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Aufa Rizka Azzumi
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garuda@apji.org
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febri@apji.org
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Jawa tengah
INDONESIA
Journal Economic Excellence Ibnu Sina
ISSN : 30252148     EISSN : 30252156     DOI : 10.59841
bidang Ilmu Manajemen dan Ekonomi. Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Articles 218 Documents
Analisis Dampak Rancangan Pekerjaan Terhadap Pertumbuhan Perusahaan Roland Immanuel; Teguh Ainur Rohman; Wahyu Kristia Ningsih; Riska Nur Cahaya; Aurora Sheyra Nazwha Izzaty; Dewi Nuraini
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2097

Abstract

A company is an entity that aims to achieve targets effectively and efficiently, where human resources (HR) play a crucial role as the main asset. For this reason, a job analysis is needed that includes an understanding of the responsibilities, authority and obligations of HR. From this analysis, companies can develop more specific job designs so that tasks can be carried out according to their respective skills and authority. The work design aims to explore topics related to the field of study, contribute to knowledge, and increase understanding of the topic being researched. This process involves qualitative research methods with a case study approach. Data was collected through in-depth interviews and document analysis, with a focus on in-depth analysis related to the topics studied. The job design includes strategic planning stages, developing new products and services, as well as increasing HR competency and productivity. SWOT analysis is used to identify a company's strengths, weaknesses, opportunities and threats in the market. Based on the results of the analysis, the company formulates an innovation strategy in products, processes and marketing. Human resource development is a top priority, including training, career development, and creating a work environment that supports creativity. HR management is also supported by a digital-based performance management system to increase organizational efficiency. Performance evaluations are carried out periodically to assess the effectiveness of strategy implementation and adjust necessary steps. This approach aims to achieve sustainable growth and strengthen the company's competitiveness in the global market.
Hubungan Moderasi Antara Kepuasan Pelanggan Dan Pembelian Ulang Terhadap Barang E-Commerce Yang Dipengaruhi Oleh E-Wom Elca Vebi Anggelyani; Widarto Rachbini
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2101

Abstract

This study aims to explore how customer satisfaction can moderate the relationship between e-word of mouth (e-WOM) and e-commerce repurchase intentions. In today's digital era, e-WOM has become one of the important factors that influence consumer purchasing decisions. The method used surveyed e-commerce customers and analyzed the data using moderation regression. The results show that customer satisfaction is an important factor influencing the positive effect of e-WOM on repurchase intentions. These results provide e-commerce businesses with important knowledge to create effective marketing strategies and improve customer experience. It is hoped that this work will serve as a reference source for further research on the way these variables interact in the context of e-commerce.
Menganalisis Ide-Ide dalam Memasarkan Produk dan Menggunakan Teknologi yang Efisien Havit Rifai; Yula Yunita; Virny Maharani; Eloh Bahiroh
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2111

Abstract

This study aims to analyze various ideas in marketing products by utilizing efficient technology. In today's digital era, the use of information and communication technology is key in marketing strategies. This study uses a descriptive analysis method by collecting data from relevant literature and case studies of companies that have successfully implemented technology in marketing. The results of the study indicate that the use of social media, e-commerce, and data analytics are some effective strategies in increasing sales and expanding market reach. In the ever-growing digital era, companies must continue to innovate in their marketing strategies to stay competitive. This article analyzes various ideas in marketing products by utilizing efficient technology. The main focus is on the use of digital technologies such as social media, data analytics, and marketing automation to increase the effectiveness of marketing campaigns. In addition, this article also discusses the importance of understanding consumer behavior and market trends to develop targeted marketing strategies. By adopting efficient technology, companies can reach a wider audience, increase customer interaction, and ultimately, increase sales and customer loyalty.
Analisis Pengolahan Limbah Sabut Kelapa pada PT. Coco Berdikari Desa Karya Maju Kecamatan Sungai Saren Kabupaten Tanjung Jabung Barat Nurul Anggraini; Ovie Yanti; Erik Yusdian; Miduk Hosea Siahaan; Helma Yulita; Rani Kurniawati; Rut Yolanda
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2116

Abstract

Coir is one of the components of coconut that can be produced and decomposed into derivative products that have economic value. PT Coco Berdikari, established in 2018 in Karya Maju Village, Sungai Saren Sub-district, Tanjung Jabung Barat Regency, is a pioneer in the coconut fibre processing industry in the region. The company's main focus is processing coconut fibre into cocopeat, cocosheet and cocofiber. Based on the results of the research, it was found that the challenges in coir waste processing are the high export costs that are a barrier to accessing the international market and the lack of support from the local government for the coir waste processing business. This study describes the processing of coir waste into products that have economic value using qualitative research methods. The data collection techniques used were observation, interview, and documentation.
Studi Literatur Keterkaitan Pembangunan Ekonomi dengan Kualitas Sumber Daya Manusia di Kota Medan Abdul Malik Karim Amrullah; Feri Arifin; Mhd. Rofi Febrian; M. Nabil Nasution
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2160

Abstract

This study examines the relationship between economic development in Medan City and the quality of human resources (HR). Medan, as the third largest city in Indonesia, needs to optimise the quality of human capital to reach its full economic potential. Four previous studies were analysed to understand the influence of human resource quality on urban economic dynamics. The results showed that increased organisational commitment, technology utilisation, and human resource capacity development are positively correlated with improved financial statement quality and economic growth. In addition, sustainable management of natural resources also plays a role in promoting economic growth. This study emphasises the importance of government intervention in improving education standards and HR competencies to create jobs and reduce unemployment. Thus, Medan City's economic development planning should be integrative and sustainable with a focus on improving the quality of human resources and optimising local potential as the main foundation of community welfare.
Pengaruh Kebijakan Dividen, Kebijakan Hutang, dan Profitabilitas terhadap Nilai Perusahaan Sektor Makanan dan Minuman yang Terdaftar pada Bursa Efek Indonesia (BEI) Tahun 2020-2023 Risna Widya Rachmanila; Badrus Zaman; Diah Nurdiwaty
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2168

Abstract

This study is based on the fact that company value is very important for the sustainability of the company. The purpose of this study is to examine the effect of dividend policy, debt policy, and profitability on the value of food and beverage sector companies listed on the Indonesia Stock Exchange (IDX) in 2020-2023. This study uses a descriptive quantitative approach. The population in this study were food and beverage companies listed on the Indonesia Stock Exchange (IDX) in 2020-2023. The sampling technique used the Purposive Sampling method and the resulting sample included 22 food and beverage sector companies. The conclusion of the research results shows that partially dividend policy affects company value with a significance value of 0.031 <0.05. Debt policy has a partial effect on company value with a significance value of 0.012 <0.05, while profitability does not affect company value with a significance value of 0.315 <0.05. The results of the study also show that simultaneously, dividend policy, debt policy, and profitability have a significant effect on company value with a significance value of the F test of 0.017.
Studi Literatur Keterkaitan Pembangunan Ekonomi dengan Kualitas Sumber Daya Manusia di Kota Medan Abdul Malik Karim Amrullah; Feri Arifin; Mhd. Rofi Febrian; M. Nabil Nasution
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2169

Abstract

This study examines the relationship between economic development in Medan City and the quality of human resources (HR). Medan, as the third largest city in Indonesia, needs to optimise the quality of human capital to reach its full economic potential. Four previous studies were analysed to understand the influence of human resource quality on urban economic dynamics. The results showed that increased organisational commitment, technology utilisation, and human resource capacity development are positively correlated with improved financial statement quality and economic growth. In addition, sustainable management of natural resources also plays a role in promoting economic growth. This study emphasises the importance of government intervention in improving education standards and HR competencies to create jobs and reduce unemployment. Thus, Medan City's economic development planning should be integrative and sustainable with a focus on improving the quality of human resources and optimising local potential as the main foundation of community welfare.
Strategi Pemasaran Online Terhadap Peningkatan Laba UMKM di Desa Sukamantri Rismawati Rismawati; Amelia Sri Rizki; Tabina Farrah Anindya; Assyfa Putri Amalia; Winda Fara Setiani
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2172

Abstract

E-commerce has become one of the significant innovations in the world of trade, offering various benefits for consumers and businesses, especially Micro, Small and Medium Enterprises (MSMEs). This research aims to explore the benefits and limitations of e-commerce for both parties. For consumers, e-commerce provides the flexibility to shop 24 hours a day without location restrictions, reduces the need for travel, and provides quick access to product information. Consumers can also enjoy a wider selection of products, competitive prices, and services such as virtual auctions and fast delivery. These advantages open up opportunities for consumers from various economic circles to obtain the desired products more easily. On the other hand, entrepreneurs, especially MSMEs, benefit from operational cost efficiencies, the ability to reach global markets, and the potential for specialized business success. However, there are some limitations, such as lack of security, risk of fraud, and imperfections in the visualization of products offered online. Entrepreneurs also face challenges in managing websites, intense price competition, and legal uncertainty regarding online transactions. Nevertheless, the use of e-commerce continues to grow, supported by the increasing number of internet users and technological advances. The results of this study show that although e-commerce has constraints, the advantages it offers, in terms of efficiency, market reach, and ease of access, far outweigh its limitations. Therefore, optimal utilization of e-commerce can drive economic growth, improve the competitiveness of MSMEs, and expand consumer access to products and services in the digital era.
Analisis Pengaruh Modal, Tingkat Upah, dan Nilai Output Terhadap Penyerapan Tenaga Kerja Industri di Pulau Jawa Gabriella Maylani Prasetyaningrum; Adhita Dwi Kirana; Salmadella Regita Puri
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2173

Abstract

This study attempts to examine the influence of three economic factors, namely capital, wage rate, and output value in the context of labor absorption in the industrial sector operating in Java. The study uses a quantitative approach method by utilizing secondary data sourced from BPS during the period 2018-2023, where panel data regression analysis with the Fixed Effect Model (FEM) approach is applied to test the relationship between variables. The results of the analysis indicate that the capital factor does not have a significant impact on the labor absorption process. Meanwhile, the wage level shows a correlation in the same direction as labor absorption, this influence is not proven to be significant when tested statistically. On the other hand, the output value shows a significant positive influence on labor absorption. These findings reveal how complex the interactions between economic factors are in the Java region, which have important implications for the development of employment policies and inclusive development strategies. A comprehensive approach is needed to support the sustainability of industrial growth and improve the quality of human resources in the future.
Analisis Teori Produksi Prinsip dan Aplikasinya dalam Ekonomi di Kutai Timur Noor Azizah; Muhammad Zaini; Andi Santoso; M. Nafarin
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2232

Abstract

This study analyzes the application of production theory in the economy of East Kutai, especially in the mining and oil palm plantation sectors. The main focus is on the basic principles of production theory such as the law of diminishing returns, economies of scale, and isoquant curves, and their relevance in improving production efficiency. The study also considers the perspective of Islamic economics which emphasizes sustainability and justice in production. The results of the study indicate that the application of appropriate production theory can reduce costs and increase output, as well as support sustainable and inclusive economic growth in East Kutai.