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Contact Name
Muhamad Sidik
Contact Email
jiem@kampusakademik.co.id
Phone
+6289671418611
Journal Mail Official
office@kampusakademik.co.id
Editorial Address
Jl.Pedurungan Kidul IV rt.03/01 No.62 Kel. Pedurungan Kidul/ Kec.Pedurungan Semarang 50192 , Semarang, Provinsi Jawa Tengah
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Jawa tengah
INDONESIA
Jurnal Ilmiah Ekonomi dan Manajemen
ISSN : 30257972     EISSN : 30257859     DOI : https://doi.org/10.61722/jiem/
Core Subject : Education,
JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Umum - Umum
Articles 1,433 Documents
PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP KEPUASAN KONSUMEN PADA USAHA PERCETAKAN ALFA STUDIO DI MERLUNG KABUPATEN TANJUNG JABUNG BARAT Victor Diwantara; Sissah Sissah; M.Redhoval Wahyu Saputra
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1036

Abstract

Globalization currently means that human needs and desires continue to develop and are not limited along with the times. Competition in the business world is increasingly difficult in the era of globalization. Economic development causes an increase in product variety. Consumers are satisfied with good service quality, product quality that shows its function and prices that reflect quality. Alfa Studio is able to ensure product quality and customer satisfaction by providing professional photographer direction and training by Alfa Studio to attract market attention. Alfa Studio implements a pricing policy that has an impact on consumer satisfaction. This research aims to determine and analyze the influence of product quality and price on consumer satisfaction.The method used in this research is a quantitative method, and the data analysis method used is the coefficient of determination test. The sample in this study was 68 samples.Based on the results of the t test on the product quality variable, the significance value is 0.00 > 0.05. then the Price variable with a significance value of 0.002 > 0.05. The significance value for the product quality (X1) and price (X2) variables simultaneously on consumer satisfaction (Y) is 0.00 > 0.05. From the hypothesis test it can be concluded, Ha1, Ha2, Ha3 are accepted, thus all hypotheses are accepted. It is recommended that the people of Merlung, West Tanjung Jabung Regency better understand the influence of product quality and price on consumer satisfaction at the Alfa Studio printing business in Merlung, West Tanjung Jabung Regency. Then in future research, it is hoped that other variables will be added to influence consumer satisfaction.
The influence of Limited-time Scarcity, Advertising, and E-wom on E-Impulse Buying towards virtual items in Genshin Impact Andini Khairunnisa; Susi Evanita
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1040

Abstract

This study investigates the influence of Limited-time Scarcity, Advertising, and E-WOM (Electronic Word-of-Mouth) on E-Impulse buying behavior among players of Genshin Impact in the online community @paimonfess. Data from 400 respondents were collected through online questionnaires and analyzed using SmartPLS. The findings reveal that Limited-time Scarcity does not significantly and positively influence E-Impulse buying behavior. However, Advertising demonstrates a significant and positive impact on E-Impulse buying behavior, indicating that advertisements play a crucial role in encouraging impulse purchases among Genshin Impact players. Furthermore, E-WOM also shows a significant positive influence on E-Impulse buying behavior, highlighting the importance of word-of-mouth recommendations in shaping purchasing decisions within the online gaming community. These findings contribute to a deeper understanding of the factors driving E-Impulse buying behavior in the context of virtual item purchases in online gaming communities.
The Effect of Shopee Live Content Marketing on Customer Retention with Customer Engagement as an Intervening Variable of Shopee Live Users on the Shopee Application in Padang City Nurul Ayundah Putri; Whyosi Septrizola
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1041

Abstract

The purpose of this study is to analyze: (1) The effect of content marketing on customer retention of Shopee Live users on the Shopee application in Padang City, (2) The effect of content marketing on the customer engagement of Shopee Live users on the Shopee application in Padang City, (3) The effect of customer retention on customer engagement of Shopee Live users on the Shopee application in Padang City, and (4) The effect of content marketing on customer retention through customer engagement as intervening variables of Shopee Live users on the Shopee application in Padang City.This study is a quantitative descriptive research. The sample size in this study was 200 respondents using purposive sampling techniques. Data analysis method using PLS-SEM analysis using Smart PLS 4. The results of the study are: (1) Content marketing has a significant effect on customer retention of Shopee Live users on the Shopee application in Padang City, (2) Content marketing has a significant effect on customer engagement of Shopee Live users on the Shopee application in Padang City, (3) Customer engagement has a significant effect on customer retention of Shopee Live users on the Shopee application in Padang City, and (4) Content marketing has a significant effect on customer retention through customer engagement as an intervening variable for Shopee Live users in the Shopee application in Padang City.
The Influence Of E-Service Quality And Shopping Experience On Repurchase Intentions Mediated By Consumer Trust In Shopee Application Users In Padang City Dinda Murty Kencana; Whyosi Septrizola
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1042

Abstract

The purpose of this study is to examine: (1) e-service grade on shopee users' repurchase intention in padang city (2) The impact of shopping expertise in shopee consumers' repurchase intention in padang city in padang city (3) the influence on the quality of e-services on trust of shopee consumers' in padang city (4) influence of shopping experience on trust of shopee users in padang city (5) influence of trust on shopee users' repurchase intention in Padang City (6) ) e-service quality on shopee users' repurchase intention in Padang City with trust serving as a moderating factor (7) the impact of shopping expertise in shopee users' rebuy intentions in padang city with trust as a mediating variable, the type of this research is quantitative descriptive research, the number of samples in this research is 160 respondents using purposive sampling techniques, the data analysis method uses SEM analysis using the Smart PLS 4 application. The results of the research are (1) In Padang City, customers' intention to repurchase products is significantly influenced by the quality of their e-services. (2) Shopee users' intentions to make additional purchases in Padang City are significantly influenced by their shopping experiences. (3) In the city of Padang, customers' trust in Shopee is greatly impacted by the quality of their e-services. (4) In the city of Padang, shoppers' trust in Shopee is greatly impacted by their shopping experiences. (5) Shopee users in Padang are highly influenced by trust when it comes to their intention to make another purchase. (6) Shopee users' intentions to repurchase are significantly influenced by the quality of their e-services, with trust acting as a mediating factor in Padang City. (7) There is a big impact. Shopee users' intentions to repurchase in Padang City are influenced by their shopping experiences, with trust acting as a mediating factor.
PENGARUH PEMAHAMAN DAN AKSES MEDIA INFORMASI TENTANG ZAKAT TERHADAP MINAT MUZAKKI MEMBAYAR ZAKAT Fitri Fitri; Efni Anita; Nurlia Fusfita
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1043

Abstract

This research aims to describe and see the influence of understanding and access to information media about zakat on muzakki's interest in paying zakat in Jambi City. The method used in this research is quantitative descriptive with multiple linear regression analysis. The research samples were selected using purposive sampling technique, namely 96 samples. The research results show that the variables of understanding and access to information media have a significant effect, both partially and simultaneously. Partially, the understanding variable has a significance value of 0.000<0.05. Access to information media has a significance value of 0.000<0.05. Based on this research, researchers suggest that (1) the government and zakat management institutions utilize online media platforms to provide information about zakat, (2) the public to seek information and understand the importance of zakat, (3) researchers further examine the factors that influence interest in muzakki and pay other zakat.
STRATEGI PEMASARAN USAHA MIKRO, KECIL, MENENGAH (UMKM) BATIK PEKALONGAN Hendra Saputra; Dhito Alfeisha
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1046

Abstract

Micro, small and medium businesses are one of the most important businesses in the national economy. Currently, MSMEs are being intensively implemented in several regions in Indonesia. One of the areas that initiated this business is Batik Pekalongan; There are several educated MSMEs there, one of which is the Batik industry. Any thoughts on the current research question, namely How Do Pekalongan Batik MSMEs Use Marketing Strategies to Increase Usage? The aim of this research is to understand the marketing strategies used by Pekalongan MSMEs to strengthen their businesses. It is hoped that this research will have theoretical and practical benefits that can help in developing marketing strategies to develop business. In this research, qualitative descriptive research was used, where the field observation method used purposive area methodology. In this case, this research uses purposive sampling in the process.
PENGARUH PERSEPSI DAN PREFERENSI TAMU TERHADAP KEPUTUSAN MENGINAP DI HOTEL SYARIAH Rifky Surya Irawan; Muhammad Yafiz; Mawaddah Irham
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 2 (2024): Februari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i2.1049

Abstract

This research was conducted to determine perceptions and preferences regarding visitors' decisions when staying at the Grand Shaqillah Syariah Hotel Medan. Perception is an experience about objects, events, or relationships obtained by concluding information and interpreting messages, while preference is a concept, which is used in social sciences, especially economics or can be called tendencies. The data collection technique used was by distributing questionnaires. Classic assumption test, multiple linear regression analysis, as well as hypothesis testing using SPSS Version 26. The results of this study show that partially the Perception (X1) and Preference (X2) variables have a significant influence on visitors' decisions to stay at the Grand Shaqillah Syariah Hotel Medan with significant value <0.05. Then a significant value for perception was 0.045 and preference was 0.000. The partial influence of perception variables on visitors' decisions about staying overnight is 19.7%, preference variables are 36.4%. Simultaneously, the perception (X1) and preference (X2) variables have a significant effect on visitors' decisions to stay at the Grand Shaqillah Syariah Hotel Medan with a significant result of 0.000 < 0.5 and an influence of 22.1%.
ANALISIS PENERAPAN ETIKA BISNIS ISLAM DI KEDAI MARTABAK ULAMA INDIA (MUI) TELANAIPURA DI KOTA JAMBI Alda Fadilla; Efni Anita; Sri Rahma
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 3 (2024): Maret
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i3.1058

Abstract

This research aims to analyze the implementation of Islamic business ethics at Martabak Ulama India (MUI) Telanaipura in Jambi City. Islamic business ethics is a set of moral principles derived from Islamic teachings that guide businesses to operate ethically and responsibly. This study employs qualitative methods, including observation, interviews, and document analysis. The collected data are analyzed descriptively. The findings from interviews and observations indicate that Martabak Ulama India (MUI) generally adheres to Islamic business ethics. The implementation of Islamic business ethics at Martabak Ulama India (MUI) is evident in various aspects such as not multiplying prices, honesty in measurement, acknowledging product weaknesses and strengths (shiddiq), accountability, providing optimal service, keeping promises (amanah), business communication, ability to convey vision and mission, maintaining good relations with business partners (tabligh), spiritual intelligence, professionalism, and ability to innovate products (fathanah).
PENGARUH LITERASI KEUANGAN SYARIAH DAN SHARIAH GOVERNANCE TERHADAP KEPUTUSAN MAHASISWA DALAM BERINVESTASI DI PASAR MODAL SYARIAH Patonatu Vikria; Efni Anita; Neneng Sudharyati
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 3 (2024): Maret
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i3.1059

Abstract

This research aims to analyze the influence of sharia financial literacy and sharia governance on students' decisions to invest in the sharia capital market. The objects of this research are members of the GIS (Sharia Investment Gallery) Faculty of Islamic Economics and Business, Sulthan Thaha Saifuddin State Islamic University, Jambi. The method used is multiple linear regression analysis with data processing using SPSS version 27. The independent variables in this research are sharia financial literacy and sharia governance, while the dependent variable in this research is students' decisions to invest in the sharia capital market. The results of the research show that the independent variables (Sharia financial literacy and Sharia governance) simultaneously have a significant effect on student decisions. Then, partially sharia financial literacy and sharia governance also have a significant influence on students' decisions to invest in the sharia capital market.
FINANCIAL STATEMENT ANALYSIS AND PERFORMANCE OPTIMIZATION AT THE OFFICE OF PT PERKEBUNAN NUSANTARA MEDAN IV FOR 2018 - 2022 Dhiftania Luthfiya Azra; Juliana Nasution
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 3 (2024): Maret
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i3.1061

Abstract

PT Perkebunan Nusantara IV or commonly abbreviated as PTPN IV, is a subsidiary of PTPN III engaged in the agro-industry of palm oil and tea. The purpose of this study is to assess the optimization of the company's financial performance using the Current Ratio, Debt to Equity Ratio, Return On Equity and Total Assets Turn Over. This type of research is descriptive quantitative research using seunder data. The results of the analysis using Current Rsto found that the average value was 119%, but in 2018-2020 it decreased or was in a bad condition, while in 2021-2022 it increased and was in very good condition. The Debt to Equity Ratio in 2018-2022 is very good with an average value of 128%. Return On Equity in an unfavorable condition, namely in 2018-2022 obtained an average value of 21%. Total Assets Turn Over is in excellent condition with an average value of 2.40 times.

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