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INDONESIA
Indonesian Journal of Business and Entrepreneurship (IJBE)
Published by Institut Pertanian Bogor
ISSN : 24075434     EISSN : 24077321     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Indonesian Journal of Business and Entrepreneurship (IJBE) publishes information of empirical research and reviews in business and entrepreneurship. IJBE is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). IJBE was first published at the beginning of 2015 with three issue per year in January, May, and September. Editor receives articles of empirical research and reviews in business and entrepreneurship.
Arjuna Subject : -
Articles 393 Documents
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The Effects of VPTI's Corporate Image and Service Quality on Satisfaction And Loyalty of The KSO SCISI Customers Arie Satryo Wibowo; Heny K Suwarsinah; Lilik Noor Yuliati
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 1 (2018): IJBE, Vol. 4 No. 1, January 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.1.75

Abstract

This research aimed to measure the Customer Satisfaction Index (CSI) and Customer Loyalty Index (CLI), analyze the effects of service quality and corporate image on customer satisfaction, analyze the effects of service quality and corporate image on customer loyalty, analyze the effects of customer satisfaction on customer loyalty, analyze the indicators of service quadrants required to be improved by using the Cartesian diagram, and analyze the managerial implications for the company in an effort to improve customer satisfaction and customer loyalty. The method used in the research was surveys supported by questionnaires to the customers of importers of KSO SCISI. The determination of the respondents was carried out using the non-probability sampling, and the data were analyzed using CSI (Customer Satisfaction Index), CLI (Customer Loyalty Index), Structural Equation Modeling Linear Structural Relationship (SEM LISREL) and IPA (Importance Performance Analysis). The results of the research show that service quality had positive effects on customer satisfaction, the corporate image had positive effects on customer satisfaction, the service quality had positive and significant effects on customer loyalty, and the corporate image had positive effects on customer loyalty while customer satisfaction had no positive effects on loyalty. The Customer Satisfaction Index indicates that the customers were satisfied with the services provided by KSO SCISI, and the Customer Loyalty Index also indicates that the customers were loyal to the services provided by KSO SCISI.Keywords: KSO SCISI, VPTI, customer satisfaction, customer loyalty, SEM, lisrel
Management of Supply Chain Risk in Cattle Slice Fattening at PT. Catur Mitra Taruma Aulia Rizky Elvandra; Mohamad Syamsul Maarif; Sukardi Sukardi
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 1 (2018): IJBE, Vol. 4 No. 1, January 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.1.88

Abstract

PT Catur Mitra Taruma is one of the cattle fattening companies having a role as a source of beef cattle inventory for the beef processing industry. However, this company has the potential to experience a variety of supply chain risks that can hamper the company's business processes in carrying out its operational activities. The purpose of this study is to identify and analyze the risks that potentially appear in the process of supply chain beef cattle at PT. Catur Mitra Taruma, asses and evaluate identified risks, and formulate priority risk of mitigation and risk of chain action. The identification of supply chain risk was done using the dimensions of Supply Chain Operation Reference (SCOR). The method used in this study was the House of Risk method, an analysis that aims to identify and prioritize the source of risk for effective mitigation measures to minimize the potential risk and the source of existing risks. The identification results showed that the source process had the greatest risk of a total of 29 identified risk events in the company. In addition, there were 13 priority risk sources based on the ranking order of the priority risk index (ARP), rating of the total of 45 identified risk sources in the company. From the results of risk management analysis, there are recommendations of 10 priority risk mitigation actions that can be applied in PT. Catur Mitra Taruma in a potential supply chain risk prevention action in the company.Keywords: supply chain, supply chain risk, risk management, House of Risk, cattle fattening business
Eel Business Development Strategy in PT Laju Banyu Semesta (Labas) Hesti Indri Purwaty; Rina Oktaviani; Ono Suparno
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 1 (2018): IJBE, Vol. 4 No. 1, January 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.1.99

Abstract

The objectives of this research were to illustrate the business model of PT Labas with the Business Model Canvas (BMC) approach, to develop the business development strategy of the company, and to describe the development of the company. This research used a descriptive analysis method. The analyzing tools used in this research included the Business Model Canvas (BMC) and Strength, Weakness, Opportunities, Threats (SWOT) analysis. The portraits of the existing nine elements of BMC of PT Labas describe the business processes that have been run by the company at this time. The SWOT analysis from these nine elements resulted in several alternative business development strategies for PT Labas. The strategies that can be undertaken by PT Labas management include operational improvement, core-plasma partnership with the enlargement partners, innovation & product quality improvement, market development, and business capital enhancement. BMC improvement is conducted by strengthening the elements of customer segment, channel, customer relationship, key resources, key activities, key partnership, and cost structure. The development of the BMC element provides changes to other elements.Keywords: eel (Anguilla spp.), PT Labas, BMC, strategy, business development
The Effect of Quality, Communication and Outputs of Marketing Channel of Cianjur Pandanwangi Rice on Consumer Trust in Java West Marketing Area Endah Lisarini; Eddy Yusuf; Sutina Sutina
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.109

Abstract

The objectives of this study are to examine: 1) the influence of product quality, marketing communications and marketing distribution outlet or output channel on consumer trust; 2) dominant factors that influence consumer trust in Cianjur Pandanwangi rice. A descriptive verification method was conducted in order to get an idea of the four dimensions of product quality, the four dimensions of marketing communications and the three dimensions of the marketing distribution channel in building consumer trust in Cianjur Pandanwangi rice. Consumer trust is reflected in transparency, incentives and partnerships. Semantic Differential with numerical rating scale was used to measure 300 responses collected by cross sectional survey. Data processing was conducted by SEM AMOS 22. The result of analysis shows that product quality and distribution channel have significant effects on consumer trust, while marketing communication channel does not give significant influences on consumer trust. Successive dimensions of quality that have significant influences on consumer trust include the rice glutinious texture, purity, color grain of rice and aroma while the output of distribution channel influential to consumer trust includes the diversity of sales volume and easiness to get Pandanwangi rice. These conditions indicate that consumer confidence is not only built from good product quality and ease of availability but also from appropriate communication media reaching the right target. Consumers will trust Pandanwangi rice is purely from Cianjur if it is communicated clearly and transparently.Keywords: marketing mix, consumer value, cianjur pandanwangi rice
The Determinant Factors of Behavior in M-Commerce Application Usage for Online Purchasing Wisnu Putra Prihantoro; Arif Satria; Hartoyo Hartoyo
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.118

Abstract

The development of technology in human life makes the process of buying and selling currently using the online system. The high electronic transactions that occur in Indonesia are driven by the number of e-commerce or companies that make m-commerce applications on smartphones. This research has several objectives, and the first goal is to know the effect of perceived usefulness, behavior of the use of m-commerce applications, subjective norms, and behavioral control of interest in m-commerce applications on smartphones on online purchases. The second goal is to analyze the ease of use of perceived usefulness, and the third objective is to analyze the effect of ease of use and perceived usefulness on the behavior of using m-commerce applications for online purchases. The fourth objective is to analyze the effect of security perception on the interest of using m-commerce application on online purchase. This research was conducted by survey method and using SEM for data analysis. The results of this research indicate that there are significant influences among the behavior of the use of m-commerce applications, perceived usefulness, and behavioral control over interest in using m-commerce applications for online purchases. Ease of use and usability positively affect the behavior of using m-commerce applications. Ease of use positively affects the perceived usefulness. The security factor has a positive effect on the interest of using m-commerce application.Keywords: e-commerce, m-commerce adoption, SEM, Technology Acceptance Model, Theory of Planned Behavior
A Comparative Study on Indonesian and Malaysian Consumers’ Perception and Preference Towards Handphones From China, South Korea, America, and Europe Silvia Dewi Sagita Andik; Jono M Munandar; Mukhamad Najib
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.130

Abstract

Most handphones in Indonesia and Malaysia are imported from other countries such as from America, Europe, China, and South Korea. The enhancement of global brands has reduced local brand preferences. This research aims to clarify the consumers’ perception towards brands of handphones in Indonesia and Malaysia by conducting comparative studies in both countries and examining the effects of product attributes and brand image on brand preference. Questionnaire surveys were conducted to 200 respondents from Indonesia & Malaysia. The data were analyzed by the descriptive analysis, Semantic Differential Scale Analysis, ANOVA test, and Structural Equation Modelling Partial Least Square (SEM-PLS). It has been clarified that there are differences in preferences between consumers in Indonesia and Malaysia in terms of product attributes. Thus, the results of this research give benefits to the market expansion and product development in both countries.Keywords: brand preference, consumers’ perception, country of origin, brand, structural equation modeling
Initial Identification of Mudharabah Savings Market Share Improvement Strategies in Indonesia Putri Ramadhani Saragih; Jaenal Effendi; Imam Teguh Saptono
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.141

Abstract

Sharia banking has been arising for 26 years in Indonesia. Its market share is still lower than 5%. Study about sharia banking’s market share is always an interesting observation. Mudharabah savings as one of the third party fund has a significant role to improve market share by low cost fund type. The objectives of this study are to analyze mudharabah savings elasticity, significant independent factor to it and initial market share improvement strategies. The methods used to combine vector error correction model (VECM) and business model canvas (BMC). This research concludes that conventional bank rates and sharia bank outlets have a relationship with mudharabah contract savings demand. Furthermore, mudharabah savings has a substitute relationship with conventional saving by negative cross elasticity. The results are combined with business model canvas (BMC) to describe mudharabah saving business model as a managerial action to explain initial strategies of mudharabah saving. BMC arranged by choosing conventional bank rates as value proposition focus and sharia bank outlets as key resources focus.Keywords: demand elasticity, mudharabah savings, business model canvas (BMC), sharia banking, initial strategies
Entrepreneurship Orientation and Innovation Capability: The Role of Intellectual Resources as Mediation (A Case Study of SMEs Furniture in Madiun East Java) Ardianus Laurens Paulus
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.151

Abstract

The utilization of intellectual resources in business is growing rapidly today. It is characterized by creative ideas emerging from organizations and companies that are competing in all areas. This research aims to examine the influence of entreprenuership orientation toward innovation capability mediating by intellectual resources. This research employs a quantitative approach using survey method. Data collection was conducted at 61 Small and Medium Enterprises (SMEs) Furniture located in Madiun area, East Java from February to July 2017. The data were analyzed using measurement model of structural equation modeling supported by partial least square (PLS) 3.0 software. This study shows that entrepreneurship orientation has a positive and significant effect on intellectual resources and innovation capability, while the influence of intellectual resources has no effect on innovation capability. The result of mediation testing of intellectual resources as mediator between entrepreneurship orientations and innovation capability is not proven in this research.Keywords: intellectual resources, entrepreneurship orientations, innovation capability, furniture, PLS
The Effect of External Sourcing on The Financial Performance of Manufacturing Companies Listed in Indonesia Stock Exchange (BEI) Risya Maulida Septiana; Noer Azam Achsani; Tony Irawan
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.170

Abstract

There were differences in research results of several previous studies which examined the relationship between external sourcing and corporate financial performances. Those results indicated that external sourcing could have a positive, negative, or no effect on the financial performance of the company. There was numerous literature stated that external sourcing was a strategy to minimize costs which could reduce production and procurement costs, thus becoming a strategy considered by the top management to improve the company performance. This study analyzed the external sourcing effects on financial performance (ROA) of manufacturing company listed in Indonesia Stock Exchange (BEI). Total population of manufacturing companies listed in the Indonesia Stock Exchange from 2012-2016 was as many as 132 companies, but there were only 70 companies that met the criteria to be the object of the research. The manufacturing company used three industry sectors namely basic and chemical industry, consumer goods industry, and miscellaneous industry as the research objects. Using panel data regression, the research results indicated that external sourcing strategy had a significant and negative effect on ROA. Negative effects resulting from purchases on external parties (external sourcing) were caused by the high cost of sales exceeded the company revenue. Therefore, the company should pay attention to the level of purchases made, namely purchases to the third party on raw materials and goods in the process to have the level of purchases at an optimal point in order to generate profits for the company.Keywords: external sourcing, financial performance, panel data, manufacturing company
SSCM Performance Improvement Strategy of Container Shipping Industry in Indonesia Gena Bijaksana; Arief Daryanto; Tridoyo Kusumastanto; Nimmi Zulbainarni
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 4 No. 2 (2018): IJBE, Vol. 4 No. 2, May 2018
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.4.2.179

Abstract

The objectives of this study are to measure and analyze the factors that significantly impact the performance of Sustainable Supply Chain Management (SSCM) container shipping industry in Indonesia. This research will then formulate recommendations on SSCM performance improvement strategy using SEM-PLS method. The results show that currently the business actor and service user perceive the SSCM performance of container shipping industry in Indonesia as low. Furthermore, four latent variables give significant and positive impact to SSCM performance. The latent variables include Technology, Integrated Logistic System, Sustainable Market Orientation and Fair-Trade System. The Technology and Integrated Logistic System as the priority should be give more attention. The conclusion of the research result shows that strategy to improve the SSCM performance of container shipping industry in Indonesia must be carried out through a holistic approach and seen as a system. The managerial implication of this study is that the four latent variables of the model sorted, according to their priorities from the total effect coefficients, can be applied as a strategy to improve SSCM performance.Keywords: sustainable supply chain, container shipping, SEM, SSCM

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