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<![CDATA[PENGARUH CITRA MEREK, KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN YANG DIMEDIASI OLEH KEPUASAN KONSUMEN ]]>
<![CDATA[Pramita Enggarwati]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1711
<![CDATA[The purpose of this study was to investigate the direct effect of brand image and service quality on customer satisfaction and customer loyalty. This study also investigates the indirect effect of brand image and service quality on customer loyalty through customer satisfaction as a mediating variable. Samples in this study amounted to 170 customers who buy products boutique Zoya in Malang. Sampling method is used purposive sampling method. Hypotheses testing in this research is used PATH analysis. The research found that brand image and service quality has a significant influence on customer satisfaction and customer loyalty. Consumer satisfaction has a significant influence on customer loyalty. Consumer satisfaction is also able to mediate indirect influence brand image and service quality on customer loyalty DOI : https://doi.org/10.26905/jbm.v4i1.1711]]>
<![CDATA[KOMITMEN ORGANISASIONAL SEBAGAI MEDIASI PENGARUH PELATIHAN DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI ]]>
<![CDATA[Reza Septian Nugraha]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1712
<![CDATA[The purpose of this study was to determine how big of a role Organizational Commitment as a mediation influence training and work discipline to employee performance at DPPKA Malang. The samples are 205 respondents to the sampling method using proportional random sampling method. The approach in this study is a quantitative approach that is supported by the survey, is explanatory. Testing hypotheses in this research using path analysis. The results showed that the training and work discipline can improve employee performance DPPKA Malang, training and discipline can enhance organizational commitment to DPPKA Malang, and organizational commitment has a role as mediation influence training and ork discipline to employee performance at DPPKA Malang. The findings empirically indicated that in order to increase the commitment and performance of employees, the Department of Finance and Asset Management Revenue (DPPKA) Malang regency need to pay attention to the factors that can influence organizational commitment and performance of employees. Recommendations relating to the results of this research in improving organizational commitment and employee performance, it is recommended leader that has the authority to control and more attention, and to conduct periodic performance evaluationsDOI : https://doi.org/10.26905/jbm.v4i1.1712]]>
<![CDATA[PENGARUH MOTIVASI KERJA DAN GAYA KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KINERJA KARYAWAN DIMEDIASI KEPUASAN KERJA ]]>
<![CDATA[Fian Ardiaz]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1713
<![CDATA[The purpose of this study was to determine the influence of motivation and transformational leadership style on employee performance mediated job satisfaction in PT Bank Rakyat Indonesia Malang Kanca Marthadinata. This study uses research data in the form of a questionnaire. The number of samples in this study were 87 employees working at PT. Bank Rakyat Indonesia Malang Kanca Marthadinata. The sampling technique used in this study in saturated sampling. Analysis of the data used in this study were Path Analyze using SPSS software. The result of this study indicate that (1) Motivation influential work in a positive and significant impact on the performance of employees (2) work motivation influence positively and significantly related to job satisfaction (3) The leadership style transformational positive and significant effect on the performance of employees (4) Transformational leadership positive and significant impact on job satisfaction (5) job satisfaction positive and significant effect on the performance of employees (6) Motivation indirect effect and significant to employees performance mediated job satisfaction (7) Transformational leadership indirect effect and significant to the performance mediated employee job satisfaction DOI : https://doi.org/10.26905/jbm.v4i1.1713]]>
<![CDATA[PENGARUH KUALITAS PRODUK DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN ]]>
<![CDATA[Supriyadi Supriyadi]]>;
<![CDATA[Wahyu Wiyani]]>;
<![CDATA[Ginanjar Indra Kusuma Nugraha]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1714
<![CDATA[This study aimed to describe (1) If the variable influence on product quality product purchasing decisions Converse brand shoes. (2) Whether variables affect the brand image of the product purchase decisions Converse brand shoes. (3) Is the variable product quality and brand image influence the purchasing decisions Converse brand shoes The population in this study was students whom to be Converse brand shoes product user in Faculty of Social and Political Science at the Merdeka University of Malang, a total of 39 respondents using non-probability sampling. Data that has met the validity and reliability, and classical assumption (t test and F test) is processed to produce a regression equation as follows: Y = 13,789 + -0,261 X1 + 0,689 X2Where the purchasing decisions variable (Y), the qulity of the product (X1), and brand image (X2). Hypothesis testing using t test showed that the variable quality of the products that have been researched proved no effect on the purchasing decisions, but the variables that proved influential brand image on consumers purchasing decisions. Hypothesis testing using the F test shows that the variable quality of the product and brand image influence on purchase decisions by 22, 7%, while the remaining 77, 3% is influenced by variables that are not used in this study. DOI : https://doi.org/10.26905/jbm.v4i1.1714]]>
<![CDATA[PENGARUH CORPORATE GOVERNANCE TERHADAP FIRM VALUE MELALUI MEDIASI CAPITAL STRUCTURE DAN FINANCIAL PERFORMANCE ]]>
<![CDATA[Reza Septianto]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1715
<![CDATA[This study analyzes the Capital Structure mediating role in the influence of Corporate Governance on Firm Value and analyze the performance of financial mediation role in the influence of Corporate Governance on firm value.Researching services sub-sector property and real estate company listed on the Indonesia Stock Exchange. This study used a sample of 15 services sub-sector property companies and real astate listed on the Indonesia Stock Exchange has published its financial reports and audited by independent accountants and companies that have implemented Corporate Governance . The analysis tool in this research using path analysis. The results of this study indicate that: Capital Structure did not prove to mediate the influence of Corporate Governance on Firm Value and Financial Performance shown to mediate the influence of Corporate Governance on firm value. Suggestions can be submitted is recommended to enhance the improvement of management on the use of Corporate Governance system, due to improvements in the quality of Corporate Governance implementation will have an impact on the company's credibility DOI : https://doi.org/10.26905/jbm.v4i1.1715]]>
<![CDATA[PENGARUH RELATIONSHIP MARKETING DAN KUALITAS LAYANAN TERHADAP KEPUASAN DAN LOYALITAS NASABAH ]]>
<![CDATA[Ubaidillah Ubaidillah]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1716
<![CDATA[Banking challenges in today's global competition directly sue the effectiveness of marketing strategies as a form of efforts to preserve and develop competitive advantage of a company, it can be achieved by one through Relationship Marketing strategies. The purpose of this study were (1) To analyze the direct effect of relationship marketing on customer loyalty. (2) To analyze the influence of Quality of Service directly on customer loyalty. (3) To analyze the effect of relationship marketing on customer loyalty through customer satisfaction. This research uses explanatory research type. The population in this study are customers who have become customers of funding of at least 1 year and has accounts that are still active status. sample used was 150 respondents. The instruments used in data collection was the questionnaire. The analysis technique used in this research is Structural Equation Modelling (SEM) using AMOS program. The results of this study show that Relationship Marketing has a direct influence on customer loyalty. Better service quality can increase customer loyalty funding. Relationship Marketing has an indirect effect on customer loyalty through customer satisfaction. Quality of service is a positive effect on customer loyalty through customer satisfaction. DOI : https://doi.org/10.26905/jbm.v4i1.1716]]>
<![CDATA[PENGARUH SERVICE QUALITY TERHADAP BRAND LOYALTY MELALUI MEDIASI BRAND SATISFACTION DAN BRAND TRUST ]]>
<![CDATA[Zaenul Muttaqien]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 4, No 1 (2017): Jurnal Bisnis dan Manajemen Volume 4 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v4i1.1717
<![CDATA[The research aims examine and analyze the effect of service quality on brand satisfaction, brand trust,and brand loyalty, the research also examine and analyze effect of service quality on brand loyalty by mediate of brand satisfaction and brand trust. This type of research is explanatory research while collecting primary data through distribution of questionnaires to jamaah in PT.Al Madinna Mutiara Sunnah Kediri as many as 123 jamaah. Sampling technique used is the stratified proportionate random sampling. In this case, the independent variable is service quality, as well as an intervening variable are brand satisfaction and brand trust. While the dependent variable is brand loyalty. The data has been collected then analyzed by using analysis of PLS (Partial Least Square). The results obtained are service quality has effect on brand satisfaction, service quality has effect on brand trust, service quality has no effect on brand loyalty, service quality has effect on brand loyalty by mediate of brand satisfaction, service quality has effect on brand loyalty by mediate of brand trust, brand satisfaction has effect on brand loyalty, brand trust effect on brand loyalty DOI : https://doi.org/10.26905/jbm.v4i1.1717]]>
<![CDATA[PENGARUH TOTAL QUALITY MANAGEMENT (TQM) TERHADAP KINERJA KARYAWAN DENGAN MEDIASI KEPUASAN KERJA ]]>
<![CDATA[Desy Eka Kartika Sari]]>;
<![CDATA[Surachman Surachman]]>;
<![CDATA[Kusuma Ratnawati]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 5, No 1 (2018): Jurnal Bisnis dan Manajemen Volume 5 Nomor 1 Tahun 2018 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v5i1.2313
<![CDATA[This study analyzes both of directly effects between implementation of Total Quality Management (TQM) on employee’s performance and indirectly effect through job satisfaction. Subjects of this study were all the employees sited on production department of PT. Setia Kawan Makmur Sejahtera Tulungagung. The sampling technique used is the simple random sampling with 152 respondents. Model analysis used is a structural model with the Partial Least Square (PLS). The result of this study reveal that the improving of TQM practices would led to increased both of employee’s job satisfaction and employee’s performance directly. Then, the higher of job satisfaction can also enhance the employee’s performance directly. The mediation test result show that job satisfaction have partial mediationg role in effect of TQM practices on employee’s performance. Moreover, the overall results implies that teamwork is the most important aspect in building a good relations among employees, so as to encourage the employee’s job satisfaction and ultimately improve the quality of employee’s performance. DOI : https://doi.org/10.26905/jbm.v5i1.2313]]>
<![CDATA[Orientasi Kewirausahaan dalam Meningkatkan Kinerja Bisnis ]]>
<![CDATA[Nandha Narendra Muvano]]>;
<![CDATA[Achmad Helmy Djawahir]]>;
<![CDATA[Rofiaty Rofiaty]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 5, No 1 (2018): Jurnal Bisnis dan Manajemen Volume 5 Nomor 1 Tahun 2018 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v5i1.2314
<![CDATA[The purpose of this research is to know and describe the process of the orientation component of entrepreneurship (Passion, Risk Taking, proactive, innovative) in improving business performance by Siti Hajnia as Owner of Saboten Shokudo as an individual culinary business owner in Malang. The research method used in this research is qualitative research method of phenomenology. Data analysis technique used in this research is with interactive model. The results showed that the role of Orientation Entrepreneurship in improving business performance in accordance between the theory with the circumstances that occur in the field that includes a passion and Risk-taking DOI : https://doi.org/10.26905/jbm.v5i1.2314]]>
<![CDATA[PENGARUH NILAI YANG DITERIMA PELANGGAN DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN : KEPUASAN PELANGGAN SEBAGAI MEDIATOR DAN GENDER SEBAGAI MODERATOR ]]>
<![CDATA[Evan Chandra Kusuma]]>
<![CDATA[ Jurnal Bisnis dan Manajemen Vol 5, No 1 (2018): Jurnal Bisnis dan Manajemen Volume 5 Nomor 1 Tahun 2018 ]]>
Publisher : <![CDATA[University of Merdeka Malang ]]>
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DOI: 10.26905/jbm.v5i1.2315
<![CDATA[The objective of this study is to examine and analyze the direct impact of perceived value and service quality on customer satisfaction and customer loyalty. This study also examine and analyze the indirect impact of perceived value and service quality on customer loyalty with customer satisfaction as mediation variable. In addition, it also examine the indirect impact of perceived value, service quality, and customer satisfaction on customer loyalty with gender as moderation variable.The study surveyed a sample of 120 respondents in Kota Baru Train Station in Malang City. Purposive sampling was chosen as a method to determine the samples. The study used Partial Least Square (PLS) - Structural Equation Model (SEM) as analytical tools to test the hypothesis. The results showed that perceived value and service quality has impact on customer satisfaction, perceived value and customer satisfaction has an impact on customer loyalty, service quality has no significant impact on customer loyalty, customer satisfaction mediates the impact of perceived value on customer loyalty, customer satisfaction mediates the impact of service quality on customer loyalty, gender has not moderatory impact of perceived value, service quality,and customer satisfaction on customer loyalty. DOI : https://doi.org/10.26905/jbm.v5i1.2315]]>
