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Jurnal Riset Multidisiplin Edukasi
Published by PT. Hasba Edukasi Mandiri
ISSN : -     EISSN : 30629624     DOI : -
Core Subject : Education,
Other
Jurnal Riset Multidisiplin Edukasi adalah jurnal peer-review yang bertujuan untuk memfasilitasi pertukaran pengetahuan dan ide-ide inovatif di antara para peneliti, akademisi, dan praktisi dari berbagai disiplin ilmu. Kami menerima kontribusi ilmiah dalam bentuk artikel penelitian, tinjauan pustaka, studi kasus, dan laporan teknis yang mencakup berbagai bidang keilmuan, termasuk tetapi tidak terbatas pada: Sains dan Teknologi: Fisika, Kimia, Biologi, Matematika, Informatika, Teknik, dan Ilmu Lingkungan. Ilmu Sosial dan Humaniora: Sosiologi, Antropologi, Psikologi, Ekonomi, Pendidikan, Hukum, Sejarah, dan Filsafat. Kesehatan dan Kedokteran: Kedokteran, Farmasi, Kesehatan Masyarakat, Keperawatan, dan Ilmu Biomedis. Bisnis dan Manajemen: Manajemen, Akuntansi, Keuangan, Pemasaran, dan Kewirausahaan.
Arjuna Subject : Umum - Umum
Articles 677 Documents
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PERAN PERILAKU KONSUMEN GENERASI Z DAN KESADARAN LOKAL PADA SOSIAL BUDAYA UNTUK PERILAKU PEMBELIAN (STUDI KASUS SHOPEE) Alda Pebrianti; Navisa Anindya Riyanto Putri; Muhammada Kosim; Muhammad Raihan Ibrahim; Kania
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.775

Abstract

This study comprehensively examines and analyzes the influence of Generation Z consumer behavior and local awareness of socio-cultural aspects on purchasing decisions, using the Shopee e-commerce platform as the main case study. Generation Z, a market segment with increasing purchasing power, exhibits unique consumption characteristics, with preferences that tend to align with social, ethical, and cultural values. These dynamics are often encountered and significantly facilitated through digital environments, particularly e-commerce platforms. The research adopts a qualitative approach, with data collected through structured in-depth interviews with active Generation Z respondents, as well as an analysis of Shopee's platform, which is designed to support and promote local products. The analysis results indicate that Generation Z's level of awareness regarding the social impact of their consumption and the importance of preserving local cultural heritage substantially influences their preferences and ultimately their purchasing decisions. The ease of access, visibility, and promotional mechanisms for local products provided by Shopee are proven to be key driving factors behind this purchasing behavior. Generation Z demonstrates a strong tendency to choose brands or products that not only offer quality but also show a genuine commitment to sustainability practices, principles of fairness, and active efforts in promoting and preserving cultural heritage—values that are often effectively advertised and highlighted within Shopee’s ecosystem. The strategic implications of this study underscore the urgency for businesses and marketers to develop and implement innovative digital marketing strategies that holistically integrate socio-cultural values, especially when engaging with the Gen Z consumer segment through dominant digital platforms like Shopee.
Analisis Positioning Produk Shimmy Berdasarkan Persepsi Konsumen di Industri Camilan Kekinian Risski Aufa Waradana; Nibita Floren; Irfan Assaukani Audadi; Ahmad Juan Shobari; Stephanny Lianardo
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.776

Abstract

Amidst the growing dynamism of Indonesia’s modern snack industry, brands are challenged not only to satisfy consumer taste but also to align with shifting lifestyles and visual culture. Shimmy an emerging tuna-based snack brandpositions itself as a modern alternative to traditional street snacks, targeting urban youth who value uniqueness, trendiness, and nutrition. This study analyzes consumer perceptions of Shimmy, a tuna-based snack brand, compared to Yumchi and Chisum in Indonesia’s modern snack industry. Using a descriptive-quantitative approach with discriminant analysis, data were collected from 45 respondents aged 17–25 through product testing and questionnaires assessing ten perceptual dimensions. Results indicate that Shimmy excels in visual appeal, trend relevance, and brand uniqueness, while Yumchi ranks higher in daily usability and perceived suitability. Chisum shows low resonance across all dimensions. These findings highlight the importance of visual identity, lifestyle alignment, and differentiation in building strong brand positioning
PENGARUH PELATIHAN KERJA TERHADAP KINERJA PEGAWAI DI KANTOR PUSAT DINAS PEMADAM KEBAKARAN DAN PENYELAMATAN KOTA SURABAYA Lailatul Fitri Rahmawati; Budiono
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.777

Abstract

This study aims to determine the effect of job training on employee performance at the Fire and Rescue Department Headquarters of Surabaya City. The sample size used in this study is 60 samples. The research was conducted by distributing an online questionnaire using Google Forms. This study is a quantitative research with simple linear regression analysis technique. The results show that job training has a significant positive effect on employee performance at the Fire and Rescue Department Headquarters of Surabaya City.
ANALISIS KEPUASAN MAHASISWA TERHADAP LAYANAN APLIKASI SIKAMU MENGGUNAKAN MOBILE SERVICE QUALITY Lety Lestari; RG Guntur Alam; Monsya Juansen; Sri Handayani
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.778

Abstract

The Advancement of digital technology  has encouraged higher education institutions to provide mobile-based academic services to enhance efficiency and convenience of students. Universitas Muhammadiyah Bengkulu developed the SIKAMU application as a platform to access academic information online. This study aims to analyze student satisfaction with the SIKAMU application using the mobile service quality (M-SERVQUAL) approach, which includes five dimensions: Efiiciency, reliability, security, interface design, and feature conformity. The research method used is descriptive quantitative, with data collected through questionnaires distributed to 129 active student from the faculty of engineering. The analysis result show that students are generally very satisfied with the SIKAMU services, with an average Customer Satisfaction Index (CSI) of 97% the feature conformity dimension received the highest satisfaction score (100%), while efficiency received the lowest (94%), though still with in the “very satisfied” category. The gap analysis between expectations, expectations, except for efficiency, which still requires improvement. This study concludes that the SIKAMU application has successfully met students academic service needs digitally; however, improvements in efficiency and security are recommended to maintain and enhance service quality.
STRATEGI POSITIONING MEREK CHISUM BERDASARKAN PERSEPSI KONSUMEN DI WILAYAH PERKOTAAN JABODETABEK Cheryn Maylinda; Yunara Marselly; Apriliana Nur Fadillah; Zahra Fitri Nurhasanah; Stephanny Lianardo
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.779

Abstract

This study aims to analyze Chisum’s brand position in the contemporary snack market by comparing it against two main competitors, Shimmy and Yumchi, based on the perceptions of young customers in the Greater Jakarta area. The research method uses a descriptive-comparative quantitative approach with discriminant analysis. Data was obtained through questionnaires distributed to 45 respondents aged 18-35 who had tried all three brands. The assessment was conducted on 10 main attributes, such as Characteristics, Trend, Clarity, Practicality, Personality, and Suitability. The analysis showed that Shimmy excelled in visual differentiation and trend identity, while Yumchi stood out in practicality and relevance to modern lifestyles. Meanwhile, Chisum is in a neutral position, thus requiring a brand repositioning strategy through strengthening visual identity, digital storytelling, packaging innovation, and more precise market segmentation.
PERANCANGAN PROTOTIPE SISTEM INFORMASI PENJADWALAN MATA KULIAH PROGRAM STUDI TEKNIK INDUSTRI UNIVERSITAS UDAYANA MENGGUNAKAN FIVE PLANES METHOD I Putu Raditya Arsadera
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.781

Abstract

The rise of digitalization has driven the need for efficient information systems, including course scheduling in universities, which is still largely performed manually such as in the Industrial Engineering Program at Udayana University. This manual scheduling process leads to various problems, such as schedule conflicts, misallocation of lecturers or rooms, and a heavy workload for operators. This study aims to design a course scheduling information system prototype that is both efficient and user-centered. The design process follows the Five Planes Method (strategy, scope, structure, skeleton, surface) and results in a high-fidelity prototype developed using Figma. The prototype includes features such as login, dashboard, data management, class management, automatically generated schedules with manual editing flexibility, and functions for submission, approval, and schedule download. The evaluation was conducted using Think Aloud, the System Usability Scale (SUS), and the User Experience Questionnaire (UEQ), involving five participants: two scheduling team lecturers, one head of the study program, one scheduling admin staff, and one additional lecturer. The results show a SUS score of 74 (acceptable category) and UEQ scores above 1.75 on all scales, indicating a positive user experience. The think aloud evaluation also identified areas for improvement, such as the schedule table display and the availability settings for lecturers and rooms. Overall, the prototype is considered capable of improving the efficiency and accuracy of the scheduling process, although some aspects still require refinement.
KEKERASAN VERBAL ORANG TUA TERHADAP ANAK DI DUSUN GALESONG, DESA GALESONG KOTA, KECAMATAN GALESONG, KABUPATEN TAKALAR Hasdian Suraya; Imam Mukti; Nurdyansa
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.783

Abstract

Verbal Violence of Parents Against Children in Dusun Galesong, Galesong Kota Village, Galesong District, Takalar Regency. (Supervised by Mr. Imam Mukti and Mr. Nurdyansa). Verbal violence is a form of violence that involves the use of harsh words spoken by parents. Verbal violence from parents to children often occurs in family environments, where it affects the child's feelings through the use of harsh words. The purpose of this study is to determine the impact of verbal violence from parents to children in Dusun Galesong and the factors that cause this verbal violence in Dusun Galesong. The method used in this study is a qualitative descriptive approach. The research findings indicate that verbal violence occurs due to economic factors. Financial instability within the family makes parents easily frustrated with their children. Due to financial pressures, continuous demands from children make parents more likely to use harsh words. Children may not understand the daily life of their parents, but discussing finances often creates tension within the family. The impact of verbal violence is also observed based on the parenting style. Parents who frequently scold their children and use harsh words will make the child become stubborn, rebellious, and unwilling to follow their parents' instructions. This is due to the use of verbal violence or commands accompanied by a harsh communication style. 
HUBUNGAN SELF EFFICACY TERHADAP KEPATUHAN MINUM OBAT ANTI HIPERTENSI PASIEN RAWAT JALAN DI RSUD PRINGSEWU Alfa Fahmi Almunawwar; Mida Pratiwi; Riza Dwiningrum; Wisnetty
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 7 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Juli 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i7.788

Abstract

A low level of self-efficacy can hinder motivation, decision-making, and goal achievement. Therefore, it is important to know and understand the level of self-efficacy as a foundation in the efforts to improve personal quality and individual independence. The global prevalence of hypertension is 22% of the total population in the world. The purpose of the study is to determine the relationship between self-efficacy and adherence to antihypertensive medication in outpatient patients at Pringsewu Regional General Hospital. The design used in this study is a quantitative research type with a cross-sectional research design. The population in this study amounted to 245 respondents and a sample of 152 people using a purposive sampling technique. Data were analyzed using the chi square test, the time of the study was conducted on May 7-27, 2025 at Pringsewu Hospital. The results of the univariate analysis on the age frequency distribution showed that the majority were >35 years old, totaling 144 respondents (94.7%), with male respondents numbering 79 (52%), education level from elementary to junior high school totaling 79 respondents (52%), low self-efficacy among 90 respondents (59.2%), and low medication adherence among 84 respondents (55.3%). The results of the bivariate analysis using chi-square showed a p-value of (0.000 < 0.05). The conclusion is that there is a relationship between self-efficacy and adherence to antihypertensive medication among outpatient patients at RSUD Pringsewu. It is recommended that hypertension patients regularly visit healthcare services for blood pressure monitoring and to consistently take their medication.
HUBUNGAN HUKUM DENGAN MASYARAKAT DALAM KAJIAN SOSIOLOGI HUKUM Owen Hutagalung
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 8 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Agustus 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i8.789

Abstract

Hubungan hukum dan masyarakat dalam diskursus sosiologi. Dalam artikel ini banyak dijelaskan tentang korelasi dialogis antara hukum dan masyarakat dalam kehidupan sosial. Secara konsepsional hukum dan masyarakat memiliki hubungan komplementer yang saling terkait eksistensinya. Dalam paradigma sosiologi hukum, masyarakat merupakan sumber daya yang memberi hidup (to nature) dan mengge - rakkan hukum tersebut. Sedangkan masyarakat menghidupi hukum dengan nilai- nilai, gagasan, dan konsep, disamping itu masyarakat juga menghidupi hukum dengan cara menyuburkan kesadaran hukum (kultur hukum) masyarakat untuk menjalankan hukum. Perubahan-perubahan sosial dan perubahan hukum atau sebaliknya tidak selalu berlangsung bersama-sama. Artinya pada keadaan tertentu perkembangan hukum mungkin tertinggal oleh perkembangan unsur lainnya dalam masyarakat atau mungkin sebaliknya. Hukum merupakan salah satu sarana perubahan sosial yang ada di dalam masyarakat. Karaena, terdapat suatu hubungan interaksi antara sektor hukum dan perubahan sosial yang terjadi di masyarakat. Konflik yang terjadi dapat menimbulkan kerugian, karena biasanya disertai pelanggaran hak dan kewajiban dari pihak satu terhadap pihak lain.
Penanganan Perdagangan Manusia Di Kamboja Dalam Perspektif Hukum Internasional Fitri Sri Rahayu; Mas Putra Zenno Januarsyah
Jurnal Riset Multidisiplin Edukasi Vol. 2 No. 8 (2025): Jurnal Riset Multidisiplin Edukasi (Edisi Agustus 2025)
Publisher : PT. Hasba Edukasi Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71282/jurmie.v2i8.790

Abstract

Human trafficking is a serious and growing crime, with Cambodia being one of the countries most vulnerable to this issue. This study aims to analyze the handling of human trafficking in Cambodia from an international law perspective. Using a qualitative method and literature review approach, the research draws on international conventions, reports from international organizations, and Cambodian national regulations. The findings indicate that although Cambodia has adopted several legal frameworks to combat human trafficking, implementation remains hindered by limited resources, corruption, and weak cross-border cooperation. Despite support from the international community, such as the Palermo Protocol, consistent law enforcement continues to pose a significant challenge. The study highlights the need for stronger law enforcement and improved victim rehabilitation systems to address the problem effectively. Greater collaboration between the Cambodian government, international organizations, and non-governmental organizations is essential. Such joint efforts are expected to create more effective solutions in combating human trafficking and enhancing protection for victims.

Page 33 of 68 | Total Record : 677

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