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Forum Agribisnis
ISSN : 22525491     EISSN : 26564599     DOI : https://doi.org/10.29244/fagb.11.2.101-108
Forum Agribisnis adalah jurnal ilmiah sebagai forum komunikasi antar peneliti, akademisi, dan penentu kebijakan dan praktisi dalam bidang agribisnis dan bidang terkait lainnya. Tulisan bersifat asli berisi analisis empirik atau tinjauan teoritis dan review buku terbaru. Forum Agribisnis dikelola oleh Magister Sains Agribisnis Departemen Agribisnis FEM IPB. Jurnal diterbitkan pada bulan Maret dan September.
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Articles 273 Documents
Kelayakan Usaha Madu Berbasis Eduwisata Lebah Tanpa Sengat Di Pondok Pesantren Kabupaten Lebong Akso Diana; Rita Nurmalina; Nia Rosiana
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.86-97

Abstract

The Nurul Qur'an Islamic boarding school in Lebong Regency has a stingless bee educational tour to provide education on bees and honey as a promotion to visitors. This research aims to (1) determine the feasibility of a honey business with an edutourism concept at the Nurul Qur'an Islamic Boarding School from a non-financial perspective (2) measure the financial feasibility of a honey business with an edutourism concept without training packages and homestays compared with the presence of training packages and homestays using NPV, Net B/C, IRR, and Payback Period as tools for measuring investment criteria (3) measure the level of sensitivity to changes in maximum production, input and output prices of honey with the edutourism concept without training packages and homestays compared with the presence of training packages and homestays that can be accepted by the perpetrator business. Data collection methods include surveys, interviews and document studies, the sampling technique uses purposive sampling. The results of the analysis of non-financial aspects which include market aspects, technical aspects, management and legal aspects, social and economic aspects, and environmental aspects show that this business is feasible to run. The results of the financial analysis seen from the Payback Period, IRR, NPV and Net B/C calculations show that scenario 2 is more profitable than scenario 1. The results of sensitivity analysis using switching values ​​for scenarios 1 and 2 on input components are more sensitive to product prices and a decrease in honey production, Meanwhile, the output component is more sensitive to labor costs, so it is recommended to maintain product availability and quality and improve marketing with various effective approaches
Determinan Yang Memengaruhi Pemilihan Saluran Pemasaran Kopi Robusta Di Kabupaten Malang Noviyanti, Annisa; Nurmalina, Rita; Dwi Utami, Anisa
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.136-146

Abstract

The demand for coffee in Malang Regency by determining the quantity of commodities is very dependent on the marketing subsystem. Robusta coffee marketing channels in Malang Regency include marketing institutions, namely small traders, sub-district collectors and large traders. Coffee marketing is dominated by small traders. This research aims to analyze the determinants that influence the choice of marketing channels for Robusta coffee in Malang Regency. The location of this research was carried out in two villages, namely Srimulyo Village and Sukodono Village, Kec. Dampit, Kab. Poor. The respondents in this research were Robusta coffee farmers in two villages in a total of 60 respondents. Marketing agency respondents were then determined using snowball sampling techniques. Snowball sampling method by collecting data based on information from previous respondents based on existing marketing patterns in Malang Regency. This research uses multinomial logit analysis by determining efficient marketing channels as a reference variable. Based on the results of marketing channel analysis, it was found that there are 5 marketing channel patterns. Marketing channel 1 consists of 27 farmers and the largest channel choice is 45%, while the results of the marketing efficiency analysis show that channel 5, namely direct farmers to wholesalers, is the most efficient. Marketing channel 5 consists of 11 farmers with a percentage of 18.3%. The results of the research show that 3 variables influence the choice of marketing channels, namely production volume, farming experience, and education level. Suggestions from research for extension workers and local governments need to assist farmers regarding financing and coffee market information so that marketing channel choices are more varied.
Sistem Pemasaran Beras Bujang Marantau Di Kecamatan Sungai Tarab, Kabupaten Tanah Datar, Provinsi Sumatera Barat Alviedo; Andriyono Kilat Adhi; Nia Rosiana
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.125-135

Abstract

The “Bujang Marantau” rice variety is local rice from Tanah Datar Regency which was registered as a national superior rice variety by BPTP West Sumatra in 2015 and grows well in Tanah Datar Regency. This increase in “Bujang Marantau” rice production must be balanced with a good marketing system so that farmers and institutions marketing can receive more favorable prices. The study is aimed to analyze the channels, functions and operational efficiency of rice marketing (marketing margin, farmer’s share, and profit to cost ratio) in Sungai Tarab District. This research involved 45 farmers as samples obtained through a simple random sampling method. Marketing institution respondents were obtained using the snowball method based on the flow of information from farmers and 15 marketing institution respondents were obtained. Qualitative data is used to analyze marketing channels and institutions. Quantitative data is used to analyze marketing margin, farmer’s share, profit to cost ratio and marketing efficiency index. The results showed that there are 3 marketing channels and 3 types of marketing institutions involved. The results of the marketing operational efficiency analysis show that the relatively efficient marketing channel is channel III because it has the lowest marketing margin value, the highest farmer’s share, and the shortest marketing channel compared to other channels. Marketing institutions should further optimize the marketing functions of each institution, such as the transportation function, so that transportation costs can be lower and minimize marketing costs more efficiently.
Determinan Keputusan Petani Mengelola Usahatani Padi Di Lahan Suboptimal Adilla Adistya; Rita Nurmalina; Netti Tinaprilla
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.41-49

Abstract

The conversion of paddy fields seriously impacts rice availability for national food reserves, so the government is implementing a sub-optimal land extension program. Indonesia has sub-optimal land that has the potential to become a national rice barn if appropriately managed. The types of sub-optimal land most widely used in rice cultivation are lowland and tidal swamps, where the community can work. This research analyzes the determinants of rice farmers' decisions in managing sub-optimal land. This research was conducted in West Tanjung Jabung Regency, Jambi Province, with a sample of 90 rice farmers. Data were analyzed using the multinomial logistic regression method. The determining factors are seen from the demographic and economic aspects. The research results show that factors that significantly influence farmers' decisions to choose tidal land from the demographic aspect are age and farming experience; from the economic element are the number of family dependents, land ownership status, and non-farming income. The significant determining factors in farmers' decisions to manage lowland swamp land from the demographic aspect are age and farming experience, and from the economic element are the number of family dependents and non-farming income. From the research, recommendations that can maximize the use of sub-optimal land are increasing promotion and education to the community about rice cultivation on sub-optimal land, providing easy access for farmers to rent land, and it is hoped that farmers will continue to have non-farming income to balance household needs and procurement of capital and farming input.
Daya Saing Kacang Mete Indonesia Di Pasar Negara Tujuan Ekspor Agus Safriadi; Suharno; Andriyono Kilat Adhi
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.60-72

Abstract

Cashew nuts (Anacardium occidentale) are a leading plantation commodity with high economic value, essential for the development of the agricultural industry. Despite their significant potential as an export commodity, the export value of Indonesian cashew nuts has tended to decline during the period from 2013 to 2022. The aim of this study is to measure the competitiveness and development position of Indonesian cashew nuts from 2013 to 2022 in export destination countries. The data used in this research are secondary data in the form of time series data. The time series data includes annual data over 10 years (2013-2022) with export destination countries being Vietnam, India, Malaysia, Singapore, Sri Lanka, Japan, and China. The methods used in this study are the Revealed Comparative Advantage (RCA), Export Product Dynamics (EPD), and X-Model Potential Export Product methods. The results of the study show the Revealed Comparative Advantage (RCA) and Export Product Dynamics (EPD) values of Indonesian cashew nuts for the period 2013-2022 in the Vietnamese market with an RCA of 4.47 and a Lost Opportunity market position, India at 0.88 with a Retreat status, Singapore at 0.019 with a Falling Star status, Malaysia at 0.43 with a Lost Opportunity status, Sri Lanka at 21.55 with a Falling Star status, Japan at 7.36 with a Falling Star status, and China at 0.21 with a Rising Star market position. Meanwhile, the X-Model analysis shows that the market potential in Vietnam, Singapore, Sri Lanka, Japan, and Malaysia is classified as potential markets, the market potential in China is classified as an optimistic market, and the market potential in India is classified as a less potential market. As an export commodity, cashew nuts require proper handling and special attention. To ensure the quality, selling value, and strong competitiveness of cashew nuts, the government must continuously strive to enhance the selling value of cashew nuts through plantation development, garden and plant maintenance, and processing improvements.
Proses Negosiasi Antara Umkm A.M Tahu Dan Pemasok Bahan Baku Produksi Ifan Rizky Kurniyanto; Resti Prastika Destiarni; Nurul Arfiyanti; Musyafak
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.156-165

Abstract

SME’s is an industry that plays an essential role in Indonesia’s economic development. As one of the SME’s, A.M Tahu has a problem fulfilling raw materials. The existence of special orders and moral hazard from suppliers were often obstacles in the production process, so A.M. Tahu needed to make a negotiation process to get affordable prices, good quality, and flexibility in the quantity of raw materials with a limited choice of suppliers. The negotiation process certainly does not immediately reach the desired agreement, but it needs to convince both parties. The research aimed to determine the negotiation process between A.M Tahu and raw material suppliers in reaching agreements. This study’s data are primary and secondary using AHP (Analysis Hierarchy Process) analysis and descriptive methods. The result showed that the negotiation process for A.M Tahu has several stages in reaching an agreement between the two parties, starting from preparation, meetings, offering, and signing a contract. A.M Tahu gets a more reasonable raw material price of IDR3,000 per kilogram than the price should be, soybean quantity flexibility, and reasonable quality assurance of soybean grain raw materials. A.M Tahu is also prioritized in choosing suppliers outside the sub-district and making raw material variables the primary consideration in supplier selection.
Analisis Kelayakan Finansial Usaha Ternak Kambing Etawa Senduro Di Kecamatan Senduro Kabupaten Lumajang Salsabila Ika Puspita; Sri Widayanti; Endang Yektiningsih
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.147-155

Abstract

Indonesia is known to have many types of livestock and natural resources, one of which is goats. Senduro District is one of the leading goat farming centers. Indicators of the success of the livestock business include the size of the financial aspect. Goat farming business needs to be equipped or accompanied by relevant data information for financial feasibility analysis. The purpose of this study was to analyze the feasibility of the goat farming business in Senduro to determine whether the business being run is profitable or not using NPV, IRR, and BEP assessment criteria because farmers tend to trade their livestock businesses without analyzing their business feasibility. The population in this study is Senduro etawa goat farmers totaling 12 breeders. This research uses financial service analysis methods with assessment criteria, namely BEP, IRR, NPV. The NPV results of the etawa Senduro goat farming business located in Lumajang Regency, especially in Kandang Tepus Village, show that the business is feasible to run, because it produces NPV of Rp 1,617,311,892 and more than 0. The IRR result of the goat farming business in Kandang Tepus Village, Senduro District is also said to be feasible because the IRR yield is 30.15%, this result exceeds the loan interest of 15%. BEP in the goat farming business in Senduro can be said to be feasible or profitable because the average BEP unit in this business is 54 heads and the revenue of this business is IDR 2,298,050,000.
Faktor–Faktor Yang Memengaruhi Intensi Berwirausaha Pertanian Siswa Smk Agribisnis Di Kabupaten Cianjur Teuku Soedono Sasmoyo Jana Priya; Wahyu Budi Priatna; Burhanuddin
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.98-113

Abstract

Cianjur Regency is one of the areas that relies on agriculture as a support for the economy and welfare of its people. In 2020, the number of poor people in the Cianjur Regency decreased, allegedly because of increasing financial prosperity. Simultaneously, the number of entrepreneurs in the Cianjur Regency has increased rapidly. This indicates that entrepreneurship is a contributing factor to the rising financial well-being of the residents in Cianjur Regency. The majority of the productive age group, 15-19 years old, currently studying at vocational high schools, represent crucial capital for advancing agriculture in the Cianjur Regency through entrepreneurship. The aim of this research is to analyze the factors that influence the agricultural entrepreneurship intentions of Agribusiness Vocational School students in the Cianjur Regency. The sample for this study was selected using purposive sampling. The analysis involved descriptive methods and the application of Partial Least Squares Structural Equation Modeling (PLS-SEM). The research results show that the factors that influence the agricultural entrepreneurship intentions of Agribusiness Vocational School students in the Cianjur Regency are attitudes towards behavior (ATB), subjective norms (SNS), and perceived behavioral control (PCB). This research suggests that collaboration between the government, schools, and universities is needed so that vocational school students can maintain and improve the factors that can influence entrepreneurial intentions.
Efisiensi Pemasaran Karet Di Kabupaten Ogan Ilir Sumatera Selatan Azka Amalia; Amzul Rifin; Nia Rosiana
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.50-59

Abstract

The rubber commodity in Ogan Ilir Regency plays an important role in increasing family income, but currently, the income of rubber farmers is still relatively low because farmers are still traditional in their marketing, causing the prices received by farmers to be low. The objectives of this study are to 1) Identify the functions of rubber marketing institutions in Ogan Ilir Regency, 2) Analyze the efficiency of rubber marketing in Ogan Ilir Regency.. Sampling was carried out randomly. 75 samples were used in this research, with a population of rubber farmers, namely 236 farmers in Tanjung Batu District and 254 in Payaraman District. Locations were chosen purposively based on the same considerations: the subdistricts and villages that produce the largest rubber production. Data collection uses cross-section data. Rubber marketing efficiency is analyzed using marketing margin, farmer's share, profit to cost ratio and the Data Envelopment Analysis (DEA) model. The research results show that rubber farmers in Ogan Ilir Regency use three marketing channel patterns. Based on the analysis of rubber marketing efficiency, it is recommended that rubber farmers in Ogan Ilir Regency use marketing channel 1, namely farmers-UPPB-factories and marketing channel 3, namely farmers-wholesalers-factories.
Analisis Faktor-Faktor Yang Memengaruhi Keputusan Pembelian Pupuk Anorganik (Kasus : Desa Srimulyo Dan Sukodono, Kecamatan Dampit) Muhammad Rafi Anggara; Jabal Tarik Ibrahim; M. Zul Mazwan
Forum Agribisnis Vol 14 No 2 (2024): FA VOL 14 NO 2 SEPTEMBER 2024
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.14.2.71-83

Abstract

Inorganic fertilizers are currently still widely used and are the main choice for farmers because they can increase crop productivity. Companies need to pay attention to consumer orientation, which is related to how to find the target market, needs and convince consumers to make a purchase. This study aims to analyze the influence of brand image, price, review, ecology, and credibility on the decision to purchase inorganic fertilizers by coffee farmers. The locations taken are Srimulyo and Sukodono villages, Dampit District, considering that the village is the largest coffee-producing village in Malang. Purposive sampling was used for sampling as many as 35 coffee farmers with the provision of using and purchasing inorganic fertilizers. The data used in the study is primary data collected through surveys with observations, interviews, questionnaires and documentation. The research uses SEM (Structural Equation Modelling) data analysis with the PLS (Partial Least Square) approach, and conducts data analysis with the help of SmartPLS 4.0 software. The results of the analysis of respondent characteristics showed that most coffee farmers were dominated by men and the level of education of farmers varied from elementary to bachelor's degree. Most of the respondents' farming experience was from 1 to 50 years with a maximum land area of 2 ha. Testing the inner model obtained a determination coefficient (R-Square) of 60.1% brand image, price, reviews, ecology, and credibility were able to explain the influence on the decision to purchase inorganic fertilizers by farmers. The results of bootstrapping data showed that brand image and ecological had a significant negative effect and reviews had a significant positive effect on the decision to purchase inorganic fertilizers. Factors that do not affect the decision to buy inorganic fertilizers are price and credibility

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