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INDONESIA
Jurnal Studi Komunikasi dan Media
Published by Sekolah Tinggi Multi Media Yogyakarta
ISSN : 19785003     EISSN : 24076015     DOI : -
Core Subject : Education,
Languange, Linguistic, Communication & Media
Arjuna Subject : -
Articles 207 Documents
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PENGARUH KOMUNIKASI DIALOGIS TERHADAP KEPERCAYAAN PADA PEMERINTAH Hastrida, Andhini; Hendriyani
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5144

Abstract

One of the efforts made by government to gain the trust of public is through the use of social media to communicate directly with public. In a democratic country, public trust in government is an important thing needed as capital that enables the successful work of government. This article discusses the influence of mutuality orientation and climate of openness factor in the government's dialogic communication through social media on trust in government. Measurement of the influence of dialogic communication is carried out using a measurement scale for the concept of organization-public dialogic communication (OPDC) which has been adapted for use in social media, while trust in the government is measured using the concepts of competence, benevolence and honesty. This research is an explanatory quantitative research conducted through an online survey of 350 social media followers of the Ministry of Manpower of the Republic of Indonesia. The results of the study show that there is a significant influence of orientation of mutuality and climate of openness factor in dialogic communication through social media on trust in government, and that the climate of openness factor influences trust in the government more than the orientation of mutuality factor.
Peluang dan Tantangan Penggunaan Sosial Media dalam Membangun Wacana Berhenti Merokok di Indonesia Sitohang, Marya Yenita
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5159

Abstract

The use and availability of social media have grown exponentially, providing new opportunities to support smoking cessation efforts. Social media encompasses various interactive platforms, enabling individuals and communities to exchange information within a virtual network. This study aims to identify discourses related to smoking cessation encouragement among Indonesian people in social media. To collect data on social media, particularly Twitter, the researchers used Netlytic as a tool and limited the keyword to "rokok" in the Indonesian language. Content analysis was used to analyse collected tweets and identify themes related to smoking. Social network analysis was also conducted to identify actors and relationship between actors. The study found that discourse around smoking can either support smoking cessation intervention, normalise smoking and cigarettes, which may not support cessation efforts, or be neutral. Themes that support smoking cessation efforts include sharing experiences as a second-hand smoker, discomfort having a smoking partner, family members' sickness due to smoking, and reporting health disadvantages of smoking. Besides, smoking was normalised, and its devastating health effects were neglected since people saw smoking as a "teman ngopi". Smoking cessation campaigns on social media can use relevant threads on Twitter to make them more relatable to encourage smoking cessation.
CITY BRANDING DENGAN KATA DAN AKRONIM: TINJAUAN SEMIOTIKA TERHADAP MAKNA DAN IMPLEMENTASI “RATU” DI KABUPATEN TANGGAMUS Adib Sofia
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5210

Abstract

Tanggamus Regency has strengths in agriculture, plantation, and tourism sectors. However, the district government has chosen the word RATU for city branding instead. Therefore, the purpose of this paper is to reveal the meaning and implementation of the word. The theory used in this paper is Peirce’s semiotics, which reveals the sign, object, and interpretant. This paper also uses the perspective of city branding in conducting the analysis. There are three things obtained in this study. First, as a sign, the word RATU exists in various public spaces in Tanggamus Regency in the form of product labels, locations, and programs. Second, as an object, the word RATU has different meaning references, but the most common ones are R (Ramah/Friendly), A (Amanah/Trustworthy), T (Tegas/Firm), and U (Unggul/Superior). Third, as an interpretant, this word means the most excellent service in community service sector. The concept of RATU has not been fully linear yet with the strengths, potentials, and identity of Tanggamus Regency that the community has understood.
MANAJEMEN IMPRESI PADA PEREMPUAN PENARI TRADISIONAL MELALUI MEDIA SOSIAL : (STUDI PADA AKUN INSTAGRAM @ayodyapala) Astagini, Nuria; Bangun, Cendera Rizky Anugrah
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5211

Abstract

In Indonesia, the profession of traditional dancers is still categorized as a less classy profession. One organization that actively tries to weaken the negative image associated with traditional women dancers is the Ayodya Pala Art and Dance Studio. Through their Instagram account @ayodyapala, the management of the Ayodya Pala Arts and Dance Studio has implemented an impression management strategy to construct a positive image of their members as traditional dancers who are professional, multi-talented, educated, and well-mannered. Through qualitative data collection from five informants who are members of the Ayodya Pala Arts and dance studio, it is known that the assertive impression management strategy used to construct a positive image of women traditional dancers in the Instagram account @ayodyapala. These were identified through the content uploaded to the @ayodyapala Instagram account. The data also showed that the informant realized the importance of the Instagram algorithm as a curator that distributed content to other Instagram users. Therefore, the impression management strategy is being combined with other strategies, such as uploading content on a scheduled basis and using hashtags to increase the visibility of the uploaded content.
MOTIVASI DAN PENGALAMAN PENGGUNA SEBAGAI FAKTOR TAMBAHAN DALAM MENINJAU PENERIMAAN APLIKASI SELULER KAI ACCESS : MODIFIKASI TECHNOLOGY ACCEPTANCE MODEL (TAM) Zulvia, Pepi; Shinta Yerina, Adinda
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5250

Abstract

The increasingly sophisticated and rigorous development of technology and information currently means that service companies are required to be able to provide easy, fast, and precise services. As a service that is often used by the public, PT Kereta Api Indonesia (KAI) presents the only official application called KAI Access. This application is here with the aim of providing convenience and optimizing the services provided to consumers in purchasing train tickets. The evaluation and improvement process continues to be carried out by PT KAI for the optimal use of this application by the community. This research aims to review the acceptance of the KAI Access application used by the public by presenting additional factors of motivation and user experience as a modification of the Technology Acceptance Model (TAM) method. Respondents in this study were 120 people using accidental sampling techniques. The instrument used is a closed questionnaire which is technically given via an online media form. Data processing in the analysis utilizes the SEM-PLS approach. The results of the analysis show that the role of easy utilization provides motivation for consumers so that later it will give rise to the experience of willing to use the application.
EQUIVOCALITY DALAM KOMUNIKASI ORGANISASI: STUDI KASUS PERBEDAAN PENAFSIRAN INFORMASI PUBLIK DIKECUALIKAN PADA KEMENTERIAN KEUANGAN Nugraha, Amalia; Widyawati, Nina; Purwadi, Purwadi
Jurnal Studi Komunikasi dan Media Vol 27 No 2 (2023): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2023.5342

Abstract

In this age of freedom of information, people want the government to provide excellent and transparent public information services. Unfortunately, these demands sometimes experience obstacles due to equivocality in organizational communication. One case was the occurrence of equivocality of excluded public information (or can be interpreted as confidential information) in the Ministry of Finance, which was interesting to study further. This research tried to examine comprehension differences to uncover the causes of public information service officers' interpretation differences and ways to overcome them. This research approach was qualitative with a case study method. The research results identified several causes for differences in the interpretation of confidential public information, including concerns regarding negative impacts, potential misuse of information by applicants, political aspects of the information requested, and officers' lack of understanding in interpreting excluded public information. In overcoming differences in interpretation, personnel (public information service officers) had an important role and were responsible for overcoming equivalency in organizational communication. In addition, intensive meetings, consequence tests, annual monitoring and evaluation, minutes of agreements, training, the legal classification of information, firmness in decision-making, and knowledge internalization were used to resolve interpretation differences.
Perilaku Penggunaan Smartphone pada Pekebun Kelapa Sawit dalam Peremajaan Kelapa Sawit pada Gapoktan Manunggal Sakti Desa Sialang Sakti Kabupaten SIak Andriani, Yulia; Yulida, Roza; Rosnita; Tunisa, Fadilah
Jurnal Studi Komunikasi dan Media Vol 28 No No 1 (2024): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2024.5229

Abstract

The implementation of the oil palm replanting program for smallholders (PSR) has experienced many problems, especially related to the flow of information and communication between various parties and smallholders. The purpose of this study is to determine the behavior of farmers in the use of smartphones that adopt TAM theory.  This research was conducted in Sialang Sakti Village, Siak Regency. The number of respondents in the study amounted to 30 people who were taken purposively with consideration of farmers who had participated in PSR program. Data analysis using descriptive analysis. The result of this study is that perceptions of expediency of use and attitudes towards use fall into the very high category. The perception of ease of use and behavioral interest falls into the high category. Real conditions of use fall into the category of moderate. It is necessary to develop social media based applications to implement replanting and training in the use of Information and Communication Technology (ICT) for farmers so that smartphone ownership can attract interest in actual behavior and use of ICT in oil palm replanting.
PENGARUH PELATIHAN VIDEO CONTENT CREATOR TERHADAP KOMPETENSI PESERTA PELATIHAN DI WILAYAH KERJA BPSDMP KOMINFO JAKARTA Mahmudah, Dede; Dewi Hernikawati
Jurnal Studi Komunikasi dan Media Vol 28 No No 1 (2024): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2024.5245

Abstract

Content Creator is considered a profession that can be agile and responsive to adjust and adapt to major changes. The latest skills and knowledge for content creators are important to deal with rapid changes in technology and applications required. This new knowledge can be obtained by participating in training. Therefore, BPSDMP Kominfo Jakarta conducts video content creator training. This study wanted to see if there was a relationship between video content creator training and increased participant competency. The method in this research is a quantitative approach with explanatory research. Respondents in this study were video content creator training participants. As a result, the video content creator training held by BPSDM Kominfo Jakarta increased the competence of the participants in creating video content in online media.
COVID-19 DAN DEMOKRASI DIGITAL DI INDONESIA Putra, Ferdian Ahya Al; Shidqi, Zia'ulhaq As; Prakoso, Septyanto Galan; Rahma, Adiba Aliyya
Jurnal Studi Komunikasi dan Media Vol 28 No No 1 (2024): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2024.5344

Abstract

During the COVID-19 pandemic, the government made various social restrictions, that affected the democratic process in Indonesia. The prohibition of crowding limited the mobilisation of the public to express their opinions. In response, many people opened up spaces for democratic discussion on digital platforms, utilizing internet of things (IoT). This research will focus on the impact of the COVID-19 pandemic in the digital democracy space. The timeframe from this study would be focused during the COVID-19 pandemic in Indonesia which began from March 2, 2020 as the date of the first announcement of COVID-19 in Indonesia until June 22, 2023 as the date when President Jokowi end the pandemic status. The method used is descriptive qualitative and the cdigital democracy concept for analysis. The data obtain by literature study. The results show that during the COVID-19 pandemic, there are more freedom of expression organized through digital platforms. This study finds COVID-19 pandemic gave significant impact towards societies, especially on the digital democracy context, as new opportunities to express aspirations towards the government. Moreover, the habit of using digital platform for aspiration sharing is still maintained when the status of pandemic ends.
TINJAUAN DAN KOMPARASI DESAIN MINUMAN KEKINIAN DENGAN PENDEKATAN SENSORY BRANDING Aryani, Dewi Isma
Jurnal Studi Komunikasi dan Media Vol 28 No No 1 (2024): JURNAL STUDI KOMUNIKASI DAN MEDIA (JSKM)
Publisher : BPSDMP Kominfo Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17933/jskm.2024.5387

Abstract

Franchising industry for contemporary beverage products, innovative branding is done utilizing sensory branding as a component of marketing, together with creativity and the use of appropriate design psychology as a difference. Contemporary beverage design is essential for producing aesthetic appeal and sensory experiences. Through the use of materials, color schemes, lighting, product and window displays, and sensory-branded store interiors, consumers are provided emotional experiences. The primary senses that will be explored in this research on sensory branding are sight and touch. Design psychology is meanwhile researched based on customer perceptions and patterns of human social interaction. In this study, contemporary beverage designs from several well-known companies will be analyzed and contrasted according to the sensory branding components used by seven popular contemporary beverage brands. Descriptive qualitative case studies are the research methodology employed. Consequently, by exposing sensory branding findings and design psychology elements from contemporary beverage franchises, particularly those relating to the image of store interior branding, style and design elements, as well as visual merchandising as a form of design recommendation, the results of this study will provide deeper insight into how contemporary beverage design can influence consumer preferences and their purchasing decisions.

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