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Brilliant International Journal of Management and Tourism
Published by Pusat Riset dan Inovasi Nasional
ISSN : 2810076X     EISSN : 28278380     DOI : https://doi.org/10.55606/bijmt.v4i2
Core Subject : Economy,
Economics, Econometrics & Finance
BIJMT : Brilliant International Journal Of Management And Tourism is published three times a year, in February, June and October by Lembaga Pengembangan Kinerja Dosen. This journal is SINTA 5 accredited (Decree of the Director General of Higher Education, Research and Technology Number 10/C/C3/DT.05.00/2025 dated March 21, 2025 concerning the Accreditation Rating of Scientific Journals for Period I of 2025) starting from Volume 2 Number 2 of 2022 to Volume 7 Number 1 of 2027. BIJMT aims to: Promote the latest research results on Management and/or Entrepreneurship. Only publish the results of Management research (such as Marketing Management, Financial Management, HR Management, Operations/Production Management, Business Management, etc.) and or Entrepreneurship as knowledge development. BIJMT welcomes papers with the above objectives and scope. The editor decides the paper to be published in BIJMT after being reviewed by an appointed reviewer (double blind review). Authors will be notified of reviewers comments and suggestions
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 182 Documents
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Leadership And Strategic Management At Army Polytechnic Rachmat Setiawibawa
Brilliant International Journal Of Management And Tourism Vol. 2 No. 1 (2022): Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v2i1.2909

Abstract

Leadership is the strength, skill or ability that exists within a person to influence and lead other people, with the aim of achieving predetermined targets (goals). Leadership can also be defined as a management function to influence, motivate, or direct other people to do certain things to achieve certain goals. An Army Polytechnic Leader is someone who is given the status of leading an Army Polytechnic based on selection and assignments given by the Indonesian Ministry of Defense. A person selected to be a leader is an individual who is able to influence, encourage, invite, guide, mobilize and direct individuals in the organization so that they can receive their influence in order to achieve the goals of the Army Polytechnic.
Digital Marketing Design Through Social Media For Abon Taminye Latuhalat Products In Tupa Hamlet Latuhalat Village, Ambon City Meilissa Claudya Kalatty; Ambarwati Soetiksno; Julius Buyang; Stenly Ronaldo Titioka; Frangky Jansen Louth
Brilliant International Journal Of Management And Tourism Vol. 3 No. 3 (2023): Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v3i3.2916

Abstract

This research aims to carry out digital marketing of Abon Taminye Latuhalat through social media to help UKM Merdeka Bergiat Group increase their product marketing potential. Small and Medium Enterprises or abbreviated UKM is a type of business that plays an important role in increasing the economic growth of a country. One of the SMEs in the city of Ambon, especially in the village of Latuhalat, is a fish floss business with the name "Abon Taminye Latuhalat". However, the problem faced by SMEs is in marketing and promoting their products. This research begins with observing the marketing of Abon Taminye Latuhalat products, by designing digital marketing using social media. The method at this writing uses the waterfall model or often called the linear sequential model or classic life flow, which is modified so that it can be applied. The waterfall model provides a sequential or sequential software life-flow approach starting from analysis, design, implementation, and testing. Based on these results, it can be concluded that the use of social media can be an initial alternative for the Merdeka Bergiat Group to market and promote Abon Taminye Latuhalat products. Sales using social media can be done anytime and anywhere. Therefore, in marketing Abon Taminye Latuhalat products, you must provide clear information such as important information about the product, price, and attractive promotions, so that social media account users when they see the post can receive interesting visual information and be willing to buy or even further explore the account from the post.
Planning and Development of Burai Tourism Village in Ogan Ilir Regency, South Sumatra Muhammad Halfi Indra Syahputra; Hanif Hasan
Brilliant International Journal Of Management And Tourism Vol. 5 No. 1 (2025): February : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i1.4191

Abstract

Burai Village in Ogan Ilir Regency, South Sumatra, holds significant natural, cultural, and traditional potential to be developed into a leading tourist destination. This study aims to identify planning and development strategies for Burai Village as a tourist destination using a descriptive exploratory approach. Data were collected through observation, interviews, and documentation, and analyzed using SWOT analysis, BCG matrix, and Ansoff matrix. The findings reveal that Burai Village possesses strengths such as unique cultural heritage, stunning natural landscapes, and traditional culinary attractions. However, it faces challenges including limited tourism attractions, inadequate facilities, and low community awareness of tourism. Development strategies include creating new attractions, improving village facilities, conducting human resource training, and implementing digital marketing promotions. These strategies are expected to enhance the village's tourism appeal, generate employment opportunities, and support local economic growth. The study provides a comprehensive guide for village tourism managers to optimize Burai Village's potential as a sustainable ecotourism destination.
Analysis Of Production Capacity and Raw Materials Towards Profit Maximisation In Okey Sausage Factory Pesta Gultom; Cynthia Bella; Melyani Melyani; Stephanie Stephanie; Calvin Andriono Abednego
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4348

Abstract

This study aims to analyze the effect of production capacity and availability of raw materials on profit maximization efforts at the Okey Sausage Factory. The main problem faced by the company is the limited resources that must be allocated optimally in order to achieve maximum profit levels. This study uses an operations research approach with linear programming methods and simplex methods, which are able to solve optimization problems with two main variables, namely the number of products produced and the amount of raw materials available. The data used include machine capacity, daily raw material quantity, production time, and profit margins for each sausage product. The results of the analysis show that the optimal combination of production capacity and raw materials can significantly increase profits compared to previous production strategies. With the right mathematical model, companies can make more efficient and data-based production decisions.
Utilization of Hill Climbing Algorithm in Optimizing the Shortest Route to Tourist Destinations in Surabaya City M. Rafi Ardiansyah; Rendra Ardika; Moh. Misbahul Musthofah; Anggraini Puspita Sari
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4389

Abstract

Surabaya City holds significant tourism potential with various popular destinations such as Taman Bungkul, the Submarine Monument, and Kenjeran Beach. However, the large number of attractions and limited visiting time often make it difficult for tourists to plan efficient travel routes. To address this issue, this study aims to implement the Hill Climbing algorithm to optimize the shortest path among tourist destinations in Surabaya. The method uses a heuristic approach by iteratively swapping the positions of two locations in the travel route to find an optimal solution that minimizes total travel distance. The developed system features a GUI-based interface, graphical visualization using the networkx and matplotlib libraries, and direct integration with Google Maps to facilitate user navigation. Testing results indicate that the Hill Climbing algorithm can generate more efficient travel routes compared to randomly ordered routes. These findings contribute to the development of intelligent and practical travel planning systems..
Improving the Quality of Human Resources and the Welfare of Lecturers through Lecturer Certification : (A Literature Study and Direct Participation Observation) Effiyaldi Effiyaldi; Syafril Syafril; Andi Makkulawu Panyiwi Kessi
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4410

Abstract

This study aims to elaborate on improving the quality of human resources and the welfare of lecturers through a lecturer certification program. Lecturer certification is also very useful for the government in setting standards for lecturer qualifications in developing the Tri Dharma of Higher Education, namely Teaching, Research and Community Service. To achieve the goal of improving the quality of lecturers and improving the welfare of lecturers, lecturer certification is one of the most important ways in the higher education system in Indonesia. This study is an exploratory descriptive study with a Library study method and direct observation of the research problem. The results of the study indicate that lecturer certification allowances have a positive impact on improving the quality of lecturers and also improving the welfare of lecturers in increasing income for lecturers' living needs. It is hoped that this study can be a useful source of information for the government, the general public and other researchers in the future.
Analysis of the Influence of Performance Assessment, Mutation Patterns and Talent Management on Employee Performance with Organizational Culture as a Moderating Variable : Study on Employees of the East Java III Regional Tax Office Afia Maria Ulfah; Muryati Muryati; Adya Hermawati
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4416

Abstract

The purpose of this study is to analyze the influence of performance appraisal, mutation patterns and talent management on the performance of Directorate General of Taxes (DGT) Employees with organizational culture as a moderating variable The type of research used in this study is quantitative research. The population in this study were all employees of the East Java III Regional Office of the Directorate General of Taxes, with a total of 1,522 employees. The method of determining the number of samples using the Slovin formula, which is 132.60 and rounded up to 132. Based on data and information, the researcher also took samples using the proportionate stratified random sampling technique. The researcher used the Partial Least Square (PLS) data analysis technique, and the software chosen by the researcher was SmartPLS version 4. The results of this study indicate that improvements in performance appraisal systems can lead to better employee performance. However, despite becoming more structured, mutation patterns do not appear to significantly impact performance outcomes. Similarly, even with strengthened talent management practices, there is no clear improvement in employee performance. A strong organizational culture does contribute to enhanced employee performance. Nonetheless, it does not serve as a moderating factor in the relationship between performance appraisal, mutation patterns, or talent management and employee performance.
Beyond Risk Transfer: Rethinking Dynamic Capabilities as the Foundation of Innovation in General Insurance Compa-nies Pristiwanto Bani; Ratih Anggoro Wilis
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4418

Abstract

General insurers are currently facing increasingly complex pressures as a result of accelerating digital disruption, rising customer expectations, and global risk dynamics. Amid these conditions, the traditional approach, which focuses on the primary function of risk transfer, is no longer considered sufficient to ensure long-term sustainability and competitiveness. This article aims to review the concept of dynamic capabilities as a strategic foundation in driving innovation in general insurance companies. Using the Narrative Literature Review (NLR) method, this study identifies three main dimensions of dynamic capabilities: sensing, seizing, and transforming, which play a crucial role in enhancing organizational responsiveness to market changes, technological opportunities, and external uncertainties. The results of the study show that insurance companies that can develop and integrate dynamic capabilities sustainably tend to be more adaptive and innovative in creating products, business models, and service strategies that meet future needs. The implementation of dynamic capabilities not only strengthens the company's competitiveness but also shifts the paradigm from just risk transfer to value co-creation. This research makes a theoretical contribution by developing a new conceptual framework that links dynamic capabilities with innovation in the general insurance sector, offering practical implications for the development of organizational transformation strategies. These findings also open up further research space to empirically examine the relationship between the dynamic capabilities, innovation, and performance of general insurers in an ever-changing industry context.
Analysis Influence Compensation Financial and Non- Financial Compensation To Performance Employee With Satisfaction Work As Variables Moderation : Study On Employee Kpp Primary School in Malang City Ahmad Matoyani Yarfak; Muryati Muryati; Survival Survival
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4420

Abstract

This study aims to analyze the effect of financial compensation and non-financial compensation on employee performance with job satisfaction as a moderating variable . The approach in this study is a quantitative approach. This research strategy uses an associative strategy, which is based on the characteristics of the main research problem. The population of the study was all employees of KPP Pratama in Malang City, consisting of KPP Pratama Malang Utara and KPP Pratama Malang Selatan with a total of 154 employees. Determination of the number of samples used the Slovin formula of 61 employees. The sampling technique used in this study was proportionate stratified random sampling. The structural equation modeling of the study used Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS version 4.0 to analyze the data . The results showed that better financial compensation was able to encourage increased employee performance. Better non-financial compensation was able to encourage increased employee performance. Although job satisfaction was getting stronger, it was not able to encourage increased employee performance. Job Satisfaction is able to play a role in purely moderating the influence of Financial Compensation on Employee Performance. Job Satisfaction is able to play a role in purely moderating the influence of Non-Financial Compensation on Employee Performance.
The Influence of Performance Assessment System and Self-Efficacy on Organizational Performance with Work Motivation as an Intervening Variable : A Study at the Malang Raya Primary Tax Service Office Rizki Yudi Prakoso; Muryati Muryati; Muchlis Mas'ud
Brilliant International Journal Of Management And Tourism Vol. 5 No. 2 (2025): June : Brilliant International Journal Of Management And Tourism
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4424

Abstract

The purpose of this study is to analyze and empirically test the effect of performance appraisal system and self-efficacy on organizational performance with work motivation as an intervening variable. This study was designed to test and explain the causal relationship between variables, both directly and indirectly. The population in this study were all account representatives at the Malang Raya Pratama Tax Service Office with a total of 120 people. The determination of the number of samples for this study used the Slovin formula, which was 92 people. The determination of sampling was based on proportionate random sampling. The inferential statistical method used to analyze this study was Partial Least Square and using SmartPLS version 4. The results showed that the performance appraisal system was unable to play a role in improving organizational performance. Self-efficacy was able to play a role in improving organizational performance. Work motivation was able to play a role in improving organizational performance. The performance appraisal system was able to play a role in improving work motivation. Self-efficacy was able to play a role in improving work motivation. Work motivation was able to mediate the relationship between the performance appraisal system and organizational performance. Work motivation can mediate the relationship between self-efficacy and organizational performance.

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