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Jurnal Ilmu Administrasi Bisnis

jiab
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Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 1,510 Documents

92 93 94 95 96

PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN BLACKBERRY (Studi Kasus pada Mahasiswa S1 FISIP Universitas Diponegoro Semarang) Maria Dewi Ratnasari; Agus Hermani Seno; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Vol 3, No 2 (2014)
Publisher : Universitas Diponegoro

This research aims to know the influence of the brand image and product quality of the purchasing decisions and POLITICAL SCIENCE undergraduates Blackberry UNDIP Semarang. This research type is explanatory research. The population in this research is the undergraduate student and POLITICAL SCIENCE UNDIP Semarang. The number of samples in the study amounted to 100 students. Sampling techniques in the study using a purposive sampling. Engineering data collection using the questionnaire and the study of the literature. The scale of measurement using Likert scale. On data analysis using simple linear regression test and test multiple regression with application programs SPSS 16.0. Results of the study suggested that there is a positive influence and strong brand image among variables of a purchase Blackberry, indicated by the coefficient of the correlation coefficients and regression 1,246 0,718 and contributing $ 51,67%.In addition there is a very strong and positive influence of the variable quality of products towards purchasing decision Blackberry, indicated by the coefficient of the correlation coefficients and regression 0,302 0,943 and contributes $ 89,0. While together the brand image and product quality has a positive influence on the buying decision of linear regression coefficients shown duality of the brand image and product quality 0,292 0,072, besides its influence is very strong, brand image and product quality together affects the purchasing decisions of the correlation coefficient is shown by the 0,944 and contributing 89.1.

PENGARUH PRODUK WISATADAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN BERKUNJUNG MELALUI ELECTRONIC WORD OF MOUTH SEBAGAI VARIABEL INTERVENING (Studi pada Pengunjung Objek Wisata Goa Pindul Yogyakarta) Rizka Iqbal Putranegara; Ari Pradhanawati
Jurnal Ilmu Administrasi Bisnis Vol 5, No 4 (2016)
Publisher : Universitas Diponegoro

The tourism industry in a number of areas is increasing, its specialty in Yogyakarta Province. Goa Pindul attractions in Yogyakarta has a unique tourism potential with beautiful stalactites and stalagmites cave tubing rides. The number of tourist arrivals from 2010 to 2015 the number fluctuates. This study aims to determine the influence of the tourism product and service quality to the decision been through word of mouth on the electronic attractions Pindul Goa. This type of research is explanatory research, with data collection through questionnaires and interviews. The sampling technique uses accidental sampling method. The sample in this study amounted to 100 respondents who are visitor attractions Goa Pindul and obtain information via the Internet. The results showed that the Tourism Product and significant effect on the Electronic word of mouth. Service Quality and significant effect on the Electronic word of mouth. Electronic word of mouth influence and significant to the Decision of Been. Tourism products have the most influence dominan.Hasil is obtained by analyzing primary data using validity, reliability test, correlation coefficient, simple regression analysis, coefficient of determination, significance test (t test) in both directions. Based on this, the researchers suggest that managers Attractions Goa Pindul further enhance the tourism product and service quality, which is clear signpost the way to Goa Pindul, increase the comfort of attractions Goa Pindul, improve services to visitors, so as to increase tourist arrivals in the tourist attraction Goa Pindul.

PENGARUH PERTUMBUHAN PENJUALAN TERHADAP HARGA SAHAM DENGAN RETURN ON ASSETS (ROA) DAN RETURN ON EQUITY (ROE) SEBAGAI VARIABEL MEDIASI (STUDI PADA PERUSAHAAN SUB SEKTOR FOOD AND BEVERAGES YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2015-2017) Ika Octaviani N.K; Ngatno Ngatno
Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019)
Publisher : Universitas Diponegoro

The capital market is a means of funding for companies and other institutions and as a means for investing activities. This study aims to determine the effect of sales growth on stock prices with Return On Assets (ROA) and Return On Equity (ROE) as study mediation variables in food and beverages sub-sector companies listed on the Indonesia Stock Exchange for the period 2015-2017. This study uses quantitative research methods. Data from this study uses secondary data in the form of company financial reports that are officially published by the Indonesia Stock Exchange (IDX) and the objects in the study are 16 food and beverages sub-sector companies that are listed on the Indonesia Stock Exchange during the study period. The type of data used in the study is panel data or a combination of time series data and cross section data. Analysis of the data used in this study is Simple Linear Regression Test, Multiple Linear Regression Test, t Test, and Sobel Test. The results of this study explain that sales growth has no effect on stock prices, ROA, and ROE. ROA and ROE have an influence on stock prices. ROA and ROE cannot mediate the relationship between sales growth and stock prices

PENGARUH PEMBERIAN INSTENTIF, MOTIVASI KERJA DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN (STUDI KASUS PADA PT. BANK RAKYAT INDONESIA (BRI) CABANG PANDANARAN SEMARANG) Destiana, Sisca; Waluyo, Handoyo Djoko; Budiatmo, Agung
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 2, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (109.02 KB)

Human resource had by company have to be powered and paid attention so that they earn to work better for the shake of continuity of company life. See importantly of human resource nya in continuity of life an company, hence company have to design and manage its human resource correctly utilize. Or failure efficacy an company supported by at its employees performance. Good performance, hence existing human resource in company have to have the quality of good also. Some factor able to influence employees performance isÂ giving of incentive, motivation work and organizational culture. With the background, hence target of which is applied from this research is to know influence giving of incentive, motivation work and organizational culture to employees performance at Bank Rakyat Indonesia (BRI) Pandanaran Branch Semarang.This research which become sampel is Bank Rakyat Indonesia employees (BRI) Pandanaran Branch Semarang amounting to 55 employees from population equal to 120 employees with calculations Slovin. Used by Data type is primary data and sekunder while the analysis of data using frequency tables, cross tables, corelation product moment, simple regression, multiple regression using at SPSS 1.6.Result of research of giving of incentive by parsial have an effect on positive and signifikan to officer performance. Motivation work by parsial positive bepengaruh and signifikan to officer performance. Cultural of organization by parsial there are positive influence and signifikan to officer performance. Giving] of Incentive, motivation work and organizational culture have an effect on by simultan to officer performance. Equal to 69,5% officer performance can influence by giving] of incentive, organizational culture and motivation. While the rest 30,5% explained by other causes outside variableÂ giving of incentive, motivation work and organizational culture

PENGARUH ELECTRONIC WORD OF MOUTH DAN ELECTRONIC SERVICE QUALITY PADA AKUN INSTAGRAM @EXPLORESEMARANG TERHADAP KEPUTUSAN BERKUNJUNG MELALUI MINAT BERKUNJUNG SEBAGAI VARIABEL MEDIASI (STUDI PADA PENGUNJUNG TEMPAT WISATA LAWANG SEWU, SAM POO KONG DAN MASJID AGUNG JAWA TENGAH) Ayu Virtarini; Ngatno Ngatno
Jurnal Ilmu Administrasi Bisnis Vol 9, No 1 (2020)
Publisher : Universitas Diponegoro

Information and communication technology in the world especially the internet is experiencing quite rapid development. The internet provides many conveniences in communicating with many people in a short time. The existence of this phenomenon that many use to promote tourism. This research model examines the effect of electronic word of mouth and electronic service quality on the Instagram @exploresemarang account on the decision to visit through interest in visiting as a mediating variable. The population in this study as many as 100 respondents using purposive sampling and accidental sampling techniques, which means the sampling technique according to certain criteria. The measurement scale uses a Likert scale. Data analysis used regression test, correlation test, determination test, significance test, and single test with SPSS version 25. Based on the results of the study note that all hypotheses have a significant effect with p value <0.05. This means that the better electronic word of mouth and electronic service quality on the Instagram account @exploresemarang will form a visiting interest so as to convince consumers to decide to visit.

PENGARUH HARGA,KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN RESTORAN O-MAMAMIA STEAK AND ICE CREAM CABANG JATI SEMARANG Nadia Rizqiyatul Faizah; Sri Suryoko; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 2, No 2 (2013)
Publisher : Universitas Diponegoro

O-Mamamia restaurant Steak n Ice Cream Semarang is a steak restaurant providing ice cream at the same time, which has ten branches one branch is O-Mamamia Restaurant Steak n Ice Cream Jati Semarang. In an effort to maintain relationships with customers, service quality is the key to retaining customers and providing high value through customer value. Customers will compare the quality of services provided at a price that is charged for the steak provided. Currently there is a restaurant that provides a lot of steak menu, causing intense competition. Intense competition will directly affect the number of customers coming as it did on the O-Mamamia Restaurant Steak n Ice Cream Jati Semarang which decreased the number of customers each year. This study aimed to determine the effect of pricing, product quality and service quality on customer satisfaction O-Mamamia Steak n Ice Cream Teak Semarang. The population in this study is the customer O-Mamamia Restaurant Steak n Ice Cream Teak Semarang. The research sample of 100 respondents was taken and the sampling technique used is purposive sampling. Measurement scales using Likert scale. In the analysis of the data using simple linear regression and multiple regression test with the help of the program SPSS 18.00. Based on the survey results revealed the price variable has an influence on the customer satisfaction variables, where the t value (3.456)> t table (1.29025). That is, for a positive and significant impact on customer satisfaction. Value of the coefficient of determination of 0.109 or 10.9%. This means that 10.9% customer satisfaction variables can be explained by the variable price. Variable product quality has an influence on the customer satisfaction variables, where the t value (4.905)> t table (1.29025). That is, the product quality has positive and significant impact on customer satisfaction. Value of the coefficient of determination of 0.197 or 19.7%. Variable Quality of Service has a variable effect on customer satisfaction, which amounted to 8.451 t count> t table of 1.29025 means that service quality has positive and significant impact on customer satisfaction. Value of the coefficient of determination of 0.422 or 42.2% Suggestions put forward for O-Mamamia Restaurant Steak n Ice Cream Teak Semarang is need for adjustment between the tariff charged to consumers with the quality of services provided, maintaining the delicious taste, customer service should be further enhanced.

Influence Leadership and Health and Safety (K3) on Employee Performance PT. PLN (Persero) UPJ-Central Semarang Engineering Aprilia, Riana; Prihatini, Apriatni Endang; Nugraha, Hari Susanta
Jurnal Ilmu Administrasi Bisnis Volume 5, Nomor 2, Tahun 2016
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (259.473 KB)

Every company needs a resource that has an important influence to achieve success. Human resource management play an active role in improving employee performance through a number of variables that influence including leadership and occupational health and safety (K3). Based on the existing problems in this study was a decrease in the performance of employees of PT. PLN (Persero) UPJ-Central Semarang technique in 2014 in repairing damaged transformers, transformer damage that should be the target of 25 units, but in reality to 39 units and the target shrinkage transformer is supposed to 8.55% but in fact 19.62%. The aim of this study was to determine the effect of leadership and occupational health and safety (K3) on the performance of employees of PT. PLN (Persero) UPJ-Central Semarang techniques. This type of research is explanatory research. The population in this study are employees of PT. PLN (Persero) UPJ Middle Semarang engineering section with a sample size of 50 respondents. Census sampling techniques. The technique of collecting data using questionnaires and interviews. The analytical method used is validity, reliability, cross tabulation, correlation, determination, regression analysis, the significance test with SPSS. Research, leadership is in excellent health and safety (K3) is quite good, and the performance as very good. It shows when the leadership is getting better and with the implementation of occupational health and safety (K3) is good, then the performance will increase. Researchers suggest that high employee performance it should be more assertive leadership, solid, and clear in giving instructions, so that each employee can capture well the instructions given by the leader and carry out their work according to the instructions of work that has been directed. Listening to complaints from employees, employee supervision until the work is completed on time. More attention to the work tools and equipment that are not proper to use immediately replaced a new one, so that employees feel comfortable in their work.

PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP PENETRASI PASAR INDUSTRI KECIL MENENGAH KLASTER BATIK DI KOTA SEMARANG Findri Mustika Sari; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 7, No 4 (2018)
Publisher : Universitas Diponegoro

The problem faced by IKM batik in Semarang City is the weakness of penetration ability of Batik Semarangan style in Semarang City. This can be seen from the low market share in Semarang City, even showing a declining trend from 2012 to 2016. The perceived factor is able to influence the penetration of IKM Batik Semarang market, among others are product quality and brand image. This study was conducted to determine the effect of product quality and brand image on market penetration of Small and Medium Industry (IKM) Batik in Semarang City. In this study using sampling technique sampling census so that can be taken 74 craftsmen Klaster Batik members in the city of Semarang. The data analysis used is regression. The results showed that product quality (X1) has a positive and significant influence on market penetration (Y), brand image (X2) has a positive and significant influence on market penetration (Y). The results also show that there is a positive and significant influence between product quality and brand image together to market penetration.

Pengaruh Faktor Psikologis Terhadap Keputusan Penggunaan Jasa Pada Kereta Api Argo Muria PT. Kereta Api Indonesia (Persero) Daerah Operasi IV Semarang Shofa Nur Masruroh; Sri Suryoko; Andi Wijayanto
Jurnal Ilmu Administrasi Bisnis Vol 3, No 4 (2014)
Publisher : Universitas Diponegoro

The development of consumer necessaries cause the growth of transportation bussiness in Indonesia. PT KAI as the one of transportation service company offer Argo Muria excecutive train that serve Semarang – Jakarta route.The aim of this research is to know the effect of the psychological factors that consist of motivation, learning, and attitude to the purchasing decision of Argo Muria customers with 100 respondents as sample. Sampling was purposive sampling technique. The type of this research is explanatory research with primary data collection through questionnaires. Analysis techniques used linier regression with SPSS version 15. The research conclude that simultaneously learning and attitudes have significant effect to the purchasing decisions. Partially, the influence of motivation on purchasing decisions is 21,8%, learning to the buying decision is 31,5%, and the attitude towards purchasing decisions is 33,5%. Simultaneously the influence of motivation, learning, and attitudes towards purchasing decision is 45,3%Researchers suggest to PT. KAI especially Argo Muria train to maintain the excellent services and improve the timeliness of trains arriving at the destination and train cleanliness.

PENGARUH IKLAN TERHADAP KEPUASAN KONSUMEN MELALUI KEPUTUSAN PEMBELIAN Ardian Maxelian; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Vol 6, No 1 (2017)
Publisher : Universitas Diponegoro

Republika Newspaper is one national newspaper widely circulated in several area in Indonesia one of them is DKI Jakarta Province. The rapid development Republika Newspaper it turns out there are problems in sales fluctuant past several years. The purpose of doing research is to know the influence of advetising on customer satisfaction through purchase decision on Republika Newspaper. The sample in this study amounted to 100 respondents using purposive sampling method. Analysis of the data in this study using a test validity, reliability, linear regression analysis, significance test and determination with SPSS 23. The influence of mediation evidenced by Sobel method and path analysis. The result of this study indicate that (a) advertising significantly influence to purchase satisfaction of 0,648. (b)Advertising significantly influence to customer satisfaction of 0,376. (c) Purchase decision significantly influence to customer satisfaction of 0,391. (d) And the calculation result of path analysis, advertising significantly infuence to customer satisfaction through purchase decision of 0,376296. The suggestions for improving advertising quality to improve purchase decision and maintain customer satisfacion.

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA