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Aufa Rizka Azzumi
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Jawa tengah
INDONESIA
Journal Economic Excellence Ibnu Sina
ISSN : 30252148     EISSN : 30252156     DOI : 10.59841
bidang Ilmu Manajemen dan Ekonomi. Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Articles 218 Documents
Analisis Program Sahabat Daya Universitas Terhadap Pertumbuhan dan Perkembangan UMKM di Kecamatan Medan Deli Sri Dinda Nila Sari; Siti Kadariah
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2318

Abstract

This study aims to analyze the impact of the Sahabat Daya Universitas Program on the growth and development of MSMEs in Medan Deli District. The study employs a descriptive qualitative method with data collection techniques including observation, interviews, and documentation. The results indicate that MSME actors in Medan Deli District, spread across six villages—Tanjung Mulia Hilir, Tanjung Mulia, Mabar Hilir, Mabar, Titi Papan, and Kota Bangun—face various challenges, such as insignificant income growth, lack of knowledge in offline and online marketing, absence of business identity, and limited funding. Through the Sahabat Daya Universitas Program, in collaboration with the Kampus Merdeka initiative and BTPN Syariah, students and universities act as facilitators to assist MSME actors. The program provides education on marketing and product development, thereby improving market access. Based on interview findings, this program has proven effective in increasing MSME actors' income and expanding product variety. With regular mentoring, the Sahabat Daya Universitas Program can further promote MSME growth in Medan Deli District
Analisis Kualitas Pelayanan untuk Meningkatkan Nasabah Prioritas pada PT. Bank Sumut Syariah Kcp Marelan Raya Medan Suci Putri Pratiwi; Siti Kadariah
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2319

Abstract

This study aims to determine the quality of service to increase priority customers at PT. Bank Sumut Syariah KCP Marelan Raya and to determine the implementation of service quality to increase priority customers at PT. Bank Sumut Syariah KCP Marelan Raya. This study is qualitative with a descriptive approach. The type of data is qualitative data with primary data sources, namely interviews with certain parties, as well as secondary data obtained by researchers from the first source. The methods used in this study are interview methods, observation, documentation, and literature studies. The results of this study are the implementation of the quality of customer service of a bank, of course, encountering many services or conveniences provided by the bank when visiting or requiring administrative matters, these various methods are intended so that the matters owned by customers can be completed, and customers feel satisfied. Providing the best service to every customer owned must be a priority of the banking business. This can provide comfort to customers who come, so that their loyalty continues to increase. Improving the quality of service in general can be done in various ways, which can also be adjusted to the main values ​​of the banking business provided. The implementation of service quality is not only that which is directly provided when customers come to the branch office, but also on other channels when customers come into contact with banking services.
The Impact of Digital Economic Dimensions on the Stability and Efficiency of Monetary Policy in Indonesia: Quantitative Analysis in the Era of Digital Transformation Selfia Putri Johana Eka Ningsih Simatupang; Rusiadi Rusiadi; Lia Nazliana Nasution
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2327

Abstract

This study uses quantitative analysis in the age of digital transformation to ascertain how Indonesia's monetary policy's stability and effectiveness are affected by digital economic characteristics. The Simultaneous Regression approach (also known as structural regression) with two simultaneous equations—monetary stability and monetary policy effectiveness—is the data analysis technique used in this study. Monetary stability (SM), the volume of digital transactions (VTD), the number of digital service users (PLD), financial technology adaptation (ATF), monetary policy effectiveness (EKM), e-commerce growth (PEC), and digital financial inclusion (IKD) are the variables considered in this study. The findings indicate that the variables VTD, PLD, ATF, and EKM have a 62.3% influence on the SM variable, with other variables outside the estimation accounting for the remaining 37.7% of SM. The estimation results show that the Effectiveness of Monetary Policy (EKM) can be explained by the Digital Financial Inclusion (IKD) and Monetary Stability (SM) variables by 11.7% and 88.3%, respectively. Aside from the estimations in the model, additional factors also affect the Effectiveness of Monetary Policy (EKM).
SWOT Analysis of Financial Technilogy Implementation on The Quality of Banking Services in Indonesia Yayah Ikhda Nevia
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i4.2333

Abstract

The implementation of financial technology (FinTech) has significantly transformed the banking sector in Indonesia, impacting the quality and accessibility of services offered. This study examines the strengths, weaknesses, opportunities, and threats (SWOT) associated with the adoption of FinTech in the banking industry. Using a qualitative approach, data was collected from industry reports, case studies, and expert interviews to provide a comprehensive analysis. The results highlight several strengths, including improved efficiency, enhanced customer experience, and expanded financial inclusion. However, weaknesses such as high operational costs and cybersecurity risks remain prevalent. Opportunities for growth lie in the increasing digital literacy and government support, while threats include intense competition and regulatory challenges. This study concludes that while FinTech presents significant potential to elevate banking service quality in Indonesia, its success depends on addressing key challenges through strategic innovation and robust policy frameworks.
Pengaruh Gaya Kepemimpinan dan Loyalitas Kerja terhadap Kinerja Pegawai pada Kantor Satuan Polisi Pamong Praja dan Pemadam Kebakaran Kabupaten Sikka Faustina Peni Hayon; Imanuel Wellem; Viktor Eko Transilvanus; Kristina Sujila
Journal Economic Excellence Ibnu Sina Vol. 2 No. 4 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2336

Abstract

The background of this research is the low level of employee performance in the Civil Service Police Unit and the Sikka Regency Fire Department. This research aims to: (1) determine the description of employee performance, leadership and work loyalty; (2) analyze the influence of Leadership and Work Loyalty on employee performance both partially and simultaneously. The population in this study were employees of the Sikka Regency Civil Service Police Unit and Fire Department, totaling 94 people. Because the population is limited, this research was conducted by census or saturated sampling. Data was collected through questionnaires and analyzed using descriptive methods and inferential statistics, namely multiple linear regression. Hypothesis testing is carried out through the F test and t test. The results of the descriptive analysis show that the background to the employee performance variable is in good criteria, the Leadership variable is in good criteria, then the Work Loyalty variable is in good criteria. The statistical results of the t test show that partially the Leadership variable has a positive and significant effect on employee performance. Furthermore, the Work Loyalty variable has a positive and significant effect on employee performance. The statistical results of the F test show that simultaneously the Leadership and Work Loyalty variables have a significant effect on employee performance. The results of the determination analysis show that the two independent variables in this study are able to explain variations in the ups and downs in performance of employees at the Civil Service Police Unit and the Sikka Regency Fire Department by 31%.
Pengaruh Inovasi Produk dan Citra Merek terhadap Keputusan Pembelian Smartphone Merek iPhone di Kota Bandung Fathia Novara Litta; Budi Prasetiyo
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2339

Abstract

The evolution of technology and fierce rivalry in the smartphone sector compel companies to consistently innovate and cultivate a robust brand presence to sustain their market standing. Innovation in products opens up avenues for incorporating new functionalities, improving aesthetics, and delivering enhanced value to consumers. Conversely, a favorable brand presence bolsters customer fidelity, fosters trust, and sways purchasing choices. This research seeks to evaluate both the isolated and combined effects of product innovation and brand presence on the buying choices of iPhone smartphones in Bandung. The study employs a quantitative approach with a descriptive causal framework. The participant group consists of 100 iPhone users in Bandung, identified through a non-random sampling method known as purposive sampling. Techniques for data analysis included descriptive statistics and multiple linear regression. The findings revealed that product innovation has a substantial partial influence on purchasing choices. Additionally, brand presence plays a significant role in shaping purchase decisions on its own. Collectively, product innovation and brand presence impact buying decisions in 93.9% of the cases examined, while the residual 6.1% is impacted by factors outside the scope of this research.
Pengaruh Biaya Produksi, Biaya Operasional dan Volume Penjualan Terhadap Kinerja Keuangan pada CV. Salim Media Indonesia Periode 2021-2023 Perdana Putra Elpian; Mellya Embun Baining; Achyat Budianto; Marnas Nazir
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2342

Abstract

This study aims to reveal the effect of production costs, operational costs and sales volume on financial performance at CV. Salim Media Indonesia for the 2021-2023 period. This thesis uses a quantitative approach using the multiple regression statistical analysis method partially and simultaneously with 35 samples. The results of the study indicate that production costs have an effect on financial performance at CV. Salim Media Indonesia for the 2021-2023 period partially. Operational costs have an effect on financial performance at CV. Salim Media Indonesia for the 2021-2023 period partially. Sales volume has an effect on financial performance at CV. Salim Media Indonesia for the 2021-2023 period partially. Based on the calculated F value > F table and the significant value < a , it is concluded that Ho is rejected and Ha is accepted, meaning that Production Costs and Operational Costs together or simultaneously have an effect on financial performance at CV. Salim Media Indonesia for the 2021-2023 period.
Implementasi Pengadaan Transaksi Rutin dengan E-Catalogue di PT XYZ Okta Armelya Rahim; Susan Febriantina; Maulana Amirul Adha
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2367

Abstract

Digital procurement has significantly transformed business operations, impacting production, supply chain management, and customer interactions. At PT XYZ, routine commodity procurement utilizes an e-catalogue system, a form of e-procurement based on a catalog concept. This study examines the implementation stages, advantages, disadvantages, and challenges of the system. Using a qualitative descriptive method, data was collected through interviews, observations, and documentation.Findings indicate that e-catalogue implementation at PT XYZ is complex before achieving full operation. Key advantages include automated PR creation and PO release, reducing administrative workload, enhancing transparency, and expediting procurement. However, drawbacks include inefficient data updates, a less user-friendly interface, and frequent system errors. Challenges involve poor socialization and the perception that the system mainly benefits buyers. Moreover, limited user understanding of time efficiency and error reduction further hinders adoption. Overall, while e-catalogue improves procurement efficiency, further enhancements in user training, system reliability, and feature usability are needed for optimal performance.
Analisis Kualitas Custumer Relationship Management dan Kepuasan Konsumen Sebagai Intervening Terhadap Loyalitas Keanggotaan Kopontren Fat-Hiyyah Ading Rahman Sukmara; Aka Bonanza; Ferey Herman
Journal Economic Excellence Ibnu Sina Vol. 2 No. 3 (2024): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v2i3.2369

Abstract

The problems faced in this study include (1) How does the quality of customer relationship management affect the loyalty of Kopontren Fat-Hiyyah members? (2) How does consumer satisfaction affect the loyalty of Kopontren Fat-Hiyyah members? (3) How do the quality of customer relationship management and consumer satisfaction affect the loyalty of Kopontren Fat-Hiyyah members? This study aims to study, find out, and analyze (1) The effect of the quality of customer relationship management on the loyalty of Kopontren Fat-Hiyyah members. (2) The effect of consumer satisfaction on the loyalty of Kopontren Fat-Hiyyah members. (3) The effect of the quality of customer relationship management and consumer satisfaction on the loyalty of Kopontren Fat-Hiyyah members. The method used in this study is an explanatory survey, while the technical data analysis, namely validity test, reliability test, descriptive statistics, Inductive Statistical Analysis (Inferential) with Multiple Regression. The results of the study inform that (1) Customer relationship management has a positive and significant effect on membership loyalty. This means that if customer relationship management is improved, membership loyalty will also increase. (2) Member satisfaction has a positive and significant effect on membership loyalty. This means that if member satisfaction is increased, membership loyalty will also increase. (3) Customer relationship management and member satisfaction have a positive and significant effect on membership loyalty. This means that if customer relationship management and member satisfaction are increased, membership loyalty will also increase.
Analisis Dampak Budaya Organisasi Terhadap Efektivitas Program Pelatihan Kepemimpinan dan Pengembangan SDM Mahasiswa FEB Universitas Sultan Ageng Tirtayasa Vera Maria; Nisrina Khalda Turnip; Alya Malika Putri; Febri Haerurrohman
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2374

Abstract

Leadership training and human resource (HR) development for students of the Faculty of Economics and Business (FEB) at Sultan Ageng Tirtayasa University (Untirta). Organizational culture has an effect on development programs, such as leadership training. this factor is very important in achieving success. This research method uses a descriptive quantitative approach by collecting data through questionnaires given to students who take part in leadership training programs at FEB Untirta. The analysis shows that organizational culture that supports collaboration, innovation, and openness has a positive effect on the effectiveness of leadership training programs. In contrast, organizational customs that tend to be hierarchical and unchangeable can hinder the development of students' human resources. This study assists training program managers at FEB Untirta in developing approaches that are in line with organizational culture to improve leadership training outcomes and student human resource development in the future.