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Jurnal Agrisep
Published by Universitas Syiah Kuala
ISSN : 14113848     EISSN : 25796372     DOI : 10.17969/agrisep.
Core Subject : Economy, Science, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Jurnal Agrisep is an open access and online journal that encompasses a broad range of research topics in the study of agricultural economics, agribusiness, and rural sociology. The study of agricultural economics encompasses discourse on agricultural analysis from the perspective of macroeconomics, microeconomics and international trade. The study of agribusiness encompasses marketing, commerce, human resources, finance, entrepreneurship and business strategy. The study of rural sociology encompasses rural and agricultural development.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 152 Documents
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PROSPEK EKSPOR KOPI ARABIKA ORGANIK BERSERTIFIKAT DI KABUPATEN ACEH TENGAH Lukman Hakim; Andika Septian
Jurnal Agrisep Vol 12, No 1 (2011): Volume 12 Nomor 1 Juni 2011
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

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Abstract

Export Prospects the Certified Organic Coffee Arabica at Central Aceh DistrictABSTRACT. This study was aimed to determine the export prospects of the certified organic coffee Arabica at Central Aceh district in the future. The object of study was secondary data related to export activity of the certified organic coffee Arabica in that district. The sampling method was a periodic data (time series), and trend analysis. The result showed that the export activity of the certified organic coffee Arabica has been started since August 2006 concurrently with receiving a certification from "Fair Trade" as an official International of Certificate Organization. By obtaining that certification, it contributes to establish and settle the position of produced coffee from plateau Gayo in coffee Arabica worldwide market. Result of trend analysis indicated that the volume and value of the export of the certified organic coffee will increase in the future, although in nominal value has fluctuations and varies, but it remained showing the positive improvement. Prospects of the coffee from Central Aceh depend on support of variables in exporting itself, such as market expansion to other countries (USA is the biggest coffee importer), the product efficiency, the suppression export costs, as well as improvement of the quality of this coffee.
PENENTUAN SKALA USAHA DAN ANALISIS EFISIENSI EKONOMI USAHATANI KOPI RAKYAT DI KABUPATEN ACEH TENGAH Indra Indra
Jurnal Agrisep Vol 12, No 1 (2011): Volume 12 Nomor 1 Juni 2011
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

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Abstract

Economic scale and economic efficiency of coffee farm at Central Aceh DistrictABSTRACT. The aim of the research is to analyze some production factors that influence production of coffee, optimization level of using production factors (economic efficiency), and break even point of farm size (economic scale) on coffee farm in Central Aceh District. This research used survey method. Its population was coffee farmers in Central Aceh District. Sampling technique used was two stages cluster random sampling. The number of sample was 96 farmers that were consisted of 31 farmers from Kota Sub-District and 65 farmers from Timang Gajah Sub-District. The results of the research are: (1) man labor, fertilizer, plant area, number of tress, age of commodity, and farmers experience on cultivating coffee influence simultaneously and significantly on coffee production, (2) the use of those production factors on coffee farm in Central Aceh District was not efficient yet, (3) Average farm size was above break even point of farm size.
ANALISIS EFISIENSI PEMASARAN PRODUK AGROINDUSTRI PERIKANAN (Studi Kasus Pemasaran Ikan Teri di Desa Meunasah Keudee Kabupaten Aceh Besar) Evi Lisna; Sofyan Sofyan
Jurnal Agrisep Vol 12, No 1 (2011): Volume 12 Nomor 1 Juni 2011
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

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Abstract

Efficiency Analysis of Marketing in Fisheries Agro-industry(A Case Study: Marketing of Dried Anchovy in Meunasah Keudee village,District of Aceh Besar)ABSTRACT. The issue of marketing efficiency is still an important topic to be discussed in agribusiness. The specific goals of this research are: (1) identifying marketing channel of dried anchovy and (2) analyzing market performance of dried anchovy (includes margin, profit margin, share as well as value chain). This research is quantitative and qualitative researches using observations, in-depth interviews and questionnaires. Field research was conducted in Meunasah Keudee Village, Aceh Besar District, Aceh Province. This location is selected from areas that are most popular as a central production of dried Anchovy in Aceh. Results from this research indicated that the marketing margin in all channels was enormous and unwell distributed yet. Increasing marketing efficiency at market level in local market through reducing marketing cost (transportation, handling, packing and loss) is important. Similarly, encouragement of investment in those efficiency activities are still essential.
IDENTIFIKASI SISTEM KERJASAMA PETANI PENGGARAP DAN PEMILIK TANAH DALAM KAITANNYA DENGAN PEMERATAAN PENDAPATAN PETANI PADI SAWAH BERIRIGASI (Suatu Studi Terhadap Kelembagaan Petani pada Wilayah Jaringan Sekunder Irigasi Dayah Daboh & Lamcot Kab Aceh Besar) Edy Marsudi
Jurnal Agrisep Vol 12, No 1 (2011): Volume 12 Nomor 1 Juni 2011
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

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Abstract

The Identification of Cooperation System between Farmer and Land Owner In Creating an Even Income Distribution of Irrigated Rice Field Farmers(A Study toward the Institutional of Farmers in Secondary Network of Irrigation inDayah Daboh and Lamcot in District of Aceh Besar)ABSTRACT.The negotiation between farmer and land owner has resulted in three kinds of farmer cooperation forms, known as Type I Mawah System, Type II Mawah System, and Contractual System. The aim of this research is to find out the type of cooperation which is able to create a fair and better income distribution not only for the farmer but also for the land owner. This research used a survey method. The stratified random sampling technique was used to pick up the sample from population distributed in rice field spread out area. Five gampong (villages) were chosen from each spread out area. Meanwhile, two farmers and two land owners who do not work the land are chosen from each gampong. The result shows that the Type II Mawah System is more able to provide a bigger income proportion and create a fair and better income distribution for both the farmer and the land owner than the other two systems. It is really recommended that the farmer and the land owner choose the Type II Mawah System as the cooperation system and always base the deal on it.
Integrasi IoT Dalam Rantai Nilai Agribisnis: Telaah Literatur Terhadap Inovasi Dan Efisiensi Sistem Pangan Zahraturrahmi, Zahraturrahmi -; Suardi, Tennisya Febriyanti
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.46731

Abstract

This study aims to (1) find out how Internet of Things (IoT) innovations are used in agribusiness, (2) assess how they help improve the efficiency and sustainability of the food system, and (3) identify the challenges and opportunities for using IoT in modern agribusiness development. The approach used is an integrative literature review of 40 scientific articles obtained from the Scopus and Google Scholar databases. Articles were selected based on inclusion criteria, namely, in English or Indonesian, published between 2017 and 2025, and relevant to the topic of IoT integration in agribusiness or food systems. The analysis was carried out descriptively. The results of the study show that IoT integration in the agribusiness value chain has driven significant transformation, especially in terms of real-time monitoring, process automation, and data-based decision-making. This technology contributes to the implementation of precision agriculture, resource efficiency, and increased transparency across all stages of the value chain, from production to marketing. However, its implementation still faces various obstacles such as data security issues, low technological literacy, and high investment needs. Overall, IoT has great potential to increase the competitiveness and sustainability of the agribusiness sector. Therefore, policy support, training, and cross-sector collaboration are needed to optimize the use of this technology in the future.
Analisis Produktivitas Pemanen Kelapa Sawit di PTPN III Unit Kebun Pulau Mandi Hasibuan, Muhammad Faishal Imtiyaz; Latifa, Dara; Mangunsong, Agustinus
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.46157

Abstract

Oil palm harvesters are workers who are expected to have high productivity to produce good quality for the progress of the company. The productivity of oil palm harvesters is the result achieved by comparing the basis that has been given by the company with different bases depending on the work area. Factors that influence harvester productivity should be the main focus such as age, number of dependents, work experience, education and premiums. This study aims to analyze the level of productivity and factors that influence the productivity of oil palm harvesters at PTPN III Unit Kebun Pulau Mandi. The research method uses a quantitative method with data collection techniques using survey and interview methods using questionnaires. Data analysis techniques in the form of oil palm harvester productivity levels and multiple linear regression analysis, namely classical assumption tests, regression coefficients, R2 tests, F tests and t tests. The results show that the level of productivity of oil palm harvesters at PTPN III Unit Kebun Pulau Mandi is in the medium category with a harvest capacity of 1.48 tons/HK or 125 TBS. For factors that affect the productivity of oil palm harvesters at PTPN III Unit Kebun Pulau Mandi, including age, number of dependents, work experience, education and premium perception show a significant influence simultaneously. Partially, the number of dependents, education and premium perception are factors that significantly influence the productivity of oil palm harvesters at PTPN III Unit Kebun Pulau Mandi.
Proses Pengambilan Keputusan Konsumen Terhadap Pembelian Fillet Ikan di Kota Pekanbaru S, Selvia Magdalena; Arief, Hazmi; Yolandika, Clara
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.46155

Abstract

This study aims to analyze the consumer decision-making process regarding the purchase of fish fillets in Pekanbaru City. The research employed a survey method with a quantitative approach using accidental sampling, involving 110 respondents55 consumers who purchased fish fillets and 55 who did not. Data were analyzed descriptively through five stages of the consumer decision-making process: problem recognition, information search, alternative evaluation, purchase decision, and post-purchase behavior. The results show that the primary reason for purchasing fish fillets was to save cooking time (50%). Recommendations from family or friends were the main sources of information (34.55%), with product freshness being the most important information (80.91%). Product quality was the main consideration in evaluating alternatives (30%), and the majority of consumers (38.18%) compared products before purchasing. Supermarkets were the preferred place of purchase (56.36%), and product quality was the most influential factor in the final decision (29.09%). After purchasing, most consumers were satisfied (53.64%), intended to repurchase (51.82%), and had recommended the product to others (58.18%). The study concludes that practicality and product quality are the key factors influencing consumer decisions, and should be prioritized in fish fillet marketing strategies.
Analisis Efisiensi Saluran Pemasaran dan Distribusi Margin Keuntungan Jeruk Manis (Citrus x sinensis) di Kecamatan Meureubo, Kabupaten Aceh Barat Katoha, Rahmad; Fitri, Sri; Khumaira, Khumaira
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.45847

Abstract

Sweet oranges is a horticultural commodities that is prioritized for development, because orange farming provides high profits, so it can be used as a source of income for farmers. The aim of this research is to determine the marketing channels and margins for sweet oranges (Citrus x Sinesis) in Meureubo District, West Aceh Regency. The research method used is a quantitative method and a sampling technique using saturated samples. The analysis model used is marketing channel analysis and marketing margin analysis. The results of the research show that the marketing channels for Sweet Oranges (Citrus x Sinesis) in Meureubo District, West Aceh Regency, have 3 channel patterns consisting of marketing channel pattern I, namely Farmers-Consumers, marketing channel II, namely Farmers-Retailers-Consumers and marketing channel III, namely Farmers-Collectors-Retailers-Consumers. Marketing profit margin in marketing channel I is Rp. 20,570.00/Kg (97.95%). Profit margin in the second marketing channel, retailers obtain a profit margin of Rp. 1,320.00/Kg (6.29%). Then the profit margin on the third marketing channel of the collecting traders gets a profit margin of Rp. 1,150.00/Kg (5.48%) and retailers Rp. 1,420.00/Kg (6.76%). The efficiency of marketing channel I has an efficiency level of 2.05%, marketing channel II has an efficiency level of 3.58% and marketing channel III has an efficiency level of 8.41%. This shows that the most efficient channel is marketing channel I because marketing costs in channel I are smaller and there is only one marketing institution involved in this marketing channel.
Strategi Pemasaran Buah Jeruk Siam (Citrus nobilis) (Studi Kasus di Desa Melati II Kecamatan Perbaungan Kabupaten Serdang Bedagai) Safitri, Bella; Nurcahyani, Marizha; Rahman, Abdul
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.45609

Abstract

This study aims to find out EFAS and IFAS as well as the marketing strategy of siamese oranges in Melati II Village, Perbaungan District. The data analysis in this study is a descriptive analysis and a SWOT analysis. The location of this research was chosen deliberately (purposive), this research was carried out in Melati II Village, Perbaungan District.Using the Snowball Sampling method for farmers and marketing institutions, the simple random sampling method for consumer samples. Based on the results of the study, it can be concluded that the marketing strategy of chayote is an aggressive development strategy by utilizing the existing strategies of strength and opportunity. Business owners can take advantage of the combination of these two strategies, namely maintaining the quality of Siamese oranges during religious holidays (S1,O1), selling fruits directly to consumers during religious holidays (S3,O1), and retaining customers by providing discounts and good relations with stakeholders (S4,O3,S5) and being able to overcome existing weaknesses and threats, namely increasing promotions so that they can compete with other Siamese orange businesses (W1, T1). Keywords: Marketing Channels, Internal Factors, External Factors, SWOT AnalysisKeywords: Marketing Channels, Internal Factors, External Factors, SWOT Analysis
Analisis Faktor yang Mempengaruhi Nilai Ekspor Teh Sumatera Utara Qamarani, Jasmine; Qalsum, Ummy; Santri, Linda
Jurnal Agrisep Vol 26, No 1 (2025): Volume 26 Nomor 1 Juni 2025
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17969/agrisep.v26i1.45782

Abstract

Tea is a significant commodity in generating foreign exchange through exports. Indonesia has large amount of potential to enhance the quality and quantity of tea production, being one of the world's largest tea exporters. The most of tea production in North Sumatra is intended for export. However, the export volume of North Sumatra tea tends to decline annually. This study aims to analyze the influence of production, GDP, population, and the exchange rate of the US dollar on the competitiveness of North Sumatra tea exports. The method used to analyze the data is panel regression using the Fixed Effects model. The estimation results indicate that if North Sumatra tea production, the GDP of export destination countries, the population of export destination countries, and the exchange rate of the destination countries' currencies against the US dollar are held constant, the export value will decrease by -27.96364.

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