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Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako Jalan Soekarno Hatta Km. 9. Kota Palu
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INDONESIA
Kinesik
Published by Universitas Tadulako
ISSN : 30479614     EISSN : 23022035     DOI : https://doi.org/10.22487/ejk
Core Subject : Social,
Law, Crime, Criminology & Criminal Justice Social Sciences
KINESIK journal focuses on research and contemporary thinking in the field of Communication Studies in various angles/perspectives. such as: Media, New Media, and Communication Technologies Audio/Visual Communications Marketing Communications Political-Communications Journalism Public Relations Broadcasting
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 205 Documents
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ADOLESCENT REPRODUCTIVE HEALTH CAMPAIGN ON SOCIAL MEDIA Edi Santoso; Wiwik Novianti; Tri Nugroho Adi; Petrus Imam Prawoto Jati; Sri Pangestuti
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.453

Abstract

Social media plays an important role in today's adolescent reproductive health campaigns. This media is the media most used by teenagers. Its interactive and attractive characteristics match the youth's soul. This article explores how reproductive health campaigns are carried out on social media, especially YouTube, Instagram, and TikTok. The main focus is (1) Who are the actors involved in the youth reproductive health campaign and (2) what is the message content of the campaign. The research was conducted using descriptive qualitative methods, with a pragmatic approach. The data was extracted using qualitative content analysis techniques, which were then analysed in a narrative manner. The research findings show that message producers are both individuals and institutions. Individual message creators consist of influencers and health practitioners. The institutions that take part are educational institutions, hospitals or health centres’, non-governmental organizations, the health community, and the BKKBN. The campaign messages take various forms, following the social media platforms. Most of the campaigns on YouTube are carried out by institutions that display long videos containing education and consultation on reproductive and sexuality issues, as well as coverage of related events. The campaign on Instagram is also dominated by the institute, with messages in the form of photos and short videos. While on TikTok, campaigns are mostly carried out by individuals or influencers, with more attractive messages. Messages in the form of short videos on TikTok have received wide attention from netizens, which is reflected in the large number of related video views. In TikTok, sensitive messages such as sex before marriage are conveyed.
THE ROLE OF JOURNALIST ORGANIZATIONS IN IMPROVING THE PROFESSIONALISM AND CREDIBILITY OF JOURNALISTS IN ACEH Anhar Fazri; Nurul Bayani; Dony Arung Triantoro; Jalaluddin
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.454

Abstract

The journalist profession can help the public get information quickly and easily. However, there is public distrust of the circulating news. One of the reasons is the credibility of journalists who are considered by the public to be declining. For journalists, this phenomenon is very paradoxical and not easy. However, like other cities in Indonesia, Aceh already has a journalist organization known as the Indonesian Journalists Association (PWI). Therefore, this study seeks to examine the role of Acehnese journalist organizations in improving journalistic professionalism. To find out how the role of journalist organizations in improving the professionalism of journalists, this study uses a qualitative approach with data collection techniques in the form of interviews and observations. Then the research data were analyzed using social responsibility theory (SR-Theory). Several programs initiated by this organization include training in journalistic code of ethics, professional responsibility for journalism, writing training, reportage training, editing workshops, photographers, videographers, and competency tests for members, as well as journalism socialization to schools in Aceh. On the other hand, the existence of this organization can be a legal protection for journalists.
BAHASA PADA PEMBERITAAN INDONESIA-MALAYSIA: Analisis Bahasa Berita tentang Malaysia di Televisi Swasta Indonesia Bonaventura Satya Bharata
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.478

Abstract

This article tries to describe how the language of television journalism in Indonesia constructs news about Malaysia. The news reviewed is news about territorial disputes, cultural claims, and Malaysia's treatment of Indonesian migrant workers or Indonesian citizens. Meanwhile, the news programs studied were Metro Highlight from Metro TV and Liputan 6 from SCTV. This research used a framing analysis method to study news. The results showed that both Metro Highlight and Liputan 6 did framing by selecting facts, diction, and images. Compared to Metro TV, which mostly uses diction in the form of language style, Liputan 6 SCTV uses more straightforward diction. Metro TV displays a lot of provocative images. Liputan 6 SCTV displays more pictures that cool the atmosphere. Metro TV provides a special time for news about Malaysia through the Metro Highlight program, while Liputan 6 SCTV announces it as part of the regular program.
STRATEGI KOMUNIKASI ANTARPRIBADI PASANGAN SUAMI DAN ISTRI DALAM MENCEGAH TINDAKAN PERSELINGKUHAN DI KABUPATEN DONGGALA Sumarni Zainuddin; Muhammad Wahid
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.498

Abstract

Marriage is an expression of the peak of a relationship in which there are various kinds of rules that certainly cannot be broken, especially concerning infidelity. The purpose of the study was to determine the interpersonal communication strategy of husband and wife in preventing infidelity in Donggala Regency. Qualitative research method. Informants were taken by purposive sampling technique. This study uses observation and in-depth interviews. The results showed that in preventing acts of infidelity, interpersonal communication strategies that must be applied by husband and wife couples in Donggala Regency are mutual respect, maintaining commitments that have been mutually agreed upon, being open to each other in information, applying polite and courteous attitudes towards partners. , maintain the sense of trust given by the partner, and the most important thing is to be able to control yourself well when using social media that can connect with anyone, both near and far.
KOMUNIKASI KELUARGA DALAM PELESTARIAN BUDAYA SUKU KAILI DI KABUPATEN DONGGALA Edwan; Donal Adrian
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.505

Abstract

Kaili culture is the creation of the Kaili tribal community which must be preserved from generation to generation by requiring the role of parents in teaching it. The local culture cannot be lost and must be maintained as a national characteristic. The purpose of the study was to determine family communication in the preservation of Kaili culture in Donggala Regency. The research method uses a qualitative type with a case study approach. Informant research subjects were selected purposively with data collection through in-depth interviews and direct observation. The analysis technique uses data reduction, data presentation, and conclusion drawing/verification. The results showed that family communication carried out by parents in preserving Kaili culture in children, namely (a) communicating using the Kaili language, (b) bringing children to weddings which were full of Kaili cultural displays, (c) teaching children about tabe, nosimpotove and nakapali, (d) providing an understanding of children related to percussion matters.
DAYA TARIK PESAN PERSUASIF UNTUK MENINGKATKAN MOTIVASI BERWIRAUSAHA PADA MAHASISWA: Analisis pada Mata Kuliah Kewirausahaan Israwaty Suriady; Fitriani Puspa Ningsih; Giska Mala Rahmarini
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.552

Abstract

Unemployment is one of the problems faced by Indonesia. The Central Statistics Agency (BPS) stated that as of August 2021 the number of unemployed had reached 9.1 million people. The highest unemployment rate is actually created by the educated group. The phenomenon of low interest and motivation for entrepreneurship today is being taken seriously by various parties, both the government, the world of education, the industrial world, and society. The large number of unemployed and the lack of interest in entrepreneurship have become auto criticism of the role of universities. The purpose of this study was to determine the attractiveness of messages in entrepreneurship education courses which are expected to increase students' interest in choosing entrepreneurship as a career choice. This research uses descriptive research type. The sample technique used was purposive sampling and 5 students who had taken the subject of entrepreneurship were selected as informants in this study. The appeal of the message is the theory used in this study. Data analysis used qualitative methods. The results of the study show that messages containing fear are felt by students in material that illustrates the difficulty of getting a job as a civil servant or in a private company, the ever-increasing unemployment rate and the challenges and competition going forward in finding work. Emotional messages are formed through efforts to develop positive feelings in students when they become entrepreneurs.
DIGITALISASI PRAKTIK JURNALISTIK DI ERA NEW NORMAL: Studi Kasus pada Jurnalis Media MAL Online Citra Antasari; Nur Haidar; Muhammad Isa Yusaputra
Kinesik Vol. 9 No. 3 (2022): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v9i3.569

Abstract

Media Alkhairat Palu newspaper's decision to change its performance on online media platforms has fundamental considerations. One of them is part of self-adaptation to the impact of the Covid-19 pandemic which has taken place in the last two years. Apart from management, the work patterns and skills of media workers, especially journalists, are one that demands change for the better. Three basic things that are the goal of this research are to look at, First, related to the expertise in using software and social media (cognitive dimension). Second, journalists' views on the potential use of internet technology in news production (evaluative dimension). Third, the emergence of new practices that are adapted in the network model of making news (performative dimension). This research was carried out for approximately two months, at the Media Alkhairat Palu office. Using two informants as research subjects selected using purposive sampling method. Based on the research results, it was found that Alkhairat Media made a number of adaptations in the digital transformation process that was carried out. From a cognitive aspect, most journalists are quite qualified in using software or a number of social media. From the evaluative aspect, it was found that when transformed into an online media, internet technology became the most important part in the process of making news and its production. Then from the performative aspect, what stands out from the process of digitizing online media is the process of gathering news and changes in editorial work patterns.
PENGARUH KIM SEON HO SEBAGAI BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN EVERWHITE Edo Fernando Susilo; Azalia Gerungan; Pierre Mauritz Sundah
Kinesik Vol. 10 No. 1 (2023): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i1.410

Abstract

The growth of the skin care industry which continues to experience rapid development is because women generally want to appear physically beautiful and youthful, it becomes a primary need and a big target for the beauty cosmetic industry. Increasing growth creates large opportunities for companies and requires them to implement different strategies, one of which is using brand ambassadors. Everwhite, is the first local skin care product to collaborate with South Korean celebrity Kim Seon Ho as its brand ambassador. This study uses an explanatory quantitative method with the aim of knowing and measuring how much brand ambassador has an impact on consumers in making purchasing decisions. Data was collected through online questionnaires from 100 respondents with the results of the calculation of the Slovin formula with a precision level of 10%. The statistical data analysis technique in measuring the effect is the test of determination. The results showed that Kim Seon Ho as a brand ambassador was able to influence 78.7% of Everwhite's purchasing decisions. This confirms the assumptions of the Value Expectacy theory significantly.
ASAL USUL NAMA PASANGKAYU: Teori Interaksionisme Simbolik Gazali; Yunidar; Arini Nurazizah; I Made Sukanata
Kinesik Vol. 10 No. 1 (2023): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i1.495

Abstract

This study describes the origin of the name Pasangkayu using the symbolic interactionism theory. The data source of this research is the coastal community who master and have knowledge about the origin of the name Pasangkayu by using qualitative descriptive methods. The data collection techniques used in this research are: (1) observation, to make direct observations of the community and the studied object; (2) interviews, to obtain information related to the studied object; (3) audio visual documentation, to record the speaker's explanation related to the origin of the name Pasangkayu; (4) textual documentation, to write all the utterances conveyed and to strengthen the obtained data. The results of the interview provide an overview of how the name Pasangkayu formed to be. The symbolic interactionism carried out by the fishermen was the reason for the naming of Pasangkayu City. The fishermen make a pair of wooden trees as a symbol when returning from the sea.
DARI DARING KEMBALI KE LURING: PERSPEKTIF MASYARAKAT SIBER MENGENAI IMPLEMENTASI PENDIDIKAN FORMAL SELAMA PANDEMI COVID-19 DI INDONESIA Cut Meutia Karolina; Irwa Rochimah Zarkasi
Kinesik Vol. 10 No. 1 (2023): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v10i1.499

Abstract

The process of learning methods for formal education during COVID-19 in Indonesia experienced the dynamics of pros and cons in the society, especially for parents who faced changes in learning methods for their children. The purpose of this research is to find out how the cyber community responses to the planned change in learning methods from online, which then returns to offline during the pandemic. This study uses a qualitative method with netnographic approach. This research involves several theories: participatory culture, symbolic interaction and the concept of debating in cyberspace. The results of this study reveal three perspectives on responding to this issue. Social media, especially Instagram, is a forum for public expression regarding an issue in society that should not be ignored. Many important views are conveyed through social media. The pros and cons are based on various points of view. The unique finding of this study is a personal attack on dissent.

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