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Rahmattullah, Muhammad
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Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Nursing Public Health Social Sciences Other

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Journal : International Conference On Social Science Education Proceeding

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THE IMPLEMENTATION OF GOOGLE SPREADSHEETS AS A MEANS OF MONITORING STUDENT PROGRESS VALUE IN THE ECONOMIC EDUCATION PROGRAM, FACULTY OF TEACHER TRAINING AND EDUCATION, LAMBUNG MANGKURAT UNIVERSITY Amima, Sharfina Puteri; Iskandar, Rizal; Rahmattullah, Muhammad; Ratumbuysang, Monry Fraick Nicky Gillian; Iffansyah, Muhammad
International Conference On Social Science Education Vol 2 (2024): 2nd International Conference On Social Science Education
Publisher : Jurusan Pendidikan Ilmu Pengetahuan Sosial, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/gd6jdg49

Abstract

By collecting and analyzing data on student learning outcomes, monitoring tools provide a comprehensive picture of student learning, thereby enabling an objective evaluation. The information held by monitoring is a summary of information from a tool. In the current digital era, the SIMARI system at Lambung Mangkurat University is not yet equipped with a monitoring feature that allows real-time monitoring of student study results. Implementing Google Spreadsheets as a monitoring tool can be an effective solution for comprehensively managing and analyzing student assessment data. This system identification process includes data collection stages through observation and interviews, needs analysis, and final implementation using Google Spreadsheets. Natively, Google Sheets enables faster and more informed decision-making regarding student assessments through real-time data access and extensive visualization.
NEUROMARKETING IN DESTINATION: A SYSTEMATIC LITERATURE REVIEW Iskandar, Rizal; Rahmattullah, Muhammad; Amima, Sharfina Puteri
International Conference On Social Science Education Vol 2 (2024): 2nd International Conference On Social Science Education
Publisher : Jurusan Pendidikan Ilmu Pengetahuan Sosial, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Lambung Mangkurat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/fe6myj03

Abstract

This study aims to explore the development of neuromarketing research in the tourism sector between 2017 and 2024. The research method employed is a systematic literature review (SLR) developed by Kitchenham and Charters, which analyzes articles published in ScienceDirect, DOAJ, Emerald, EconPapers, and SpringerLink. The study's findings indicate that the use of neuromarketing in tourism remains limited, primarily focusing on analyzing advertising types, such as photos and videos, and predominantly utilizing eye-tracking. Additionally, we found that the technology most commonly used to observe brain activity is the electroencephalogram (EEG), rather than Functional Magnetic Resonance Imaging (FMRI). Future research suggests that neuromarketing could become a marketing trend in tourism, potentially influencing consumer decision-making and allowing for the tracking of consumer happiness levels.
Co-Authors Amima, Sharfina Amima, Sharfina Puteri ANANDA SETIAWAN Anita Anita Apriliyanti, Melda Atmono, Dwi Ayu Dewi Suryani, Ayu Dewi Bahar, Syaripudin Baseran Nor Edy Suryanto Fahrizi, Reza Fitri, Annisa Norhayati Hadi, Rizali Harahap, Alfi Fadhilah Hakim Hasanah, Mahmudah Iffansyah, Muhammad Ilma, Nur Izzati Imam, Muhammad Hifzul Iskandar, Rizal Jainab, Jainab Kenny, Sekar Luthtiti Lasiani Leni Susanti Martodiryo, Suratno Miftahussalam, Miftahussalam Monry Fraick Nicky Gillian Ratumbuysang Muhammad Andrian, Muhammad Norma Norma Nugraheni, Edlin Yanuar Putri, Rizky Febriyani Putri, Sheila Haifa Rabiatul Adawiyah Rahmah, Laela Renita Renita Riduansyah Riduansyah, Riduansyah Rizky, H. Maulana Rizky, Maulana Rusma Noortyani Rusmayadi, Redo Saputra, Made Supriyanto Suratno Suratno Suryawati, Ni Kadek Wati, Noor Laila Wynne, Chelsie Neysa