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JURNAL AKADEMIK EKONOMI DAN MANAJEMEN
Published by CV Kampus Akademik Publising
ISSN : 30629586     EISSN : 30627974     DOI : https://doi.org/10.61722/jaem.v1i2.1512
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN (JAEM) berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek penelitian, masalah, dan perkembangan terbaru di bidang Ilmu Manajemen. Topik dalam Jurnal ini berkaitan dengan aspek apapun dari manajemen, namun tidak terbatas pada topik berikut : Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi. berfokus pada penerbitan artikel berkualitas tinggi yang didedikasikan untuk semua aspek Ekonomi, Bisnis dan Akuntansi. Jurnal ini memberikan ruang bagi para peneliti untuk berdiskusi, mengejar dan meningkatkan pengetahuan di bidang Ilmu Ekonomi Bisnis dan Akuntansi yang terus berkembang. Artikel dapat ditulis dalam bahasa Inggris atau bahasa Indonesia Jurnal ini terbit 1 tahun
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 300 Documents
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PENGARUH TEKNOLOGI TERHADAP PERKEMBANGAN PASAR VALUTA ASING Istianatul Ulya; Sadzadia Qothrunnada; Sarpini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3324

Abstract

Technological advances have significantly affected various economic sectors, including the foreign exchange (forex) market. This study aims to analyze the impact of technological developments on the dynamics and efficiency of the foreign exchange market by using descriptive qualitative methods. The results of the analysis show that the application of technologies such as algorithmic trading, blockchain, artificial intelligence (AI), and mobile device-based trading applications have improved accessibility, transaction efficiency, as well as risk management capabilities in forex trading. Moreover, technology has also enabled market participants in emerging economies to participate more inclusively. However, the digitalization of forex trading also presents challenges, including increased market volatility, digital asset risk and cyber threats. The study identifies strategic measures such as diversification of foreign exchange reserves, strengthening financial regulations, and the use of derivative instruments as efforts to manage risks and maintain market stability. With continued optimization of technology, the foreign exchange market can serve as a more stable and efficient economic instrument in supporting international trade activities.
Analisis Dinamika dan Tantangan Perkembangan Sistem Moneter Internasional Pada Ekonomi Global Laeladzul Kongidah; Risma Afni Zakiah; Sarpini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3325

Abstract

This article discusses the international monetary system as a crucial element in maintaining global economic stability, regulating currency exchange rates, capital flows, and international trade. The system continues to face various challenges, such as exchange rate fluctuations, the impact of financial digitalization, and the threat of financial crises that could disrupt global equilibrium. This research aims to provide a deeper understanding of the dynamics of the international monetary system, which has evolved from the gold standard to the floating exchange rate system. The literature review reveals the significant role of international institutions like the IMF and the World Bank in coordinating monetary policies between countries to ensure global stability. The analysis results suggest that the international monetary system requires continuous reform, especially in addressing the challenges of digitalization and trade fragmentation. This article contributes to the development of knowledge by offering new perspectives on strengthening the international monetary system through technological innovation and international collaboration.
Pendekatan Moneter dalam Analisis Neraca Pembayaran Internasional: Teori dan Aplikasinya Kartika Marliana Sulistiara Pramesti; Royyan Quwais Al-Qarni; Sarpini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3326

Abstract

The monetary approach in international balance of payments analysis offers a theoretical framework that emphasizes the role of money markets in determining a country's external balance. This approach is based on the principle that balance of payments imbalances reflect imbalances between the demand and supply of money in domestic and international markets. This article discusses the basic theory of the monetary approach, including the implications of changes in foreign exchange reserves, interest rate movements, and their impact on the exchange rate. In addition, this research explores the empirical application of the monetary approach in various global economic contexts. Case studies show how monetary policy influences balance of payments dynamics, exchange rate stability and capital flows. These findings provide strategic insights for economic policymakers to design policies that support macroeconomic stability while encouraging sustainable growth.
Strategi Pemasaran Media Sosial Pada Produk ‘’Indomie” Dalam Membangun Brand Awarness Nahdya Alfaina Karem; Sulistyowati
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3331

Abstract

A Social Media Marketing Strategy is a detailed plan designed to utilize social media platforms in achieving specific business goals. It includes various activities aimed at increasing engagement, building relationships with consumers, and promoting products or services. This research uses qualitative descriptive research methods. In this case, the strategy that can be done is through interesting creative content, direct interaction, and the use of paid advertisements on platforms such as Facebook, Instagram, and Twitter. This strategy has several main objectives, one of which is to build brand awareness. Likewise, the social media marketing strategy carried out by “Indomie” products in building brand awareness so that its products can be recognized and remembered by consumers. In building brand awareness “indomie” has done so by creating a distinctive jingle for this brand, namely “indomie my taste”, because the jingle advertised through social media such as tv, instragam, tiktok, etc. is judged to make consumers recognize and remember this product.
MEMAHAMI LIBERALISASI PERDAGANGAN: DAMPAK DAN IMPLIKASINYA DALAM KONTEKS EKONOMI GLOBAL Wafik Azizah; Binar Nan Baik
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3333

Abstract

Trade liberalization is the process of reducing trade barriers between countries, such as tariffs and quotas, with the aim of increasing the flow of goods and services globally. This paper examines the impact and implications of trade liberalization in the global economy, both in terms of advantages and disadvantages. On the one hand, liberalization can improve industrial efficiency, expand market access, and encourage economic growth, especially in developing countries. However, on the other hand, trade liberalization can also cause losses for certain sectors, such as local industries that cannot compete with cheaper imported products. This study uses a descriptive qualitative research method, presenting data naturally and in accordance with field conditions. Through this approach, data is processed and analyzed to describe the reality of the phenomenon being studied. In addition, this study is also strengthened by a theoretical basis and literature review to support the research. The main findings show that the impact of trade liberalization is highly dependent on the readiness of policies and economic structures of each country. Developing countries need to adopt policies to protect vulnerable sectors, such as subsidies or workforce training, to maximize the benefits of liberalization. In addition, the role of international trade organizations such as the WTO is also important in overseeing and regulating global trade, despite facing challenges in ensuring compliance and equality between member countries.
TANTANGAN DAN DAMPAK INTEGRASI EKONOMI REGIONAL TERHADAP PEMBANGUNAN EKONOMI KAWASAN ASEAN Hamzah Miftahun Ni’am; Nisrina Hasna Salsabila; Umu Latifah; Sarpini Sarpini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3339

Abstract

Regional economic integration is becoming an increasingly important phenomenon in the development of the international economic system, including the ASEAN region. The purpose of this article is to explain the challenges and impacts of regional economic integration on ASEAN's economic development. Through a qualitative approach using literature review techniques, this article identifies factors that influence the process of economic integration, such as global economic growth, population problems, urbanization rates, and resource scarcity. Economic integration offers opportunities to encourage trade, investment and economic growth, but also brings challenges such as development gaps and threats to local industries. To face these challenges, close cooperation among ASEAN member countries is essential to create sustainable economic stability.
Konsep Terms Of Trade dan Dampaknya Terhadap Ekonomi Suatu Negara Arinda Ramadani; Yuyun Eva Elviana; Mohammad Khafid Mudlofar; Sarpini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3355

Abstract

Terms of Trade (ToT) is a crucial indicator in international trade that illustrates the ratio between a country's export prices and import prices. This concept provides an overview of a country's purchasing power in the global market and reflects the relative benefits gained from trade. An increase in ToT indicates enhanced purchasing power, leading to benefits such as trade surpluses, strengthened currency value, and economic growth. Conversely, a decline in ToT negatively impacts a country, causing inflation, trade deficits, and weakened public purchasing power. Factors such as global commodity price fluctuations, exchange rates, export-import demand, and trade policies significantly influence ToT. This study highlights the importance of understanding ToT as a strategic tool in formulating trade and economic policies, especially for countries reliant on commodity exports. With proper understanding, countries can mitigate the adverse effects of ToT fluctuations and enhance societal welfare through adaptive and responsive policies.
ANALISIS PERMINTAAN AGREGAT DAN PENAWARAN AGREGAT Fatkhu Rohman; Lailatul Fitriah; Santo Ardiyanto; Bagus Eka Narendra S; Sarpini E.S
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3363

Abstract

The aim of this research is to conduct empirical and theoretical analysis of aggregate supply and demand. Relevant data was collected using a literature review and qualitative methodology. This research identifies the variables that influence overall supply and demand. Research findings show that although increasing aggregate demand can spur job creation and economic expansion, it can also lead to inflation. On the other hand, increasing total supply can increase output and stabilize prices. Based on a case study conducted in Indonesia, household spending is the main driver of growth in aggregate supply and demand between 2021 and 2023. Policymakers can benefit from this research's broader understanding of macroeconomic dynamics and capabilities to help them make economic plans successful one
ANALISIS PENGARUH PROMOSI DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK KECANTIKAN DI SUBUR FASHION CENTER Ni Putu Ayu Sri Dewi Andayani; Febsri Susanti
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3372

Abstract

This study aims to analyze the influence of promotion and price on purchasing decisions for beauty products at Subur Fashion Center. The research uses a quantitative method, with data collected through questionnaires distributed to consumers. Data analysis techniques include validity tests, reliability tests, multiple linear regression analysis, and t-tests to examine the effect of each variable. The results indicate that promotion and price significantly influence purchasing decisions. Attractive promotions increase consumer buying interest, while competitive pricing creates positive perceptions of product value. The effective combination of promotion and pricing positively impacts consumer purchasing decisions. This study suggests that Subur Fashion Center should continuously optimize its promotion strategies and pricing policies to enhance product attractiveness and customer satisfaction.
Dinamika Kebijakan Internasional: Tantangan Dan Peluang Di Era Globalisasi Annisa Ahadiani; Menur Putria Duwy; Siti Nurhayati Wergiri; Sarpini
JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Vol. 1 No. 4 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jaem.v1i4.3373

Abstract

The dynamics of international policy in the era of globalization present complex challenges and opportunities for countries throughout the world. Globalization has accelerated economic, political and cultural interconnections, but has also created dependency between countries which often triggers conflicts of interest. This article analyzes challenges, such as global competition, changing consumer tastes, and technological change, that influence international policy formulation. On the other hand, globalization also opens up opportunities for multilateral collaboration in the fields of trade, technology and handling transnational issues. Using a policy analysis approach and recent case studies, this article highlights the importance of adaptive diplomacy, strengthening global institutions, and a values-based approach in dealing with rapidly changing dynamics. The conclusion of this analysis shows that the success of international policy is highly dependent on the ability of countries to navigate global challenges with collaborative strategies that are inclusive and oriented towards long-term solution

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