cover
Contact Name
Ronald N Girsang
Contact Email
nawalaedu@gmail.com
Phone
+6282281184080
Journal Mail Official
nawalaedu@gmail.com
Editorial Address
Jl. Raya Yamin No.88 Desa/Kelurahan Telanaipura, kec.Telanaipura, Kota Jambi, Jambi Kode Pos : 36122
Location
Kota jambi,
Jambi
INDONESIA
Maneggio
ISSN : -     EISSN : 30327652     DOI : https://doi.org/10.62872/kk44fp66
The journal publishes original articles on current issues and trends occurring internationally in financial management, marketing management, human-resource management, behavior organizational, good governance, strategic management, business ethics, entrepreneurship, management accounting, manajemen produksi
Articles 148 Documents
The Influence of Product Quality, Information Quality, and Consumer Trust on Boiler Machine Purchase Decisions (Case Study of CV. Jaya Makmur Sentosa, Tangerang City) Suwandi, Laudya Putri; Atichasari, Anna Sofia; Sutarjo, Sutarjo
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/merbcg26

Abstract

This study aims to analyze how product quality, information quality, and consumer trust influence boiler machine purchasing decisions. This study is a quantitative study using statistical data. The research population is consumers who have purchased boiler machines at CV. Jaya Makmur Sentosa. The study used a saturated sampling technique so that 60 respondents were obtained as a research sample. The data collection technique is primary data through a Likert scale questionnaire 1-5 distributed to respondents. While secondary data is in the form of previous literature studies. The data analysis technique in the study uses Smart-Pls in the form of the Partial Least Squares (PLS) Method. The results of the study show that Information Quality has a positive and significant effect on Purchasing Decisions. These results indicate that the strategy of developing the quality of information contained in the product, in this case the boiler machine as the object of research, makes a real contribution to increasing purchasing decisions. Meanwhile, the results of the study show that Product Quality and Consumer Trust have no positive and insignificant effect on Purchasing Decisions. This means that some consumers consider other factors, such as price, product quantity, customer satisfaction, and so on, when making a transaction.
The Influence of Instructor Competencies and Work Motivation on Instructor Performance and Its Implications on the Quality of Graduates (Survey on Flight Operation Officer (FOO)) Gunawan, Asep; Suwandi, Yudi Wahyudin
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/88vcf307

Abstract

This study aims to analyze the influence of instructor competence and work motivation on instructor performance and its implications on the quality of graduates with a case study on Flight Operation Officer (FOO). The method used is quantitative with a survey approach. A total of 83 respondents who were FOO instructors were used as research samples. The data analysis technique uses path analysis to test the direct and indirect relationships between variables. The results of the study show that the competence of instructors has the greatest influence on instructor performance, both directly and indirectly through work motivation. Work motivation has also been shown to have a significant effect on improving instructor performance. Simultaneously, competence and motivation contribute significantly to instructor performance, and instructor performance has been shown to have strong implications for the quality of graduates. This finding confirms that improving the competence and motivation of instructors is a strategic factor in ensuring the quality of graduates in the field of aviation operations.
Smart Logistics 5.0: Integrated Transportation Innovation for Global Supply Chain Efficiency Kasrim
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/22prmm50

Abstract

Smart Logistics 5.0 represents the latest evolution in supply chain management, integrating digital technologies (IoT, edge computing, AI, blockchain, big data) and physical automation (robotics, autonomous vehicles, drones) with human-centered principles, sustainability, and resilience. This systematic literature review examines publications from 2020–2025 to understand how multimodal integrated transport innovations improve efficiency, transparency, and resilience in global supply chains. The review methodology involved searches in major databases (Scopus, Web of Science, Google Scholar) using keywords related to Industry 5.0, Smart Logistics, integrated transport, IoT, blockchain, and autonomous logistics; records were then screened against clear inclusion criteria and analyzed thematically. Findings indicate that IoT combined with edge computing enhances operational visibility and real-time orchestration; AI and big data analytics improve forecasting accuracy and route optimization; and blockchain supports traceability and administrative automation via smart contracts. Furthermore, multimodal transport integration (sea, land, air, rail) enabled by digital platforms has been shown to lower door-to-door costs, accelerate deliveries, and bolster network adaptability to disruptions. Major barriers include fragmented data standards, high upfront investment needs, regulatory issues (notably for autonomous vehicles and drones), and workforce skills gaps. Distinct from earlier reviews, this study emphasizes the role of multimodal transport innovation within the Smart Logistics 5.0 framework as a key driver of a more efficient, resilient, and sustainable global supply chain.
The Effect of Gamification Strategy on Students Motivation and Achievement in Algebra Learning Wulandari
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/7za0ph93

Abstract

The rapid expansion of remote and hybrid work has urged organizations to adopt new approaches to managing employee performance and motivation. This study aims to examine the role of gamification in remote performance management and its relevance to Generation Alpha as the future workforce. A narrative literature review was conducted by analyzing academic publications and gray literature published between 2020 and 2025. The findings reveal that the implementation of gamification elements such as points, digital rewards, and instant feedback can enhance intrinsic motivation, collaboration, and employee engagement. Its effectiveness largely depends on human-centered design, technological readiness, and adaptive leadership. For Generation Alpha, who have grown up in an interactive and technology-driven environment, gamification represents a highly relevant approach to building meaningful and engaging work experiences. The novelty of this study lies in integrating the concepts of gamification, remote performance management, and Generation Alpha readiness into a comprehensive framework for developing human-centered and sustainable digital work systems. 
The Influence of Digital Reputation Management on the Success of Local Brands with Customer Trust as a Mediator Ni Luh ketut Ayu Sudha Sucandrawati
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/c7147c03

Abstract

This study aims to analyze the influence of Digital Reputation Management (DRM) on the success of local brands with Customer Trust as a mediating variable. The research background departs from the increasing intensity of competition for local brands in the digital era that requires companies to strategically manage their reputation through credible content, online review management, and consistent digital interaction. The research method uses the Structural Equation Modeling – Partial Least Squares (SEM-PLS) approach with data processed from the results of a local brand consumer survey. The results of the study show that DRM has a significant positive effect on Customer Trust, and Customer Trust has a significant positive effect on the success of local brands. In addition, Customer Trust has proven to be an important mediator that bridges the relationship between DRM and local brand success. This research confirms that an effectively managed digital reputation not only impacts image enhancement, but also on the formation of trust which ultimately drives consumer loyalty and advocacy. These findings provide theoretical contributions to the digital marketing management literature as well as practical implications for local businesses in designing trust-based digital reputation strategies to strengthen brand competitiveness in the market.
Green Marketing Strategy in the Age of Sustainability: Building an Environmentally Friendly Brand Image for Long-Term Competitive Advantage Sultan, Taqwa; Dioh, Septia S.
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/r9ycde18

Abstract

This study examines the impact of green marketing strategy on green brand image and sustainable competitive advantage among Indonesian companies adopting environmentally friendly business practices. Using a quantitative-explanatory design, data were collected from 150 marketing and CSR managers through purposive sampling. The findings reveal that green marketing strategies particularly eco-innovation, energy efficiency, and environmentally focused communication positively and significantly affect both green brand image and sustainable competitive advantage. Moreover, green brand image mediates the relationship between green marketing strategy and competitive advantage, indicating that authentic and consistent sustainability efforts enhance consumer trust, brand equity, and long-term competitiveness. These results underscore the strategic importance of integrating green values across the value chain to achieve both environmental responsibility and market differentiation. The study contributes theoretically by strengthening the empirical link between sustainable marketing and brand-based competitive advantage, and practically by providing actionable insights for corporations seeking to align profitability with sustainability in the era of the green economy.
A Comparative Study of Green Banking Implementation between Indonesia Banks and Singapore Banks Theresa, Kezia Pratnya; Aryani, Dwi Nita
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/5shgx555

Abstract

The deterioration of the natural environment has become a significant global issue, Green Banking is a program where financial institutions prioritize environmental concerns within their operations and business activities. This research aims to examine and compare the progress of Indonesian banks and Singaporean banks in implementing green banking. This research employed  ROE annual report, digital banking record, and green projects that banks participated in from 2019 to 2023. The analysis revealed that Indonesia and Singapore experienced a loss in 2019, but subsequently recovered their equity footing in 2020 and continued to do so through 2023. A statement from the banks' annual report indicated that digital banking played a role in maintaining banks' equity throughout the year, demonstrating the successful implementation of digital banking in both Indonesia and Singapore. A While Indonesia's green investment and loans prioritize supporting small green businesses, Singapore's approach is to assist larger enterprises that aim to adopt environmentally friendly practices. This research has revealed that both Indonesia and Singapore have successfully implemented green banking, and each country has developed its own approach to this implementation.         
Digital Transformation in HR Management: The Role of Human Resource Analytics in Decision-Making Effectiveness Sakaria, Maulid
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/mbekq437

Abstract

ABSTRACT This study aims to analyze the influence of Digital Transformation and Human Resource Analytics on Decision-Making Effectiveness in the context of human resource management. This study uses a quantitative approach with a survey method, involving 150 respondents consisting of HR employees, leaders, and managerial staff in public and private organizational sectors. Data collection was carried out through a five-point Likert scale questionnaire that has been tested for validity and reliability. Data analysis used multiple linear regression with the help of SPSS software version 26. The results of the study indicate that: (1) Digital Transformation has a positive and significant effect on decision-making effectiveness (significance value 0.000 < 0.05); (2) Human Resource Analytics also has a positive and significant effect on decision-making effectiveness (significance value 0.001 < 0.05); and (3) simultaneously, the two independent variables contribute 71.2% to increasing decision-making effectiveness. These findings confirm that the integration of digital technology with HR data analysis plays a crucial role in creating faster, more accurate, and evidence-based decision-making. This research provides theoretical implications for the development of the Data-Driven HR concept, as well as practical recommendations for organizations to strengthen digital and analytical capabilities within their HR management functions. It is hoped that future research will incorporate a mixed methods approach to explore the contextual and cultural aspects that influence decision effectiveness in the digital age.