cover
Contact Name
Titik Kusmantini
Contact Email
adminjubir@upnyk.ac.id
Phone
+6285867220655
Journal Mail Official
adminjubir@upnyk.ac.id
Editorial Address
Jl. Padjadjaran, Condong Catur, Sleman DI Yogyakarta 55283
Location
Kab. sleman,
Daerah istimewa yogyakarta
INDONESIA
Journal of Business Innovation and Research
ISSN : -     EISSN : 29856191     DOI : https://doi.org/10.31315/jubir
Core Subject : Economy, Science,
The Journal of Business Innovation and Research (JuBIR) is a multidisciplinary forum for the publication of articles and research and discussion of issues that bear upon and enfold the field of business innovation and entrepreneurship. The journal particularly welcomes articles that advance our understanding of business innovation and entrepreneurship phenomenon across different national, cultural and international contexts. Articles should be well articulated and substantive. Disciplinary boundaries that straddle theory and research of business innovation and entrepreneurship include management, economics, and psychology.
Articles 67 Documents
Analysis of Consumer Behavior in the Usage of OVO in the Special Region of Yogyakarta Province: Integration of Theory Acceptance Model and Extended Theory of Planned Behavior Rifki, Akbar Faiz; Sugandini, Dyah; Sutiono, Heru Tri
Journal of Business Innovation and Research Vol. 3 No. 1 (2024): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v3i1.12252

Abstract

This research aims to investigate consumer behavior in using OVO in DIY Province through the integration of the Theory Acceptance Model (TAM) and the Extended Theory of Planned Behavior (TPB). The object of this research was carried out in DIY Province with a total sample of 203 respondents who met the criteria. Research data was obtained through distributing questionnaires online which was then processed via Smart PLS to determine the influence between the variables tested. The research results found that perceived benefits and perceived ease of use influence attitudes towards using the OVO application. Besides that, attitudes, subjective norms and perceived behavioral control have a significant effect on behavioral intentions in using the OVO application. Research shows that perceived usefulness (β=0.405) has a stronger influence on attitudes compared to perceived ease of use (β=0.151). Meanwhile, perceived behavioral control (β=0.532) has a higher influence on behavioral intentions compared to attitudes (β=0.241) and subjective norms (β=0.130).
Inner Cover, Editorial Board, From the Desk of the Editors Jubir, Admin
Journal of Business Innovation and Research Vol. 3 No. 1 (2024): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v3i1.12296

Abstract

Jubir  is published by Magister of Management, UPN "Veteran" Yogyakarta as a medium to study various phenomena and research related to business innovation in a broad sense. JuBIR is published twice a year, every April and October. Editors accept articles written in English. The editor has the right to shorten or improve the writing to be published without changing the meaning and content. Opinions expressed in the articles are the authors’ personal opinion, not the opinion of the Editorial Board.
The Performance of Civil Servant Employees of the Secretariat of the Regional People’s Representative Council of Klaten Regency Prasetyo, Yokke Irvan Ade; Istiatin, Istiatin; Sudarwati, Sudarwati
Journal of Business Innovation and Research Vol. 3 No. 1 (2024): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v3i1.12297

Abstract

Leadership, motivation, work discipline, and commitment are the four elements that this study seeks to identify as having an effect on the performance of the civil servant (ASN) employees of the Secretariat of the Regional People’s Representative Council (DPRD) of Klaten regency. The research strategy used in this study is quantitative. There are a total of 38 individuals employed by the ASN at the DPRD Secretariat within the Klaten regency. This research used the census method for sampling, with a total of 38 respondents. Gathering information by use of surveys. Statistical analysis makes use of a number of data analysis procedures, including F tests, t tests, determination coefficients, and double linear regression tests. Leadership, motivation, work discipline, and commitment all have a favorable and substantial effect on the DPRD Secretary of Klaten district's performance, according to the study. Staff performance will be at an all-time high since the secretariat of the DPRD district of Klaten is always working to enhance leadership, motivation, work discipline, and commitment.
The Effect of Quality of Work Life on Employee Performance with Organizational Commitment and Job Satisfaction as Intervening Variables at the Department of Social Work and Labor Yogyakarta City Transmigration Putri, Yanita Primadani; Winarno, Winarno; Ambarwati, Sri Dwi Ari
Journal of Business Innovation and Research Vol. 2 No. 2 (2023): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i2.7955

Abstract

The results of the evaluation of the State Organization of the Republic of Indonesia and the Accountability System of Government Agencies (SAKIP), the strengthening of Bureaucratic Reform by the Kemenpan-RB in the field of social welfare, the social performance of the Dinsosnakertrans of Yogyakarta City for 3 consecutive years is very volatile and has never reached the target of 100 points. The purpose of this study is to determine whether or not there is a direct effect of the quality of work life on the performance of Dinsosnakertrans employees, and to determine the indirect effect of the quality of work life on employee performance through organizational commitment and job satisfaction. The research method used is quantitative method. The sample size is calculated using the Non-probability technique (saturated sample), and a sample of 68 employees is obtained. The analytical technique used is descriptive analysis, which aims to describe the demographic data of the respondents, and quantitative analysis using Simple Regression Analysis to see the direct effect, and Path Analysis for the mediated indirect effect. The results show that QWL directly has a positive and significant effect on employee performance. QWL indirectly has no significant effect on employee performance variables through organizational commitment. QWL indirectly, has no significant effect on employee performance variables through employee satisfaction .Keywords: Job Satisfaction, Employee Performance, Organizational Commitment, Quality Work Life
The Influence of Human Resources Audit and Internal Control System on Employee Performance in PT. Subur Sedaya Maju Prabumulih Praja, Rico Adrian; Mardiana, Tri; Pratiwi, Krisnandini Wahyu
Journal of Business Innovation and Research Vol. 2 No. 2 (2023): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i2.7958

Abstract

This study aims to analyze the Effect of the Human Resources Audit and Internal Control System on Employee Performance at PT. Subur Sedaya Maju In Prabumulih". This research design is descriptive and quantitative research using the census method or total sampling, namely a study conducted using samples using the entire population where the population is less than 100 people. Data collection was carried out from April to August 2022. The research population was all employees of PT. Subur Sedaya Maju Prabumulih. Respondents used were 90. Primary data collection techniques were carried out by distributing google form questionnaires. This study uses the IBM SPSS 25 version of the analysis tool. The results of this study indicate that 1) Human Resources Audit and Internal Control System have a positive and significant effect on Employee Performance, 2) Human Resources Audit and Internal Control System partially have a positive and significant effect on Employee Performance, 3) Internal Control System has a dominant influence on Employee Performance the value of the coefficient of determination (Adjusted R2) is 0.471 or 47.1%, this shows that the influence of the Human Resources Audit variable (X1) and Internal Control System (X2) on Employee Performance (Y), is 47.1% and the remaining 52 ,9% influenced by other variables outside the study.
The Influence of Consumer Perceptions and Attitudes towards Online Purchasing Decisions through Motivation on the Bukalapak Marketplace during the Covid-19 Pandemic (Study on Bukalapak Marketplace Consumers in Yogyakarta) Iswandi, Anas; Istanto, Yuni; Pujiharjanto, Ambar
Journal of Business Innovation and Research Vol. 1 No. 1 (2022): Journal of Business Innovation and Research
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v1i1.8029

Abstract

This study was made to examine the influence of consumer perceptions and attitudes towards online purchasing decisions through motivation on the Bukalapak marketplace during the covid 19 pandemic, this research was applied to Bukalapak consumers in Yogyakarta.  Based on the population and the selected sample, the sampling technique in this study uses the Non-Probability Sampling method, which is a sampling technique that does not provide equal opportunities or opportunities for each element or member of the population to be selected as samples. The considerations in taking the sample selected in this study were: having made a purchase at the Bukalapak marketplace during the Covid-19 pandemic, being in Yogyakarta when making a purchase and being at least 17 years old when making a purchase. The sample size that will be taken in this study is 100 respondents. The data taken is then processed using SmartPLS 3.2.9 software. And the results of this study are all independent variables have a significant positive effect on repurchase decisions.
The Influence of Financial Literacy on Financial Satisfaction With Financial Behavior as Moderating Variable (Case Study on MSMEs in Sleman Regency, Yogyakarta) Panjaitan, Yohannes Estrada; Gusaptono, R. Hendri; Satoto, Shinta Heru
Journal of Business Innovation and Research Vol. 2 No. 1 (2023): Journal of Business Innovation and Research
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i1.9828

Abstract

This study aims to explain the effect of financial literacy on financial satisfaction with financial behavior as a moderating variable. This research was conducted on SMEs in Sleman Regency, Yogyakarta with a total of 100 SMEs with the sample criteria that MSMEs have been operating for at least 1 year and provide primary needs. This study uses three variables. Data were tested using simple regression and moderated regression analysis. The results of the study show that financial literacy has a positive effect on financial satisfaction. In addition, it was found that financial behavior moderates the effect of financial literacy on financial literacy in MSMEs in Sleman Regency, Yogyakarta. This study shows that the financial literacy of MSME actors will influence their financial behaviour decisions so that the impact will be seen on their financial satisfaction.
The influence of product quality, service, word of mouth (WOM) and price on consumer loyalty Novitasari, Evi; Wulandari, Wulandari; Khiswari, Zain; Halimah, Siti Nur
Journal of Business Innovation and Research Vol. 2 No. 2 (2023): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i2.9907

Abstract

The This study aims to determine the effect of product quality, service, Word of Mouth (WOM) , price , simultaneously on consumer loyalty . The population in this study were consumers of the Sulistio Rahayu Shop in East Sukadana Village, Sukadana District, East Lampung Regency, Lampung who had bought gamis products at the Sulistio Rahayu Shop more than twice. This research is homogeneous, where the entire population has the same opportunities for consumer loyalty . The design used in this study is a causal research design. The research method used is a qualitative research method based on post-positivism philosophy. This research uses the Cronbach's Alpha reliability test technique. The data that has been collected is processed in the form of numbers and analyzed quantitatively by testing the hypothesis with the analytical model used, namely the SPSS Statistics 26 software . The results of the statistical software data processing analysis show R 2 of 0.823 meaning that there is an influence of product quality, service, word of mouth (wom) and price on consumer loyalty at Sulistio Rahayu Stores of 82.3%, the rest is influenced by other factors. The alternative hypothesis Ha is accepted and Ho is rejected, meaning that the value of product quality is 0.055 so there is no positive and insignificant effect between product quality and consumer loyalty at Sulistio Rahayu Stores. Furthermore, the service value is 0.118, the value of word of mouth (wom) and the price value is 0.526 so that it can be said that there is a positive and significant influence between service, word of mouth (wom) and price on consumer loyalty at Sulistio Rahayu Stores.
Antecedent of Organizational Citizenship Behavior (OCB): Leadership, Organizational Commitment and Organizational Culture Bakhri, Syaiful
Journal of Business Innovation and Research Vol. 2 No. 2 (2023): JOURNAL OF BUSINESS INNOVATION AND RESEARCH
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i2.9942

Abstract

The current dynamics of the work need flexibility from human resource who are not only able to carry out tasks according to their job descriptions but also other additional positive behavior. This study aims to analyze the factors that influence the emergence of organizational citizenship behavior (OCB). This research uses a qualitative method, namely library research through searching for references that are in accordance with the variables reviewed using an electronic database in the 2018-2022 period which is contained in Google Scholar. The results showed that the variables of leadership, organizational commitment, and organizational culture were the antecedents of organizational citizenship behavior.Keywords : Leadership, organizational commitment, organizational culture, organizational citizenship behaviorJEL Code: O15
Employee Performance at PT Bank Mandiri (Persero) Tbk. Small Medium Enterprise Segment Solo Area Qosim, Nanang; Sarsono, Sarsono; Mursito, Bambang
Journal of Business Innovation and Research Vol. 2 No. 1 (2023): Journal of Business Innovation and Research
Publisher : UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jubir.v2i1.9984

Abstract

The Employee Performance reviewed emotional intelligence, style of leadership, organizational commitment and job satisfaction (Study at PT. Bank Mandiri (Persero) Tbk. Small Medium Enterprise Segment in Solo. Thesis for Master of Science Postgraduate Program (M.Si) at Universitas Islam Batik Surakarta 2023. This study aims to determine the effect simultaneously (concurrently) or partial variables of emotional intelligence, leadership style, organizational commitment and job satisfaction on employee performance at PT. Bank Mandiri (Persero) Tbk. Small Medium Enterprise Segment in Solo. This research method used a quantitative research design. The population of all employees working at PT. Bank Mandiri (Persero) Tbk. the Small Medium Enterprise Segment in Solo, with a total of 51 people. The sampling technique used the census technique with a sample of 51 respondents. Data collection was conducted by a questionnaire. The data analysis techniques used statistical analysis, namely multiple linear regression test, F test, t-test, and coefficient of determination. The results showed that emotional intelligence, leadership style, organizational commitment and job satisfaction simultaneously and partially have a positive and significant effect on employee performance at PT. Bank Mandiri (Persero) Tbk., the small-medium enterprise segment in Solo. Suggestions from this study for PT. Bank Mandiri (Persero) Tbk. the Small Medium Enterprise Segment in Solo, continues to improve existing emotional intelligence, leadership style, organizational commitment and job satisfaction thus that it will make employee performance increase and become better than previous.Keyword: employee performances, emotional intelligence, style of leadership, organizational commitment, job satisfaction