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INDONESIA
Investasi : Inovasi Jurnal Ekonomi Dan Akuntansi
Published by PT. Sora Tekno Mandiri
ISSN : 29865913     EISSN : 29869315     DOI : https://doi.org/10.59696/investasi
Inovasi Jurnal Ekonomi dan Akuntansi (INVESTASI) merupakan jurnal diterbitkan oleh SoraTekno Publisher dan menjadi media bagi para peneliti, praktisi dan dosen yang akan mempublikasikan hasil penelitiannya. Tujuan Jurnal ini adalah untuk memfasilitasi publikasi ilmiah hasil-hasil penelitian di Indonesia dan ikut serta meningkatkan kualitas dan kuantitas penelitian bagi para akademisi dan peneliti. Jurnal INVESTASI menerbitkan publikasi artikel ilmiah, metodologi riset yang digunakan, dan signifikansi kontribusi hasil riset terhadap pengembangan keilmuan bidang Ekonomi, Akuntansi dan Manajemen Bisnis.
Articles 104 Documents
Pengaruh Kualitas Produk, Harga, dan Desain Produk terhadap Minat Beli Furniture Custom Suwardi; Ahmad Dicky Prayoga
INVESTASI : Inovasi Jurnal Ekonomi dan Akuntansi Vol. 4 No. 2 (2026): Artikel Penelitian
Publisher : Soratekno Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59696/investasi.v4i2.269

Abstract

The furniture industry is a crucial component of the manufacturing sector and plays a significant role in a country's economy. In Indonesia, the furniture sector has become a promising area with significant potential for economic growth. This industry is showing significant dynamics, primarily due to changing interior design trends, increasing consumer purchasing power, and the development of e-commerce markets that facilitate the distribution of furniture products to various countries. The purpose of this study was to determine the effect of product quality, price, and product design, both partially and simultaneously, on consumer purchasing interest in custom furniture at CV. Podomoro Interior. The analysis method used in this study was quantitative primary data. The testing stages included: validity, reliability, normality, multicollinearity, heteroscedasticity, multiple linear regression, t-test, f-test, and coefficient of determination. The data used in this study were collected through a questionnaire, and valid data was collected from 100 respondents. The sampling method used in this study was non-probability sampling using a purposive sampling technique. The testing tool used was SPSS 27. The results showed that product quality, price, and product design had a significant partial and simultaneous influence on purchase intention.
Pengaruh Dana ZIS dan Inflasi Terhadap Kesejahteraan Masyarakat di Indonesia Periode 2016-2022 Anggi Pratiwi
INVESTASI : Inovasi Jurnal Ekonomi dan Akuntansi Vol. 4 No. 2 (2026): Artikel Penelitian
Publisher : Soratekno Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59696/investasi.v4i2.270

Abstract

This study aims to analyze the effects of zakat, infaq, and sadaqah (ZIS) funds and inflation on public welfare in Indonesia during 2016–2022. Public welfare is proxied by per capita income, ZIS funds are measured by ZIS fund distribution by BAZNAS, and inflation is measured by the inflation rate. This quantitative study uses 84 monthly secondary data observations and applies multiple linear regression analysis. The results show that ZIS funds and inflation have a positive and significant effect on public welfare. Simultaneously, both variables significantly affect public welfare, with an R-squared value of 0.916. These findings highlight the importance of strengthening ZIS management and price stabilization policies to support public welfare. However, the positive effect of inflation should be interpreted cautiously, as high and unstable inflation may theoretically reduce people's purchasing power.
Pengaruh Pembiayaan Kredit KUR Mikro dan Pendapatan Nasabah terhadap Akad Murabahah pada BSI KC Kutacane Anggita Anggita; Etty Harya Ningsi; Selvi Aristantya
INVESTASI : Inovasi Jurnal Ekonomi dan Akuntansi Vol. 4 No. 3 (2026): Artikel Penelitian
Publisher : Soratekno Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59696/investasi.v4i3.272

Abstract

This study aims to analyze the effect of Micro People's Business Credit (KUR) financing and customer income levels on the effectiveness of Murabahah contract implementation at Bank Syariah Indonesia (BSI) Kutacane Branch Office. This quantitative explanatory study involved 67 micro-customer respondents selected through a simple random sampling technique. Primary data were collected using a structured Likert-scale questionnaire and analyzed using multiple linear regression. The statistical results indicate that Micro KUR financing and real customer income have a positive and significant effect on the adoption and sustainability of Murabahah contracts, both partially and simultaneously. These two variables account for 70.4% of the variance in the contract's success. Affordable capital intervention strengthens business liquidity, while stable income serves as a risk cushion that ensures financial confidence and repayment capacity. The study concludes that the expansion of Islamic financial inclusion cannot rely solely on government funding but must synergize with the customers' organic financial capacity. The managerial implication recommends that banks restructure their credit scoring systems to focus more on real income ratios. This approach is projected to minimize default risks, maintain portfolio quality, and accelerate local community welfare in accordance with Islamic economic principles.
Pengaruh Employer Branding dan Pengembangan Karir Terhadap Loyalitas Karyawan Di RSU XYZ Karawang Lilis Nurjanah; Junengsih; Supriyadi
INVESTASI : Inovasi Jurnal Ekonomi dan Akuntansi Vol. 4 No. 3 (2026): Artikel Penelitian
Publisher : Soratekno Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59696/investasi.v4i3.273

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Employer Branding dan Pengembangan Karier terhadap Loyalitas Karyawan. Loyalitas karyawan merupakan salah satu faktor penting yang mendukung keberlangsungan dan pencapaian tujuan organisasi. Oleh karena itu, perusahaan perlu membangun citra yang baik sebagai tempat bekerja serta menyediakan kesempatan pengembangan karier bagi karyawan agar loyalitas mereka semakin meningkat. Penelitian ini menggunakan metode kuantitatif dengan pendekatan deskriptif dan verifikatif. Populasi dalam penelitian ini adalah karyawan perusahaan dengan jumlah sampel sebanyak 150 responden yang ditentukan menggunakan teknik non-probability sampling. Pengumpulan data dilakukan melalui penyebaran kuesioner menggunakan skala Likert. Analisis data meliputi uji validitas, uji reliabilitas, uji asumsi klasik, analisis regresi linear berganda, uji koefisien korelasi, uji koefisien determinasi, uji parsial (t), dan uji simultan (F). Hasil penelitian menunjukkan bahwa secara parsial Employer Branding berpengaruh signifikan terhadap Loyalitas Karyawan dengan nilai t hitung = -4,533 dan signifikansi < 0,001. Sementara itu, Pengembangan Karier berpengaruh positif dan signifikan terhadap Loyalitas Karyawan dengan nilai t hitung = 7,120 dan signifikansi < 0,001. Secara simultan, Employer Branding dan Pengembangan Karier berpengaruh signifikan terhadap Loyalitas Karyawan, dengan nilai F hitung = 73,583 dan signifikansi < 0,001. Nilai koefisien determinasi (R²) sebesar 0,500 menunjukkan bahwa 50,0% variasi Loyalitas Karyawan dapat dijelaskan oleh kedua variabel independen, sedangkan 50,0% sisanya dipengaruhi oleh faktor lain di luar penelitian. Berdasarkan hasil penelitian, perusahaan disarankan untuk memperkuat strategi Employer Branding serta mengembangkan program pengembangan karier yang lebih terarah dan berkelanjutan guna meningkatkan loyalitas karyawan dan mendukung pencapaian tujuan organisasi.

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