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Smart International Management Journal (SIMJ)
Published by CV. HEI Publishing Indonesia
ISSN : -     EISSN : 30480019     DOI : http://dx.doi.org/10.70076/heipub
Core Subject : Science,
Decision Sciences, Operations Research & Management
Smart International Management Journal (SIMJ), is a peer-reviewed academic journal that publishes high-quality research articles, literature reviews, and case studies in the field of management and business studies. The journal provides a platform for researchers, academics, and practitioners to exchange ideas, empirical findings, and innovative insights that contribute to the advancement of management theory and professional practice. The scope of SIMJ covers a wide range of topics, including strategic management, financial management, human resource management, marketing, operations and supply chain management, entrepreneurship, organizational behavior, innovation management, and business ethics. The journal particularly welcomes studies that link management theory to real-world practice and address current organizational and industrial challenges at both national and international levels. To ensure academic rigor and quality, SIMJ applies a double-blind peer review process. The journal encourages interdisciplinary research and promotes collaboration among scholars and institutions worldwide. SIMJ is indexed in reputable databases, including ICI Copernicus, Google Scholar, GARUDA, Crossref, and others. The journal is published four times a year, in March, June, September, and December.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 41 Documents
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Analysis of the Influence of Organizational Culture on Employee Job Satisfaction in Multinational Companies Dion Eko Prihandono; Robby Efendy
Smart International Management Journal Vol 1 No 3 (2024): September 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i3.39

Abstract

Organizational culture has long been recognized as one of the factors that greatly influences employee performance and job satisfaction in companies, especially on a global scale such as multinational companies (Garnida, 2011; Santoso, 2020). In the era of globalization, multinational companies are often faced with unique challenges related to cultural diversity, cross-border human resource management, and adaptation to different values (Nurfatmala et al., 2023; Sesariza, 2020). This study aims to analyze the influence of organizational culture on employee job satisfaction in multinational companies. Research Design This study uses a quantitative design with a correlational survey approach. In the organizational culture profile, the teamwork aspect scored the highest, with an average score of 4.5, indicating that teamwork and collaboration are very important in the organization. The level of employee performance shows that Job Quality received the highest average score (4.3), indicating that employees produce high-quality work. From the results of the analysis, it can be seen that the leadership aspect has the strongest influence with a regression coefficient of 0.40 and a significant value of p = 0.0000. Based on data analysis, the influence of organizational culture on employee job satisfaction in the context of this multinational company is very relevant to various theories of motivation, leadership, and management
Comparative Study of Digital and Traditional Marketing Strategies in Increasing Product Sales Yayang Tineza Erwanda; Evika Roma Doli
Smart International Management Journal Vol 1 No 3 (2024): September 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i3.40

Abstract

In recent decades, changes in information and communication technology have revolutionised various sectors, including the business sector. One of the most obvious impacts is the emergence of digital marketing as an alternative to traditional marketing (Rafli, 2022). Traditional marketing, such as print advertising, television, radio, and direct marketing, has been the main choice in promoting products. However, with the development of the internet and social media, digital marketing offers new opportunities that are more scalable and efficient for companies to reach consumers (Chaffey & Ellis-Chadwick, 2019). This research aims to compare the effectiveness of digital and traditional marketing strategies in increasing product sales. The research instruments include a structured questionnaire designed to measure the perceived effectiveness, cost, and conversion rate of each marketing strategy. The sales data collected will be used for statistical analysis, which helps to understand the differences in their effectiveness. The results of this research show that digital marketing strategies have advantages over traditional marketing in increasing sales and customer conversions at a lower cost. Digital marketing strategies increase sales more quickly, efficiently, and consistently compared to traditional marketing methods. These results support contemporary marketing theories that propose the use of technology to assist marketing strategies and decisions. Based on quantitative data showing significant differences in sales achievement, the researcher's assumption that companies in the internet age would better utilise digital marketing strategies was proven correct.
The Effect of Transformational Leadership on Team Performance in The Work Environment Gettik Andri Purwanti; Mutia Febrina Sari
Smart International Management Journal Vol 1 No 3 (2024): September 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i3.41

Abstract

Transformational leadership has become one of the prominent topics in management and organizational research due to its significant impact on organizational effectiveness and team performance (Shafiyah et al., 2023). In an increasingly dynamic and complex work environment, the need for leaders who are able to inspire, motivate, and empower their teams is essential to increase productivity and innovation. This study aims at the relationship between transformational leadership style and various team performance indicators, including productivity, innovation, job satisfaction, and team commitment to the organization.This study uses a quantitative approach with an explanatory survey design to examine the relationship between transformational leadership and team performance in the workplace. The sample size is 66 employees from several departments with sample criteria, namely those who have work experience under the leadership of a transformational leader for at least one year.Based on the results in table 2, the results of the regression test (p-value 0.000) of transformational leadership on team performance show that transformational leadership has a positive and significant influence on team performance. Meanwhile, team motivation also has a positive influence on team performance (p-value 0.000) indicating that team motivation also improves performance. Transformational leadership has a significant and positive influence on team performance in the work environment. Transformational leadership encourages intrinsic team motivation through inspiration, idealized influence, and intellectual empowerment, which in turn increases team productivity and performance quality.It can be concluded that organizations must focus on developing transformational leadership and creating a work environment that supports the intrinsic motivation of team members.
Impact Of Information Tehcnology Implementation Operational Efficiency in UMKM Diana Purnama Sari; Yessyca Anggraweni
Smart International Management Journal Vol 1 No 3 (2024): September 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i3.42

Abstract

Micro, Small and Medium Enterprises (MSMEs) play a vital role in the Indonesian economy with significant contributions to Gross Domestic Product (GDP) and employment absorption. In today's digital era, the application of information technology (IT) is a potential solution to overcome these challenges. However, the implementation of IT in the MSME sector still faces various obstacles, especially in terms of finance and limited technical capabilities. This study uses a descriptive-correlational survey design to show how information technology is used in MSMEs and measures the correlation or relationship between IT variables and operational efficiency variables. The data are collected and analysed qualitatively and statistically. The results of the study show that the use of IT has a positive and significant impact on the operational efficiency of MSMEs, particularly in saving time, reducing operational costs, and increasing productivity. In addition, the positive correlation between IT implementation and operating efficiency shows that the higher the use, the greater the impact on improving MSME performance. Comparative studies between sectors or regions can enrich insights into the effectiveness of IT and provide more specific recommendations to support sustainable digitalisation in this sector.
Environmental Management in Reducing the Impact of Company Operations on Ecosystems Marningot Situmorang
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.45

Abstract

This article discusses environmental management strategies in reducing the impact of company operations on ecosystems. Against the backdrop of increasing environmental damage due to carbon emissions, toxic waste, and ecosystem degradation, this article examines the concept and implementation of environmental management through a qualitative descriptive method. The study uses secondary data from scientific journals, books, and company reports to analyze the steps taken by companies in implementing environmentally friendly policies. The results show that the implementation of clean technology, energy efficiency, circular economy-based waste management, and collaboration with stakeholders significantly reduce environmental impacts. Case studies from PT Pertamina Geothermal Energy and PT Semen Indonesia Tbk show success in reducing carbon emissions by 150,000 tons and 2 million tons of CO2 per year, respectively. In addition, the use of alternative fuels and waste recycling are effective solutions to reduce dependence on fossil fuels. This article emphasizes the importance of green technology investment, public awareness raising, and cross-sector collaboration to support environmental sustainability. Thus, environmental management is not only a corporate obligation but also a strategic opportunity to improve operational efficiency and business reputation.
Innovative Approaches In Management To Support Organizational Sustainability Silaja Sukarman
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.48

Abstract

Abstract Effective management is key to organizational success in facing global challenges. This article explores modern management theories and practices with a focus on innovative approaches that support organizational sustainability. By utilizing case studies and theoretical analysis, it can provide insights into the importance of strategic management, human resources, and change management. Innovative approaches in management play a crucial role in supporting organizational sustainability amidst changing market dynamics. Organizations that are able to adapt and integrate innovation into their managerial strategies can not only increase competitiveness but also build the foundation for long-term sustainability. This approach includes the application of new technologies, the development of products and services that are responsive to market needs, and the implementation of flexible and inclusive managerial practices. Innovation in management also involves managing human resources more effectively, through employee empowerment and an organizational culture that encourages creativity and collaboration. By adopting innovative approaches, organizations can create added value, strengthen relationships with stakeholders, and achieve sustainability goals that focus not only on economic benefits, but also social and environmental aspects. Therefore, the application of innovation in management is key to ensuring the continuity and growth of organizations in facing increasingly complex global challenges. Keywords: Innovative Approach, Management, Organizational Sustainability, Innovation, Competitive Advantage, Human Resources, Risk Management, Shared Value, Social Responsibility, Environmental Impact.
The Influence of Farmer Group Management on the Success of the Integrated Farming Programme Hana luthfia widi; Haani Haritsa Yuzen; Syerly Lia Azharah
Smart International Management Journal Vol 1 No 4 (2024): December 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i4.50

Abstract

This study aims to explore the influence of farmer group management on the success of integrated farming programmes. A total of 500 respondents from 10 farmer groups in five sub-districts in Indonesia were selected based on criteria such as the type of commodity being cultivated, partnership patterns, and level of access to extension services. The research instrument was a structured questionnaire designed to measure the independent variables, namely aspects of farmer group management (planning, coordination, division of tasks, and evaluation), and the dependent variable, which includes productivity, sustainability, and member satisfaction. Descriptive analysis was used to describe the characteristics of respondents and the distribution of research variables, while inferential analysis was conducted using multiple linear regression. The results show that the majority of respondents rated the aspects of farming group management as good to very good. Coordination within farmer groups has a significant positive influence on the successful of the integrated farming programme (B = 0.28, p = 0.001). The results of this study are expected to serve as a foundation in the development of community-based policies to improve farmers' welfare and agribusiness sustainability in Indonesia
Analysis Of Marketing Mix Strategies In Creating Purchase Interest Among Consumers Of Bah Butong Tea From PTPN IV Ananda Fitriani Dewi Nanda; Siti Nurfadilla Nst; Tika Nirmala Sari; Ratih Anggraini
Smart International Management Journal Vol 2 No 2 (2025): June, 2025
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v2i2.53

Abstract

This study aims to discover the implementation of the 7P marketing mix strategy by PT Perkebunan Nusantara IV Unit Bah Butong which released a new product to enter the retail market in Indonesia. The product is a black tea with the brand name “Teh Butong”. The tea produced is categorized as powdered tea and teabags with premium and regular quality. This study uses qualitative methods with data collection using interviews and observation techniques of PTPN IV employees that are responsible for the teh Butong product. The results of the study showed the importance of implementing the 7P marketing mix strategy as an effective way to obtain the consumers. This study also explained how PTPN IV's efforts in maximizing the marketing activities of its new tea products by utilizing the 7P marketing mix strategy as an effort to increase sales to achieve the targets of the company.
The Impact of Organizational Climate on Organizational Citizenship Behavior (OCB) in a Multicultural Work Environment Ugung Dwi Ario Wibowo; Taufiq Ramadhan SY; Kiki Razroma Yantika
Smart International Management Journal Vol 2 No 1 (2025): March 2025
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v2i1.55

Abstract

Organizational climate plays an important role in shaping employee work behavior, especially in multicultural work environments. This study aims to analyze the effect of organizational climate on Organizational Citizenship Behavior (OCB) in a workplace with a high level of cultural diversity. Using a quantitative approach, data were collected through questionnaires from 60 respondents and analyzed using multiple linear regression. The results showed that organizational climate has a positive and significant influence on OCB, which means that the better employees' perception of organizational climate, the higher their tendency to show voluntary behavior that supports the organization. In contrast, the multicultural work environment does not have a significant influence on OCB, which indicates that cultural diversity needs to be managed with the right strategy so that it does not become an obstacle in building cooperation and solidarity between employees. The findings confirm the importance of organizations in creating a conducive work environment with open communication, strong managerial support, and inclusive policies to encourage positive employee behavior. This study provides insights for management practitioners in developing effective strategies to increase productivity and work harmony in a multicultural environment.
The Influence of Leadership Style on Employee Conflict Intensity and Resolution: A Multidisciplinary Perspective Narulita Syarweny; Sukardi Sukardi
Smart International Management Journal Vol 2 No 1 (2025): March 2025
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v2i1.56

Abstract

The purpose of this study is to examine, from a multidisciplinary standpoint, how leadership style affects the severity and settlement of employee conflicts. A questionnaire evaluating leadership style, conflict severity, and conflict resolution techniques was used to gather data from 100 respondents using a quantitative method and a cross-sectional design. Regression analysis results indicated that authoritarian leadership style positively contributed to rising conflict intensity (β = 0.32, p <.01), but transformational leadership style significantly decreased conflict intensity (β = -0.45, p <.001). Furthermore, it was demonstrated that cooperative conflict resolution techniques were successful in lowering stress at work (r = -.56, p <.001). These results demonstrate how crucial flexible and communicative leaders are to fostering a positive and effective workplace. Nevertheless, this study has drawbacks, such as a sample size restricted to a few business sectors and a cross-sectional design that precludes drawing conclusions about causality. It is advised that further study be done to examine how technology use and organizational cultural setting affect dispute resolution.

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