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Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Published by Lembaga Pengembangan Kinerja Dosen
ISSN : 28095901     EISSN : 28096037     DOI : 10.55606
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan (JEMPPER): menyambut baik kiriman yang memberikan wawasan tentang masalah terkini dan utama yang berhubungan dengan studi Ilmu Ekonomi Manajemen termasuk Manajemen Pariwisata dan Perhotelan. Jurnal ini menyediakan tempat bagi para peneliti dan praktisi Ekonomi Manajemen termasuk bidang kepariwisataan dan perhotelan untuk berdiskusi, mengejar dan mempromosikan pengetahuan di bidang-bidang yang muncul dan berkembang dalam studi Ilmu Ekonomi Manajemen termasuk Manajemen Pariwisata dan Perhotelan. Artikel bisa ditulis dalam bahasa Inggris atau bahasa Indonesia dan diterbitkan 3 kali setahun: Januari, Mei dan September.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 305 Documents
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Pengaruh Likuiditas, Leverage, dan Profitabilitas terhadap Kebijakan Dividen pada Sektor Consumer Non Cyclical yang Terdaftar di Bursa Efek Indonesia Jesika Resky Permana Andastuti; Mentiana Sibarani
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5058

Abstract

The capital market is one of the places where companies obtain funds to support their operations and ensure their survival in an increasingly competitive business environment. Furthermore, the capital market also provides a platform for investors to channel their funds into financial instruments in the hope of achieving returns or profits in the form of dividends and capital gains. This study aims to analyze and examine the influence of liquidity, leverage, and profitability on dividend policy in companies within the consumer non-cyclical sector listed on the Indonesia Stock Exchange (IDX) during the period 2022–2024. This research employs a quantitative approach with a causal-comparative method, grounded in the philosophy of positivism. The population consists of all companies in the consumer non-cyclical sector listed on the IDX main board. The sampling method used is purposive sampling, based on specific criteria, resulting in a sample of 30 companies. The data used in this study are secondary data, obtained indirectly through sources such as data published by the Indonesia Stock Exchange. The statistical method applied is multiple linear regression, analyzed using SPSS version 26.0. The results of the study indicate that liquidity, leverage, and profitability simultaneously have a positive and significant influence on dividend policy. Partially, each of these variables liquidity, leverage, and profitability also has a positive and significant effect on dividend policy in the consumer non-cyclical sector during the 2022–2024 period.
Strategi Pemasaran Media Sosial Untuk Meningkatkan Penjualan Bibit Ikan Mas Ferdi Ardiansyah; Yogi Nofiyandi; Hafidz Fachri Akbar; Rafi Reza Annaufal; Faris Widiyanto; Muhammad Kosim
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2022): September : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v1i3.5060

Abstract

This community service activity was carried out with the aim of assisting goldfish farming entrepreneurs in increasing sales effectiveness through the implementation of social media-based marketing strategies. The main problems faced by entrepreneurs are limited access to a wider market and a lack of knowledge and skills in digital marketing. This results in the cultivation products not being optimally absorbed by the market, resulting in low business revenue. To address these problems, interventions were carried out in the form of education and training on digital marketing strategies, particularly the use of social media as a promotional tool. The implementation methods included counseling, technical training, direct mentoring, and evaluation of the implementation of social media such as Instagram, Facebook, and WhatsApp. Training materials covered the creation of attractive promotional content, copywriting techniques, utilization of social media features, and strategies for increasing audience reach and engagement. The results of the activity showed an increase in participants' understanding of the basic concepts of digital marketing, as well as their ability to manage social media accounts to support goldfish product promotional activities. In addition, an increase in customer interaction (engagement) and an increase in the number of sales transactions through digital platforms were observed after the marketing strategy was consistently implemented. Another positive impact was the growth of entrepreneurs' confidence to expand their market reach independently. This activity makes a real contribution to empowering MSMEs in the fisheries sector to adapt to technological developments and the challenges of the digital era. It is hoped that this empowerment model can be replicated in other small business sectors to support information technology-based local economic growth.
Implementasi Program Pengembangan Kompetensi dan Dampaknya terhadap Keterikatan Karyawan: Perspektif Kualitatif dari Wawancara dengan Karyawan Lintas Generasi Salsabilla Ardika Panjaitan
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5063

Abstract

The era of digitalization and technological transformation has introduced complex challenges for organizations in managing multigenerational human resources. Each generation—Baby Boomers, Generation X, Millennials, and Generation Z—has distinct characteristics, motivations, and expectations regarding learning and competency development. This study aims to analyze the implementation of competency development programs and their impact on employee engagement from a generational perspective using a qualitative approach. The research adopts an interpretivist paradigm and involves 28 employees representing the four generational cohorts. Data were collected through semi-structured in-depth interviews and analyzed using Braun and Clarke’s thematic analysis method to identify patterns of meaning from participants’ experiences. The findings reveal significant generational differences in learning preferences: younger generations tend to favor digital, interactive, and collaborative methods, while older generations appreciate traditional face-to-face mentoring and structured training. Five key factors were identified as influencing the effectiveness of competency development programs: (1) management support, (2) facilitator quality, (3) relevance and contextualization of materials, (4) training time flexibility, and (5) adaptive feedback systems. The priority level of each factor varied across generations, reflecting their specific learning needs and work expectations. The competency development programs also demonstrated varying impacts on the dimensions of employee engagement. Cognitive engagement increased most notably among younger employees, Generation X showed stronger emotional engagement, while Baby Boomers exhibited high levels of organizational commitment. Based on these insights, the study developed an integrative model outlining three strategic pathways to enhance cross-generational program effectiveness. Key recommendations include implementing a blended learning approach and fostering cross-generational collaboration as essential strategies to address the diverse learning styles and engagement drivers of a multigenerational workforce. This research highlights the importance of a nuanced and inclusive strategy for employee development in the digital era, ensuring that competency-building efforts are aligned with generational values and organizational goals.
Evaluasi Perbedaan Kualitas Pelayanan terhadap Kepuasan Pelanggan: Studi Kasus Minimarket Waralaba dan Non-Waralaba di Kota Medan Jan Moris Saragih; Ali Fikri Hasibuan
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5066

Abstract

This study aims to analyze and compare the influence of Service Quality on Customer Satisfaction in two minimarkets, namely Alfamart and Daily Mart, operating in Medan City. The background of this study is based on the important role of service quality in increasing the level of customer satisfaction, especially in the modern retail sector which has a high level of competition. The approach used in this study is a descriptive quantitative method, which aims to describe and test the relationship between the variables studied systematically and measurably. The sampling technique used is purposive sampling, namely the selection of respondents based on certain criteria. The research sample consisted of 94 Alfamart customer respondents and 80 Daily Mart customer respondents, who were selected based on their experience in shopping at each minimarket. Data collection was carried out through the distribution of questionnaires containing indicators of service quality such as reliability, responsiveness, assurance, empathy, and physical evidence. The collected data were then analyzed using SPSS software version 26.0 to test the significance of the influence of Service Quality on Customer Satisfaction. The results of the analysis show that Service Quality has a positive and significant influence on Customer Satisfaction in both minimarkets. For Alfamart, the significance value was 0.008, while for Daily Mart it was 0.000, both of which are below the 0.05 threshold. This indicates a strong relationship between service quality and customer satisfaction levels. Based on the research results, it is recommended that Alfamart and Daily Mart management focus more on the service dimensions that most influence customer satisfaction. Improved service in these aspects is expected to strengthen customer loyalty and increase competitiveness amidst the intense local retail competition in Medan City.
Strategi Pengelolaan Aset pemerintah Provinsi Jawa Timur untuk Meningkatkan PAD di UPT BLK Jember Refi Mariska; Riza Umami; Sofiah Sofiah
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5067

Abstract

Utilizing local government assets is one of the most important ways to increase local revenue. Optimizing assets not only increases Regional Original Income (PAD) but also promotes efficient public services and strengthens transparent and accountable governance. In this context, assets managed by Technical Implementation Units (UPTs), such as the Vocational Training Centers (BLKs), have significant potential to be optimized as skills training centers and economically productive units. The purpose of this study is to identify barriers and strategies that can be used to maximize the utilization of East Java Provincial Government assets managed by the UPT BLK Jember. The method used in this study is a descriptive qualitative approach involving data collection through in-depth interviews, field observations, and documentation collection. The data analysis process is carried out in three stages: data reduction, data presentation, and conclusion drawing. The research findings indicate that the main challenges in asset utilization at the UPT BLK Jember include limited digitalization systems, inadequate physical conditions of assets, weak internal coordination, and less strategic asset locations. Furthermore, minimal promotion of training services and the lack of community and business involvement also hinder optimal asset utilization. To address these challenges, this study proposes four main strategies, namely: (1) digitizing asset management to make it more transparent and efficient; (2) increasing human resource capacity, particularly in asset management and vocational training; (3) establishing collaboration with third parties such as private training institutions and the industrial world; and (4) implementing a social marketing-based communication strategy to increase the visibility of BLK in the community.
Analisis Pengaruh Content Marketing, Live Marketplace dan Diskon Harga untuk Melakukan Keputusan Pembelian Skintific di Shopee terhadap Kepercaayaan Konsumen sebagai Variabel Intervening Putri Dewi Lestari; Henry Casandra Gultom; Prianka Ratri Nastiti
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5068

Abstract

This study aims to evaluate the influence of Content Marketing, the Live Marketplace feature, and discounts on purchasing decisions for Skintific skincare products on the Shopee platform, with consumer trust as an intermediary variable. The background of this study is based on the increasing use of marketplaces in online shopping activities, as well as the increasing trend of self-care as part of the lifestyle of the younger generation, especially students. This development encourages business actors to implement effective digital marketing strategies, including through social media, engaging content, and interactive features available on marketplaces such as Shopee. This study uses a quantitative approach with a survey method. Respondents in this study were students at the University of the Indonesian Teachers Association (UPGRIS) Semarang who had purchased Skintific products through the Shopee platform. Data were collected using a closed-ended questionnaire and analyzed using path analysis techniques using statistical software. The results show that Content Marketing and the use of the Live Marketplace feature have a positive and significant influence on consumer trust. Consumer trust is proven to be an important factor that significantly influences purchasing decisions. Conversely, discounts do not have a direct effect on purchasing decisions, but have a significant indirect impact when mediated by consumer trust. These findings indicate that emotional aspects and perceived trust in the brand are more dominant in influencing purchasing behavior than discount factors alone. Overall, this study emphasizes the importance of implementing appropriate and integrated digital marketing strategies, especially through content marketing and utilizing the Live Marketplace feature, in building consumer trust and driving product purchasing decisions on e-commerce platforms.
Pengaruh Lingkungan Kerja Non Fisik, Motivasi, dan Beban Kerja terhadap Kinerja Karyawan PT Patriot Intan Abadi Galuh Reza Dwi Agusta
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5070

Abstract

This study aims to examine employee responses and analyze the influence of non-physical work environment, motivation, and workload on employee performance at PT. Patriot Intan Abadi Unit Hatchery Caringin, Bogor. The method applied is descriptive verifiable with a quantitative approach. Data collection is carried out through a questionnaire that has been tested for validity and reliability to ensure the reliability of the instrument. Data analysis techniques include multiple linear regression, correlation coefficient analysis, determination coefficient (R²), as well as F test and t test to test significance simultaneously or partially between variables. The results of the study showed that all items of the research instrument were valid and reliable. A determination coefficient (R²) of 50% indicates that non-physical work environment, motivation, and workload variables simultaneously contribute to an increase in employee performance by 50%, while the rest is influenced by other factors beyond the scope of the study. The F test shows that the three independent variables together have a significant effect on employee performance. Meanwhile, the results of the t-test showed that partially, each of the variables — non-physical work environment, motivation, and workload — had a positive and significant influence on employee performance. These findings confirm that psychological aspects in the work environment, employee internal motivation, and proper workload management play a strategic role in supporting increased employee productivity and quality of work. Therefore, company management is advised to continue to create an emotionally supportive work atmosphere, pay attention to factors that can motivate employees, and conduct periodic evaluations of workload distribution to maintain balance and avoid fatigue that negatively impacts performance. This research also opens up opportunities for further research that can explore other factors such as leadership, organizational culture, or employee well-being that may play a role in shaping performance in complex work environments.
Pengaruh Citra Destinasi terhadap Minat Berkunjung Kembali dengan Pengalaman Pengunjung sebagai Variabel Mediasi : Studi pada Wisata Kebun Raya Purwodadi Kabupaten Pasuruan Ayu Siti Ni’mah Syuridiniah; Mulyono Mulyono; Wahju Wulandari
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5072

Abstract

This study aims to explore the influence of destination image on visitors' intention to revisit Purwodadi Botanical Gardens in Pasuruan Regency, and examine the role of visitor experience as a mediating variable. This study uses a quantitative approach with an explanatory method. Data were collected through an online questionnaire distributed to 100 respondents who were visitors to Purwodadi Botanical Gardens. Data analysis was conducted using the Partial Least Square - Structural Equation Modeling (PLS-SEM) technique with the assistance of SmartPLS software. The results showed that destination image did not have a significant direct influence on the intention to revisit. However, destination image was proven to have a significant influence on visitor experience. Furthermore, visitor experience had a significant positive influence on the intention to revisit. These findings indicate that visitor experience significantly mediates the relationship between destination image and revisit intention. These findings strengthen the relevance of the Stimulus-Organism-Response (SOR) Model and the Theory of Planned Behavior, which states that initial perceptions of a destination (stimulus) do not automatically influence behavior (response), but need to be internalized through meaningful experiences (organism). Therefore, managing positive and memorable experiences is key to building visitor loyalty. The practical implication of this research is the importance for managers of Purwodadi Botanical Gardens and other educational tourism destinations to prioritize developing the visitor experience. Strategies such as improving services, providing interactive educational facilities, and creating a comfortable and enjoyable atmosphere can contribute to creating memorable experiences that encourage visitors to return in the future.
Dampak Penerapan Green Accounting, Kinerja Lingkungan dan Biaya Modal Terhadap Kinerja Keuangan Pada Perusahaan Energi Tahun 2021-2024 Nur Miftakhul Ilmi; Shafrani Dizar
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5074

Abstract

Global climate change and environmental damage caused by energy sector activities have created an urgent need to implement a green accounting approach and effectively manage environmental costs. The purpose of this study is to analyze the influence of green accounting practices, environmental performance, and the cost of capital on the financial performance of energy companies listed on the Indonesia Stock Exchange (IDX) during the 2021–2024 period. This study used a quantitative method with a simple linear regression analysis approach on company financial report data. The results show that green accounting practices have a negative impact on financial performance in the short term. This is due to increased environmental investment costs, which reduce company profits at the initial implementation stage. However, these practices can still drive long-term net profit growth by creating efficiencies and a positive reputation that support company competitiveness. Furthermore, good environmental performance tends to lead to increased expenditures to meet environmental standards and regulations, such as certification costs or environmentally friendly technology. While this negatively impacts short-term financial performance, long-term benefits such as reduced environmental risks and increased investor confidence can be achieved. Furthermore, an efficient cost of capital has been shown to positively impact financial performance. Companies that are able to manage their capital structure well are better able to fund operational activities and environmental investments without significantly burdening the balance sheet. This research emphasizes the importance of an integrated strategy between economic and environmental sustainability goals. Therefore, companies need to design efficient green accounting policies, strategically manage environmental costs, and optimize capital structure. Recommendations for further research include expanding the scope of variables, industrial sectors, and extending the observation period to obtain a more comprehensive picture.
Cita Rasa, Harga, dan Tingkat Penghasilan Konsumen : Analisis Moderasi terhadap Keputusan Pembelian Rokok di Kota Malang Cornelia Angelina P.H; Mulyono Mulyono; Dharmayanti Pri Handini
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5084

Abstract

This study also provides insight into how external factors, such as price and taste, can be key determinants in consumer purchasing decisions, which are heavily influenced by personal preferences and individual economic conditions. Excessively high prices can reduce consumer purchasing power, especially in low-income market segments, potentially reducing sales volume. Conversely, flavors that suit consumer preferences will encourage repeat purchases. Therefore, companies must consider competitive pricing while maintaining distinctive flavors to attract consumer loyalty. Furthermore, income level, as a moderating variable, plays a crucial role in determining purchasing decisions. Consumers with higher incomes tend to have greater freedom in choosing products based on quality and taste without paying too much attention to price. Conversely, consumers with lower incomes prefer to consider price as the primary factor in purchasing decisions. This suggests that pricing strategies must be tailored to the target market segment, both in terms of purchasing power and sensory preferences. The findings of this study are highly relevant for marketers seeking to design effective marketing campaigns, particularly in consumer product industries such as cigarettes. By understanding the influence of taste, price, and income levels, companies can more carefully determine appropriate prices and offer products that meet consumer preferences. Therefore, this research can guide companies in developing marketing strategies based on a deeper understanding of consumer behavior. The findings also suggest the importance of deeper market segmentation to identify consumer preferences based on income levels and other economic factors.

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