cover
Contact Name
I Made Surya Negara Sudirman
Contact Email
matrik.fe@unud.ac.id
Phone
+6281339882026
Journal Mail Official
matrik.fe@unud.ac.id
Editorial Address
Jln. P. B. Sudirman Denpasar, Bali, Indonesia Post code: 80234
Location
Kota denpasar,
Bali
INDONESIA
MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN
Published by Universitas Udayana
Core Subject : Economy, Science,
Matrik:Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan is a scientific journal published by the Department of Management, Faculty of Economics, Udayana University which aims to publish articles of empirical and theoretical studies in the field of marketing management, finance, human resources, operations, strategy management, tourism management and entrepreneurship. Editors accept articles in Indonesian and English were not delivered or published in another journal. Determination of the article that appeared determined by expert editors review results through a blind review process. The Scientific of Matrik:Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan is published by Management Study Program in collaboration with Association of Indonesian Economic Bachelor (ISEI branch of Denpasar) and Association of Indonesian Management and Business Programs Study (APSMBI) Matrik:Jurnal Manajemen, Strategi Bisnis dan Kewirausahaan received writing on the results of studies in the fields of marketing management, financial management, human resource management, and entrepreneurial management, including (but not limited) to the following topics: Human Resource Management, Financial Management, Marketing Management, Strategic Management, Organizational Behavior, Operations Management, Change Management, Management of Sharia, Knowledge Management Entrepreneurship, E-Business, Capital Market both empirical and theoretical studies that have never and will not be published in other media.
Articles 241 Documents
Implementation of Bali Local Cultural Values (Jengah, Taksu, and Menyamabraya) in Human Resources Practices Associated with Stress and Organizational Performance in Cooperatives in Bali Ni wayan Sitiari; Luh Kade Datriani; I Made Suniastha Amerta
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 17 Nomor 1 Tahun 2023
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2023.v17.i01.p08

Abstract

The purpose of this research is to find out and explain the implementation of Balinese cultural values in human resource practices associated with stress and organizational performance. Respondents are managers of cooperatives in Bali total of 79 people. The analysis technique uses the application of a PLS-based structural equation model or SEM (structural equation modeling). The results showed: The influence of HR practices that implement local Balinese cultural is negative and significant on work stress. The influence of the implementation of local cultural values on HR practices on organizational performance is positive and not significant.The effect of stress on organizational performance is increasing. positive and significant. So it is a finding in this study that the implementation of cultural values contained in the concepts of jengah, taksu, and menyamabraya to reduce stress and improve organizational performance. Employees feel no pressure because of the suitability of HR practices with their culture. Keyword: Cultural values (jengah, taksu, and meyamabraya) in HR practices, stress, and organizational performance
Expanding Supply Chain Performance in Logistic and Forwarder Companies: How Collaboration Enhance Capabilities and Innovation Performance I Wayan Edi Arsawan
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 17 Nomor 1 Tahun 2023
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2023.v17.i01.p05

Abstract

The changes in the business landscape between supply chains and the lack of literature on supply chains encourage scholars to investigate the relevant topic. The study aims to investigate the linkage between supply chain collaboration, capabilities, and innovation performance on supply chain performance in emerging country Indonesia. This study distributed questionnaires to 358 logistics managers and forwarders as research samples using a quantitative approach in Bali, Indonesia. The study’s results showed that supply chain collaboration significantly affected innovation performance, supply chain capabilities, and supply chain performance. In addition, innovation performance insignificant effected supply chain performance. Another crucial finding was supply chain capabilities partially mediate relationship between supply chain collaboration and supply chain performance. This result enhanced logistic and forwarder companies manager to strengthen their collaboration among partners. Theoretical and managerial implications were also discussed in this paper. Keywords: innovation performance, supply chain capabilities, supply chain collaboration, supply chain performance
Determining Value Co-Creation Behaviour toward Customer Loyalty and Customer Retention on the SRC’s Business Platformorm Muhammad Baehaqi; Ragil Setya Cahyono; Sulis Riptiono
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 17 Nomor 1 Tahun 2023
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2023.v17.i01.p04

Abstract

Customer retention is the maintenance of long-term customer-company relationships through customer satisfaction thereby creating loyalty. Value co-creation is proven to have a significant role in creating customer loyalty, so that customer loyalty becomes actual retention for the company. The role of shared value creation should be considered in customer relationship mechanisms. This study aims to produce an analysis of the role of value co-creation behavior on customer retention. This focus is novelty in research, because no confirmation was found in previous studies that produced a relationship between the two. Customer loyalty is the variable that mediates the relationship between value creation behavior and customer retention. This research produces findings regarding the positive influence of customer involvement through value co-creation behavior on retention as a long-term customer relationship mechanism with the company. Keywords: value coreation behaviour; customer loyalty; customer retention
Brand Anticipation in an Era of Uncertainty: Understanding Consumer Behaviour towards Companies' Future Anticipation Efforts Andriya Risdwiyanto; Filasti Rahma; Loso Judianto; Arif Saefudin
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 18 Nomor 1 Tahun 2024
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2024.v18.i01.p04

Abstract

Modern companies invest heavily in understanding future customer needs, but these efforts are sometimes unappreciated, leading to poor results. This research aims to understand future anticipation by linking it to companies' predictions of technological, cultural, and competitive changes and how consumers perceive these changes. Using qualitative methods, data was collected through semi-structured interviews and focus group discussions (FGD) with eight participants each. The findings show that customers highly value visionary company initiatives, forming positive memories that strengthen brand relationships. These memories, particularly in the precordium area of the brain, impact loyalty and shopping behavior, emphasizing the importance of introspection and personal experience. The research also introduces the concept of "massclusivity" and its relationship with elite consumers, like tablet owners. The novelty of this study lies in applying futurology in marketing and utilizing autobiographical memory. Keywords: consumer behaviour; corporate anticipation; era of uncertainty; future; technology products
Does Board Gender Diversity Affect Financial Distress Yandi Suprapto; Irvin Ng
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 17 Nomor 2 Tahun 2023
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2023.v17.i02.p01

Abstract

Females were regarded as incompetent as a leader before the current modern era. But, female in managerial positions has been increasing since 2015. As part of corporate governance, there is only a few research regarding gender diversity’s relationship with financial distress with different results on different context. This research investigates the role of board gender diversity on firms’ financial distress. Multiple linear regression is used as the method of study. In general, board gender diversity does not have any relationship with financial distress in the infrastructure firms. When dissected into 4 sub-sectors, 1 out of 3 sub-sectors with 1 other sub-sector excluded, shown a negative relationship between board gender diversity and financial distress while the other 3 sub-sectors do not show any significant relationship. Keywords: Corporate Governance; Financial Distress; Gender Diversity.
Financial Investment Behavior of Individual Investors in Indonesia After the Revocation of the Covid-19 Policy Thasrif Murhadi; Ghazali Syamni; Marzuki Marzuki; Zamzami Zainuddin; Sari Yulis Terfiadi
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 17 Nomor 2 Tahun 2023
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2023.v17.i02.p06

Abstract

This study explores the impact of psychological, social, and demographic aspects on individual stock investor decision-making after the revocation of COVID-19 in Indonesia. With the cooperation of local representatives of the Indonesian Stock Exchange, this study uses data collection approaches such as sending questionnaires to participants. The questionnaires were sent out between the three weeks of January 2023 after President Joko Widodo announced the lifting of social restrictions during the pandemic, and then at the end of 2022. In this way, 108 questionnaire responses were thus collected for the study. The results showed that individual stock investor behavior gender, age, and marital status didn’t affect individual investor's investment behavior. Work, education, and experience positively and significantly impact an individual investor's investment behavior. However, the revocation of social constraints negatively affects this behavior. A study finds education is the most important variable influencing equity investor behavior. Keyword: Behavior; Covid-19; Investors; Individuals.
Investigating the Impact of Event Experience on Satisfaction and Behavioural Intention of Music Event Audiences Trihadi Pudiawan Erhan; Cendera Rizky Anugrah Bangun
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 18 Nomor 1 Tahun 2024
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2024.v18.i01.p05

Abstract

Many music events, be it concerts or festivals, are being held worldwide, and Indonesia is one of them. Motivation to attend a music festival is an experience that is a balance between fun, self-reflection, and impact. Our objective is to investigate how event experience helps shape satisfaction and, in turn, leads to future behavioural intention. This study uses Partial Least Squares regression to investigate six hypotheses. A total of 206 individuals in Indonesia who attended concerts in the past six months were surveyed, with 150 valid responses, giving a 72.8% response rate. The result shows that event experiences that are escapism, entertainment, and esthetic factors positively affect consumer satisfaction among music festivals and concert attendees, with the exception of education. Furthermore, consumer satisfaction significantly increases the tendency to both recommend and revisit. Thus, this study shows that event organizers need to create a memorable experience to gain favourable behavioural intention. Keyword: behavioral intention; customer satisfaction; event experience; music event
Biased Behavior and Stock Investment Decisions of Investors in Bali, Indonesia Agus Wahyudi Salasa Gama; Ni Putu Yeni Astiti; Ni Wayan Eka Mitariani
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 17 Nomor 2 Tahun 2023
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2023.v17.i02.p02

Abstract

Investment decisions are often affected by irrational behavioral factors that cause improper logical analysis. Herding and overconfidence are two behaviors that lead to biased decision-making, specifically regarding investment. Therefore, this study aimed to test the effect of herding and overconfidence on investment decisions moderated by financial knowledge and attitude. Using a sample of 267 stock investors, the test was conducted with PLS-SEM. The results showed that overconfidence positively influences individuals' investment decisions, while herding has no effect. Financial knowledge and attitude were found not to moderate this effect but could act as predictor variables with a significant positive impact on investment decisions. Keywords: Herding; Financial Knowledge; Financial Attitude; Financial Behavior Overconfidence.
Corporate Resilience During the Covid-19 Pandemic: the Role of ESG Performance and Financial Flexibility Pande Putu Khrisna Ariyudha; Rofikoh Rokhim
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 18 Nomor 1 Tahun 2024
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2024.v18.i01.p01

Abstract

Stocks of substantial ESG firms have been claimed to perform better during crisis periods and consequently serve as an "equity vaccine" for investors. This study explores ESG ratings and financial flexibility's impact on stock performance. We test these hypotheses in the ASEAN-5 setting by assessing the relation between ESG and financial flexibility to stock price resilience in terms of time to recover during 2020 and 2021. The method used in this study is a cross-sectional data regression analysis. In a sample of 142 stocks from 5 countries consisting of Indonesia, Malaysia, Thailand, Philippines, and Singapore, we found that firms with higher ESG ratings had a better stock market performance. They tend to recover faster to achieve their lowest price in 2019. We also discovered that having more cash and liquid assets before Covid-19 doesn't make a company better at dealing with the impacts of the pandemic compared to other companies. Keywords: ASEAN-5; corporate resilience; covid-19; ESG; financial flexibility
Segmentation Analysis of Staycationers in Jakarta Shinta Wardhani; Agung Suryawan Wiranatha; I Gusti Ayu Oka Suryawardani
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan Volume 18 Nomor 1 Tahun 2024
Publisher : Faculty of Economics and Business Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/MATRIK:JMBK.2024.v18.i01.p06

Abstract

Staycation has been growing and continuously gaining popularity in Indonesia during and after the COVID-19 pandemic. This study aims to identify segments of staycation tourists/staycationers in Jakarta, one of Indonesia's most popular staycation destinations. Using quantitative methods, this study implements a proportional sampling design based on accommodation types with a total of 130 valid and reliable online questionnaire surveys. This study identifies factors and clusters using lifestyle variables from Activity, Interest, and Opinion (AIO) Model and examines their correlation with demographic, geographic, and behaviour segmentation. Data were analysed by descriptive statistics, including factor analysis, cluster analysis, discriminant analysis, and cross-tabulation analysis. The findings revealed four types of staycationers in Jakarta: (1) I-want-everything staycationers, (2) independent and attention seekers, (3) indulgent shopaholics, and (4) culture and local adventurers. Profiles and characters of each staycationer segment were analysed, giving significant knowledge about staycation market, particularly in Jakarta. Thus, this study offers valuable information for tourism and hospitality businesses to focus on the most potential market segment. Keywords: AIO model, lifestyle segmentation, market segmentation, marketing, staycation