Jurnal Manajemen Maranatha
Focus and scope of Jurnal Manajemen Maranatha areas include marketing management, financial management, human resource management, operation management, and entrepreneurship. JMM accepts articles in the form of quantitative and qualitative research results, conceptual studies, and various other similar scientific papers.
Articles
345 Documents
<![CDATA[Kualitas pengiriman dan loyalitas pelanggan GoFood: Peran mediasi kepuasan pelanggan ]]>
<![CDATA[Hendrick Hernando]]>;
<![CDATA[Jati Nugroho]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.4886
<![CDATA[Delivery quality discussion in the online food studies received scarce attention. This study examines the direct effect of delivery quality on customer loyalty and its indirect through customer satisfaction as mediating variable. A total of 125 GoFood customers in Madiun participated in this study. By applying Partial Least Squares (PLS) technique to evaluate the conceptual model, this study confirms the indirect effect of delivery quality on loyalty, but not the direct effect. The PLS results indicate the full mediation role of customer satisfaction on the link between delivery quality and customer loyalty. Past studies have mainly focused on the quality of ordering apps in the online food delivery context. This study provides an understanding of delivery quality roles in the current online food studies. Finally, this study informs service providers to ensure on-time delivery in creating their customer loyalty.]]>
<![CDATA[Faktor prediktor social commerce intention ]]>
<![CDATA[Rizky Laili Kurniasari]]>;
<![CDATA[Burhanudin Burhanudin]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.5074
<![CDATA[Social media is currently transforming from a medium of communication to a medium of communication and shopping. This role makes a greater understanding on social commerce intention important, however, research on social commerce intention within the Indonesian context is scarce. This study examines the effect of guidance shopping affordance on trust in the seller and flow experience, and then on social commerce intention. The survey was then conducted to examine the proposed relationships. In recruiting the respondents, this study used a judgment sampling with the criteria of having a purchasing experience at TikTok Shop. A total of 249 respondents participated in the survey. This study used structural equation modeling to analyze the data. Consistent with the prediction, the results show guidance shopping affordance significantly affects trust in the seller and flow experience. Both trust in the seller and flow experience significantly affect social commerce intention.]]>
<![CDATA[Faktor-faktor pendorong intensi membeli produk vegan ]]>
<![CDATA[Brian Jordy]]>;
<![CDATA[Dwinita Laksmidewi]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.5162
<![CDATA[Vegetarianism is a healthy lifestyle trend that is growing in recent years. This study aims to analyze the effect of environmental concern, healthy awareness, social influence, animal welfare, and attitude toward consumption as a mediating variable that can influence the purchase intention of vegan products in Jabodetabek. This study took a research sample of 130 vegetarian respondents living in Jabodetabek using the Purposive Sampling technique. The results showed that social influence and animal welfare had a significant effect on the intention to buy vegan products. Attitude toward consumption becomes a significant mediation in the influence of social influence and animal welfare on purchase intention. Meanwhile, environmental concern and healthy awareness have no significant effect on the intention to buy vegan products. And attitude toward consumption cannot be a significant mediation in the influence of environmental concern and healthy awareness on purchase intention. For marketers in the vegan industry, the results of this study have implications for the importance of consumer education regarding the correlation between consumer health and animal welfare with vegan products.]]>
<![CDATA[Komitmen organisasional melalui evaluasi inti diri, dukungan sosial, dan motivasi ]]>
<![CDATA[Rony Setiawan]]>;
<![CDATA[Ariesya Aprillia]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.5223
<![CDATA[Humans are main actors in achieving organizational success. Every institution seems to be forced to adapt to changes due to the pandemic. The current situation requires that every aspect of employee life in almost every industry is carried out online, including education corporations. Campus Z faces extra challenges as a well-known private university to consistently demonstrate excellent transformational service performance. In achieving an excellent organization, various collaborations of qualified resources are needed, one of which is the ownership of administrative staffs who are highly dedicated to the organization. The positive attitude of employees is determined by the quality of their perspective on themselves and their assessment of their work and organization enviroment. By collecting data through a context review and Google Forms, the research team wanted to analyze the relationship between core self-evaluation, social support, extrinsic motivation, and intrinsic motivation as determinants of organizational commitment. Through multiple linear regression analysis, it has been proven that organizational commitment is positively influenced by extrinsic motivation and negatively influenced by intrinsic motivation. The research team hopes that the results of this study can provide constructive feedback on the leadership and management development of Campus Z in the long term.]]>
<![CDATA[Keputusan investasi, kebijakan utang, dan kebijakan dividen pada nilai perusahaan ]]>
<![CDATA[Valen Winda]]>;
<![CDATA[Marcellia Susan]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.5341
<![CDATA[This study analyzes the influence (both simultaneously and partially) of investment decisions, debt policies, and dividend policies on firm value in the food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange in 2017-2020. This research also confirms the determinants of firm value which is not supports to previous studies. This research uses an explanatory research method. The population in this study is the food and beverage sub-sector companies listed on the Indonesia Stock Exchange in 2017-2020, totaling 21 companies. The sample was nine companies using non-probability sampling with a purposive sampling method. The data analysis in this study is a panel data regression analysis with the random effect method. The results showed that investment decisions positively influence firm value. Debt policy and dividend policy negatively impact firm value. The study results prove that investment decisions, debt policies, and dividend policies simultaneously affect firms value by 18.63 percent. Investment decisions can determine the value of the company. The company, which analyzes and makes decisions with sound judgment, will grow and generate high profits so that investors are interested in investing in the company and will increase the value of the company.]]>
<![CDATA[Peran gaya kepemimpinan transformasional, perilaku kewargaan organisasional, dan stres kerja terhadap turnover intention ]]>
<![CDATA[Gabrielle Tania Suhardi]]>;
<![CDATA[Mei Ie]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 2 (2023): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i2.5433
<![CDATA[The purpose of this study is to determine the effect of transformational leadership, organizational citizenship behavior, and work stress on employee turnover intention at PT XYZ. Researchers distributed questionnaires to employees at PT XYZ totaling 50 respondents using the purposive sampling method. Data analysis using Structural Equation Modeling (SEM)-SmartPLS. This research suggests that transformational leadership style and organizational citizenship behavior negatively affect employee turnover intention, while work stress positively affects employee turnover intention at PT XYZ. The implication of this study is that companies are expected to control employee turnover rates through the application of appropriate leadership styles, encourage employee awareness to improve their organizational citizenship behavior, and also maintain employee stress levels so that company activities can run well.]]>
<![CDATA[Media sosial dan perilaku pembelian impulsif: Peran motivasi belanja hedonis dan orientasi belanja ]]>
<![CDATA[Irene Deborah]]>;
<![CDATA[Yevis Marty Oesman]]>;
<![CDATA[R. Thomas Budhyawan Yudha]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.5450
<![CDATA[The high number of internet users and the development of social media such as Instagram and Tiktok currently one of the factors in the developmeny of high consumption of fast fashion products that are slowly changing people’s lifestyle. Consumers make undirected purchases which result in increased hedonic motivation and shopping orientation. This study to examine whether social media affects impulse buying behavior through hedonic shopping motivation and shopping orientation in purchasing fast fashion products. This study uses descriptive and verification quantitative research methods using structural equation model (SEM) analysis which is processed using SmartPLS on 239 respondents of generation Y and Z in West Java. The result showed that (1) social media have a positive and significant effect on impulsive buying behavior, (2) social media have a positive and significant effect on hedonic shopping motivation, (3) social media have a positive and significant effect on shopping orientation, (4) hedonic shopping orientation have a positive and significant effect on impulsive buying behavior, (5) shopping orientation have a positive and significant effect on impulsive buying behavior, (6) positive and significant hedonic shopping motivation and shopping orientation able to mediate the effect between social media on impulsive buying behavior. This study shows that social media usage can influence impulse buying behavior, especially in buying fast fashion products. Hedonic shopping motivation and shopping orientation can be influenced by social media and affect impulsive buying behavior so that requires attention for producers in selling which products will be sold or not. On other hand, consumers also need to pay attention to products that they are going to buy so that their purchasing patterns are more focused.]]>
<![CDATA[Analisis praktik manajemen rantai pasokan pada UMKM ]]>
<![CDATA[Rosita Fitriyani]]>;
<![CDATA[Yuli Liestyana]]>;
<![CDATA[Agung Satmoko]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 1 (2022): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i1.5502
<![CDATA[This study analyzes micro, small and medium enterprises (MSMEs) implementing supply chain management (SCM) practices between suppliers, manufacturers, distributors, and customers to encourage supply chain performance and good firm performance. This data collection was obtained from interviews and questionnaires conducted in parallel. The sampling technique used is purposive sampling, with 50 MSMEs – determination of the samples based on considering MSMEs that have implemented SCM practices. The analytical tool used is a path analysis model. The variables used in this study are aspects of SCM practices: customer relationship management, supplier relationship management, goal congruence, and information sharing. The results show that the dimensions of SCM practices partially positively influence firm performance and supply chain performance. Unfortunately, supply chain performance cannot mediate SCM practices on MSMEs performance. The supplier relationship management variable is considered to have the lowest value among other variables. Suggestions of this research that MSMEs can make are expected to work together with suppliers to improve product quality, such as evaluating product raw materials from suppliers, as well as routinely making continuous product improvements to maintain product quality owned by MSMEs.]]>
<![CDATA[Faktor-faktor yang membentuk green buying behavior tas belanja ramah lingkungan ]]>
<![CDATA[Tristan Adi Nugraha]]>;
<![CDATA[Yasintha Soelasih]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 2 (2023): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i2.5633
<![CDATA[Environmental pollution that is happening is increasingly creating awareness on the consumer side. One of the causes of environmental pollution is the use of plastic bags. The use of plastic bags that are not environmentally friendly causes environmental damage. Therefore, it is necessary to change the use of inorganic plastic bags into environmentally friendly shopping bags. Changes in the use of environmentally friendly shopping bags can reduce the impact of environmental pollution. The purpose of this study was to investigate changes in green buying behavior in using eco-friendly shopping bags. Sampling used was purposive sampling and data collection using the G-form via Line and WhatsApp. The number of respondents who were taken was as many as 190 people. Hypothesis testing using the Structural Equation Model (SEM) with Smart-PLS software. The results of the study show that environmental concerns, perceived prices, and green products have an influence on green buying behavior. Meanwhile, perceived environmental responsibility has no influence on green buying behavior. The gender variable cannot moderate environmental concerns, perceived prices, green products, and perceived environmental responsibility towards green buying behavior. The results of this study indicate that environmental concern causes consumer buying behavior to change to products that are environmentally friendly. That the price perception for environmentally friendly products is felt by consumers accordingly so that their behavior changes to environmentally friendly products. Nevertheless, the variable perceived environmental responsibility cannot change consumer buying behavior. Changes in green buying behavior are not distinguished by gender. Companies engaged in the field of eco-friendly shopping bags have opportunities due to consumer awareness of using environmentally friendly shopping bags.]]>
<![CDATA[Faktor-faktor penentu niat beli produk pakaian ]]>
<![CDATA[Vinka Vanlia Sianata]]>;
<![CDATA[Keni Keni]]>
<![CDATA[ Jurnal Manajemen Maranatha Vol 22 No 2 (2023): Jurnal Manajemen Maranatha ]]>
Publisher : <![CDATA[Universitas Kristen Maranatha ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.28932/jmm.v22i2.5999
<![CDATA[Clothing business is experiencing rapid development following ongoing trends, creativity, and lifestyle, resulting in intense competition among these businesspeople. One of the things that can create high sales to outperform competitors is a high consumer purchase intention. This research investigates the effects of aesthetic, value consciousness, and store image on a brand's clothing products purchase intention which are mediated by emotional value and attitude. An online questionnaire was used to collect 252 data and the data were analyzed using PLS-SEM. The findings revealed that (1) Aesthetic influences purchase intention positively and significantly, (2) Emotional value influences purchase intention positively and significantly, (3) Attitude influences purchase intention positively and significantly, (4) Aesthetic influences emotional value positively and significantly, (5) Store image influences attitude positively and significantly, (6) Emotional value positively and significantly mediates the relationship between aesthetic and purchase intention, and (7) Attitude positively and significantly mediates the relationship between store image and purchase intention. This research shows that a high aesthetic of clothing products can affect emotional value and purchase intention. In addition, a good store image can influence attitude and purchase intentions. Therefore, clothing manufacturers and retail stores should consider these determinants in selling their clothing products to create its competitive advantages.]]>
