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Benefit: Jurnal Manajemen dan Bisnis
Published by Universitas Muhammadiyah Surakarta
ISSN : 14104571     EISSN : 25412604     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Benefit: Jurnal Manajemen dan Bisnis is a peer-reviewed journal published by Department of Management, Faculty of Economics and Business, Universitas Muhammadiyah Surakarta, covering a variety of topics in economics, management, business and finance.
Arjuna Subject : -
Articles 789 Documents
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Studi tentang Peran Entrepreneurial Marketing dalam Meningkatkan Business Performance UMKM di Masa Pandemi Covid-19 Ari Setiyaningrum; Yussi Ramawati; Herlin Hidayat
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.16393

Abstract

Abstract: The entrepreneurial marketing approach is a strategic choice that can be adopted by SME actors to continue to survive, especially in the midst of the Covid-19 pandemic situation. This study aims to identify which dimensions of entrepreneurial marketing have an important role in improving SME business performance in the creative economy industry during the Covid-19 pandemic. In particular, this study examines whether the dimensions of entrepreneurial marketing which include proactiveness, opportunity-focused, risk-taking orientation, innovation-oriented, customer intensity, resource leveraging, and value creation have an effect on business performance. Primary data was collected through an online survey method involving 258 SME actors in the creative economy industry in Indonesia who had been running their businesses before and during the Covid-19 pandemic. The sampling method used was non-probability sampling through purposive sampling technique. The results of data analysis with multiple linear regression indicated that the dimensions of entrepreneurial marketing that are proven to have an effect and have an important role in improving the business performance of SMEs in the creative economy industry during the pandemic are innovation-oriented, customer intensity, resource leveraging, and value creation, while proactiveness, opportunity-focused, and risk-taking orientation were found to have no effect on business performance.Keywords: entrepreneurial marketing, business performance, small and medium enterprises, creative economy industry, Covid-19 pandemic.  Abstrak: Pendekatan entrepreneurial marketing menjadi pilihan strategi yang dapat diadopsi oleh pelaku UMKM untuk terus bertahan khususnya di tengah situasi pandemi Covid-19. Penelitian ini bertujuan untuk mengidentifikasi dimensi-dimensi entrepreneurial marketing mana yang memiliki peran penting bagi peningkatan business performance UMKM di industri ekonomi kreatif pada masa pandemi Covid-19. Secara khusus, penelitian ini menguji apakah dimensi-dimensi entrepreneurial marketing yang mencakup proactiveness, opportunity-focused, risk-taking orientation, innovation-oriented, customer intensity, resource leveraging, dan value creation berpengaruh terhadap business performance. Data primer dikumpulkan melalui metode survei online yang melibatkan 258 pelaku UMKM di industri ekonomi kreatif di Indonesia yang telah menjalankan bisnisnya pada waktu sebelum dan selama pandemi Covid-19. Metode pengambilan sampling menggunakan nonprobability sampling melalui teknik purposive sampling. Hasil analisis data dengan regresi linier berganda menunjukkan bahwa dimensi-dimensi entrepreneurial marketing yang terbukti berpengaruh dan memiliki peran penting bagi peningkatan business performance UMKM di industri ekonomi kreatif selama masa pandemi adalah innovation-oriented, customer intensity, resource leveraging, dan value creation, sedangkan proactiveness, opportunity-focused, dan risk-taking orientation ditemukan tidak berpengaruh terhadap business performance.Kata Kunci: entrepreneurial marketing, business performance, UMKM, industri ekonomi kreatif, pandemi Covid-19.
Peran Karakteristik Kewirausahaan Islam dan Modal Sosial Islam Untuk Resiliensi UMKM Muhammad Halim Maimun; Hafidh Munawir
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.19873

Abstract

Micro, Small and Medium Enterprises (MSMEs) play an important role in socio-economic development in Indonesia. However, MSMEs are more vulnerable to changes that result in losses, because MSMEs have limited resources. The Covid-19 pandemic is a serious challenge for SME operations. The resilience of their MSMEs is a priority during the pandemic. This study was conducted to explore the factors that affect the resilience of SMEs in Solo Raya. Using a quantitative approach, hypothesis testing uses Partial Least Square (PLS). The results obtained that the characteristics of Islamic entrepreneurship and Islamic social capital together have a significant effect on the resilience of MSMEs, especially in the context of Covid-19. The results of the study highlight that improving the characteristics of Islamic entrepreneurship should be prioritized to increase the resilience of SMEs
Youth Entrepreneurial Intention: Theory of Planned Behaviour and Social Cognitive Theory Praswati, Aflit Nuryulia; Sari, Nelly Purnama; Murwanti, Sri
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.18197

Abstract

This study adopted the Theory of planned behavior (Ajzen, 1991) and Social cognitive theory (Bandura, 1986) to examine student interest in entrepreneurial activities (entrepreneurial intention). The sample taken is 100 students who have received introductory entrepreneurship or business courses. The results of the study were analyzed using the analysis of the outer model and inner model with the help of SmartPLS 3.0 software. The results showed that self-efficacy had a significant positive effect on entrepreneurial intentions, while subjective norms and attitudes had no significant effect on entrepreneurial intentions. Entrepreneurship education shows a significant positive effect on self-efficacy, and does not significantly affect entrepreneurial intentions, but when self-efficacy mediates the relationship between the two, the analysis shows that entrepreneurial education can significantly affect entrepreneurial intentions. The moderating variable of motivation is proven not to be able to strengthen or weaken the relationship between entrepreneurship education and self-efficacy on entrepreneurial intentions.
Peran Empowering Leadership Style dalam Meningkatkan Kepuasan Kerja Pegawai pada Organisasi Pemerintah Tito - Yassin; Hasyim Hasyim
Benefit: Jurnal Manajemen dan Bisnis Volume 6 No 2 Desember 2021
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v6i2.14408

Abstract

The purpose of this study was to determine the effect of empowering leadership style on employee job satisfaction mediated by psychological capital, psychological well-being, and employee work engagement in government organizations. The study draws on survey data with 129 respondents from employees in Indonesia government agency. Confirmatory factor analysis was conducted to examine the convergent validity of the construct measures. Partial least square (PLS) Algorithm was used to estimate the fit of the hypothesized model to the data. The research found that empowering leadership has a significant effect on the psychological capital, work engagement, and psychological well-being of employees. The role of employee psychology capital has a positive influence on the relationship between empowering leadership styles with psychological well-being and employee work engagement. The results of this study also found that the role of employee psychological capital mediation did not significantly influence the relationship between empowering leadership style and employee job satisfaction, but the role mediation of psychological well-being and work engagement became a good mediating variable on the relationship between empowering leadership style and job satisfaction. The results of this research are expected to be useful academically and managerially for government organizations in Indonesia.
Analisis Dampak Kehadiran Pasar Modern terhadap Kinerja Pemasaran Pasar Tradisional Berbasis Perspektif Pedagang dan Konsumen di Kabupaten Wonogiri Wibowo, Frendy; Khasanah, Aulia Uswatun; Putra, Febrianur Ibnu Fitroh Sukono
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.16057

Abstract

This study aims to analyze the impact of the existence of modern markets on the marketing performance of traditional markets from the perspective of traders and consumers in Wonogiri Regency. This type of research is descriptive qualitative with data collection techniques using interviews. The sampling technique uses non-probability sampling (purposive sampling) with data analysis, organizing data into categories, describing it into units, synthesizing, compiling into patterns, choosing what is important and what will be studied, and drawing conclusions. The results of this study indicate that the presence of modern markets in Wonogiri Regency has positive and negative impacts where traditional market traders do experience a decrease in profits and market share due to segmentation, but traders also feel that with the changing times and regional development it is necessary to adapt and renewal of business systems so as to minimize competition and increase partnerships and competitiveness in the industry. The Government of Wonogiri Regency should be aware of this condition and take a policy in structuring the operating system of the traditional market and modern market, so that it can run more dynamically and side by side without having to have a price war that has a negative impact on the market ecosystem or price stability.
Karakteristik Budaya Organisasi: Sebuah Studi Kualitatif terhadap Pengusaha Batik Muslim Laweyan Surakarta Lukman Hakim; Irwan Abdullah; Nurus Sa'adah
Benefit: Jurnal Manajemen dan Bisnis Volume 6 No 2 Desember 2021
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v6i2.14019

Abstract

This study aims to identify (1) the cultural characteristics of the Muslim batik entrepreneurs in the Batik Industry in Surakarta. (2) the values that underlie the cultural organization of Muslim batik entrepreneurs in the Laweyan Batik Industry, Surakarta. The research locations were Mahkota Batik, Putra Laweyan Batik, Gres Tenan Batik, Puspa Kencana Batik and Merak Manis Batik. This type of research uses descriptive-qualitative methods. The results of the study conclude the cultural characteristics of Muslim batik entrepreneurs organizations, as follows: (1) culture of struggle (al Mujahadah), (2) culture of togetherness (al Ijtimaiyyah), (3) culture of mutual help (at Tawauniyyah), (4) culture of humanity (al Insanniyyah), (5) professional culture (al Ihtirofiyyah), (6) creative and innovative culture (al kholaq wal mubtakar), (7) thoroughness culture (as shihah), and (8) skill culture (al khibrah).
The Influence of Financial Technology (Fintech) on the Financial Performance of Islamic Banking (Study on Islamic Banking listed on the Indonesia Stock Exchange Period 2016-2020) Anindyastri, Ranty; Lestari, Wuryaningsih Dwi; Sholahuddin, Muhammad
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.18051

Abstract

The rapid technology development in Indonesia has an impact on the existence of various technological innovations, one of them is the financial sector. Financial technology is a technological innovation in the financial sector. The existence of financial technology is expected to be able to improve the performance of financial institutions so they can provide services to their customers more efficiently. This study aims to determine the influence of mobile banking, internet banking, and SMS banking on the financial performance of Islamic banking projected with Return on Assets (ROA). This study uses data in the form of annual financial statements of Islamic Banks listed on the Indonesia Stock Exchange in the period 2016-2020. This study sample was selected using purposive sampling techniques so as to obtain samples of Bank Aladin Syariah (Bank Maybank Syariah), Bank BNI Syariah, Bank BTPN Syariah, Bank BRI Syariah, Bank Mandiri Syariah, and Bank Panin Dubai Syariah. The study used regression analysis of panel data with EVIEWS 10 software. The results of this study show that mobile banking has a positive and significant influence on the financial performance of Islamic banking. While internet banking and SMS banking have a negative and insignificant influence on the financial performance of Islamic banking.
THE EFFECT OF FINANCIAL LITERACY, MONEY ETHICS, AND TIME PREFERENCES ON FINANCIAL BEHAVIOR OF HIGH SCHOOL STUDENTS (SMA) IN BENGKULU CITY Fitri Santi; Trisno Supriadi
Benefit: Jurnal Manajemen dan Bisnis Volume 6 No 2 Desember 2021
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v6i2.16013

Abstract

This study examines the effect of financial literacy, money ethics and time preference on financial behavior with time preference as a moderating effect. Financial literacy used in this research is financial attitude and financial knowledge. This study used 395 samples. We collected data using an online questionnaire. Data were examined using partial least square (PLS) technique. The results showed that financial attitudes, financial knowledge and money ethics have a positive effect on financial behavior, but time preference has a negative effect on financial behavior. the results in the sample group of low financial knowledge, financial knowledge and time preference have no effect. But the sample group in the advanced knowledge, only has no significant effect on financial knowledge.. We also find the effect of moderation in time preference to weakens the effect of financial attitudes on financial behavior.Penelitian ini menguji pengaruh financial literacy, money ethics dan time preferences terhadap financial behavior dengan time preferences sebagai variabel moderasi. Financial literacy yang digunakan dalam penelitian ini adalah financial attitude dan financial knowledge. Penelitian ini menggunakan 395 sampel. Kami mengumpulkan data menggunakan kuesioner online. Data diperiksa dengan menggunakan teknik partial least square (PLS). Hasil penelitian menunjukkan bahwa financial attitude, financial knowledge dan money ethics berpengaruh positif terhadap financial behavior, tetapi time preference berpengaruh negatif terhadap financial behavior. Hasil pada kelompok sampel pengetahuan keuangan rendah, financial knowledge dan time preferences tidak memiliki pengaruh terhadap financial behavior. Namun kelompok sampel pada pengetahuan tinggi, hanya financial knowledge yang memiliki pengaruh terhadap financial behavior. Kami juga menemukan pengaruh moderasi time preferences untuk memperlemah pengaruh financial atttude terhadap financial behavior.
Green Product Innovation, Green Process Innovation, and its Impact on Green Performance of Batik SMEs Nuryakin, Nuryakin
Benefit: Jurnal Manajemen dan Bisnis Volume 7 No 1 Juni 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v7i1.18132

Abstract

This study aims to analyze the effect of green product innovation and green process innovation on the green performance of SMEs. The data of this study were collected from Batik SMEs in Yogyakarta Regency, Indonesia, with 204 Batik SMEs’ owners. This research used purposive sampling methods for the data process collecting. The result of this study uncovered that green product innovation had a significant positive effect on the green performance of SMEs. Green process innovation had a positive effect on the performance of SMEs.
Anteseden Halal Purchase Behavior Sarah Gabriella; Kurniawati Kurniawati
Benefit: Jurnal Manajemen dan Bisnis Volume 6 No 2 Desember 2021
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v6i2.15492

Abstract

There are several determining factors to analyze this research. Among others are religious factors, attitudes, purchase intentions, personal norms, and halal purchase behavior. Methodology – Using hypothesis testing carried out using the structural equation model (SEM) method with the help of AMOS software. This study used 237 respondents using the purposive random sampling method. The sample used in this study were customers who had purchased halal cosmetic products in the last 6 (six) months. Results - Variables that influence in this research are Personal Norm variable on Attitude, Personal Norm variable on Purchase Intention, Personal Norm variable on Halal Purchasing Behavior, Attitude variable on Purchase Intention, Purchase Intention variable on Halal Purchasing Behavior and the Influence of Religion on Purchase Intention, there is an influence of Personal Norms on Purchase Intention, when mediated by Attitude, there is an effect of Attitude on Halal Buying Behavior when mediated by Purchase Intention. Implications - Users of halal cosmetic products must pay more attention to how to improve religion, personal norms, attitudes, purchase intentions, and halal purchasing behavior in purchasing halal cosmetic products so that consumers feel satisfied after purchasing halal cosmetic products. For further research, you can also add and analyze additional factors that affect the quality of halal products, experience, and image of products.

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