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rizal ula ananta fauzi
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Asian Journal of Management, Entrepreneurship and Social Science
Published by CV. Cita Utilitas Utama
ISSN : -     EISSN : 28087399     DOI : -
Core Subject : Economy, Science, Social,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Asian Journal of Management, Entrepreneurship and Social Science (AJMESC) is a high quality open access peer reviewed research journal. providing a platform for the researchers, academicians, professional, practitioners and students to impart and share knowledge in the form of high quality empirical and theoretical research papers, case studies. This journal focuses on every research discipline related to social behavior science, entrepreneurship and business management such as human resource management, marketing management, financial management, production/operational management, strategic management, sharia business management, halal industry management, tourism management, banking management, industrial management, agribusiness management, business administration, entrepreneurial activities, micro, small and medium enterprises (MSMEs), consumer behavior, purchasing decisions, consumer satisfaction, consumer loyalty and several areas of business behavior, also includes community social research
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 711 Documents
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Bobobox's Dedication To And Confidence In Its Customers Influences The Quality Of Service And Social Media Promotion Doddy Adhimursandi
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

Development technology information Which very fast No just change method consumer in shop, will but Also ways Which used by company For influence And guard loyalty consumer on product or service company. Objective from study This is For analyze influence satisfaction customer, quality service And promotion in media social to loyalty customer, Which mediated by commitment And trust on bobbox users. This research was conducted in September – December 2022 with spread questionnaire in a manner on line to respondent Which chosen with purposive sampling with a total of 117 people and PLS-SEM was used as a tool inference. Study This find that Satisfaction customer influential positive for commitment and trust, quality of service and promotion in the media social influential positive on trust, And commitment And trust capable mediate connection between Satisfaction customer, quality service, promotion on social media and loyalty customer.
Analysıs Of Work Motıvatıon Through Rewards And Organızatıonal Clımate In Generatıon Z In Jakarta Antonia Caesarly Santosa; I Gede Adiputra
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

In this day and age, where most of the employees currently working in a company or organization are people who belong to generation Z. It is also necessary to pay attention to things such as what can motivate generation Z to work in Jakarta through rewards and organizational climate. The purpose of this research was to determine the effect of rewards and organizational climate on the work motivation of Generation Z in Jakarta. This research was also conducted by taking primary data by distributing questionnaires to employees belonging to generation Z in the city of Jakarta. The samples taken were 180 respondents who met the requirements and criteria with a purposive sampling technique and the data were analyzed using the SEM or Structural Equation Modeling method with a quantitative approach. Data is processed using SmartPLS software version 3.2.9. The results obtained in this study are that the independent variables, namely rewards and organizational climate, have a significant and positive influence on the work motivation of Generation Z in Jakarta. The results of this study are also encouraged to provide advice to all organizations or companies in the Jakarta area in dealing with employees who belong to generation Z in providing work motivation with rewards and organizational climate.
Analysıs Of Turnover Intentıon Through Career Development And Employee Workload In Jakarta Indonesıa Fiona Thedja; I Gede Adiputra
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

Human resources have an important role. Human resources determine the success of an organization or company. Other resources are also very dependent on human resources, so human resources must be considered and managed properly by the company. The purpose of this study is to examine the effect of career development and workload on employee turnover intention in Jakarta. The population used in this study were male and female employees or employees working in Jakarta and the method used in sampling was purposive sampling of 100 respondents, data analysis techniques using SmartPLS ver 4.0. The results of this study indicate that career development has a significant negative effect on turnover intention and workload has a significant positive effect on employee turnover intention in Jakarta.
ITIL Framework 3: Analysis of Management Information Technology Services at XYZ Hospital in Semarang Vivi Widya Larasati; Sri Murtini; Rani Raharjanti; Marliyati Marliyati
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

This study aims to analyze the management of information technology services using the ITIL V3 Framework at XYZ Hospital Semarang. Data were obtained through interviews and questionnaires. Respondents in this study were employees in a section that explicitly manages SIMRS XYZ and SIMRS XYZ users at the managerial level. The results of this study indicate that the XYZ Semarang hospital has fulfilled operational service procedures following the ITIL Framework version 3. Measuring the maturity level of information technology service management at the XYZ Semarang hospital is categorized in maturity level 4 or managed, namely activities or business processes that have been well organized and corrective management processes have been implemented. Recommendations for improvement strategies are given to achieve the desired maturity level, namely by improving the management of existing information technology services and information systems. Keywords: framework ITIL V3, service operation, maturity level, and information technology
Implementation Occupational Health And Safety Management System At PT Kereta Api Indonesia-Cirebon Hanifah Handayani
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

In today's human life full of mobility, transportation is indispensable every day. There are personal and mass means of transportation. One of the most popular means of mass transportation today is the train. This train consists of locomotives as propulsion engines and carriages used for passengers or goods. Because this train is a mass transportation, if there is an accident, it will cause very many casualties or large losses. Accidents have a negative impact, including at PT Kereta Api Indonesia, so the government issued Law No. 13 of 2003 concerning Manpower, Government Regulation No. 50 of 2012 concerning the application of safety management, Occupational Health (SMK3) and for railways there Regulation of the Minister of Transportation of the Republic of Indonesia Number PM 69 of 2018. Research was conducted literature studies and qualitative methods. As a result, PT Kereta Api Indonesia-Cirebon (PT KAI-Cirebon) has implemented SMK3 in accordance with Government Regulation No. 50 of 2012 and gradually the procedures made were revised to the Regulation of the Minister of Transportation of the Republic of Indonesia Number PM 69 of 2018. From this research, it can be concluded that SMK3 at PT KAI-Cirebon has implemented SMK3, although it is not perfect and is still under revision, and the implementation of SMK3 PT KAI-Cirebon, which originally referred to PP no 50 of 2012, was gradually revised to the Regulation of the Minister of Transportation of the Republic of Indonesia Number PM 69 of 2018.
Comparıson Of Productıon And Income Of Organıc Rıce Farmers Wıth Conventıonal Rıce In The Horseshoe Regıon Evita Soliha Hani; Sigit Soeparjono; Roni Yulianto; Wildan Muhlison; Tri Wahyu Saputra; Laily Ilman Widuri; Fariz Kustiawan Alfarisy
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

The agricultural system in rice farming in the Horseshoe region of East Java Province is conventional and organic. This study aims to identify rice farmers' understanding of organic farming systems, to analyze differences in conventional and organic rice production systems and to analyze differences in income between conventional and organic rice farmers. The method of determining the research area carried out in Bondowoso, Jember, and Lumajang Regencies in the Horseshoe Region in East Java was purposive. The number of respondents was carried out randomly in organic and conventional farmers and the determination of respondents used the accidental method. Primary data collection by way of interviews, while secondary data by way of observation, documentation and heritage studies. Frequency tables are needed to describe farmers' understanding of organic rice farming systems and independent differential tests to compare production and income of the two rice farming systems.
The Modelling of ICT Literacy, Work Engagement, and Personal Knowledge Management to Enhance Teacher Creativity Lisa Chandrasari Desianti; Soewarto Hardhienata; Sri Setyaningsih
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 03 (2023): August, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

This quantitative research is a continuation of the qualitative research conducted on 205 private high school teachers on how teacher creativity can be influenced and enhanced. The purpose of this quantitative research is to build a model and prove whether ICT literacy, work engagement, and personal knowledge management can influence directly or indirectly increasing teacher creativity. The sampling technique uses a proportional random sampling method and determines the amount of sample based on the Taro Yamane formula. The data was collected using a questionnaire by distributing instruments to teachers in 20 private high school schools in Bogor city with data analysis techniques using Partial Least Square–Structural Equation Modeling (PLS–SEM) with the help using SmartPLS 3.0 software. The results of this study indicate that: (1) the whole variable exogenous ICT literacy, work engagement, and personal knowledge management has a positive effect on teacher creativity, either directly or indirectly; (2) work engagement and personal knowledge management have a significant effect on teacher creativity, while ICT literacy will have a significant effect on teacher creativity if through the intervening variables work engagement and/or through personal knowledge management; (3) ICT literacy has a direct and significant positive effect on work engagement and personal knowledge management; (4) the intervening variables of personal knowledge management and work engagement are proven to be able to play a full mediation role in increasing the influence of ICT literacy on creativity.
Body Exercise Techniques for Blind Children : A New Design of Basic Balinese Dancing Techniques for Special Categories Ni Wayan Mudiasih; Tudhy Putri Apyutea Kandiraras; Ni Made Pande Suari
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

The purpose of this study was to find a new design for basic Balinese dance techniques for blind children. So far, the basic techniques of Balinese dance are difficult for blind children to learn. In this regard, a new design for the basic technique of Balinese dance has emerged for beginners in a special category. The problems are: 1) how to form a new draught of basic Balinese dance techniques for blind children?; 2) what are the benefits of the new design of basic Balinese dance techniques in a special category for blind children?. This new design of basic Balinese dance techniques for blind children was researched using the R&D method. All data was obtained through field studies and literature studies on blind children. All data were analysed qualitatively using aesthetic theory and deconstruction theory from the perspective of art studies. The design of basic Balinese dance techniques for beginners for this special category was constructed after basic research was completed with the help of deconstruction theory. The results of the study show that : 1) the new design of the basic techniques of Balinese dancing for beginners is a body exercise technique for blind children; and 2) the benefits of the new design of the basic Balinese dancing techniques can train breathing, balance, and flexibility of joint muscles to strengthen stamina, memory, and movement power of blind children in Balinese dancing.
Implementation Occupational Health And Safety Communication In The Petrochemical Industry Of Kujang Fertilizer Hanifah Handayani
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

The petrochemical industry is an industry engaged in the processing of chemicals using raw materials from the processing of petroleum and natural gas. The petrochemical industry has a high potential for hazards and work accidents.To prevent this, an Occupational Safety and Health (K3) program is needed. Accidents within the company can be minimized if the management is committed to K3 and one way is by communicating to employees to remain vigilant at work. The role of K3 communication is stated in Law No. 1 of 1970 and PP 50 of 2012.This research was conducted with literature studies and qualitative methods.The result: PT Pupuk Kujang has carried out K3 communication and K3 promotion not only during the national 3K month but has been routinely implemented K3 communication built at PT pupuk Kujang baik internally and externally, either directly or indirectly The implementation of K3 communication carried out by PT Pupuk Kujang is by applicable laws.
Critical Factors Implemented in Viral Marketing: A Content Analysis of Indonesia’s Viral YouTube Video Advertisement Sabilla Chaerunnisa; Jayne Salma Cross; Hilda Kosasih
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 02 (2023): May, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

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Abstract

With the rapid growth of digital transformation, especially video-based platform YouTube, this study aimed to dismantle the critical factors implemented in two YouTube viral video advertisements (Pantene and Gopay) through content analysis. This study was conducted in the text-based qualitative research design with descriptive analytical method, and stratified purposive sampling technique was employed. Results revealed that both Pantene and Gopay’s YouTube viral video ads showed similar patterns. In technical factors, brands should not put the brand names in the first 3 seconds of the video, and the last 30 seconds would be the biggest pitch of the brand to put in the brand name. Both videos were categorized transformational, had low involvement—emotional to connect with the viewers, and were in peripheral routes according to Petty and Cacioppo’s Elaboration Likelihood Model that focused more on superficial processing. Ritual view from Taylor’s Six-segment Strategy Wheel was also dominantly used to offer more experience to the viewers instead of giving full product information. These critical factors are applicable to get YouTube videos viral but may not work with videos from other digital platforms.

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