cover
Contact Name
Abu Muna Almaududi Ausat
Contact Email
abumuna742@gmail.com
Phone
+6281357026104
Journal Mail Official
tacit.journal@literasisainsnusantara.com
Editorial Address
Jl. Jalur 2a Unit 4, Desa/Kelurahan Marga Manunggal Jaya, Kec. Sungai Bahar, Kab. Muaro Jambi, Provinsi Jambi, Kode Pos: 36365
Location
Kab. muaro jambi,
Jambi
INDONESIA
Technology and Society Perspectives (TACIT)
ISSN : -     EISSN : 30255104     DOI : https://doi.org/10.61100/tacit
Technology and Society Perspectives (TACIT) is a reputable academic journal that serves as a platform for the comprehensive exploration of the intricate interplay between technology and society. Through its rigorous examination of this relationship, TACIT offers insightful analyses, encourages critical thinking, and presents diverse multidisciplinary viewpoints on the profound and multifaceted influences stemming from technological advancements. By delving into the social, cultural, political, and economic ramifications of technological progress, the journal fosters a nuanced understanding of the reciprocal interactions between technology and societal forces. Employing a holistic approach, TACIT endeavors to unravel the intricate mechanisms through which technology both shapes and is shaped by the intricate tapestry of social dynamics across a myriad of global and local contexts. As a result, the journal stands as a beacon for scholars, policymakers, and thinkers alike, seeking to navigate the intricate landscape where technology and society converge.
Articles 44 Documents
The Synergy of Influencer Marketing, Interactive Content, and Digital Strategies in Enhancing Visibility and Sales of MSME Products During Ramadan Azzaakiyyah, Hizbul Khootimah; Suherlan; Rijal, Syamsu
Technology and Society Perspectives (TACIT) Vol 3 No 1 (2025): March 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tacit.v3i1.257

Abstract

This study examines the synergy between influencer marketing, interactive content, and digital strategies in increasing the visibility and sales of MSME products during Ramadan. Using a literature review method and a qualitative approach, this study analyzes 21 selected articles from Google Scholar and other credible sources published between 2021 and 2025. The findings reveal that influencer marketing plays a crucial role in building consumer trust and expanding market reach, particularly through collaborations with micro-influencers who have strong engagement with their audience. Interactive content, such as live shopping and social media challenges, has been proven to enhance customer engagement and strengthen brand loyalty. Additionally, the implementation of digital strategies, including paid advertising and consumer behavior analysis, enables MSMEs to effectively target their audience and increase sales conversion. Case studies of MSMEs such as Jiniso Indonesia, Mamahke Jogja, and Azarine Beauty demonstrate that the combination of these three strategies can lead to significant sales growth during Ramadan. However, challenges in implementing these strategies persist, including budget constraints, changes in social media algorithms, and difficulties in maintaining content consistency.
Repositioning Cities as Innovative Ecosystems: Integrating Digi-tal Infrastructure and Technology-Based Entrepreneurship in Urban Contexts Harahap, Muhammad Ade Kurnia; Suherlan; Az Zaakiyyah, Hizbul Khootimah
Technology and Society Perspectives (TACIT) Vol 3 No 2 (2025): July 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tacit.v3i2.277

Abstract

This study aims to critically analyze how the integration of digital infrastructure and technology-based entrepreneurship can drive the repositioning of cities as innovative ecosystems within modern urban contexts. Employing a qualitative approach through a literature review method, this research examines 33 scholarly articles selected from 50 academic sources obtained via Google Scholar and other credible databases, published between 2020 and 2025. The findings reveal that the successful repositioning of cities is heavily influenced by the synergy between the availability of digital infrastructure, the activation of technology-driven entrepreneurship, collaborative governance, and the involvement of key actors such as government, universities, communities, and the business sector. Case studies from cities like Tallinn, Surabaya, Jakarta, and Bandung reinforce the argument that transforming cities into innovative ecosystems requires a systemic, theory-based approach that emphasizes social sustainability. This research offers both theoretical and practical contributions to the formulation of urban policies aimed at fostering cities as collaborative, digital, and innovation-driven spaces.
Optimizing Technology-Based Social Entrepreneurship as a Driver of Inclusive Innovation in Urban Development Strategy Winanda, Riski; Suherlan; Az Zaakiyyah, Hizbul Khootimah
Technology and Society Perspectives (TACIT) Vol 3 No 2 (2025): July 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tacit.v3i2.278

Abstract

This study aims to examine the strategic role of technology-based social entrepreneurship in fostering inclusive innovation as part of an urban development strategy. Using a qualitative approach through a literature review method, this research analyzes 32 scholarly articles published between 2007 and 2025, selected from a total of 40 initial sources obtained through Google Scholar and credible websites. The analysis reveals that digital social entrepreneurship can serve as a catalyst for social transformation by creating solutions based on local needs, strengthening the socio-economic resilience of urban communities, and facilitating cross-sector collaboration. The study also identifies several challenges, including low technological literacy, limited digital infrastructure, and weak policy support. Referring to the theories of inclusive innovation, diffusion of innovation, and collaborative governance, this study affirms that optimizing technology-based social entrepreneurship requires a systemic approach involving the state, communities, and market actors to create a just and sustainable urban innovation ecosystem.
Industrial Revolution 4.0 and the Future of the Agricultural Sector: A Theoretical Study on Technological Adaptation and Its Impact on Farmers’ Welfare Hertini, Etty Sri; Risdwiyanto, Andriya
Technology and Society Perspectives (TACIT) Vol 3 No 3 (2025): November 2025
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/tacit.v3i3.303

Abstract

This study aims to theoretically examine the influence of the Fourth Industrial Revolution on the future of the agricultural sector, particularly in the context of technological adaptation and its impact on farmers’ welfare. Using a literature review method and a descriptive qualitative approach, this research analyzes various scholarly sources obtained from Google Scholar and credible websites such as the World Economic Forum between 1989 and 2025. Out of 50 articles initially identified, only 26 were selected after a rigorous screening process based on relevance and credibility. The analysis results indicate that the application of digital technologies such as the Internet of Things (IoT), big data analytics, and artificial intelligence (AI) has a significant impact on improving productivity, efficiency, and farmers’ welfare. Theories such as the Diffusion of Innovation, Technology Acceptance Model, and Sustainable Livelihood Framework are used to explain the process of technology adoption and its socio-economic effects on farmers’ lives. However, the study also reveals that challenges such as low digital literacy, limited infrastructure, and unequal access to technology remain major barriers to the implementation of Industry 4.0-based agriculture in Indonesia.