cover
Contact Name
Muhammad Azizurrohman
Contact Email
m.azizur96@gmail.com
Phone
+6287753160983
Journal Mail Official
journal@azuralwpress.com
Editorial Address
Jl. Panji Tilar Negara No.99, Kekalik Jaya, Kec. Sekarbela, Kota Mataram, Nusa Tenggara Bar. 83115, Indonesia
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
Advances in Tourism Studies
ISSN : 29879450     EISSN : 29879450     DOI : -
Core Subject : Social,
Advances in Tourism Studies (ATS) is a peer-reviewed journal published in English by the Centre for Tourism Studies, Sekolah Tinggi Pariwisata Mataram (E-ISSN: 2987-9450). Since its launch in March 2023, ATS has consistently published high-quality research in tourism. The journal aims to advance tourism knowledge by promoting innovative ideas, models, and theories. It welcomes applied research and review articles in the form of full papers or research notes, focusing on theoretical development and empirical analysis using appropriate methodologies. All submissions undergo a double-blind peer review process, assessed for originality, relevance, methodological rigor, and clarity. Scope includes (but is not limited to): Hospitality and Tourism Management, Tourism Economics, Information Systems, Cultural Studies, Gastronomy, Tourist Behavior, Leisure and Recreation, Education, and Sustainable Innovations in Tourism.
Articles 49 Documents
Navigating the Path of Promise: An In-Depth Exploration of Taiwan's Halal Tourism Industry and Policy Initiatives Mu De, An
Advances in Tourism Studies Vol. 1 No. 4 (2023): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v1i4.41

Abstract

This study provides a comprehensive examination of Taiwan's emerging halal tourism industry, shedding light on its notable achievements, challenges, and the policy frameworks driving its evolution. Focused primarily on accommodation and restaurants, key sectors in this burgeoning industry, the research explores the impacts of the New Southbound Policy, a governmental initiative aimed at attracting Southeast Asian tourists. Drawing from a diverse range of stakeholders, including representatives from halal tourism, government officials, business owners, and certification bodies, the study employs qualitative methods such as structured interviews and observations to capture nuanced insights. The findings reveal commendable progress in Taiwan's halal tourism sector, particularly in accommodating the needs of Muslim travelers. Government-backed subsidy programs and advocacy for robust policies underline a proactive stance in addressing challenges such as limited halal options in prominent tourist areas. However, the study acknowledges inherent limitations, including regional specificity and language barriers, emphasizing the need for ongoing research to fully comprehend the multifaceted dimensions of this evolving industry. The analysis underscores the influential role of effective tourism policies, showing their pivotal impact on the trajectory of Taiwan's halal tourism. As policies geared towards maximizing social and economic benefits prove instrumental, the study emphasizes the significance of a supportive regulatory framework as a catalyst for success. In conclusion, this research positions Taiwan's halal tourism industry as a promising and resilient player on the global stage. As the industry matures, continuous research and collaborative efforts are advocated to ensure the adaptability, inclusivity, and sustained success of Taiwan's halal tourism initiatives in the ever-evolving global landscape.
Enhancing Bandung as a Global Destination for Coffee Tourism Innovation Maspul, Kurniawan Arif
Advances in Tourism Studies Vol. 1 No. 4 (2023): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v1i4.42

Abstract

Bandung, Indonesia, known for its colonial architecture and gastronomic offers, hopes to become a global coffee tourism destination. This study explores Bandung's coffee culture, including brewing methods and historical relevance, to develop personalized experiences and effective marketing strategies. Bandung may attract coffee fans while also supporting local coffee producers by focusing on coffee education, conducting specialty coffee events, and offering coffee vacation packages. Bandung's global appeal is further enhanced by digital marketing and virtual reality experiences. Understanding Bandung's coffee culture helps to preserve the city's legacy and solidifies its status as a top coffee tourism destination.
Exploring the Fusion of Specialty Coffee for Tourism Growth in Makkah and Madinah Maspul, Kurniawan Arif
Advances in Tourism Studies Vol. 2 No. 4 (2024): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v2i4.43

Abstract

The integration of specialty coffee in the holy cities of Makkah and Madinah offers a unique opportunity to enhance the visitor experience, drive economic growth, foster cross-cultural exchange, and promote sustainability. This qualitative study explores the multifaceted aspects of specialty coffee in these revered cities through interviews, site visits, and thematic analysis. Specialty coffee shops provide a delightful addition to pilgrims' spiritual journeys, offering a balance of calm, enjoyment, and indulgence. The economic potential of the specialty coffee sector can lead to diversification, job creation, and entrepreneurial opportunities. By promoting indigenous coffee types and preserving cultural practices, Makkah and Madinah can become cultural hotspots globally. Understanding consumer preferences can guide effective marketing strategies, positioning Saudi specialty coffee in the global market and attracting coffee enthusiasts worldwide. The growth of the specialty coffee market also promotes sustainability through fair trade and responsible practices, benefiting local coffee growers and contributing to an environmentally responsible industry. This study emphasizes the importance of expanding the specialty coffee market in Makkah and Madinah, providing valuable insights and recommendations for cultural and economic enrichment in these sacred cities.
Charting Sustainable Tourism Futures: A Comprehensive Analysis of Challenges and Strategies for Lombok, Indonesia Supiandi, Supiandi
Advances in Tourism Studies Vol. 1 No. 4 (2023): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v1i4.44

Abstract

As global tourism burgeons, destinations like Lombok, Indonesia, grapple with the imperative of sustainable development to balance economic growth with environmental and cultural preservation. This research navigates the multifaceted challenges and opportunities facing Lombok's tourism future, employing a dual-method approach of literature review and stakeholder interviews. The results unveil key challenges, including infrastructure deficiencies, environmental vulnerabilities, cultural dilution risks, community disparities, natural disaster susceptibility, and regulatory inadequacies. Drawing on insights from past research, the discussion elucidates sustainable strategies tailored to Lombok's context. Infrastructure development emerges as a linchpin for enhancing tourism appeal, while environmental sustainability, cultural preservation, and community involvement strategies harmonize with global lessons. Natural disaster preparedness and regulatory frameworks find resonance in analogous destinations, offering Lombok a blueprint for resilience and responsible growth. The implications extend beyond Lombok, contributing a model for sustainable tourism development that integrates theory with practical insights, guiding stakeholders worldwide. This research illuminates a trajectory towards a future where the enchantment of Lombok is preserved and flourishes harmoniously in the dynamic and responsible milieu of global tourism.
Empowering Rural Tourism through BUMDes Innovation: An Exploratory Study in Klaten Regency El Anshori, Yuli Tirtariandi; Enceng, Enceng
Advances in Tourism Studies Vol. 2 No. 3 (2024): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v2i3.46

Abstract

The development of ecotourism in Indonesia has increasingly involved Village-Owned Enterprises (BUMDes) as institutional drivers of rural innovation and socio-economic transformation. This study explores the innovation practices of BUMDes in Klaten Regency, Central Java, which hosts one of the highest concentrations of active BUMDes in the country. Using a qualitative descriptive approach, the research examines six villages, including BUMDes classified as advanced, developing, and growing, with a focus on how innovation principles are implemented in ecotourism development. Data were collected through interviews, observations, and document analysis. The findings reveal that successful BUMDes adopt cooperative, participatory, emancipatory, transparent, accountable, and sustainable management practices. Villages such as Ponggok have leveraged natural resources, particularly water-based tourism, to generate substantial local revenue, reduce unemployment, and promote community participation. However, challenges remain, including limited human resources, regulatory constraints, and uneven innovation capacity across BUMDes categories. The study underscores the importance of institutional innovation, capacity building, and cross-sector collaboration in realizing ecotourism’s potential for rural empowerment. These insights contribute to the discourse on sustainable village development and provide practical implications for policy and community-based tourism governance.
Emotive AI and the Soul of Heritage: Investigating How Emotionally-Intelligent AI Shapes Cultural Tourism Experiences in Taiwan Rifqi, Husni Muhamad; Bastiar, Agus
Advances in Tourism Studies Vol. 2 No. 1 (2024): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v2i1.49

Abstract

As emotionally-intelligent artificial intelligence (AI) becomes increasingly integrated into tourism experiences, its role in shaping cultural engagement warrants deeper exploration. This study investigates how AI emotional recognition and AI-driven cultural storytelling influence tourists’ emotional engagement, perceived cultural authenticity, and overall satisfaction in Taiwan’s heritage tourism context. Drawing on affective computing theory and narrative transportation, the research employs a cross-sectional survey of 235 tourists across three AI-enhanced cultural sites. Using partial least squares structural equation modeling (PLS-SEM), the findings reveal that both AI features significantly enhance emotional engagement, which in turn mediates their effects on authenticity and satisfaction. Perceived authenticity emerges as the strongest predictor of tourist satisfaction, especially in Indigenous heritage sites. Furthermore, tourists with higher cultural interest experience stronger authenticity outcomes from emotionally engaging encounters. These results underscore AI’s potential not only as a functional tool but as an affective co-creator of meaning in cultural tourism. The study contributes to tourism theory by integrating emotional responsiveness into smart tourism discourse and offers practical guidance for AI system design in heritage interpretation.
Empowering Communities through Sustainable Tourism: A Systematic Review of Participation, Governance, and Resilience Sumandi, Sumandi; Rizkikadduhani, Annisa
Advances in Tourism Studies Vol. 2 No. 1 (2024): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v2i1.50

Abstract

This study conducts a systematic literature review of academic research published between 2013 and 2023, focusing on the role of local community participation in sustainable tourism. Using the PRISMA 2020 protocol, a total of 111 peer-reviewed journal articles were identified from Scopus, Web of Science, and ScienceDirect. The synthesis reveals five key thematic areas: participation mechanisms and governance structures, economic empowerment and livelihood diversification, cultural identity and heritage, barriers to meaningful participation, and long-term sustainability through community resilience. The findings show that while community participation is widely promoted in policy and academic discourse, its actual implementation varies greatly in depth and effectiveness. Genuine participation characterized by co-management, local ownership, and inclusive governance leads to improved socio-economic outcomes and greater resilience. However, many initiatives remain tokenistic, hindered by elite dominance, lack of technical capacity, and institutional constraints. Cultural commodification also emerges as a risk when local voices are excluded from decision-making. This review contributes to the literature by offering a decade-long synthesis of how community participation is conceptualized and applied in sustainable tourism. It also highlights practical implications for policymakers, NGOs, and tourism planners. Strengthening local governance and long-term institutional support is essential to ensure that tourism development is both inclusive and sustainable.
Designing a Geo-Edu Park through Structural Landform Analysis: Insights from Teletubbies Hill, Indonesia Darmawangsa, Wahyu Ramadhan; Widagdo, Arif Surya; Lapian, Gianangel Emmanuela; Pangestu, Farizki Budi; Pintrandhita, Anwar Said
Advances in Tourism Studies Vol. 2 No. 1 (2024): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v2i1.51

Abstract

This study explores the geotourism potential of Teletubbies Hill in Wukirharjo Village, Yogyakarta, through detailed topographical and geomorphological mapping. Employing a terrestrial survey method using Total Station instruments, the research generates high-resolution elevation data to assess landforms and slopes shaped by ancient volcanic processes associated with the Semilir Supervolcano. Morphographic and morphometric analyses reveal that the site consists of structural hills with slopes ranging from 8% to 20%, categorized into two development zones based on slope steepness. The findings support the suitability of Teletubbies Hill for sustainable geotourism initiatives that combine education, recreation, and conservation. Proposed developments include the construction of a geological museum and an outdoor geological park to highlight the region's volcanic heritage and geological features. This integrated approach offers a framework for transforming underutilized landscapes into educational geotourism destinations. While the reliance on terrestrial methods limits broader geological context, future research could incorporate remote sensing and socio-economic feasibility assessments to enhance planning outcomes.
From Faults to Festivals: A Geotourism Strategy Based on Geological and Geophysical Analysis in Prambanan Pangestu, Farizki Budi; Darmawangsa, Wahyu Ramadhan; Pintrandhita, Anwar Said; Lapian, Gianangel Emmanuela; Widagdo, Arif Surya
Advances in Tourism Studies Vol. 2 No. 2 (2024): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v2i2.52

Abstract

This study explores the development of geotourism in the Prambanan region of Yogyakarta by integrating geological, geophysical, and cultural data to design a strategic geotrail. Located along the Opak Fault and rich in volcanic history, Prambanan features diverse geosites such as Tebing Breksi, Lava Bantal Berbah, and Candi Abang. Through a multidisciplinary methodology combining geological mapping, gravity surveys, and cultural site assessments, six key geosites were evaluated using Kubalikova’s framework. Tebing Breksi emerged as the most feasible site due to its rich pyroclastic breccia formations and cultural functions, while other sites showed moderate to high potential. Geophysical analysis using the Lacoste & Romberg gravitymeter revealed fault structures critical to infrastructure safety and disaster mitigation. The study proposes the development of integrated geotrails supported by educational panels, improved facilities, community involvement, and conservation strategies. By connecting geological significance with cultural heritage and local livelihoods, this research supports the sustainable enhancement of tourism infrastructure in Prambanan. The findings provide valuable input for policymakers, tourism planners, and educators, emphasizing the role of geoscience in destination development. Limitations include the need for deeper geotechnical and socio-economic impact studies. Future research may explore visitor engagement and smart tourism technologies for enriched geosite experiences.
Grammatical Error Analysis in English Writing Among Tourism Students: A Case Study at Sekolah Tinggi Pariwisata Mataram Widya Suputra, I Gede
Advances in Tourism Studies Vol. 3 No. 2 (2025): Advances in Tourism Studies
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v3i2.55

Abstract

This study investigates the types and sources of grammatical errors found in English essays written by students of Sekolah Tinggi Pariwisata (STP) Mataram. Given the contrastive structures between Indonesian (first language) and English (target language), language transfer and interlanguage phenomena are examined as contributing factors. Using a descriptive case study approach, data were collected from 90 student essays, supported by questionnaires and interviews. The analysis identified four primary types of grammatical errors: omission (40 percent), misordering (35 percent), overgeneralization (15 percent), and misinformation (10 percent), with omission emerging as the most frequent. Findings indicate that students often translate directly from Indonesian, leading to syntactic inaccuracies and structural deviations in English. Additionally, several errors reflect interlanguage development, wherein students produce forms that align with neither Indonesian nor standard English. These linguistic patterns highlight the need for targeted pedagogical interventions in English for Specific Purposes (ESP) instruction, especially in tourism and hospitality education, where effective written communication is essential. The study underscores the importance of raising students' metalinguistic awareness and integrating contrastive analysis into curriculum design to mitigate persistent grammatical errors.