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Desy Lusiyana
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Jl. Rajawali Gg.Elang 5 No.1 Drono, Sardonoharjo, Ngaglik, Sleman, DIY, Indonesia
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Daerah istimewa yogyakarta
INDONESIA
Journal Of Economic Sciences (Ekuisci)
Published by Ann Publisher
ISSN : 3046837X     EISSN : 30470579     DOI : https://10.62885/ekuisci.v1i1
Core Subject : Economy,
Economics, Econometrics & Finance
is a peer-reviewed journal that publishes scientific articles in the field of economics. Articles published in the Ekuisci Journal include original scientific research results (top priority), new scientific review articles (not priority), and the results of studies in the field of economics.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 81 Documents
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The Role of Pathgoal Theory's Leadership Style in Improving Employee Work Motivation: A Literature Study in Various Multidisciplined Wijaya, Danis Suma; Wening, Nur
Jurnal Ekuisci Vol 2 No 2 (2024): Vol 2 No 2 November 2024
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i2.536

Abstract

The work motivation of its employees influences the success of a company. As a determinant of the company's targets, a leader must be able to motivate employees to work optimally. Pathgoal theory is a type of leadership style that focuses on employee motivation. This literature review study aims to determine the influence of path theory leadership style on work motivation. The method used is a systematic literature review obtained with search tools such as Google Scholar and Researchgate. There are four scientific articles analyzed. The theory of leadership style path goals affects employee work motivation. There are four types of leadership styles based on pathgoal theory: directive, supportive, participatory, and achievement-oriented.
Bank Himbara's Employee Organizational Performance Model Through Employee Competencies Manalu, Brilliant Handyman; Maria, Elvie; Ady, Sri Utami; Sayidah, Nur
Jurnal Ekuisci Vol 2 No 3 (2025): Vol 2 No 3 January 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i3.586

Abstract

Digital banking has become an integral part of the modern banking industry, especially for the State-Owned Bank Association (Himbara). This transformation significantly affects operations and organizational structures, including workforce restructuring, where many employees are transferred to sales units with higher targets. However, this placement poses a challenge when most employees do not have the appropriate competencies for their new roles. This study explores the role of Strategic Human Resource Management (SHRM) and workforce restructuring in improving employee performance through adjusting their competencies. This study uses a quantitative descriptive method, with data collected through a survey of 205 permanent employees of Bank Himbara in the North Sumatra region, selected using the Slovin formula. This study uses regression analysis to test the relationship between these variables. The results show that the right SHRM can improve employee performance, but this success depends on employee competencies following the demands of their new roles. Restructuring that is not balanced with competency development causes a decrease in productivity. These findings provide important insights for HR managers in designing effective policies in the digital banking era.
Bibliometric Analysis of Green Marketing Strategies: Innovative Approaches to Improve Sustainability Saputra, Apep Indra; Asfiah, Nurul
Jurnal Ekuisci Vol 2 No 3 (2025): Vol 2 No 3 January 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i3.589

Abstract

Sustainability has become an urgent global issue, and green marketing emerges as a crucial strategy to support environmentally friendly business practices. This study aims to identify research trends in the field of green marketing through bibliometric analysis using the VOSviewer tool. The data used were sourced from Scopus-indexed publications between 2014 and 2024, with the main identified themes being green consumption development, environmental awareness, and green supply chain management. The findings indicate that although green marketing raises consumer awareness of eco-friendly products, there is a gap between purchase intentions and actual consumer behavior. This study also highlights the importance of clear information and effective communication to enhance loyalty to green brands. Additionally, collaboration among companies, consumers, and governments is essential to achieving broader sustainability in the context of green marketing and consumption.
Religiosity-based business performance to increase customer loyalty: Bibliometric Analysis Triawan, Eko; Asfiah, Nurul
Jurnal Ekuisci Vol 2 No 3 (2025): Vol 2 No 3 January 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i3.590

Abstract

This study aims to examine how the influence of religiosity on business performance in increasing customer loyalty. Through a bibliometric analysis approach, this study explores relevant publications regarding the integration of religious values in business strategies and their impact on customer loyalty. Using data from the Scopus database, this analysis identifies research trends, key themes, and significant contributions to understanding the relationship between religiosity and business performance. The results of the analysis show that integrating religious values in business operations not only increases customer trust but also encourages long-term loyalty. This research provides new insights for practitioners and academics in developing business strategies based on religious values to improve company performance and customer loyalty.
Design and Implementation of Green Human Resource Management (Green HRM) in SMEs Palembang City Setiawan, Heri; Susanto, Sani; Rinamurti, Micheline; Alfian, Achmad
Jurnal Ekuisci Vol 2 No 3 (2025): Vol 2 No 3 January 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i3.597

Abstract

The purpose of this research is to explore the design and implementation process of the concept of Green HRM. The informants in this study are owners/management representatives of SMEs, Field assistant lecturers (DPL), and MBKM students of the MBKM Programme. The research method is a qualitative case study approach; data collection is carried out by in-depth observation of SMEs participating in the Batch 1 LLDikti Region 2 Independent SMEs Programme in Palembang City. This research data analysis uses interactive data analysis. The results showed that SMEs have not perfectly and explicitly designed and implemented Green HRM. However, SMEs have attempted to build green worker behavior in aspects of recruitment and selection, worker training and development, compensation and benefits, organizational culture, and performance management. Some of the benefits obtained are workers are more regular and live healthier lives, the name of SMEs in the general public, skilled and committed workers, reduced negative impacts that occur, reduced waste, and even recycling so as to reduce costs, improve the economic welfare of the community, ensure the sustainability of SMEs and natural resources, increase performance and productivity of SMEs, build a green work environment, form a green culture and green lifestyle.
Factors Influencing Consumers to Repurchase Electric Vehicles: A Case of BYD Pan, Bingxiong; Zhan, Xuegang; Phakdeephirot, Nutteera
Jurnal Ekuisci Vol 2 No 3 (2025): Vol 2 No 3 January 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i3.598

Abstract

This research aims to verify the factors affecting the intention to repurchase electric vehicles in the context of BYD and to propose a strategic framework for the marketing of electric vehicles in China. This quantitative study employed a structured questionnaire to collect 419 BYD electric vehicle (EV) owners. Data analysis included descriptive statistics, reliability and validity tests, exploratory factor analysis, and structural equation modeling. The results indicate that functional, emotional, social, epistemic, and conditional values positively influence consumer satisfaction, which drives loyalty and enhances repurchase intention. Furthermore, this study encourages manufacturers to optimize product design, marketing strategies, and after-sales services while advising policymakers on incentive structures to support EV adoption and sustainable development goals.
Ergo-Technopreneurship Training to Improve Knowledge and Attitude of Technology Entrepreneurs Palembang Local Culinary Traders Setiawan, Heri; Susanto, Sani; Rinamurti, Micheline; Alfian, Achmad; Pratama, Yohanes Dicka; Budiarto, Dominikus; Clara, Catharina
Jurnal Ekuisci Vol 2 No 4 (2025): Vol 2 No 4 March 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i4.633

Abstract

Aim. The research objective is to empower the community through Palembang local culinary businesses for the process of developing and implementing innovative ideas that use technology to create new products, services, or businesses that have the potential to grow and develop attitudes of mastery of technology and entrepreneurship and income of Palembang local culinary traders. Methods. The methodology combined the Systemic, Holistic, Interdisciplinary, and Participatory (SHIP) approach and quasi-experimentation. The study employed a post-test-only group design (treatment by subject design). Identifying the issue was the first step in the activities, followed by problem prioritization and action plan creation. As a research intervention, this action plan was implemented. After determining the percentage of change, the acquired data were descriptively analyzed using a paired t-test. Result. The findings indicated that merchants' income grew by 29.69% (p<0.05), and technology entrepreneurs' attitude scores increased by 37.45%. This demonstrates that community empowerment through a participative method is highly effective. Conclusion. Starting from the results of the analysis and discussion reviewed based on relevant literature, it can be concluded: (1) the strategy of community empowerment through ergo-technopreneurship training is quite adequate, as seen from the enthusiasm of culinary traders to develop their business; (2) Ergo-technopreneurship training can significantly expand the understanding of community empowerment of local Palembang culinary traders in the field of ergonomics-based technology entrepreneurial strategies by 37.45% (p < 0.05); and (3) Training in ergo-technopreneurship for community empowerment can significantly increase the technology entrepreneurial attitudes of local Palembang culinary traders by 29.69% (p < 0.05).
Analysis Of The Effect of The Number Of Recipients of Social Assistance From The Government on The Macroeconomic Indicators of Cirebon City Kartini, Nuri
Jurnal Ekuisci Vol 2 No 4 (2025): Vol 2 No 4 March 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i4.634

Abstract

Background. DTKS is Integrated Social Welfare Data that includes Social Welfare Service Providers (PPKS), Recipients of Assistance, and Potential Sources of Social Welfare (PSKS). DTKS contains 40% of the population with the lowest social welfare status. The government, in this case, the Ministry of Social Affairs of the Republic of Indonesia, uses DTKS to determine who is entitled to social assistance issued by the government. Aim. This research aims to determine the influence of the benefits of DTKS, in this case, the Number of Recipients and the Number of Social Assistance Recipients from the Government from the Government on macroeconomic indicators in Cirebon City. Methods. From the results of the study using a descriptive analysis approach and a linear regression model Result. Meanwhile, judging from the magnitude of the variant, the highest presentation was obtained, namely the influence between the number of Social Assistance recipients from the Government on the 6 Macroeconomic Indicators of Cirebon City less than 41%, which is 2.29% to 40.5% and around 59% is influenced by other factors that are not researched. Conclusion. It can be concluded that from the Significant Value, there is no significant influence between the Number of Social Assistance Recipients from the Government on the 6 Macroeconomic Indicators of Cirebon City. Implementation. The next researcher, the Regional Research, Development and Statistics government, and the Yogyakarta Regional Development Planning Agency can make suggestions based on this study's conclusion.
Exploring Entrepreneurial Behavior in Rural Areas: Evidence from Private Higher Education Institutions in Henan Province, China Liu, Chang; Jiang, Songyu; Phakdeephirot, Nutteera
Jurnal Ekuisci Vol 2 No 4 (2025): Vol 2 No 4 March 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i4.635

Abstract

Background. Rural entrepreneurship has emerged as a strategic solution to alleviate employment pressure among university graduates in China. Aim. This study investigates the factors influencing rural entrepreneurial intention and behavior among private university graduates by extending the theory of planned behavior (TPB) to incorporate entrepreneurial passion and entrepreneurial value. Methods. A quantitative approach was employed, utilizing an online survey of 424 students from private higher education institutions in Henan Province. Structural equation modeling (SEM) was conducted to examine the relationships among subjective norms, perceived behavioral control, entrepreneurial attitude, entrepreneurial passion, entrepreneurial value, entrepreneurial intention, and entrepreneurial behavior. Result. The results confirm that entrepreneurial intention strongly predicts entrepreneurial behavior, with entrepreneurial passion and value exerting direct and indirect influences on both constructs. Conclusion. Additionally, subjective norms, perceived behavioral control, and entrepreneurial attitude significantly impact entrepreneurial intention. Implementation. These findings contribute to entrepreneurial research by expanding TPB to include psychological and value-driven factors while also offering practical insights for policymakers, educators, and rural development agencies.
Financial Early Warning System Implementation Strategy for Clinics Ahmad, Zulkifli; Sulistiyana, Catur Setiya; Purwadi, Purwadi; Yani, Yani
Jurnal Ekuisci Vol 2 No 4 (2025): Vol 2 No 4 March 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/ekuisci.v2i4.643

Abstract

Background. Clinics in the healthcare business face various challenges, especially in urban areas where competition with new clinics and large hospitals is intensifying. Continuously changing government regulations, such as accreditation requirements, economic crises, and pandemics further increase operational burdens. Aims. High patient expectations for service quality and pressure from the ASEAN Economic Community (AEC) compel clinics to adapt and survive. To address these challenges, clinics need an Early Warning System (EWS) integrated within the Clinic’s Early Warning System Framework (CEWSF). Methods. The research methods used are descriptive survey and methods Explanatory Survey. Result. CEWSF maps the risks faced by clinics, including financial, health, legal, operational, reputational, and environmental risks, all integrated into a digital information system. However, many clinics, especially smaller ones, do not yet have a Financial Early Warning System (FEWS) to identify and prevent risks. The absence of FEWS leads to slow responses to financial issues. Conclusion. Implementing technology-based EWS, such as data analysis and artificial intelligence, is crucial for maintaining clinics' operational continuity. Implementation. While some countries have adopted FEWS, Indonesia has yet to have hospitals that comprehensively embrace this framework.

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