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INDONESIA
Jurnal Ilmiah Ekonomi dan Manajemen
Published by CV Kampus Akademik Publising
ISSN : 30257972     EISSN : 30257859     DOI : https://doi.org/10.61722/jiem/
Core Subject : Education,
Other
JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Umum - Umum
Articles 1,433 Documents
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STRATEGI PEMASARAN UNTUK MENINGKATKAN PENJUALAN PADA UMKM TAHU SUMEDANG BANG AMIR (Studi Kasus Pada Umkm Tahu Sumedang Bang Amir, Kecamatan Medan Denai, Kota Medan) Nabila Iskandar; Muhammad Choir Rivaldi; Shella Gustianda; Zainarti Zainarti
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1721

Abstract

This research aims to observe the marketing strategy of Tahu Sumedang Bang Amir MSMEs to increase product sales. The research method used is qualitative with a case study approach. Data was collected through in-depth interviews with MSME owners as well as direct observation of the marketing locations used. The research results showed that Tahu Sumedang Bang Amir MSMEs had not yet expanded their marketing strategy using online media and only carried out business activities at home and sold to local residents and consumers who were regular customers. However, future planning has been summarized for product and brand promotion strategies for wider marketing using online media, inter-city sales, ordering event catering and maintaining the taste that has become the taste of consumers.
ANALISIS IMPLEMENTASI PERAN ACCOUNTING CONCEPTUAL FRAMEWORK DALAM KAJIAN DISIPLIN ILMU AKUNTANSI Vita Tri Indriani; Khairun Nisa; Nailis Syafa Kamila; Gunawan Aji
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1724

Abstract

A conceptual framework is a system that links the objectives and principles that form the foundation of accounting, ultimately leading to the development of consistent standards to describe the essence, functions and limitations of accounting and financial reporting. Conceptual frameworks play an important role in the advancement of new accounting standards and revisions of previously implemented accounting standards. In situations where accountants face new accounting problems without established standards, a conceptual framework serves as a valuable tool for analyzing and resolving these problems. This research will discuss further the role, obstacles and implications of the accounting conceptual framework. This research uses a qualitative approach with literature analysis. Data was collected from various sources including relevant books, articles and journals. The results of this research show that the role of the conceptual framework is as a guide to preparing financial reports, understanding basic accounting concepts, helping to handle controversial scenarios in the field of accounting, comparing financial reports. The obstacles are limited understanding of accountants, limitations in the field of technology, and limitations in policy standards. The implications are increasing the relevance of accounting information, utilizing information technology, strengthening corporate governance.
Evolusi dan Implementasi Teori Akuntansi Syariah di Era Modern Andini, Ayu; Yuliasari, Firda; Metti Rahma Saniagi; Apriani, Neriza; Gunawan Aji
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1727

Abstract

Penelitian ini bertujuan untuk menganalisis bagaimana prinsip-prinsip akuntansi syariah berkembang di era modern. Penelitian ini menjelaskan dasar-dasar konsep akuntansi syariah. Penelitian ini menggunakan metodologi penelitian studi pustaka (library research). Akhirnya, dapat dikatakan bahwa akuntansi syariah masih terasa asing di negara-negara di mana umat Islam mendominasi, meskipun banyak perusahaan mulai menggunakan prinsip-prinsip syariah. Pemerintah menciptakan konsep logistik kondisi sosial untuk memungkinkan akuntansi yang sesuai dengan kebutuhan masyarakat Islam, termasuk gagasan akuntansi dari perspektif Islam. Untuk membedakan antara transaksi yang halal dan haram dalam sistem akuntansi, diperlukan teori akuntansi syariah. Ketika teori akuntansi syariah dipahami dan diterapkan dengan benar, maka hal ini dapat mendorong evolusi akuntansi menuju prosedur akuntansi yang sesuai dengan syariah.
Akuntansi Dan Teknologi: Bagaimana Perubahan Teknologi Mempengaruhi Pekerjaan Akuntan: Indonesia Marlinda Effendi; Umi Kholilah; Lizianil Azizah; Sri Wahyuningsih; Gunawan Aji
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1728

Abstract

The development of information technology has brought significant impacts to various aspects of people's lives, including in the field of accounting. From the mid-1960s to the current digital era, technological transformation has changed the way businesses operate, created new business models, and created a complex digital ecosystem. In this context, accounting theory needs to be continuously adapted to technological developments and changes in consumer behavior to remain relevant and effective.
PENGARUH HARGA DAN MEDIA SOSIAL WHATSAPP TERHADAP KEPUTUSAN PEMBELIAN PRODUK KERIPIK TEMPE NIZKIA Muhajirin Wahyu Daniarta Dwi Syahputra; Eko Boedhi Santoso
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1751

Abstract

Penetapan harga barang dan cara memsosialkan produk menjadi salah satu aspek dalam keputusan pembelian oleh konsumen. Penelitian ini bertujuan untuk mengetahui pengaruh harga dan media social WhatsApp terhadap keputusan pembelian. Jenis penelitian yang digunakan adalah Explanatory dengan pendekatan kuantitatif deskriptif. Variabel penelitian ini meliputi Harga (X1), Media Sosial WhatsApp (X2) dan Keputusan Pembelian (Y). Populasi dalam penelitian ini adalah seluruh pembeli Keripik Tempe UMK yang berjumlah 100 responden. Metode pengumpulan data menggunakan kuesioner online dan Data diolah oleh peneliti menggunakan analisis regresi linear berganda. Hasil penelitian ini perolehan nilai Adjusted R Square (presentase variasi total dalam variabel terikat yang dijelaskan oleh variabel bebas) menunjukkan nilai sebesar 0,523%, maka hal tersebut menunjukkan bahwa presentase pengaruh Harga dan Media Sosial WhatsApp berpengaruh secara simultan dan signifikan terhadap Keputusan Pembelian pada konsumen UMK Keripik Tempe Nizkia sebesar 52,3%. Kesimpulan penelitian ini adalah penentuan harga dan cara sosial diketahui dapat meningkatkan keputusan pembelian. Setiap variabelnya berpengaruh secara simultan dan signifikan. Saran dari hasil penelitian yang diperoleh diharapkan dapat menjadi pertimbangan bagi UMK Keripik Tempe Nizkia dalam menentukan harga produk dan penggunaan media sosial WhatsApp sehingga dapat memberikan dampak yang baik bagi perusahaan itu sendiri dengan meningkatkan keputusan pelanggan.
PENGARUH PENGETAHUAN, RISIKO, PROMOSI TERHADAP MINAT BERINVESTASI REKSA DANA BAGI GENERASI Z DI KOTA JAMBI Siti Asni Nasution; Efni Anita; Ogi Saputra
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1772

Abstract

The research results show that investment knowledge (X1) does not have a significant effect on investment interest (Y). This is proven by carrying out a statistical test which produces a significant Tcount value of 0.484 < Ttable 1.661 and a sig value of 0.630 > 0.50, which means that H0 is accepted and Ha is rejected. Investment risk (X2) shows that there is a significant influence on investment interest (Y). This can be proven by a Tcount value of 2.988 > Ttable 1.661 and a sig value of 0.004 > 0.50, which means that H0 is rejected and Ha is accepted. Investment promotion (X3) shows that there is a significant influence on investment interest (Y). This can be proven by a Tcount value of 4.538 > Ttable 1.661 and a sig value of 0.001 > 0.50, which means that H0 is rejected and Ha is accepted. Investment knowledge, investment risk and investment promotion together have a significant effect on investment interest. This is known by the significant values for (X1), (X2) and (X3) which simultaneously have an effect on (Y) of 0.001 < 0.05 and the value of fcount > ftable (34.090 > 2.700). The coefficient of determination shows that the influence of the independent variables (X1), (X2) and (X3) on (Y) has an influence of 50.1% and the remaining 49.9% is influenced by other variables outside of those that were not carefully studied in this research. So it can be concluded that there is one variable (X1) where Ha is rejected and H0 is accepted and 2 variables (X2), (X3) where Ha is accepted and H0 is rejected. This means that the higher the knowledge, the risk taken will not affect interest in investing
PENGARUH LOKASI DAN STRATEGI PEMASARAN TERHADAP PENJUALAN BAKSO BAKAR JUMBO ANTUM ARSYA DI JL.TEMPULING MEDAN, SUMATERA UTARA Asshifa Nazila Aridzki; Fitriyani Dalimunthe; Muhammad Zikri Alshaufi; Zainarti Zainarti
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 6 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i6.1773

Abstract

This study aims to analyze the effect of location and marketing strategy on the sales of Bakso Bakar Jumbo Antum Arsya. With a quantitative and qualitative approach, this research identifies key factors that influence sales success. Data was collected through customer surveys, interviews with management, and social media analysis. The results show that a strategic location and the implementation of effective marketing strategies significantly increase sales. The findings provide insights for culinary entrepreneurs in growing their business. Translated with DeepL.com (free version).
PENGARUH CORPORATE SOCIAL RESPONSIBILITY DAN UKURAN PERUSAHAAN TERHADAP KINERJA KEUANGAN (Perusahaan Perbankan yang terdaftar di BEI tahun 2019 -2022) Siti Khopipah; Roni Roni; Yenny Ernitawati
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 8 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i8.2502

Abstract

This study aims to examine the effect of Corporate Social Responsibility and Company Size on Company Financial Performance. The population in this study was obtained using purposive sampling method with the aim of obtaining a sample that was in accordance with the research variables. The population of this study used mining companies listed on the IDX in the 2019-2022 period. Based on the selection criteria, a sample of 48 companies was obtained. The statistical method used to test the research hypothesis is multiple regression analysis. The results of this study indicate that CSR has a positive effect on the company's financial performance, this means that the increase in social responsibility activities will get support from stakeholders and trust in the community which can increase the company's financial performance. The size of the company has a negative effect on the company's financial performance, which means that the higher the total assets of the company does not always increase the value of the company's financial performance, this can be caused by a lack of strategy and not paying careful attention to the management of bureaucracy and their operational efficiency to reduce their negative impact on financial performance.
Pengaruh Citra Merek Dan Kepercayaan Merek Terhadap Loyalitas Pelanggan Produk Le Minerale (Studi Pada Mahasiswa Politeknik Negeri Malang) Windyastari, Pingkan
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 10 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i10.2505

Abstract

Citra merek dan kepercayaan merek merupakan beberapa hal penting yang perlu diperhatikan oleh perusahaan. Perusahaan dapat mempertahankan konsumen lama dan meningkatkan konsumen baru dengan memperhatikan kedua hal tersebut. Berdasarkan hal tersebut perusahaan harus meningkatkan citra merek dan kepercayaan merek. Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh variabel citra merek dan kepercayaan merek terhadap loyalitas pelanggan. Penelitian ini menggunakan metode kuantitatif dengan variabel citra merek dan kepercayaan merek. Penelitian ini menggunakan teknik pengumpulan kuesioner, dan dengan teknik random sampling kepada 100 responden dengan populasi mahasiswa Politeknik Negeri Malang. Analisis data yang digunakan adalah analisis regresi berganda, uji t, serta uji F. Temuan analisis parsial menunjukkan secara parsial citra merek dan kepercayaan merek berpengaruh signifikan terhadap loyalitas pelanggan, hal ini dibuktikan dengan nilai F hitung > F tabel. Berdasarkan hasil regresi menunjukkan pengaruh citra merek dan kepercayaan merek terhadap loyalitas pelanggan lebih besar daripada pengaruh variabel lain yang tidak masuk dalam penelitian. Berdasarkan hasil penelitian ini, produk Le Minerale memiliki citra merek yang baik dan mendapat kepercayaan dari mahasiswa Politeknik Negeri Malang sehingga membentuk loyalitas pelanggan.
PENGARUH PROMOTION, ONLINE CUSTOMER REVIEW DAN PRICE CONSCIOUSNESS TERHADAP PURCHASE INTENTION PADA PENGGUNA SHOPEE DI SOLO RAYA Syaskia Moethya Aulia Az’zahra; Budi Istiyanto
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 9 (2024): JURNAL ILMIAH EKONOMI DAN MANAJEMEN (JIEM)
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i9.2506

Abstract

This research aims to determine the influence of promotion, online customer reviews, and price consciousness on repurchase intention among Shopee users in Solo Raya. The independent variables used in this research are Promotion (X1), Online Customer Review (X2), and Price Consciousness (X3) and Purchase Intention as the dependent variable. The data in this research is primary data taken using a questionnaire distributed via Google Form to social media via direct message. The population of this research is consumers who have shopped using Shopee in Solo Raya. Sampling was carried out using Non-Probability Sampling with purposive sampling technique. The total sample was 90 respondents. The data analysis technique used is multiple linear regression analysis with partial results or t test showing that the Promotion (X1) and Online Customer Review (X2) variables have a calculated t value > t table 1.98793 and a significance value smaller than 0.05. so that the variables promotion and online customer reviews have a significant positive influence on purchase intention among Shopee users in Solo Raya. Meanwhile, the variable Price Consciousness (X3) has t count < t table -1.98793 and a significance value greater than 0.05, so the price consciousness variable is among Shopee users in Solo Raya.

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