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Ali Mulyawan
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INDONESIA
Jurnal Computech & Bisnis (e-Journal)
Published by STMIK Mardira Indonesia Bandung
ISSN : 19789629     EISSN : 24424943     DOI : https://doi.org/10.56447/ath
Core Subject : Economy, Science, Education, Engineering,
Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Library & Information Science
The scope of this journal covering the field Computer, Technology and Business. Topic related to these fields can be information systems, informatics, product based knowledge, computer science, knowledge management, business and management, business IT, IT Governance, communication and marketing, enterprise architecture planning, business process management, business process reengineering, modeling and simulation, artificial intelligence, information security, social network, cloud computing, entrepreneurship, human resource management, operation management, financial management, strategic management, research online and other related topics.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Menejemen Teknologi dan Inovasi
Articles 385 Documents
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Exploring How Motivation and the Work Environment Drive Employee Performance: An In-depth Study of a Retail Company in Bandung Rendi Rezaldi; Retno Resawati; Asep Rochyadi Suherman
JURNAL COMPUTECH & BISNIS Vol. 20 No. 1 (2026): Jurnal Computech & Bisnis (e-Journal)
Publisher : LPPM STMIK Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56447/jcb.v20i1.07

Abstract

Research Problem: The study addresses how work motivation and work environment affect employee performance, emphasizing the crucial ways these elements shape workplace behaviors and outcomes. Research Objective: The primary aim of this research is to explore the relationships between work motivation, work environment, and employee performance specifically within the retail sector in Bandung. By focusing on this particular context, the study seeks to understand how motivational factors and the surrounding work environment influence the performance levels of employees in retail establishments. Method and Analysis Technique: A mixed-method approach combining surveys, interviews, and quantitative data analysis was employed to gather and analyze data. Statistical analyses such as path analysis were used to explore the relationships between the variables. Research Findings: The research findings indicate that a supportive work environment significantly contribute to employee performance. Moreover, motivation, individual behavior, and voluntary pro-environmental actions were influenced by these factors. Originality of the Study: The findings from this study will help illuminate how local cultural, economic, and market conditions influence employee motivation and performance within retail settings, shedding light on the unique interplay between work motivation, work environment and employee performance in this setting. The study adds to the originality of research in understanding how these factors interact and impact workplace behaviors and outcomes in a retail industry context.
Understanding the Effects of Product Quality and Brand Image on Customer Satisfaction and Loyalty in the Context of Muslim Fashion Retail M. Wildan Nugraha; Kadir Kadir; Ashila Dwiyanisa; Tini Supartini
JURNAL COMPUTECH & BISNIS Vol. 20 No. 1 (2026): Jurnal Computech & Bisnis (e-Journal)
Publisher : LPPM STMIK Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56447/jcb.v20i1.10

Abstract

This research aims to analyze the influence of product quality and brand image on customer satisfaction and their impact on customer loyalty in a Muslim fashion company. Product quality and brand image are crucial factors in establishing long-term relationships with customers. Customer satisfaction is considered a mediator that affects customer loyalty, which is key to a company's success in an increasingly competitive market. This study employs a quantitative method, collecting data through questionnaires distributed to the customers of the Muslim fashion company under study. The findings indicate that product quality and brand image have a significant positive influence on customer satisfaction, and customer satisfaction positively impacts customer loyalty. These results underscore the importance of enhancing product quality and strengthening brand image to create satisfied and loyal customers within the Muslim fashion industry.
Shaping Employee Performance: Investigating Psychological Capital (PsyCap) and Motivation within a State-Owned Enterprise Lungguh Jatmika; Iwan Sidharta; Titi Titi
JURNAL COMPUTECH & BISNIS Vol. 20 No. 1 (2026): Jurnal Computech & Bisnis (e-Journal)
Publisher : LPPM STMIK Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56447/jcb.v20i1.12

Abstract

Abstract Suboptimal employee performance remains a critical challenge that hinders state-owned enterprises from achieving their strategic institutional targets. To address this issue, this study investigates how psychological capital (PsyCap) and work motivation influence employee performance within the public sector. The research team utilizes a quantitative descriptive-verificative research design, employing a survey approach to gather empirical data. Through a simple random sampling technique, the researchers collected primary data from employees working at a prominent state-owned enterprise (BUMN) in Bandung. The statistical analysis relies on structural equation modeling to analyze the direct and simultaneous relationships between the variables. The empirical results demonstrate that both psychological capital and motivation significantly and positively drive employee performance. The novelty of this study lies in its specific integration of positive psychological resources (PsyCap) alongside intrinsic motivation within a highly structured, bureaucratic Indonesian state-owned enterprise undergoing modern organizational transformation. Practically, these findings imply that corporate executives and HR managers must strategically cultivate psychological resilience—specifically hope, efficacy, resilience, and optimism—while designing robust motivational programs to optimize workforce productivity and secure long-term institutional success.
Food Quality Impacts Customer Satisfaction and Purchase Recommendations in a Bandung Culinary Business Irena Larashati; Iwan Sidharta
JURNAL COMPUTECH & BISNIS Vol. 20 No. 1 (2026): Jurnal Computech & Bisnis (e-Journal)
Publisher : LPPM STMIK Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56447/jcb.v20i1.14

Abstract

This study investigates the structural relationships driving customer behavioral intentions and advocacy within the vibrant culinary sector of Bandung, Indonesia. Specifically, the research models the impact of food quality on customer intention and customer satisfaction, while examining how these variables subsequently trigger customer recommendations. Utilizing a quantitative approach, the study analyzes the empirical data through Partial Least Squares Structural Equation Modeling (PLS-SEM), supplemented by Latent Variable (LV) Prediction and the Cross-Validated Predictive Ability Test (CVPAT). The measurement model establishes robust convergent validity (AVE $> 0.680$), excellent internal consistency reliability and a complete absence of multicollinearity. Discriminant validity assessments via the Fornell-Larcker criterion and the Heterotrait-Monotrait (HTMT) ratio further confirm the distinctiveness of all latent constructs. The structural path analysis reveals that food quality exerts a remarkably strong, positive impact on customer intention and significantly boosts customer satisfaction. Additionally, customer intention significantly and positively influences both customer recommendation and customer satisfaction. Heightened customer satisfaction, in turn, significantly enhances the generation of positive recommendations. Ultimately, these findings prove that food quality acts as the primary catalyst in a powerful behavioral chain reaction. By maintaining exceptional culinary standards, restaurant operators in Bandung can effectively capture consumer intentions, maximize dining satisfaction, and secure organic market growth through invaluable word-of-mouth recommendations.
Firm Size and Liquidity Shape Profitability: Evidence from IDX Consumer Cyclicals (2021–2025) Indah Damayanti; Indri Ayu Tansar
JURNAL COMPUTECH & BISNIS Vol. 20 No. 1 (2026): Jurnal Computech & Bisnis (e-Journal)
Publisher : LPPM STMIK Mardira Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56447/jcb.v20i1.16

Abstract

While the consumer cyclicals sector heavily depends on macroeconomic shifts and fluctuating consumer purchasing power, many businesses struggle to maintain optimal profitability during volatile economic transitions. This study investigates how firm size and liquidity actively drive profitability among consumer cyclical companies listed on the Indonesia Stock Exchange (IDX) from 2021 to 2025. Employing a quantitative research design, we applied purposive sampling techniques to select a final sample of 16 qualified companies. Data analysis utilized multiple linear regression to examine the distinct impacts of corporate scale and short-term financial health on overall net returns. The empirical results reveal that firm size does not influence corporate profitability, suggesting that larger asset bases do not automatically guarantee superior financial returns in this specific sector. Conversely, liquidity significantly and directly impacts profitability, demonstrating that efficient short-term asset management and robust cash flows dictate a firm’s ultimate bottom-line success. This research introduces novelty by shifting focus toward the post-pandemic stabilization era (2021–2025), capturing unique, contemporary corporate dynamics that traditional structural models often overlook. These findings imply that corporate executives in the consumer cyclicals sector should prioritize liquidity optimization and agile working capital management over aggressive, debt-fueled asset expansion, as strategic cash control offers a more dependable path to profitability during uncertain market cycles.

Page 39 of 39 | Total Record : 385

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