cover
Contact Name
Muhammad Khairil
Contact Email
ejournal.kinesic@gmail.com
Phone
+6282321216664
Journal Mail Official
ejournal.kinesic@gmail.com
Editorial Address
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako Jalan Soekarno Hatta Km. 9. Kota Palu
Location
Kota palu,
Sulawesi tengah
INDONESIA
Kinesik
Published by Universitas Tadulako
ISSN : 30479614     EISSN : 23022035     DOI : https://doi.org/10.22487/ejk
Core Subject : Social,
KINESIK journal focuses on research and contemporary thinking in the field of Communication Studies in various angles/perspectives. such as: Media, New Media, and Communication Technologies Audio/Visual Communications Marketing Communications Political-Communications Journalism Public Relations Broadcasting
Articles 205 Documents
STRATEGI PUBLIC RELATION DEALER MOTOR NUSANTARA SURYA SAKTI MADIUN DALAM MEMPERTAHANKAN KEPERCAYAAN KONSUMEN Diyan Fitriyani; Andhita Risko Faristiana
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.819

Abstract

There are many motorcycle companies in the city of Madiun that compete to attract attention, provide facilities and services that are designed with various efforts made in order to attract public interest. So that every company needs public relations to maintain consumer confidence. Steps to maintain consumer confidence is to streamline public relations through the right strategy. This study aims to find out how the public relations strategy of the Nusantara Surya Sakti Madiun Dealer maintains consumer trust. This study uses a qualitative research approach. The results of the researchers after analyzing and collecting data found that the strategy used by the Nusantara Surya Sakti Madiun Dealer in maintaining consumer confidence was carried out in four stages including: formative research, looking at the situation and conditions both in terms of price, market and public interest and the problems that arise. The Strategy Stage makes goals, plans activities and fosters continuous communication and always provides information for consumers. The tactic stage is by creating communication media through brochures, websites and social media as well as providing face to face information to consumers. and the evaluation stage of the overall planning.
STRATEGI KOMUNIKASI PENGELOLAAN RADIO KARYSMA FM DALAM MEMPERTAHANKAN KONSISTENSI DAN EKSISTENSI DI ERA DIGITAL Edy Saputro; Sri Hartini; Fanny Hendro Aryo Putro; Roso Prajoko; Ni Nyoman Cipta Dewi
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.873

Abstract

The purpose of this research is to find out and analyze the management strategies of Karysma FM Radio in an effort to maintain consistency and existence in the digital era. This research found that the communication strategy is carried out by using the Regional Language Accents (Javanese Language Accents) during broadcasts to attract the attention of listeners and also through the POAC management (Planning, Organizing, Actuating, Controlling). Planning with determining listener segmentation and then preparing broadcast programs. Organizing by forming divisions and placing competent human resources in their fields. Actuating by giving appreciation rewards and also creating a work environment with a family atmosphere that has a big influence on employee loyalty. Controlling to supervise broadcast programs internally and externally by KPI (Indonesian Broadcasting Commission). Another effort by Karysma FM Radio is to adopt technology such as Streaming Applications and using Social Media as part of adaptation in the digital era.
ANALISIS FRAMING PENEGAKAN HUKUM ANGKUTAN PADA MEDIA ONLINE DETIKSULTRA.COM Mahdar; Maudhy Satyadharma; Sayyid Ahmad
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.876

Abstract

The research was conducted to analyze the news framing of Supervision and Law Enforcement on Detiksultra.com Online Media from November-December 2022. The research used Entman's framing analysis with four things, namely Define Problems, Diagnose Cause, Make Moral Judgment and Treatment Recommendation. The conclusion of this study is that DetikSultra.com Online Media frames the supervision and law enforcement activities of Road Transportation carried out by the Southeast Sulawesi Province Transportation Service because of the many violations committed so that it is hoped that safe, comfortable, humane transportation will occur and refers to applicable regulations.
EKSPLORASI FOTOGRAFI JALANAN DI KOTA BANDUNG DENGAN TEMA FOTO HITAM PUTIH Febrika Cahyadi Sammbodo; Jaeni B. Wastap; Sukmawati Saleh
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.894

Abstract

This study aims to create street photography works in black and white themes. Street photography is a genre that captures moments of everyday life in public spaces. In this study, black and white themes are used to emphasize composition, contrast, and the power of visual expression in photographic works. The method used in this study is visual observation and qualitative analysis of a series of black and white street photographs taken by the photographer in taking the object photo. These works are analyzed based on the composition, the play of light and shadow, as well as the emotional expression displayed. The results show that black and white themes can create a strong dramatic effect in street photography. High contrast and emphasis on shapes and patterns provide compelling visual acuity. In conclusion, street photography in black and white provides an opportunity to explore strong and intense visual expression. These works have the potential to present an immersive visual experience and invite viewers to contemplate the meanings of everyday life that are hidden behind monochrome colors.
MEMETAKAN REMAH KUE MUFFIN: Studi Analisis Jaringan Sosial pada Cuitan Tentang The Muffin Song Gemilang Bayu Ragil Saputra; Edi Santoso; Mite Setiansah; Adhi Iman Sulaiman; Nana Sutikna; Nuryanti
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.907

Abstract

The Muffin Song is a music video that sparked debate regarding the contents of the lyrics and visuals and how social media users used it as background music of unrelated videos. Thus, we studied the interaction between social media users, focused on Twitter, to understand, map and describe the occurred interactions between users. In this study, we used quantitative approach based on Social Network Analysis (SNA). The results showed that most users have limited interactions with other users and is separate from each other. Although, many users interacted with each other strongly in a group of users. Group to group interactions also occurred, with one or more users acted as intermediary between groups.
ANALISIS MEDIA RELATIONS KOMISI PEMILIHAN UMUM (KPU) SULAWESI TENGAH Israwaty Suriady; Fitriani Puspa Ningsih; Giska Mala Rahma Rini; Farin Firda Savhira
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.917

Abstract

This study describe Media Relations activities and strategies of Central Sulawesi's Komisi Pemilihan Umun (KPU). This study is qualitative based on descriptive research. Data collection techniques used in this study are observation, documentation, and interviews with four (4) selected informants through purposive sampling technique. The data analysis technique used is an interactive analysis model consisting of data reduction, data display and drawing conclusions. The results indicate that Media Relations activities of Central Sulawesi KPU consists of Press Release and Press Events. Media Relations Strategies implemented namely: customer service and provision of services information through the PPID facility, website, or personal contact; maintenance the good reputation and trust of journalists through the presentation of complete information, accurate and impartial; sending manuscript copy and attempt to meet the criteria of good news and press release through journalism training; cooperate in the implementation of press events in the form of coordination and provision of pre- activity materials; provide verification facility through Media Center, website and PPID, as well as material facilities such as accommodation, rooms and wi-fi; and building personal relationships with journalists through interaction and communication outside working hours.
ANALISIS MAKNA DALAM VIDEO IKLAN ILM PENCEGAHAN STUNTING 60 DETIK PADA YOUTUBE KEMENTERIAN KESEHATAN RI Nadia Itona Siregar
Kinesik Vol. 10 No. 2 (2023): August
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.991

Abstract

Stunting is a global problem that continues to occur. From 2012 to 2022 the percentage of children under 5 years old affected by stunting in Indonesia is still in the high category. Most Indonesians do not understand the term stunting well, so education is needed for the community. Public service advertisements are one of the steps in educating the public massively. One is a public service advertisement by the Ministry of Health's YouTube account entitled ILM Pencegahan Stunting 60 Detik. This study aims to determine the meaning of public service advertisements through the Ministry of Health's YouTube channel titled ILM Pencegahan Stunting 60 Detik. The theories used in this research are mass communication theory and Roland Barthes's semiotic analysis. The research method used is the Roland Barthes semiotic method. The results showed that the meaning of the public service advertisement ILM Pencegahan Stunting 60 Detik is related to the role and participation of a father in assisting pregnant women and parenting children, where preventing stunting in infants and children requires cooperation between fathers and mothers. Furthermore, the video also tries to educate the public regarding myths circulating in Indonesia.
STORYTELLING DALAM KAMPANYE PELESTARIAN LINGKUNGAN Stepanus Bo'do; Fadhliah; Sitti Murni Kaddi; Kudratullah; Nurliana
Kinesik Vol. 10 No. 3 (2023): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i3.557

Abstract

This research aims to find out and understand the Story Telling training program in the Environmental Conservation Campaign implemented by the Tana Sanggamu Foundation in Toaya Village. This training aims to increase media management capacity for environmental advocacy by the community in Toaya Village, Sindue District, Donggala Regency, Central Sulawesi. Efforts to develop community capacity are expected to be a sustainable process to increase community awareness, especially youth, of the importance of preserving the environment. This research uses a descriptive qualitative approach and is carried out in the form of Participatory Action Research. The results of this research show that the Tana Sanggamu Foundation is conducting story telling training as an environmental conservation campaign technique by utilizing village youth's interest in social media, films and games as learning and training media. Delivery of material using these three training media applies persuasive techniques including dissonance, integration, association, giving rewards, generating fear, obedience and red-herring.
PROSES KOMUNIKASI DALAM PELAKSANAAN PROGRAM KELUARGA HARAPAN (PKH) DI KABUPATEN MUSI RAWAS PROVINSI SUMATERA SELATAN Agus Tiansah
Kinesik Vol. 10 No. 3 (2023): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i3.778

Abstract

This research aims to evaluate the Family Hope Program in subdistrict. Megang Sakti, regency Musi Rawas. The Family Hope Program to reduce poverty in Indonesia through social assistance received directly by beneficiary families. This type of research is descriptive qualitative, collecting data using interview and observation techniques on informants selected through purposive sampling techniques. Data analysis was carried out by data reduction, data presentation and conclusion drawing/data verification. The results of this study concluded that the implementation of the Family Hope Program was in accordance with the provisions that had been set. Internal supporting factors include the availability of an adequate budget and being able to meet the specified quota. The internal inhibiting factor is the lack of human resources implementing the Family Hope Program. External supporting factors are regional stakeholders such as district, village governments, community health centers and schools who maximally help the smooth implementation of the program. External inhibiting factors are the area and the number of villages that do not match the number of human resources supporting the Family Hope Program
REPRESENTASI KRISIS SEPEREMPAT ABAD TOKOH BAEK YI JIN DALAM DRAMA KOREA TWENTY FIVE TWENTY ONE Zuhair Nizzah Izzul Haq; Syifa Syarifah Alamiyah
Kinesik Vol. 10 No. 3 (2023): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i2.880

Abstract

The Korean drama Twenty Five Twenty One raises the issue of mental health, namely the emotional crisis that occurs in the quarter century of human life in their 20s, experiencing doubts about the future. This research focuses on the representation of the quarter life crisis experienced by the character Baek Yi Jin, who plays the role of the firstborn boy in his early 20s in the midst of the 1998 South Korean economic crisis in the Korean drama Twenty Five Twenty One. The research method is descriptive qualitative using John Fiske's semiotic analysis model through the level of reality, level of representation and level of ideology. The results showed that the influence of the Confucian ideology of cultural heritage is still deeply rooted in South Korean society with a traditional emphasis on social status, hierarchy, the role of each individual in social relations placing the roles and demands of early adult individuals triggering a quarter life crisis represented through the problems faced by Baek Yi Jin's character around the relationship between family, friends, romance, dreams and hopes, self-identity, work and career and contains values related to the scope of the quarter life crisis problem.