Motivasi dan Inovasi Terhadap Pemanfaatan Media Sosial Sebagai Alat Pembelajaran IPTEK di Kalangan Mahasiswa Manajemen Mutia Anggraeni; Giantoro Pamungkas; Dwi Yuliyanti Fitri; Fina Ikfini Maulaya; Putri Mardiana; Tubagus Faliyan Maulana
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2834

Abstract

Abstract, This study aims to evaluate the impact of motivation and innovation on the use of social media as a learning tool in the field of Science and Technology (IPTEK) among students of the Management Study Program. Social media is now a crucial platform in supporting digital learning, facilitating students to access information and collaborate more interactively. The data used in the study were obtained through filling out a questionnaire by 50 randomly selected management students. Analysis of the results shows that students' intrinsic motivation, such as the drive to learn independently, and extrinsic motivation, such as recognition from peers, have a significant positive correlation with the use of social media for learning purposes. Not only that, the aspect of innovation in the use of social media, such as exploring interactive features such as online discussions and sharing educational content, also strengthens this positive impact. This study suggests that motivation and innovation play an important role in increasing the effectiveness of learning through social media, so it is advisable to emphasize this approach more in designing higher education curricula.
Evaluasi Terhadap Program Franchise Studi Kasus Alfamart di Indonesia Rosiyani Oktavia; Giantoro Pamungkas; Ela Rosita; Robiyatul Aniyah; Haris Munandar
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 1 (2025): JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v3i1.2836

Abstract

The evaluation of the Alfamart franchise program in Indonesia aims to analyze the effectiveness and sustainability of this business model. This research involves interviews with franchise owners as well as quantitative data analysis regarding the growth in the number of outlets. The results obtained show that by 2024, Alfamart will succeed in reaching more than 23,670 outlets, with a franchise strategy that has proven effective in expanding the distribution network. However, there are challenges that need to be overcome, such as improving marketing communications and cultural adaptation in new markets, so that long-term success can be guaranteed.

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