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Andri Putra Kesmawan
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INDONESIA
Journal of Indonesian Management
ISSN : -     EISSN : 2807212X     DOI : https://doi.org/10.53697/jim.v6i1
The Journal of Indonesian Management focuses on various themes, topics and aspects of management, strategic management and entrepreneurship, including (but not limited to) the following topics: Human Resource Management, Financial Management, Marketing Management, Strategic Management, Organizational Behavior, Operation Management, Change Management, Sharia Management, Knowledge Management, Entrepreneurship, Electronic Business, Capital market.
Articles 355 Documents
The Effect of Role Conflict and Job Stress on Turnover Intention in Nurses at Hasanuddin Damrah Manna Hospital, South Bengkulu Regency Leni Corita; Karona Cahya Susena; Nurzam Nurzam
Journal of Indonesian Management Vol. 3 No. 4 (2023): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i4.1564

Abstract

Increased competitive pressure, accelerated technological change, and changes in demographic structure. Growing awareness and recognition of the increasingly important role of human resources in an organization. The aim of this research is to determine the effect of role conflict and work stress on turnover among nurses at Hasanuddin Damrah Manna Hospital, South Bengkulu Regency. The type of research used is quantitative. The data analysis methods used are multiple linear regression, coefficient of determination test, classical assumptions, and hypothesis testing.The results of multiple linear regression have the equation Y= 27.384-0.439 X1+0.156 X2+2.292 because the direction of the regression is positive, which means that if role conflict and work stress increase, turnover intentions will also increase. Role conflict is more influential than work stress, there is turnover intention because the role conflict regression value is -0.439 which is greater than the work stress regression value. Role conflict has a negative effect on turnover instruction, this is proven by the results of the t test showing t count > t table (-5.903 > 1.976) and a significance value of 0.000 < 0.05 meaning Ha is accepted and Ho is rejected. Job stress has a positive effect on turnover, this is proven by the results of the t test showing tcount > ttable (3.128 > 1.976) with a significant value of 0.000 < 0.05, meaning that H0 is rejected and Ha is accepted. Role conflict and work stress have a joint and significant effect on turnover among nurses at Hasanuddin Damrah Manna Hospital, South Bengkulu Regency, this is proven by the f test which shows the value of Fcount > Ftable (19.697 > 3.91) with a significance value of 0.000.
Pengaruh Kualitas Produk, Lokasi Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Pada Kedai Seblak Mama Tuti Kota Bengkulu Desti Hendayani; Nia Indriasari; Abdul Rahman
Journal of Indonesian Management Vol. 3 No. 4 (2023): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i4.1573

Abstract

Kedai Seblak Mama Tuti, Bengkulu City, is one of the culinary businesses in the city of Bengkulu and is currently developing and is in great demand by consumers. The aim of this research is to determine the influence of product quality, location and service quality on purchasing decisions at Kedai Seblak Mama Tuti, Bengkulu City. The sample in the research was 70 consumers who purchased seblak at Mama Tuti's Seblak Store, Bengkulu City. Data were collected using a questionnaire and the analysis methods used were multiple linear regression, determination tests and hypothesis tests. The results of the regression analysis show Y = 7.749 + 0.257X1 + 0.370 X2 + 0.205X3. This illustrates a positive regression direction, meaning that there is a positive influence between X1 (product quality), X2 (location) and X3 (service quality) on purchasing decisions (Y). This means that if the variables of product quality, location and service quality increase, it will increase purchasing decisions at the Seblak Mama Tuti shop, Bengkulu City. The coefficient of determination is 0.570. This means that X1 (product quality), X2 (location) and X3 (service quality) influence purchasing decisions (Y) by 57%. Meanwhile, the remaining 43% is influenced by other variables not examined in this research. The results of the t test at a significance level of 0.05 explain that partially (individually) the variables location, product quality and service quality have a significant influence on the purchasing decision variable because the significant value is smaller than 0.05. The results of the F test at a significance level of 0.05 explain that the variables location, product quality and service quality have a simultaneous (together) influence on purchasing decisions because the significant value is smaller than 0.05.
The Influence Electronic Word Of Mouth And Product Diversity On Online Purchase Decisions Through The Shopee Application Andi Chandra; Taufik Bustami
Journal of Indonesian Management Vol. 4 No. 1 (2024): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i1.1620

Abstract

This research was conducted on Shopee users in Topos District with the problem formulation of what are the influence of Electronic Word Of Mouth and product diversity on online purchasing decisions through the Shopee application? The purpose aim of this study is to determine whether Electronic Word Of Mouth and product diversity influences the online purchase decisions through the Shopee application. The population in this study was Shopee users in Topos district, Lebong Regency, totaling 120 respondents. The sampling technique used accidental sampling Based on predetermined criteria, totaling 120 respondents. The data that has been processed were analyzed using SPSS 26 formulas. Based on the results of the research conducted on the influence of Electronic Word Of Mouth and Product Diversity on online purchase decisions through the Shopee application, it can be concluded as follows: Electronic Word Of Mouth significantly influence online purchase decisions Through the Shopee application, product diversity has a significantly influence online purchase decisions through the Shopee application, Electronic Word Of Mouth (X1 ) and Product Diversity (X2 ) simultaneously give significant influence on online purchase decisions (Y) through the Shopee application. Based on the correlation coefficient test, the value of R = 0.884 and the coefficient of determination = 0.782, have meaning that Electronic Word Of Mouth (X1 ) and Product Diversity (X2) contributes the influence by 0.782 or 66.6% on online purchase decisions (Y) Through the Shopee application, while the remaining 0.218 or 21.8% is influenced by other variables not included in this study.
The Influence of Product Quality and Price on Miyako Product Purchasing Decisions (Case Study in Hermon Store Bengkulu) Ario Syahdeli; Mardhiyah Dwi Ilhami
Journal of Indonesian Management Vol. 4 No. 1 (2024): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i1.1621

Abstract

Marketing becomes very important with increasing public knowledge. Good product marketing can ensure that business actors will get maximum profits, conversely, if product marketing is not good, it will have an impact on reducing income for business actors. This research aims to determine the influence of product quality and price on purchasing decisions for Miyako products (case study at the Hermon Bengkulu Store.This research is a type of quantitative research with a population of all consumers of Miyako Products (Case study at the Hermon Bengkulu Store). This research used a purposive sampling technique with a total sample of 110 respondents. Data collection techniques in this research are observation and questionnaires. The data analysis techniques used are multiple linear regression, coefficient of determination, and hypothesis testing. Based on the results of the data processing, from computer calculations, namely calculations using SPSS, the regression equation is Y = 7.698 + 0.508 X1 + 0.403 This value means that the independents, together, contribute 62.0% in influencing the dependent variable while the rest. The results of the hypothesis test obtained: Product quality and price together influence the decision to purchase Miyako (Y) Toko Hermon Bengkulu products.
The Influence Of Store Atmosphere, Brand Image And Service Quality On Coffee Purchasing Decisions (Case Study At Konnichiwa Shop, Bengkulu City) Agung Sutiyo Wibowo; Khairul Bahrun
Journal of Indonesian Management Vol. 4 No. 1 (2024): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i1.1622

Abstract

The aim of the research is to determine the influence of Store Atmosphere, Brand Image and service quality on coffee purchasing decisions (case study at Konnichiwa Shop, Bengkulu City) and to find out which factors most dominantly influence purchasing decisions. This research used quantitative methods on 190 respondents. The population used in this research is consumers of Kedai Konnichiwa, Bengkulu City and sampling in this research uses a non-probability sampling technique. Based on the results of multiple linear regression, the regression equation Y = 16.916 + 0.292 (X1), + 0.456 (X2) + 0.332 (X3) is obtained. The results of the research concluded that Store Atmosphere, Brand Image and Service Quality had a positive and significant effect, both partially and simultaneously, on Purchase Decisions at Konnichiwa Stores in Bengkulu City.
The Effect of Influence Job Environment, Job Characteristic, and Job Insecurity OF Burnout On Employee PT. Sandabi Indah Lestari. Nefrielza Angela Putri; Tezar Arianto
Journal of Indonesian Management Vol. 4 No. 2 (2024): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i2.1623

Abstract

This research aims to determine the joint influence of job environment, job characteristics, job insecurity on burnout in PT employees. Sandabi Indah Lestari, both partially and simultaneously. The object of this research is PT. Sandabi Indah Lestari, totaling 92 respondents. In this research, the results of the multiple linear regression test showed that the regression equation obtained was as follows: Y = 8.265 + 0.680 (X1) + 0.320 (X2) + 0.227 (X3). Based on the multiple linear regression equation above, it can be interpreted that: The results of the study show that the Job Envinronment variable has a significant effect on Burnout at PT. Sandabi Indah Lestari, North Bengkulu. The research results show that the Job Characteristic variable has a significant effect on Burnout at PT. Sandabi Indah Lestari, North Bengkulu. The research results show that the Job Insecurity variable has a significant effect on Burnout at PT. Sandabi Indah Lestari, North Bengkulu. From the results of the tests that have been carried out, it can be concluded that the variables Job Envinronment, Job Characteristics and Job Insecurity have a significant effect on Burnout at PT. Sandabi Indah Lestari, North Bengkulu.
The Influence Of Leadership Style, Work Discipline, And Work Motivation On The Work Morale Of Iia Curup Prison Employees Jalil Majid; Ratnawili Ratnawili
Journal of Indonesian Management Vol. 4 No. 2 (2024): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i2.1624

Abstract

This research was conducted on IIA Cuirup Rejang Lebong Prison Employees with the problem formulation: What is the Influence of Leadership Style, Work Discipline and Work Motivation on Employee Work Morale among IIA Cuirup Rejang Lebong Prison Employees? and the aim of this research is to find out whether Leadership Style, Work Discipline, and Work Motivation affect employee morale among employees at IIA Cuirup Rejang Lebong Prison. The population in this study are employees at IIA Cuirup Rejang Lebong Prison. totaling 85 respondents. The sampling technique used accidental sampling based on predetermined criteria, totaling 85 respondents. The processed data was analyzed using the SPSS 26 formula. Based on the results of research and analysis of the influence of the Leadership Style (X1) and Work Discipline (X2) variables on Work Morale among Kleas IIA Curup Rejang Lebong Prison Employees. The following conclusion can be drawn: Leadership Style (X1) has a positive effect on Work Morale (Y) of Employees at the Kleas IIA Curup Rejang Lebong Prison. This is proven by hypothesis testing with the t-test, obtained tcount > ttable (3,286,> 1,989) Work Discipline (X2) has a positive effect on Work Morale (Y) of Employees at the Kleas IIA Curup Rejang Lebong Prison. This is proven by hypothesis testing with the t-test, obtained tcount > ttable (4,612> 1.989) Work Motivation (X2) has a positive effect on Work Morale ( Y) Employees at the Kleas IIA Curup Rejang Lebong Prison. This is proven by hypothesis testing with the t-test, obtained tcount > ttable (2,879>1.989).Leadership Style (X1), Work Discipline (X2), and Work Motivation (X3) have an effect on Work Morale (Y) Employee. This can be seen from joint hypothesis testing (Simultaneous) Fcount > Ftable (78.007 > 2.722). This is proven by the correlation analysis R = 0.862 or (84.8%) and is almost close to 1. And the coefficient of determination is R2 = 0.743 or around 71.9% while 28.1% is the contribution of other variables not studied.
The Influence Of Human Resource Quality, Professionalism And Career Development On Employee Performance In The Personnel And Human Resources Development Agency Of Bengkulu City Marlia Prameswari; Ratnawili Ratnawili
Journal of Indonesian Management Vol. 4 No. 2 (2024): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i2.1625

Abstract

This study aimed to determine of HR Quality, Professionalism and Career Development on Employees' Performance at the Bengkulu City Personnel and Human Resources Development Agency. The population of this study were employees of the Personnel and Human Resources Development Agency of Bengkulu City. This study used the saturated sampling method. This study used observation and questionnaire. The data analysis techniques of this study used instrument testing, classical assumption testing, analysis of respondent responses, multiple linear regression analysis, hypothesis testing and analysis of the coefficient of determination. The results of the study show that HR Quality has a positive and significant effect on employees' performance. Professionalism has a positive and significant effect on employees' performance. Career Development has a positive and significant effect on employees' performance. Simultaneously, the quality of human resources, professionalism and career development have effect on employees' performance at The Bengkulu City Personnel and Human Resources Development Agency.
The Influence Of Brand Awareness, Content Marketing, And Product Innovation On Purchase Decisions For Mixue Ice Cream Products In The West Circle Of Bengkulu City Silvia Septiani; Eti Arini
Journal of Indonesian Management Vol. 4 No. 1 (2024): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i1.1626

Abstract

This study aims to determine the influence of Brand Awareness, Content Marketing and Product Innovation on Purchase Decisions for Mixue Ice Cream Products in the West Circle of Bengkulu City for mixue consumers in the West Circle of Bengkulu City. This type of research is a quantitative descriptive type of research, the object of this research is Mixue Consumers in the West Circle of Bengkulu City. The sampling method is an accidental sampling technique. The number of respondents in this study was 100 respondents. The data collection method is using questionnaires. The data analysis technique uses Multiple Linear Regression Analysis Test and Hypothesis Testing, namely the t test and f test. The results of this research can be concluded that Brand Awareness has a positive and significant effect on Mixue product purchasing decisions. Content Marketing has a positive and significant influence on Mixue product purchasing decisions. Product Innovation has a positive and significant effect on Mixue product purchasing decisions. This is proven by fcount ≥ ftable (121,608 ≥ 2.70) with a significance of 0.000 ≤ 0.050. The coefficient of determination (R Square) is 0.755. This shows that the influence of the Brand Awareness (X1), Content Markting (X2) and Product Innovation (X3) variables on the Purchasing Decision Variable (Y) is 0.755 or 75.5% for west ring mixue consumers while 0.245 or 24.5% is determined by other factors which were not included in this study.
Increasing Consumer Buying Interest In B2c Marketplace: Use Of Paid Promote And Live Streaming Seo Techniques Lena Nofrianti; Andi Azhar
Journal of Indonesian Management Vol. 4 No. 1 (2024): March
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v4i1.1627

Abstract

This research aims to determine the effect of SEO Paid Promote and Live Streaming on consumer buying interest in the B2C Marketplace Shopee with Online Customer Reviews as a mediating variable. The object of this research is Shopee Marketplace users in large cities in Indonesia, with 138 respondents selected using the purposive sampling method. Data was collected through questionnaires and analyzed using Structural Equation Modeling (SEM) with Structural Momet Analysis (AMOS) software. The results of this research show that the use of SEO Paid Promote and Live Streaming has a significant effect on Online Customer Reviews and Consumer Purchase Interest. However, Online Customer Reviews only play a mediating role in the influence of Live Streaming on Consumer Buying Interest, while they do not play a mediating role in the influence of SEO Paid Promote on Consumer Buying Interest. The results of the research from the hypothesis obtained SPP (X1) on OCR t value = 2,000 > t table = 1,977 with a significant level (p = 0.04 < 0.05), LS (X2) on OCR (Z) t value calculated = 4,486 > t table = 1,977 with a significant level (p=0.00 < 0.05), SPP (X1) to MB (Y) t calculated value = 2,435 > t table = 1,977 with a significant level (p=0, 01 < 0.05), LS (X2) to MB (Y) calculated t value = 4.163 > t table = 1.977 with a significant level (p = 0.00 < 0.05), OCR (Z) to MB (Y) calculated t value = 2.266 > t table = 1.977 with a significant level (p=0.02 < 0.05), SPP (X1) on MB (Y) via OCR (Z) as a mediating variable calculated t value = 1.505 > t table = 1.977 with a significant level (p=0.12 < 0.05), and LS (X2) on MB (Y) via OCR (Z) as a mediating variable calculated t value = 2.027 > t table = 1.977 with a significant level (p =0.02 < 0.05).