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All Journal SEIKO : Journal of Management & Business Jurnal Mantik Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmu Manajemen Terapan (JIMT) Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) ABDI MASSA: Jurnal Pengabdian Nasional FOCUS: Journal of Social Studies Wijaya Putra Law Review Jurnal Ilmiah Ilmu Terapan Universitas Jambi Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Eduvest - Journal of Universal Studies International Journal of Management Research and Economics GEMAH RIPAH: Jurnal Bisnis Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Media Akademik (JMA) Jurnal Penelitian Pendidikan Indonesia JURNAL RUMPUN MANAJEMEN DAN EKONOMI Transformasi Masyarakat : Jurnal Inovasi Sosial dan Pengabdian Jurnal Siber Multi Disiplin PESHUM Management Dynamics: International Journal of Management and Digital Sciences Global Economics: International Journal of Economic, Social and Development Sciences TOMAN: Jurnal Topik Manajemen
Barata, Fausta Ari
Universitas 17 Agustus 1945 Surabaya, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Public Health Social Sciences Other

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PENGARUH PERSEPSI HARGA, KUALITAS PRODUK, DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PRODUK SUNSCREEN AZARINE PADA MAHASISWA PROGRAM STUDI MANAJEMEN UNIVERSITAS 17 AGUSTUS 1945 SURABAYA Aura Annisa Saraswati; Fausta Ari Barata
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 14 No. 9 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v14i9.10796

Abstract

This research aims to analyze the influence of price perception, product quality and brand image on purchasing decisions for Azarine sunscreen products among students of the Management Study Program at the University of 17 August 1945 Surabaya. The method used is quantitative by collecting data through questionnaires distributed to 80 respondents using purposive sampling techniques. Data testing in this research includes instrument testing, namely validity testing and reliability testing. Then the Classic Assumption Test, namely Normality Test, Multicollinearity Test, Heteroscedasticity Test. Hypothesis testing is the simultaneous test (F test) and parisal test (T test). Meanwhile, data analysis uses Multiple Linear Regression Analysis and Determination Coefficient (R2). In this research, the results obtained showed that price perception, product quality and brand image had a positive and significant effect on purchase intention. Simultaneously, these three independent variables have a positive and significant effect on customer satisfaction. Based on the results of SPSS version 26, all independent variables simultaneously influence purchasing interest. Penelitian ini bertujuan untuk menganalisis pengaruh Persepsi Harga, Kualitas Produk, dan Brand Image terhadap Keputusan Pembelian produk sunscreen Azarine pada mahasiswa Program Studi Manajemen Universitas 17 Agustus 1945 Surabaya. Metode yang digunakan yaitu kuantitatif dengan pengumpulan data melalui kuesioner yang disebarkan kepada 80 responden menggunakan teknik purposive sampling. Pengujian data dalam penelitian ini meliputi Uji Instrumen yaitu Uji validitas dan Uji Reliabilitas. Lalu Uji Asumsi Klasik yaitu Uji Normalitas, Uji Multikolinearitas, Uji Heteroskedastisitas. Pengujian Hipotesis yaitu Uji Simultan (Uji F) dan Uji parisal ( Uji T). Sedangkan Analsis data menggunakan Analisis Regresi Linear Berganda dan Koefeisien Determinasi (R2). Dalam penelitian ini diperoleh hasil bahwa Persepsi Harga, Kualitas Produk, dan Brand Image berpengaruh positif dan signifikan terhadap niat beli. Secara simultan ketiga variabel independen tersebut berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Berdasarkan hasil SPSS versi 26, seluruh variabel independen berpengaruh secara simultan terhadap minat pembelian.
Pengaruh Kualitas Layanan, Kualitas Produk Dan Persepsi Harga Terhadap Keputusan Pembelian Botol Parfum Kosong Di Baracca Parfum Store Virdiana Diva Zurinda; Fausta Ari Barata
Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi Vol. 15 No. 1 (2025): Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.8734/musytari.v15i1.11081

Abstract

Perfume business prospects continue to show encouraging growth amidst increasingly fierce competition in the beauty and lifestyle industry. During the pandemic, perfume sales continue to increase, and there is even an increasing trend of online purchases. The price of perfume production can be considered quite cheap, especially if you have a trusted raw material supplier. Of course, by paying attention to quality and flexibility in the number of purchases, Baracca Parfum Store is present by providing solutions through empty perfume bottle products at competitive prices. This type of research uses quantitative research with Non-Probability Sampling with Purposive Sampling Technique. The population in this study were 100 respondents of Baracca Parfum Store consumers obtained from filling out questionnaires via google form with Likert scale calculations. The results of this study indicate that Service Quality (X1) has a positive and significant effect on Purchasing Decisions (Y), Product Quality (X2) has a positive and significant effect on Purchasing Decisions (Y), Price Perception (X3) has a positive and significant effect on Purchasing Decisions (Y), Service Quality, Product Quality and Price Perception simultaneously have a positive and significant effect on Purchasing Decisions (Y).
Assistance with Product Branding for MSME Players Fausta Ari Barata; Riyadi Nugroho
Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia Vol. 2 No. 4 (2023): Desember : Jurnal Pelayanan dan Pengabdian Masyarakat Indonesia
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jppmi.v2i4.645

Abstract

Even though they now have very little management, MSME players in Bulakbentang Village, Kenjeran District, Surabaya, have a strong zeal for conducting their business. Among the issues at hand are low sales figures and a relatively narrow marketing reach. Due to the traditional methods of product promotion and the relatively plain nature of the product packaging, there is no compelling attraction for consumers. Business actors are still unaware of how crucial product packaging is to a marketing plan. As such, it is crucial to commit oneself to this community. MSME business actors in Bulakbentang Subdistrict have the option to select a service technique that involves counseling and packaging practices in order to address their existing issues. 36 MSME actors trained at the Bulakbentang Village Meeting Hall on September 30, 2023. After completing this program, each participant will have a better grasp of packaging, including the various materials that are used, how to choose the best packaging, and how to package their items in an eye-catching manner. As part of this service, you will receive instruction on digital product marketing and help with packaging.
Implementasi Hukum Perdata Internasional terkait Kontrak Asing dan Pemanfaatan Hasil Alam oleh Asing: Analisis terhadap Keterlaksanaan Pasal 33 Ayat 3 & 4 UUD 1945 Theresye Yoanita Octora; Fausta Ari Barata; Heliaantoro Heliaantoro
Jurnal Siber Multi Disiplin Vol. 2 No. 2 (2024): (JSMD) Jurnal Siber Multi Disiplin (Juli 2024)
Publisher : Siber Nusantara Research & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jsmd.v2i2.182

Abstract

Tujuan dari artikel diharapkan dapat memberikan panduan yang berguna bagi para pembuat kebijakan, pengambil keputusan, dan pemangku kepentingan lainnya dalam membangun strategi yang berkelanjutan dan inklusif dalam mengelola sumber daya alam Indonesia.  Artikel ini menggunakan kualitatif, dimana memberikan penguatan dari hasil review yang berasal dari literatur-literatur yang ada berkaitan dengan hasil temuan yang ada dalam artikel ini. Setelah literatur di dapatkan maka implementasi dari artikel yang berkaitan dengan memberikan suatu perspektif dari peneliti sebagai hasil penelitian.
Efisiensi Operasional dan Dampak Ekonomi Perubahan Regulasi Kapal Wisata Asing: Analisis Perbandingan PM 4 Tahun 2022 dan PM 14 Tahun 2023 Barata, Fausta Ari; Nachrawi, Gunawan
FOCUS Vol 6 No 1 (2025): FOKUS: Jurnal Ilmu Pengetahuan Sosial
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/fcs.v6i1.1894

Abstract

Maritime tourism in Indonesia has great potential to drive economic growth, particularly through the rapidly expanding foreign cruise sector. However, challenges in operational efficiency and bureaucratic licensing procedures have become major obstacles to its management. To address these issues, the Indonesian government introduced Minister of Transportation Regulation (PM) No. PM 14 of 2023 as a revision of PM 4 of 2022. This regulation aims to enhance port accessibility, simplify licensing procedures, and integrate modern navigation technology. This study employs a normative legal research method with a statutory and conceptual approach. Data were collected from primary, secondary, and tertiary legal sources and analyzed qualitatively to assess the implications of the new regulation on the operational efficiency of foreign cruise ships and its economic impact. The findings indicate that regulatory changes improve operational efficiency by digitalizing licensing systems, expanding strategic ports, and implementing the Vessel Traffic Services (VTS) system. Additionally, immigration reforms through the Immigration on Shipping (IoS) program have significantly reduced ship waiting times at ports. From an economic perspective, this regulatory revision has positively impacted the hospitality, transportation, and SME sectors around ports. However, challenges related to port infrastructure and inter-agency coordination still require further attention to ensure the sustainable implementation of this regulation.
Analysis of the Influence of Work Environment, Human Resource Management, and Information Systems on PT.XYZ Performance with Operational Efficiency and Employee Productivity as Mediating Variables Ekwan Setyo Utomo; Slamet Riyadi; Fausta Ari Barata
Management Dynamics: International Journal of Management and Digital Sciences Vol. 2 No. 3 (2025): International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v2i3.302

Abstract

In the era of globalization and rapid technological advances, the scope of operational management is increasingly expanding. In facing global competition, companies must be able to face challenges in their operational management. The purpose of this study is to determine the factors that influence organizational performance through operational efficiency and employee productivity. The population used is all employees at PT. XYZ with a total of 107 employees. The sampling technique used in this study is a saturated sample where all members are filled in as samples in the study as many as 107 employees. This study uses the SEM (structure Equation Modeling) method with the AMOS tool. The results of the study indicate that the Work Environment has a significant effect on operational efficiency. Employee productivity, and organizational performance. Human resource management has a significant effect on operational efficiency, employee productivity, and organizational performance. Information systems have a significant effect on operational efficiency, employee productivity, and organizational performance. Operational efficiency has a significant effect on organizational performance. And employee productivity has a significant effect on organizational performance.
The Collaboration of Statistical Process Control and Root Cause Analysis Method in Maintaining The Quality of Biometric Solution Products Taufiq Agus Supriyanto; Slamet Riyadi; Fausta Ari Barata
Management Dynamics: International Journal of Management and Digital Sciences Vol. 2 No. 3 (2025): International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v2i3.309

Abstract

The quality of biometric solution products needs special attention. This is based on complaints submitted by consumers. Following up on these complaints, research needs to be conducted to find out how consumers feel about biometric solution products, find the root of the problem that affects product quality, and also find solutions that can be done to maintain the quality of this biometric solution product. This study uses a qualitative research method with a case study approach at a biometric solution provider company. The research sample is a biometric solution product produced from July 2023 to March 2025. The collaborative application of the Statistical Process Control and Root Cause Analysis methods is used to determine whether product damage is still within control limits and also to determine the main causes of the decline in product quality. The results of the study showed that the reported product damage reached 23.6%, which exceeds the maximum product damage standard determined by management, which is 10%. Although the product damage exceeds the maximum standard, the results of calculations using the control chart show that the damage is still within normal control limits. However, several factors causing product quality problems are determined by human factors, materials, methods and measurements. The lack of technical capabilities and technical documentation from the Research and Development team shows a major influence on the problems that occur. Improvement steps can be taken through improving Research and Development procedures, completeness of technical documentation, and increasing the technical capabilities of the Research and Development team.
Analysis of Lean Manufacturing Implementation to Improve Production Efficiency and Reduce Supply Chain Costs Us-ing the Value Stream Mapping Approach Mochamad Bagus Setiyawan; Slamet Riyadi; Fausta Ari Barata
Management Dynamics: International Journal of Management and Digital Sciences Vol. 2 No. 3 (2025): International Journal of Management and Digital Sciences
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/managementdynamics.v2i3.310

Abstract

In response to increasing competition in the manufacturing sector, PT X—a copper busbar manufacturing company—implemented Lean Manufacturing supported by Value Stream Mapping (VSM) to improve production efficiency and reduce supply chain costs. This study utilizes VSM, Value Stream Analysis Tools (VALSAT), and Root Cause Analysis (5 Whys) to identify sources of waste and formulate improvement strategies. The analysis identified three dominant wastes: waiting time, product defects, and excess inventory. These were mainly caused by the lack of standardized material procedures, inadequate supporting equipment, and poor integration between the incoming inspection process and the Enterprise Resource Planning (ERP) system. To address these issues, the study proposes installing silica rolls, providing air wipers and flatness tools, developing standardized work instructions, and integrating Internet of Things (IoT) technology with the ERP system for real-time monitoring. As a result of implementing these solutions, PT X successfully reduced its defect rate from 6.23% to 1.32%, decreased lead time, and achieved notable savings in supply chain costs. The findings demonstrate that integrating Lean Manufacturing principles with VSM can effectively eliminate non-value-added activities, streamline production processes, and enhance overall competitiveness. This study reinforces the strategic value of Lean tools in continuous improvement initiatives within the manufacturing industry.
Kualitas Pelayanan Jasa dan Kepuasan Keagenan Kapal di Pelabuhan Benete Bay Ari Barata, Fausta; Harry Velasko, Ignasius; Sonny, Imam; Fachrial, Peppy; Ferdiansyah, Anton
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol. 12 No. 2 (2025): Juli
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v12i2.1720

Abstract

The main problem in this research is that information regarding the loading and unloading process is not conveyed in detail to service users by the ship agency company and also the lack of relationship building between service users and the ship agency company will have an impact on customer satisfaction. The aim of the research is to find out and analyze the main attributes in the company’s service quality, and service user satisfaction as well as what strategies can be used to improve the service quality performance of the PT Bahari Eka Nusantara Company. The research method used is the Customer Satisfaction Index and the Importance Performance Analysis method with respondents namely PT customers. Bahari Eka Nusantara. The research results show that the customer satisfaction index value is 86.65% which is included in the very satisfied criteria and the service attribute that has the most influence on service user satisfaction is that the company can solve problems smoothly. Trust in customers is in line with customer expectations and if problems occur in the loading and unloading process the company always responds quickly.
ANALISIS PENERAPAN LEAN MANUFACTURING DENGAN METODE VALUE STREAM MAPPING PADA PRODUKSI PASHMINA DI NAWANGWOELAN ART GALLERY SURABAYA Asih Endah Noeryani; Fausta Ari Barata
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 2 No. 5 (2025): September
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v2i5.6643

Abstract

tantangan tersendiri dalam proses produksinya, terutama dalam efisiensi waktu produksi karena metode produksi yang masih bersifat manual dan semi-manual. Penelitian ini bertujuan untuk mengidentifikasi aktivitas yang tidak bernilai tambah (Non-Value Added) dan mengoptimalkan lead time produksi pashmina eco-print menggunakan pendekatan Lean Manufacturing dengan alat bantu Value Stream Mapping (VSM). Metode penelitian yang digunakan adalah deskriptif kuantitatif dengan teknik pengumpulan data berupa observasi, wawancara, dan dokumentasi secara langsung di lokasi produksi. Hasil dari analisis menunjukkan bahwa total lead time produksi sebelum perbaikan mencapai 9.040 menit. Setelah dilakukan perbaikan berdasarkan pendekatan Lean Manufacturing dan pemetaan ulang menggunakan VSM, total lead time berhasil dikurangi menjadi 4.677,5 menit. Efisiensi dicapai melalui pengurangan waktu tunggu, perbaikan layout kerja, eliminasi aktivitas tidak bernilai tambah, serta peningkatan koordinasi antar proses produksi. Penelitian ini menunjukkan bahwa penerapan Lean Manufacturing mampu meningkatkan efisiensi proses produksi secara signifikan dan dapat menjadi strategi yang efektif dalam industri kecil menengah berbasis seni dan budaya. Kata Kunci: Lean Manufacturing, Lead Time, Value Stream Mapping (VSM), Eco- Print, Pashmina
Co-Authors AA Sudharmawan, AA Amiartuti Kusmaningtyas Asih Endah Noeryani Aura Annisa Saraswati Dimas Rizky Kusmayadi Edhie Budi Setiawan, Eduard Alfian Syamsya Sijabat, Dian Artanti Arubusman, Ekwan Setyo Utomo Elsa Agnestania Endah Budirti Fachrial, Peppy Farras Barzani Firdausi Ferdiansyah, Anton Harry Velasko, Ignasius Heliaantoro Heliaantoro Heliaantoro, , Imam Sonny, Imam Kristiawati, Indriana Mochamad Bagus Setiyawan Muhammad Rio Sihabuddin Muhammad Yasin Nachrawi, Gunawan Nashrullah Nashrullah Nelly Aqlydia Nira Galuh Paramitha Nuris Sahripah Octora, Theresye Yoanyta Rakhmad Sugih Hartono Ratnasari, Erlina Dwi Riyadi Nugroho Samudra, Ahmad Teguh Slamet Riyadi Slamet Riyadi Sunu Dias Widhi Kurniadi Tarissa Fatika Lauma Taufiq Agus Supriyanto Theresye Yoanita Octora Ulfi Pristiana Ulfi Pristiana Virdiana Diva Zurinda Yana Tatiana Yuwono Yuwono