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Jurnal Manajemen Maranatha
Published by Universitas Kristen Maranatha
ISSN : 14119293     EISSN : 25794094     DOI : http://doi.org/10.28932/jmm
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Focus and scope of Jurnal Manajemen Maranatha areas include marketing management, financial management, human resource management, operation management, and entrepreneurship. JMM accepts articles in the form of quantitative and qualitative research results, conceptual studies, and various other similar scientific papers.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 344 Documents
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Mengukur kinerja keuangan pada UKM akibat pandemi Covid-19 Sutejo, Bertha Silvia; Silalahi, Marwin Antonius Rejeki
Jurnal Manajemen Maranatha Vol 20 No 2 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v20i2.3408

Abstract

Competition is increasing from time to time between SMEs (Small and Medium-Sized Enterprieses), for this reason, this research was conducted by measuring SMEs' financial performance in Surabaya due to the impact of the Covid-19 virus. There are four variables analyzed, namely innovative, risk-taking, proactiveness, and competitive aggressiveness. The weaknesses of SMEs are generally in terms of managerial abilities, capital, and human resources. Apart from this, aspects outside the company are one of the causes of SMEs' reduced performance in Indonesia. This study aims to strengthen the results of previous research. The results of this study are used to help the community, especially investors and academics, to understand the importance of entrepreneurship in improving the financial performance of SMEs during the Covid-19 pandemic. This research scale was adopted from existing literature. The research data used secondary data. The research method used was purposive sampling. This study uses reliability and validity tests to measure the scale, classic assumption tests to assess the feasibility of data, and hypothesis testing using multiple regression tests. The results of this study found that innovation, risk-taking, and proactiveness affect financial performance, while competitive aggressiveness does not affect financial performance.
Is the perception of leaving the job of the lecturers influenced by quality work of life? Julianti Kasih; Teddy Marcus Zakaria
Jurnal Manajemen Maranatha Vol 21 No 1 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v21i1.3456

Abstract

We know the lecturer workforce turnover for a university has considerable trouble. The lecturers' rapid turnover will influence the teaching process's stability. To shorten the lecturer workforce's turnover, the university desires to have an effort to enhance the quality of the lecturers' work-life. This research decides to create life's variables, which is a variables aspect for Maranatha Christian University lecturers to resign from their jobs. Using a survey method to get the data, it distributed questionnaires to 150 lecturers from Maranatha Christian University. The data collected were treated using Amos 22 software. The supervision style and job satisfaction variables' correlation results showed 5.33 and the relationship between salary allowances and supervision style showed a precise result. The conclusion obtained for Maranatha Christian University's lecturers, the quality of work-life, appears not instantly to touch lecturers' desire to move their jobs. However, the supervision and calculation of allowance salaries directly affect job satisfaction, although this relationship realistic presently affects lecturers to drop their jobs. The purpose of this research is to provide information for Maranatha Christian University. This research aims to scale down the lecturers' workforce turnover by increasing the quality work of life variables.
Excess cash holding, likuiditas, dan nilai perusahaan: Studi pada perusahaan non-finansial Indonesia Santoso, Felicia; Juliana, Rita
Jurnal Manajemen Maranatha Vol 20 No 2 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v20i2.3477

Abstract

This study aims to investigate the effect of excess cash on liquidity and firm value. The sample that is used is 211 non-financial firms listed in Indonesia Stock Exchange (IDX) with period from 2007 to 2017, resulting a total of 2321 firm-year observations. The regression model used are fixed effect and random effect model. The results show that excess cash increase trading continuity and decrease liquidity risk. This result can be caused by uninformed trader trading participation. Additionally, excess cash has a positive effect on firm value directly because with excess cash firm can invest. The study also finds that the effect of excess cash on illiquid firm value is negative, this result happened because excess cash can increase firm’s information asymmetry problem. Finally, we also find that excess cash has higher effect on small size firms with financial constraint problems and higher growth opportunities.
Loyalty among online food delivery customers: Extended scale of e-service quality Hernando, Hendrick; Gunawan, Wely Hadi
Jurnal Manajemen Maranatha Vol 20 No 2 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v20i2.3507

Abstract

Considering the contradictory finding regarding e-service quality influence toward customer loyalty in the context of online food delivery (OFD) service, we evaluate e-service quality measurement by adding an extended indicator. Our study aims to validate payment flexibility as an extended indicator and examine e-service quality influence on customer loyalty. Data were collected through an online questionnaire involving 100 OFD customers in West Java (Indonesia). The Partial Least Square (PLS-SEM) technique was used to analyze data from that answered questionnaire. Interestingly, our findings showed that payment flexibility is valid and reliable as an e-service quality indicator. Moreover, the influence of e-service quality on OFD customer loyalty is found to be statistically significant. Finally, this study provides new insight into the existing knowledge of e-service quality and generates valuable implications. OFD service providers are suggested to ensure order suitability in retaining their customer loyalty.
Niat beli ulang mahasiswa terhadap kopi berkonsep coffee-to-go shop Fibriyanti, Nur Afifah; Hukama, La Diadhan
Jurnal Manajemen Maranatha Vol 20 No 2 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v20i2.3574

Abstract

The competition for coffee shops in Indonesia is getting tighter, especially the coffee shop business with the coffee-to-go shop (take away) concept. The to-go coffee shop is a coffee shop that provides coffee drinks that are sold in packs that are ready to take (take away) so that they can be enjoyed in other places due to limited space. This study aims to analyze the effect of experiential marketing on repurchase intentions. The questionnaire in the study was distributed to 100 respondents with purposive sampling technique as a data collection technique. The findings in this study are that only the relate variable has a positive and significant effect on repurchase intention. Three other variables such as sensory, feel, and think have a positive but insignificant effect. While the act variable has a negative and insignificant effect. Thus, only a part of the experiential marketing dimension has an effect on the intention to repurchase students of the Faculty of Economics and Business, YARSI University.
Dampak kepemimpinan transformasional dan pelatihan terhadap employee well-being: Keadilan organisasional sebagai mediator Mei Ie; Henny Henny; Atalya Fransiska; Viny Angellika; Zefanya Salsabilla
Jurnal Manajemen Maranatha Vol 21 No 1 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v21i1.3683

Abstract

The purpose of this study was to empirically examine the effect of transformational leadership and human resources training on employee well-being with organizational justice as a mediating variable. This study used purposive sampling. The sample consisted of 54 respondents who were employees, and the research data were analyzed using the SmartPLS version 3.3.2 software program. The results of this study indicated that transformational leadership and human resources training at the company have a significant and positive effect on employee well-being. This means that the better the transformational leadership is realized in the company, the higher the employee well-being in the company. However, based on the research results, organizational justice did not have a significant and negative effect on employee well-being. So that organizational justice cannot mediate the relationship between transformational leadership and human resources training for employee well-being. The implication of this research for companies in general is that companies can maintain and improve their employee well-being. Suggestions for the company, it is hoped that it can maintain and improve transformational leadership and conduct human resources training regularly and with good procedures to improve employee well-being in a company, because human capital is the one of the main capitals that it is important to be managed by the company.
Customers’ impulse buying in social commerce: The role of flow experience in personalized advertising Lia Febria Lina; Larasati Ahluwalia
Jurnal Manajemen Maranatha Vol 21 No 1 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v21i1.3837

Abstract

One of the advantages of using social commerce, especially Instagram, is the display of paid advertisement that are in accordance with consumer preferences or also called personalization. Previous study on the effectiveness of personalized advertising still shows mix result both positive and negative. Based on the limitations of previous research, the focus of this research is to examine and analyze the influence of personalized advertising on the value of advertising which then affects impulse purchases in social commerce and flow experience as moderation. This study using survey method on 157 active Instagram user. The findings in this result show that personalized advertising have positif affect to advertising value and encourage impulse buying. Then flow experience found strengthen effect advertising value on impulse buying. The result indicates when user has fully involved, happy, and excitement when using social media, then receive personalize advertising that match with their preference will encourage impulse buying.
Rekonstruksi pemulihan kinerja pemasaran berbasis pemberdayaan pada pelaku usaha mikro kecil di Indonesia Febrianur Ibnu Fitroh Sukono Putra; Risanda Alirastra Budiantoro; Awanis Linati Haziroh
Jurnal Manajemen Maranatha Vol 21 No 1 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v21i1.4017

Abstract

The Covid-19 pandemic has made most economic sectors, especially micro and small enterprises, stagnant and even bankrupt. This situation is what makes micro and small business enterprises change their sales strategy through digitalization schemes. The Covid-19 pandemic has indirectly prompted new changes in Indonesia's business style. Social media and marketplaces can become a new concept to make it easier for micro and small business actors to get more comprehensive marketing access. This study aims to initiate an ideal digital marketing adoption model for micro and small enterprise to restore economic conditions to their original state. The research method is an exploratory qualitative approach using primary data obtained from observations and interviews. The sampling technique used purposive sampling with the criteria of the sources being micro and small business actors assisted by the Department of Cooperatives and SMEs of Semarang, Surakarta, Grobogan, Pemalang, Purworejo. The flow of research analysis is data collection, data reduction, data presentation, and concluding. The results of this study indicate two alternative solution models, including (1) training and startup development; (2) training and scaleup development. The urgency of this research allows the government to carry out single submission online program management to minimize errors and monitor program progress. This solution model is expected to be a role model based on ta'awun (mutual relations) for other provincial governments in empowering micro and small business actors to become more optimal based on appropriate technology.
Analisis kerangka kerja, aliran, dan hambatan rantai pasokan Terryna Tasya Mizani; Anton Mulyono Azis
Jurnal Manajemen Maranatha Vol 21 No 1 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v21i1.4040

Abstract

This study aims in determining the implementation of supply-chain framework; identifying the flow of goods, money, and information, as well as the problems and factors that influence them. The research object is the supply chain management of two aircrafts at PT Dirgantara Indonesia (Persero). The descriptive analysis method is used with a qualitative approach as the result of interviews and observations to be analyzed to answer the research questions. The results indicate that the running framework consists of nine activities, the existence of a linkage to each flow, where the punctuality of payment by the customer will facilitate the flow of the goods itself, also the timeliness of delivery by suppliers in obtaining materials can shorten production time, flow of goods, and flow of money. Money will not run smoothly without the accurate flow of information and the credibility of the exchange of information. It is expected that all stakeholders need to further improve coordination and collaborate to create products with the right service quality, quantity, time, and place.
Faktor pendorong purchase intention produk sustainable fashion pada UMKM Rike Penta Sitio; Rosita Fitriyani; Anggun Pesona Intan
Jurnal Manajemen Maranatha Vol 21 No 1 (2021): Jurnal Manajemen Maranatha
Publisher : Universitas Kristen Maranatha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/jmm.v21i1.4050

Abstract

The creative fashion industry is one of the sources of economic strength in great demand by businessman and consumers, such as MSMEs. The purpose of this study was to examine the effect of consumer knowledge on purchase intention in MSMEs sustainable fashion products with trust as a mediator variable. The research method will use quantitative research. The samples obtained were 257 consumers of Indonesian MSMEs fast fashion products and used the Qualtrics electronic questionnaire. This research data is from perception data for sustainable fashion knowledge variables, trust, and purchase intention in MSMEs sustainable fashion products. The data were processed using SPSS to test the validity, reliability, regression analysis and mediation test using JASP. The results obtained are that consumers who know sustainable fashion will make these consumers more confident in sustainable fashion MSMEs products and ultimately increase consumer purchase intention in MSMEs sustainable fashion products. So it is very important for MSMEs engaged in the sustainable fashion business to educate consumers about the meaning of sustainable fashion and the practice of MSMEs in a sustainable fashion.

Page 27 of 35 | Total Record : 344

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