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Contact Name
Hetty Karunia Tunjungsari
Contact Email
ijaeb@untar.ac.id
Phone
+6221-5655806
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ijaeb@untar.ac.id
Editorial Address
Jl. Letjen S. Parman No.1, RT.6/RW.16, Tomang, Kec. Grogol petamburan, Kota Jakarta Barat, Daerah Khusus Ibukota Jakarta 11440
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Kota adm. jakarta barat,
Dki jakarta
INDONESIA
International Journal of Application on Economics and Business
ISSN : -     EISSN : 29871972     DOI : https://doi.org/10.24912/ijaeb
International Journal of Application on Economics and Business (IJAEB) contains articles on the following topics: Entrepreneurship studies, Business studies, Management studies, Accounting studies, Economics studies
Articles 696 Documents
IMPACTS OF ECONOMIC VARIABLES ON SUSTAINABLE ENERGY CONSUMPTION IN VIETNAM Hong, Nguyen Thi; Hoang, Nguyen Cong; Linh, Khuat Vu Ngoc
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.591-606

Abstract

Amidst the global energy crisis and Vietnam's rapid industrialization, this paper explores the imperative to transition towards sustainable energy consumption. With Vietnam's substantial surge in energy demand, the need for sustainable alternatives becomes paramount. Drawing upon an extensive review, this study examines the economic variables influencing sustainable energy consumption in Vietnam. It reveals nuanced impacts of GDP per capita, Foreign Direct Investment (FDI), industrial manufacturing (MNF), Gross Capital Formation (GCF), and Trade Openness (TO) on sustainable energy consumption. Combining these insights with the strategic policy measures outlined in Resolution No. 55-NQ/TW and Resolution No. 136/NQ-CP, the study offers actionable recommendations to expedite Vietnam's transition towards renewable energy targets set for 2030 and 2045.
INFLUENTIAL FACTORS OF PURCHASE INTENTION ON BRAND X LOCAL BEAUTY PRODUCTS Wijaya, Silvia; Ekawati , Sanny
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.607-616

Abstract

The interest in beauty products has recently increased. This research aims to evaluate empirically regarding the impact of E-WOM, brand awareness, and brand image in creating buying interest when purchasing local beauty products in Jakarta. The sample size of this research was 156 respondents with purposive sampling technique. Data collected in this study used questionnaires distributed online through social media to those using brand X local beauty products in Jakarta. Data which have been collected was examined using PLS-SEM with the assistance of version 3 software of SmartPLS. The results showed that E-WOM has a positive and significant impact regarding brand awareness and brand image, while E-WOM and brand awareness do not have a significant influence on purchase intention. In addition, brand image has a positive and significant influence on purchase intention. The benefit of this research for local beauty companies is to manage their marketing communications well so as to engage customer reviews and pay close attention to the brand image that is formed so as to increase customer desire to buy and recommend products to others.
THE DYNAMIC INFLUENCE OF INNOVATION AND RENEWABLE ENERGY CONSUMPTION ON SUSTAINABLE DEVELOPMENT: AN EVALUATION OF VIETNAM Ngan, Dao Phuong; Huyen, Nguyen Thi Thanh; Nguyen, Nguyen Thao; Trang, Tran Mai
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.617-627

Abstract

At the COP26, Prime Minister Pham Minh Chinh stressed the role of climate change and environmental management in economic growth. Vietnam has committed to a clean energy transition, phasing out coal, and achieving net-zero CO2 emissions by 2050, demonstrating its efforts to combat climate change. This paper aimed to explore the relationship between the change of CO2 emissions and factors including renewable energy consumption, population growth rate, GDP per capita, and innovative advances by using the ARDL model covering periods from 1990 to 2021. The results indicated that long-term increases in renewable energy and population growth can reduce CO2 emissions. However, a positive relationship is found between economic growth and CO2 emissions within the same period observed. Whereas innovation was not a determinant of CO2 emissions in the long run. In the shorter term, lags of renewable energy can lead to increased CO2 emissions while lags of innovation and economic growth exhibited a negative impact on emissions. Meanwhile, population growth’s lags have no significant effect on CO2 emissions. Based on these research findings, this paper suggested some comments on the transition to consumption of clean and renewable energy, hopefully achieving net zero by 2050.
IMPACT OF THE AUDIT COMMITTEE AND AUDIT QUALITY ON BANKING EARNINGS QUALITY Sriwati , Sriwati; Verawati , Verawati; Kurniawati, Herni
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.628-637

Abstract

The purpose of the research is to prove empirically how the characteristics of the Audit Committee, namely the characteristics of independence, size / number, and financial expertise (accounting), can improve the quality of earnings generated by banks listed on the Indonesia Stock Exchange. The research method used is quantitative description using annual report data. The research sample is Banking companies in the period 2019-2022. The results of this study prove that the independence and number of audit committees can improve the quality of banking profits, while the expertise and accounting expertise of the audit committee cannot improve or reduce the quality of Indonesian banking earnngs.
FACTORS INFLUENCING THE PERFORMANCE OF KEY ACCOUNT MANAGERS IN THE INDONESIAN BANKING INDUSTRY Pratama, Zipora; Sesarea, Sekarsyifa; Kesuma, Meyriana; Fadillah, Fajar; Williams, Andre
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.638-651

Abstract

The banking business stands as a service-oriented enterprise rooted in the principle of trust, where the banking sector heavily relies on service delivery to manage customer trust, thereby ensuring that clients continue to entrust their funds and financial matters to a bank. Within the realm of banking, Key Account Management (KAM) plays a crucial role in maintaining the trust of clients, particularly those classified as Key Accounts (KA). Given the broad spectrum of banking services such as funds deposit and disbursement and considering that bank clients may range from individuals (B2C) to corporations (B2B), banking services must be always delivered at an optimal level. KAM serves as a frontline entity in managing relationships with clients, especially KAs, who are vital for the success of the banking business. This study aims to identify the factors influencing the performance of KAM in the banking sector, for which an in-depth interview was conducted with three Key Account Managers (KA Managers) in the banking industry in Indonesia. The findings reveal both intrinsic and extrinsic factors impacting the performance of KA Managers, with Trust and Solution, as well as Personal attributes, being identified as the primary factors.
THE INLFUENCE OF ENTREPRENEURIAL ORIENTATION, MARKET ORIENTATION, AND MARKETING CAPABILITY ON CULINARY SME PERFORMANCE IN BINTARO REGION Waga, Robertus Krosihi Jaya; Widjaja, Oey Hannes
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.652-660

Abstract

This research aims to determine the influence of entrepreneurial orientation, market orientation, and marketing capability on the performance of culinary MSME businesses in Bintaro Sector 9. The method used in this research is a quantitative research method and the data collection method used is distributing questionnaires to 80 respondents who are MSMEs in the culinary sector in Taman Jajan Bintaro using a non-probability sampling technique carried out using a purposive sampling approach. The program used to process the data that has been received is the SmartPLS 4 program with a bootstrapping procedure to measure the level of significance. The results obtained in this research indicate that entrepreneurial orientation, market orientation, and marketing capability have a positive and significant effect on the performance of MSMEs.
THE POWER OF BONDING SOCIAL CAPITAL BEHIND THE PROGRESS OF A LEADING TELECOMMUNICATIONS COMPANY Nine, Denita Indah; Sugianto, Helena Anggraeni Tjondro; Ilis, Kristinia
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.661-669

Abstract

This research departs from a phenomenon of a very advanced company for telecommunications in Indonesia. This progress is shown by the net profit it obtained in 2021 of IDR 3,443 trillion. Entering the composition of their HRD team, there was a group of young people, not a group of senior people who had a lot of experience in the business world. Therefore, through this research, we want to get an overview of what is the secret of the company's success through its HRD Team. The research method uses qualitative methods with an ethnographic approach. Based on the results of the study, it was found that one of the secrets behind this success is due to the existence of social capital bonding among young people who sit on the HRD Team. The noble values instilled by the company become values that are lived together so that trust is created among them. This trust forms a social network and eventually becomes a bonding social capital because it brings profits to the company.
FACTORS AFFECTING FIRM VALUE WITH DIVIDEND POLICY AS MODERATING VARIABLE IN CONSUMER NON-CYCLICALS SECTOR INDUSTRIES ON IDX 2020-2022 PERIOD Hengky, Reynaldi; Sufiyati , Sufiyati
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.670-682

Abstract

This study aimed to examine the factors that effecting firm value with dividend policy as moderating variable. With the use of Return on Assets (ROA) as the proxy of Profitability, Current Ratio (CR) as the proxy of Liquidity, Ln (Total Assets) as the proxy of Firm Size, Debt to Equity Ratio (DER) as the proxy of Capital Structure, Working Capital Turnover Ratio (WCT) as the proxy of Working Capital Turnover for the independent variables. The population in this study utilized secondary data obtained from Indonesia Stock Exchange (IDX) with the sample of Consumer Non-Cyclicals sector industries in the period 2020 – 2022. Resulting 20 companies being selected as the research samples that met the criteria with the use of purposive sampling technique. The data were analyzed using Multiple Linear Regression using SPSS 26. The study results indicated that profitability has a significant effect on firm value, while liquidity, firm size, capital structure, and working capital turnover have no significant effect on firm value. Dividend policy is able to moderate the effect of profitability on firm value, but unable to moderate the effect of liquidity and capital structure on firm value.
IMPLICATIONS OF PSAK 72 IMPLEMENTATION AT PT KLM AN AGRICULTURAL TECHNOLOGY-BASED START-UP Gunawan, Nadya; Setijaningsih, Herlin Tundjung
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.683-691

Abstract

Revenue plays a primary role in measuring a company’s financial performance, thus it needs to be accurately measured in accordance with revenue recognition principles to reflect the actual income of the company. The implication of revenue recognition that is not in accordance with the contract can result in inaccuracies in the income statement. Misassessment of revenue, whether overestimated or underestimated, holds the potential to disrupt the reliability of financial information and negatively impact decision-making. This research focuses on assessing the implementation of PSAK 72 at PT KLM, an agricultural start-up that embraces agricultural technology (agritech). Qualitative descriptive method is used to depict the data gathered through interviews and observation using PSAK 72 framework as a guideline. The research reveals that revenue recognition at PT KLM aligns with the PSAK 72 guideline, even though PT KLM faced some challenges in its implementation. These findings demonstrate the company's commitment to compliance with relevant accounting standards and accurate revenue recognition. This has positive implications for the quality of financial information generated by the company.
DIGITAL CONTENT MARKETING DEVELOPMENT WITH A LEVEL UP STRATEGY FOR MSME’s IN INDONESIA “FROM LOCAL TO GLOBAL” Wijaya, Carissa Vienna; Putri, Angely Olivia; Wijaya, Septihani Michella; Wijaya, Andi
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.692-701

Abstract

Small and Medium Enterprises (MSMEs) in Indonesia seem to be experiencing challenges due to the rise of imported products circulating in the Indonesian market. However, the quality of MSME products is inconsistent. Not many buy local products or brands. Not all MSMEs in Indonesia have been digitized, which is why the development of digital marketing content with a level up strategy for MSMEs is still weak. We propose a Show with MSMEs strategy "From Local, For Global" and Integrated Marketing Communication suggested to be able to increase consumer awareness and interest by holding festivals and marketing bazaars. We believe this strategy can increase brand awareness, brand interest, and the brand image of MSMEs. We also develop a monitoring and control plan to measure the effectiveness of using the Key Performance Indicators. The research method than we used in this research are qualitative using case study.