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Aufa Rizka Azzumi
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INDONESIA
Journal Economic Excellence Ibnu Sina
ISSN : 30252148     EISSN : 30252156     DOI : 10.59841
bidang Ilmu Manajemen dan Ekonomi. Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Articles 218 Documents
Analyzing Profitability Ratios as a Tool to Assess Financial Performance Loso Judijanto
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2378

Abstract

This research examines the financial performance of PT Astra International Tbk during the period 2020-2023 through comprehensive profitability ratio analysis. The study employs multiple financial metrics including Return on Assets (ROA), Return on Equity (ROE), Net Profit Margin (NPM), Gross Profit Margin (GPM), and Operating Profit Margin (OPM) to evaluate the company's operational efficiency and profitability. Through quantitative analysis with a descriptive approach, this study reveals that PT Astra International demonstrated resilient financial performance despite challenging market conditions. The findings indicate average ROA of 8.05%, suggesting moderate asset utilization efficiency. The company maintained a healthy ROE averaging 13.92%, though below industry benchmarks, while achieving a stable GPM of 22.6% and OPM of 15.06%, reflecting effective cost management and operational efficiency. These results provide valuable insights for stakeholders and contribute to understanding the automotive sector's financial dynamics in Indonesia.
Peran Komunikasi Internal terhadap Efektivitas Kerja dan Kinerja Karyawan pada Dinas Ketahanan Pangan Provinsi Jambi Mega Isabella Sitinjak; Zulfina Adriani; Feny Tialonawarmi
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2392

Abstract

This research aims to explore the role of internal communication on work effectiveness and employee performance at the Jambi Province Food Security Service. Internal communication is a key factor in increasing organizational efficiency and productivity, especially in the government context. The research approach used is qualitative with descriptive methods, aiming to understand the experiences, perceptions and dynamics of interactions between employees and management. Data was obtained through in-depth interviews with 3 participants consisting of structural officials and functional employees, as well as through direct observation of communication patterns in the work environment. The research results show that effective internal communication characterized by openness of information, active participation of all parties, and transparent two-way communication contributes significantly to increasing work effectiveness and employee performance. Employees who feel they have received sufficient information and are involved in decision making are more motivated and show better performance.
Pengaruh Tingkat Pengangguran dan Jumlah Penduduk Terhadap Pertumbuhan Ekonomi di Desa Ringinpitu Kabupaten Tulungagung Yayang Dewi Arin Maharani; Maria Agatha Sri W H
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2475

Abstract

This study aims to analyze the effect of the unemployment rate and population on economic growth in Ringinpitu Village, Tulungagung Regency. The high unemployment rate and the increase in population each year are factors that can affect economic conditions in the region. This study uses a quantitative method with multiple linear regression analysis, processed using SPSS software. The results of the study indicate that the unemployment rate has a negative and significant effect on economic growth with a regression coefficient value of -0.283 and a significance value of 0.001 (p <0.05). Meanwhile, the population has a positive and significant effect on economic growth with a regression coefficient of 1.018 and a significance value of 0.000 (p <0.05). The simultaneous test (F test) shows that the unemployment rate and population together have a significant effect on economic growth, with an F-count value of 35.125 and a significance of 0.000 (p <0.05). The Adjusted R² value of 0.621 indicates that 62.1% of the variation in economic growth can be explained by the unemployment rate and population, while 37.9% is influenced by other factors outside this research model. Based on these findings, it is recommended that local governments improve job training programs, create more jobs, and optimize population growth control policies to encourage more stable and sustainable economic growth.
Strategi Usaha Sambal Goreng Udang Pete : Meningkatkan Kesejahteraan Masyarakat Bengawan, Juata Permai Nurul Hidayat; Nabila Afdaliyah; Adrian Maulana; Nuprianti Nuprianti; Jasmin Putra Pratama; Natalia Natalia; Sukmawati Sukmawati
Journal Economic Excellence Ibnu Sina Vol. 3 No. 1 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i1.2531

Abstract

Shrimp is one of the marine resources with significant economic potential, particularly in tropical regions. The utilization of shrimp can contribute substantially to the economy of coastal communities. This study aims to analyze the economic potential of shrimp and its utilization by coastal communities in tropical regions. The results of the study indicate that shrimp has significant economic potential, with production values reaching hundreds of millions of dollars per year. However, the utilization of shrimp by coastal communities is still suboptimal due to limited market access, lack of knowledge on shrimp processing technology, and inadequate government support. This study recommends several strategies to enhance the utilization of shrimp by coastal communities, including market infrastructure development, training on shrimp processing technology, and increased government support.
Etika Kepemimpinan dalam Era Ai:Tantangan Moral dalam Mengadopsi Ai dalam Organisasi Nur hasanah; Arul Mu`is; Rizkyna Qur`aini; Mochammad Isa Anshori
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2632

Abstract

This study investigates the role of adaptive leadership in addressing the complex challenges posed by rapid technological advancements, particularly in the era of Society 5.0. The integration of artificial intelligence (AI) into organizational systems introduces not only opportunities for efficiency and innovation but also ethical and leadership dilemmas. Using a literature review methodology, this paper examines how adaptive leadership can support organizations in navigating digital transformation while maintaining ethical integrity and organizational effectiveness. The findings indicate that adaptive leadership—characterized by responsiveness, inclusivity, and value-driven decision-making—is essential for sustaining organizational resilience. Furthermore, the study emphasizes the need for leaders to foster a learning-oriented culture, manage ethical concerns in AI deployment, and apply flexible leadership styles that empower employees. This paper contributes to the growing discourse on ethical digital leadership and offers insights for organizational sustainability in the context of technological disruption.
The Impact of Local Culture on the Internationalization of MSMEs: Analysis of Statue Craftsmen in Trowulan Moch. Wahyu Widodo; Puji Handayati; Sudarmiatin Sudarmiatin
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2665

Abstract

This study explores the impact of local culture on the internationalization process of Micro, Small, and Medium Enterprises (MSMEs), especially statue craftsmen in Trowulan, East Java. MSMEs in Indonesia face various challenges, including low productivity and access to technology. However, statue craftsmen in Trowulan are able to utilize the richness of Majapahit culture to differentiate their products in the global market. Using a qualitative approach through in-depth interviews and participant observation, this study found that local culture not only plays a role as a product identity, but also as a strategy to attract international consumers. Adaptation to the needs of the global market, especially in Europe, shows the ability of craftsmen to innovate and collaborate. This study provides important insights into how the integration of local culture can improve the competitiveness of MSMEs in the era of globalization, and offers recommendations to support the development of MSMEs through cultural preservation and skills improvement. The results can be used as a reference for local economic policies and the promotion of Indonesian cultural heritage.
Analisis Rasio Profitabilitas untuk Menilai Kinerja Keuangan PT Unilever Indonesia Tbk yang Terdaftar di Bursa Efek Indonesia Periode 2021–2023 Ismayani Ismayani
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2676

Abstract

Penelitian ini bertujuan untuk mengetahui dan menganalisis penilaian rasio profitabilitas pada kinerja keuangan PT Unilever Indonesia Tbk selama periode 2021 hingga 2023. Metode penelitian yang digunakan adalah kuantitatif deskriptif dengan menggunakan data sekunder yang diperoleh dari Bursa Efek Indonesia yaitu laporan keuangan tahunan PT Unilever Indonesia Tbk. Analisis dilakukan dengan menggunakan rasio profitabilitas seperti Gross Profit Margin (GPM), Net Profit Margin (NPM), Return on Assets (ROA), Return on Equity (ROE), dan dan Earning per Share of Common Stock (EPS). Hasil penelitian menunjukkan bahwa GPM perusahaan konsisten di atas standar industri dan mencerminkan efisiensi produksi yang baik. Namun, NPM dan ROA menunjukkan tren penurunan dan berada di bawah standar industri, menunjukkan adanya tekanan pada laba bersih dan efisiensi penggunaa aset. ROE mengalami peningkatan signifikan yang berada di atas standar industri, menandakan efektivitas pengelolaan modal sendiri. Sementara itu, EPS mengalami penurunan sejalan dengan penurunan laba bersih. Secara keseluruhan, PT Unilever Indonesia Tbk menunjukkan kekuatan dalam efisiensi produksi dan pengelolaan ekuitas, namun menghadapi tantangan dalam mempertahankan laba bersih dan efektivitas aset. Penelitian ini merekomendasikan efisiensi biaya operasional, optimalisasi penggunaan aset, serta strategi penguatan ekuitas untuk memperbaiki kinerja keuangan di masa depan. This study aims to determine and analyze the assessment of profitability ratios on the financial performance of PT Unilever Indonesia Tbk during the period 2021 to 2023. The research method used is quantitative descriptive using secondary data obtained from the Indonesia Stock Exchange, namely the annual financial report of PT Unilever Indonesia Tbk. The analysis was carried out using profitability ratios such as Gross Profit Margin (GPM), Net Profit Margin (NPM), Return on Assets (ROA), Return on Equity (ROE), and Earning per Share of Common Stock (EPS). The results of the study show that the company's GPM is consistently above the industry standard and reflects good production efficiency. However, NPM and ROA show a downward trend and are below the industry standard, indicating pressure on net profit and asset use efficiency. ROE has increased significantly above the industry standard, indicating the effectiveness of equity management. Meanwhile, EPS has decreased in line with the decline in net profit. Overall, PT Unilever Indonesia Tbk shows strength in production efficiency and equity management, but faces challenges in maintaining net profit and asset effectiveness. This study recommends operational cost efficiency, optimization of asset utilization, and equity strengthening strategies to improve financial performance in the future.
Pengaruh Tourist Attraction, Tourist Happiness dan Memorable Tourism Experience terhadap Revisit Intention Pengunjung pada Wisata Cafe Sahabat Sejati Kabupaten Kediri Dewi Ayu Puspita Sari; Ahmad Idris; Beni Mahyudi S
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2678

Abstract

This study aims to determine the influence of Tourist Attraction, Tourist Happiness, and Memorable Tourism Experience on Revisit Intention of visitors at Cafe Sahabat Sejati in Kediri Regency. This research employs a quantitative method using a survey approach with questionnaires distributed to 55 respondents who have visited the cafe more than once. The sampling technique used is purposive sampling. The results indicate that Tourist Attraction significantly influences Revisit Intention, Tourist Happiness significantly influences Revisit Intention, and Memorable Tourism Experience significantly influences Revisit Intention. Simultaneously, these three variables have a significant impact on visitors' revisit intention. The findings of this study are expected to serve as a reference for Cafe Sahabat Sejati management in enhancing tourist attraction quality, visitor experience, and overall comfort to increase return visits.
Analisis Kepatuhan Karyawan di PT XYZ Windhy Febrianty; Christian Wiradendi Wolor; Eka Dewi Utari
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2686

Abstract

This study aims to analyze the degree of employee compliance with the Standard Operating Procedures (SOP) at PT XYZ, especially in the implementation of working hours. The background of this study was based on the findings of a discrepancy between practices in the field and the company's SOP provisions, such as delays in employees entering work and unscheduled return. This study used a descriptive qualitative method with a case study approach. Data collection techniques are carried out through observation, interviews, and documentation of PT XYZ's employees and HRD. The factors that hinder compliance include lack of personal discipline, distance of residence, lack of supervision, and low understanding of SOPs. Failure to comply with the SOP has resulted in a decline in performance, administrative sanctions, and potential loss of company operations. Research results show that while companies have clear disciplinary enforcement policies and procedures, better strategies are needed to improve employee awareness and discipline in complying with standard operational procedures (SOPs). This study emphasizes the importance of improving SOP understanding through training as well as strengthening supervisory policies to create a work culture that is disciplined and compliant with applicable rules.
Analisis Strategi Pemasaran Produk Cicil Emas di Tengah Fluktuasi Harga: Studi Kasus BSI KCP Kejuruan Muda Zuhrinal M. Nawawi; Yusliani Yusliani
Journal Economic Excellence Ibnu Sina Vol. 3 No. 2 (2025): Journal Economic Excellence Ibnu Sina
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/excellence.v3i2.2693

Abstract

This study uses a qualitative method with a case study approach to analyze the marketing strategy of the Cicil Emas (Gold Installment) product amid price fluctuations, as implemented by BSI KCP Kejuruan Muda. Cicil Emas is one of the flagship products of Islamic banks, offering great potential to fulfill the investment needs of Muslim communities. However, global gold price volatility poses a significant challenge in maintaining customer interest. This research aims to explore how marketing strategies are designed and applied in a dynamic market environment. Data were collected through in-depth interviews with marketing staff, direct observation, and internal documentation. The results reveal that BSI KCP Kejuruan Muda adopts adaptive marketing strategies through customer education, competitive margin offers, enhancement of digital services, and personalized approaches via Islamic finance communities. These strategies have proven effective in retaining customer loyalty and increasing the transaction volume of the Cicil Emas product despite price fluctuations. The study concludes that innovation and trust are essential in marketing Sharia-based products, particularly those that are highly sensitive to global market changes such as gold.