cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Joanne Valesca Mangindaan
Contact Email
ilmuadministrasi@unsrat.ac.id
Phone
+628114312379
Journal Mail Official
ilmuadministrasi@unsrat.ac.id
Editorial Address
Gedung H2 Lt.2 Fisip Universitas Sam Ratulangi Jl. Kampus Unsrat Bahu Malalayang-Manado, 95232
Location
Kota manado,
Sulawesi utara
INDONESIA
Productivity
Published by Universitas Sam Ratulangi
ISSN : -     EISSN : 27230112     DOI : https://doi.org/10.35797/ejp.v7i2.68094
Core Subject :
Productivity focuses primarily on scholarly developments in Business Administration and Management. The journal publishes original and high-quality research that advances theoretical understanding, empirical knowledge, managerial practices, and policy discussions related to business organizations and their interaction with economic, technological, social, and institutional environments.
Arjuna Subject : -
Articles 480 Documents
 1   2   3   4   5 
Pengaruh Kualitas Pelayanan Terhadap Keputusan Pembelian Jasa Gojek pada Mahasiswa Fakultas Ilmu Sosial Politik Rivo Sumangkut; Joula J. Rogahang; Joanne V. Mangindaan
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28849

Abstract

This study aims to determine the effect of service quality on purchasing decisions Gojek services on students. This research uses quantitative methods that will be tested in a persistent and simultaneous manner against purchasing decisions. Based on age category, more users than age 21-24 years with a proportion of 53.75%. Based on the Student Semester category in this study the majority of respondents with semester V-VIII with a proportion of 68.75%. Descriptive analysis results can be seen dimensions of reliability, responsiveness, assurance, empathy, and direct evidence that has an average score that is included in the good category (B) means that PT. Gojek has a special attraction that is able to make consumers confident using these services. The highest average score is the reliability dimension with a score of 4.14. Based on the results of the regression analysis of service quality on purchasing decisions. This is seen from the results of the hypothesis test (t test), namely 7.287> 1.990, Ho is rejected and Ha is accepted. Based on the results of the coefficient of determination, the amount of Adjust R Square (R ^ 2) is 0.405. From the results of the hypothesis test, that the t value of the variable Service Quality was 7.287 and the significance value was 0.000. The significance value is smaller than 0.05 and the calculated t value is greater than 1.990 then Ha is accepted, which means the service quality variable influences the purchasing decision.
Efektifitas Penagihan Pajak Terhadap Penerimaan Pajak pada Kantor Pelayanan Pajak Pratama Manado Palinus Yikwa; Tinneke M. Tumbel; Wilfried S. Manoppo
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28850

Abstract

The effectiveness associated with tax checks, tax collection end tax receipts is how much realization can be achieved on a target that has been set by KPP annually to fulfill a predetermined purpose.this is seen from in the incarnation based on the tax settlement of the payment by subpoenas end a letter of rebuke end in terms of receipt of tax from the taxpayer based on the target amount end the realization of tax audit, tax collection end acceptance tax.research object is KPP Pratama city Manado. the research methods used are descriptive research that focuses on.the results of the research effectiveness of the inspection, billing, end tax receipts from 2017 2018 to 2019 have high achievement in tax revenues of 22,97%%  end are categorized effectively.while the examination and billing of taxes entered In the category ineffective with the presence of 29,06%% end 110,10%% of the leadership of  KPP Pratama city of Manado should provide performance end inform the benefits of a tax on all the communities town Manado.
Analisis Pendapatan Petani Captikus Di Desa Malola Satu Kecamatan Kumelembuai Kabupaten Minahasa Selatan Silvia Sinaulan; Frendy A. O. Pelleng; Dantje Keles
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28851

Abstract

This study aims to analyze the rat cap business in Malola Satu Village, Kumelembuai Sub-district, South Minahasa Regency. This research was conducted for two months, from December 2019 to January 2020. The research location is in the village of Malola Satu Village, Kumelembuai Subdistrict, South Minahasa Regency. This study uses a purposive sampling method where sampling is done by selecting captious farmers who take 30-35% alcohol content collected in this study using primary data through direct interviews and direct observation of captious production sites. Capticus income with 30-35% alcohol content is Rp. 341,800 (full costing) and Rp. 2,141,500 (independent) every month. Comparison of the average cost of production and revenue (R / C) of captious farming in Malola Satu village is greater than one, which is an average of 1.16 (full costing) and 7.56 (independent), which means that captive farming benefits farmers captious in Malola Satu Village, Kumelembuai Subdistrict, South Minahasa Regency.
Pengaruh Penghargaan (Reward) Terhadap Kinerja Karyawan Best Western Lagoon Manado Deanly M. Hukubun; William A. Areros; Ventje Tatimu
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28896

Abstract

This research is related to how the effect of reward rewards on employee performance at Best Western Lagoon Manado, Awards are one of the most important factors in motivating employee performance so as to encourage employees to improve work quality. This study aims to determine and explain whether the award (reward) can affect the way someone works in a business organization, the method used in this study is a quantitative method with 117 respondents consisting of various employees of Best Western Lagoon Manado The results of this study indicate that awards have a positive and significant effect on a person's performance in carrying out the responsibilities and responsibilities given by the company or other business organizations, this research also shows that a company or business organization can spin or run if its human resources (employees ) work well.
Pengaruh Motivasi Kerja Terhadap Peningkatan Kinerja Karyawan (Studi Pada Karyawan Dealer Honda NSS Manado) Klinton Djodjobo; Wilfried S. Manoppo; Joanne V. Mangindaan
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28897

Abstract

In the current era of globalization or the digital era of companies in the face of pressures to change, they are required to provide responses in order to stay afloat and be successful in current and future business competition. Increased competition in the business world requires companies to re-examine the performance measures of their companies because existing performance measures are felt to be less effective. The purpose of this research is to find out whether the organization's organization applies work motivation both internally and externally effectively or vice versa because work motivation is very influential for improving employee performance in the organization's company. The research method used is Multiple Linear Regression because there are variables Internal, external motivation, and employee performance. In the company organization that was studied had a population of 50 employees, the sample obtained was 42 employees. In the research results Work motivation is a very effective and efficient effect on improving the performance of employees of NSS Manado Honda dealers.
Pengaruh Segmentasi Pasar Terhadap Peningkatan Nasabah PT. Bank SulutGo Cabang Utama Manado Sofie C. Takaliuang; Tinneke M. Tumbel; Danny S. Mukuan
Productivity Vol 1 No 1 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v1i1.28898

Abstract

The purpose of this study was conducted to determine the Effect of Market Segmentation on Increasing Customers of PT. Bank SulutGo Main Branch - Manado. This research is associative quantitative research using questionnaires, interviews, and library research techniques. The population in this study are the customers of PT. Bank SulutGo, and a sample of 100 customers using accidental sampling techniques. Data analysis techniques used were validity, reliability, t-test hypotheses, simple linear regression analysis, and coefficient of determination analysis. The results of the t-test study showed that there was a partially significant effect between Market Segmentation to Customer Improvement. Furthermore, the results of simple regression analysis revealed that the coefficient value had a high value and Market Segmentation had a positive effect on Customer Improvement. And the last result of the analysis of the coefficient of determination ()  shows the Adjusted R Square value of 0.524 which means that 52.4% of the Customer Increase is influenced by Market Segmentation.
Pengaruh Harga, Promosi dan Tempat Terhadap Keputusan Pembelian pada KFC Mega Vebi S. Tahrin; Johny A. F. Kalangi; Danny S. Mukuan
Productivity Vol 1 No 2 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study was to determine the effect of Price, Promotion, and Place on the decision of the KFC Mega Mall Manado buyer. Quantitative data analysis Data collection methods used were the validity test of the questionnaire with a population of 800 and the number of samples 80 F Test and T-Test, Multiple Linear Regression Analysis The t-test was used to testing the significance of variations in the relationship between variables X and Y, whether variables X1, X2, and X3 partially affect the Y variable (purchase decision). In conducting the t-test, the preparation of the hypothesis to be tested is used, in the form of the hypothesis Ho and the alternative hypothesis Hi: Research Results Price X1, Price does not affect the purchase decision because the value 0,585 > 0,05. Promotion X2 is said to have an effect on purchasing decisions because the value obtained is 0,023 < 0,05, Place X3 is 0,000 > 0,05 thus concluding that Place is very influential Positive on Purchasing Decisions at KFC Mega Mall Manado Hypothesis testing results Simultaneously variable prices, promotions, and places have a positive and significant effect on buying decisions on KFC mega. This is evidenced by the value of the F obtained value of 0,000.
Kualitas Pelayanan Terhadap Kepuasan Nasabah Pada PT. Bank Rakyat Indonesia Unit Tomohon Selatan Elsa Rundengan; Johny R. E. Tampi; Olivia F. Walangitan
Productivity Vol 1 No 2 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to clarify and determine the influence of service quality on customer satisfaction together and partial as well as to determine which varieties are the dominant influence on customer satisfaction at PT. Bank Rakyat Indonesia Unit Tomohon Selatan. The independent variables used in this study are tangible, reliability, responsiveness, assurance and empathy, and the dependent variable in this study is the customer satisfaction. This research was conducted at PT. Bank Rakyat Indonesia Unit Tomohon Selatan. The population sample used is a Bank Rakyat Indonesia Unit Tomohon Selatan customers. The sampling technique uses Accidental Sampling. The sample used in this study amounted to 96 people respondents. Based on the F test results was showed that F Sig. 0,000<0,005, which means the Service Quality which consists of tangible, reliability, responsiveness, assurance, and empathy have a significant influence on customer satisfaction. Based on the t results showed that the variables of tangible, reliability, responsiveness, and empathy have no influence on customer satisfaction. T-test results also showed that the assurance (X4) variable have had the most powerful effect compared with other variables, so the assurance (X4) variable have the dominant influence on customer satisfaction.
Budaya Organisasi Terhadap Kinerja Karyawan PT Telkom Indonesia Manado Aprisilia Liow; William A. Areros; Ventje Tatimu
Productivity Vol 1 No 2 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine, The Effect of Organizational Culture on Employee Performance of Pt. Telkom Indonesia Manado. The sample in this study was 44 people. Data collection techniques used were observation and questionnaires. The research instrument test is a validity and reliability test. Data analysis methods used are descriptive analysis, regional analysis, and hypothesis testing (t-test). The results of research processed by the SPSS program showed no significant effect of organizational culture on the performance of employees at PT Telkom Indonesia Manado. It is said to have no effect because of the calculated value of 0.229 with a significant value of 0.135> 0.05. Because it has a significance value greater than 0.05, which means that organizational culture is partially not a significant influence on employee performance. Based on the results of simple linear regression research Organizational culture variables have a positive regression coefficient of 0.228 which means that organizational culture has a positive relationship with employee performance.
Pengaruh Brand Image Terhadap Keputusan Menggunakan Aplikasi Go-Jek pada Mahasiswa Fispol Unsrat Manado Mahendra R. Kuheba; Wilfried S. Manoppo; Tinneke M. Tumbel
Productivity Vol 1 No 2 (2020)
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of Brand Image on the Decision to Use the Go-Jek Application in Manado's FISPOL Students. Brand Image Variables are Tested using 3 indicators and Decision Variable Using Go-Jek uses 7 indicators. This research methodology uses a quantitative research approach. The sampling technique used was a random sampling method with a population of 3314 respondents. In determining the sample size of this study determined by the solving technique and obtained a sample of 100 respondents. Data collection techniques were carried out by conducting observations in the field and distributing respondents' questionnaires, using correlation analysis and simple linear regression. The result of R between the two variables is 0.802, meaning the relationship between brand image and the decision to use Go-Jek is very strong. Then the value of R square (determinant coefficient) of 0.643. This shows that the decision to use Go-Jek in Manado's FISPOL Unsrat 64.3% is influenced by brand image, while the other 35.7% is determined by other factors not examined in this study. 

Page 2 of 48 | Total Record : 480

 1   2   3   4   5 

Filter by Year

2020 2026


Reset
Filter By Issues
All Issue Vol 7 No 2 (2026): Juni 2026 Vol 7 No 1 (2026): Maret 2026 Vol 6 No 4 (2025): Desember 2025 Vol 6 No 3 (2025): September 2025 Vol 6 No 2 (2025): Juni 2025 Vol 6 No 1 (2025): Maret 2025 Vol 5 No 4 (2024): Desember 2024 Vol 5 No 3 (2024): September 2024 Vol 5 No 2 (2024): Juni 2024 Vol 5 No 1 (2024): Maret 2024 Vol 4 No 6 (2023): Additional Issue Vol 4 No 5 (2023): Additional Issue Vol 4 No 4 (2023) Vol 4 No 3 (2023) Vol 4 No 2 (2023) Vol 4 No 1 (2023) Vol 3 No 6 (2022): Additional Issue Vol 3 No 5 (2022): Additional Issue Vol 3 No 4 (2022) Vol 3 No 3 (2022) Vol 3 No 2 (2022) Vol 3 No 1 (2022) Vol 2 No 7 (2021): Additional Issue Vol 2 No 6 (2021): Additional Issue Vol 2 No 5 (2021): Additional Issue Vol 2 No 4 (2021) Vol 2 No 3 (2021) Vol 2 No 2 (2021) Vol 2 No 1 (2021) Vol 1 No 5 (2020): Additional Issue Vol 1 No 4 (2020) Vol 1 No 3 (2020) Vol 1 No 2 (2020) Vol 1 No 1 (2020) More Issue