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Pelatihan Akuntansi bagi UMKM Desa Wisata Pulau Sapi Kabupaten Malinau Mappangile, Iqrima Mas; Syahran, Syahran; Alamsa, Alamsa; Andilolo, Olivia Pamilangan; Angreani, Noviyanti
Jurnal Pengabdian Masyarakat Bhinneka Vol. 3 No. 4 (2025): Bulan Juli
Publisher : Bhinneka Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58266/jpmb.v3i4.318

Desa Wisata Pulau Sapi di Kabupaten Malinau memiliki potensi ekonomi yang besar melalui pengembangan usaha mikro, kecil, dan menengah (UMKM) berbasis pariwisata dan sumber daya lokal. Namun, rendahnya pemahaman pelaku UMKM terhadap akuntansi dasar menjadi kendala serius dalam pengelolaan usaha, terutama dalam pencatatan keuangan dan penyusunan laporan keuangan sederhana. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi keuangan UMKM melalui pelatihan akuntansi dasar yang dirancang secara aplikatif dan sesuai dengan karakteristik usaha lokal. Metode pelaksanaan meliputi workshop interaktif, praktik langsung, dan pendampingan pasca pelatihan. Hasil kegiatan menunjukkan adanya peningkatan signifikan dalam pemahaman peserta terhadap pentingnya pencatatan keuangan, serta kemampuan menyusun laporan keuangan sederhana seperti laporan laba rugi dan arus kas. Dampak kegiatan tidak hanya dirasakan pada aspek peningkatan kapasitas individu, tetapi juga memperkuat akuntabilitas dan daya saing UMKM dalam ekosistem ekonomi desa wisata. Kegiatan ini direkomendasikan untuk direplikasi di desa wisata lain dengan pendekatan yang kontekstual dan berkelanjutan.

Citra Merek, Harga, Dan Kepercayaan Sebagai Prediktor Niat Pembelian Tiket Melalui Platform Digital Rusdiansyah, Rusdiansyah; Syahran, Syahran; Sugiati, Tinik; Karunia , Erick; Ardiansyah, Riyans
Jurnal Ekonomi Ichsan Sidenreng Rappang Vol 4 No 2 (2025): Hal
Publisher : Universitas Ichsan Sidenreng Rappang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61912/jeinsa.v4i2.199

Abstract This study aims to analyze the influence of brand image, price, and trust on consumers’ intention to purchase tickets online. A quantitative approach with SEM-PLS was employed, involving 280 respondents in Tarakan City selected through purposive sampling. Data were collected using a seven-point Likert scale questionnaire and analyzed with SmartPLS 3.0. The results show that brand image significantly affects both price perception and consumer trust. Furthermore, price and trust were found to positively influence online purchase intention. Thus, brand image not only shapes consumers’ perception of price but also enhances their level of trust. At the same time, strong trust and reasonable pricing encourage consumers to proceed with purchasing decisions. These findings highlight that brand image and trust are essential elements in marketing strategies for online ticket providers, helping to attract consumers and strengthen their intention to buy. Keywords: Brand image, Price, Trust, Purchase intention, Online ticket, SEM-PLS

Empowering Rural Futures: A Penta Helix Approach to Agricultural Development and Village Autonomy in Tana Tidung Kurniasih, Nia; Syahran, Syahran; Nawir, Daud; Sintia, Riska Ananda; Nizhamuddin, Nizhamuddin
Dinamika Penelitian: Media Komunikasi Penelitian Sosial Keagamaan Vol 25 No 1 (2025): Dinamika Penelitian: Media Komunikasi Penelitian Sosial Keagamaan
Publisher : LP2M UIN Sayyid Ali Rahmatullah Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/dinamika.2025.25.1.83-101

Rural communities across the globe confront multifaceted challenges in attaining sustainable autonomy, encompassing economic, social, and institutional dimensions. This study critically examines the agricultural potential, institutional robustness, and social capital within Tana Tidung Regency, Indonesia, and devises a Pentahelix-based strategic framework to harness these assets optimally. Employing a descriptive analytical methodology, the research reveals that villages in Tana Tidung are endowed with substantial economic resources—spanning agriculture, livestock, and plantation sectors—complemented by competent human capital, resilient institutions, vibrant social networks, and accessible health services. To expedite the realization of village self-reliance, the study advocates for diversified economic pathways, customized educational and vocational training programs, alongside comprehensive infrastructural enhancements encompassing transportation, electrification, telecommunications, and market connectivity. Integral to this approach is the cultivation of synergistic partnerships between village entities and external actors, including private enterprises and non-governmental organizations. Further strategic imperatives entail the implementation of non-formal educational initiatives, expansion of digital inclusivity, women’s economic empowerment, and capacity building of village officials in governance, fiscal stewardship, leadership, and policy execution. Reinforcing financial transparency, nurturing heterogeneous community organizations, facilitating periodic socio-cultural engagements, and augmenting healthcare infrastructure and outreach are equally pivotal. This holistic and integrative model proffers a scalable blueprint conducive to sustainable rural development and fortified village autonomy.

Empowering Rural Futures: A Penta Helix Approach to Agricultural Development and Village Autonomy in Tana Tidung Kurniasih, Nia; Syahran, Syahran; Nawir, Daud; Sintia, Riska Ananda; Nizhamuddin, Nizhamuddin
Dinamika Penelitian: Media Komunikasi Penelitian Sosial Keagamaan Vol 25 No 1 (2025): Dinamika Penelitian: Media Komunikasi Penelitian Sosial Keagamaan
Publisher : LP2M UIN Sayyid Ali Rahmatullah Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/dinamika.2025.25.1.83-101

Rural communities across the globe confront multifaceted challenges in attaining sustainable autonomy, encompassing economic, social, and institutional dimensions. This study critically examines the agricultural potential, institutional robustness, and social capital within Tana Tidung Regency, Indonesia, and devises a Pentahelix-based strategic framework to harness these assets optimally. Employing a descriptive analytical methodology, the research reveals that villages in Tana Tidung are endowed with substantial economic resources—spanning agriculture, livestock, and plantation sectors—complemented by competent human capital, resilient institutions, vibrant social networks, and accessible health services. To expedite the realization of village self-reliance, the study advocates for diversified economic pathways, customized educational and vocational training programs, alongside comprehensive infrastructural enhancements encompassing transportation, electrification, telecommunications, and market connectivity. Integral to this approach is the cultivation of synergistic partnerships between village entities and external actors, including private enterprises and non-governmental organizations. Further strategic imperatives entail the implementation of non-formal educational initiatives, expansion of digital inclusivity, women’s economic empowerment, and capacity building of village officials in governance, fiscal stewardship, leadership, and policy execution. Reinforcing financial transparency, nurturing heterogeneous community organizations, facilitating periodic socio-cultural engagements, and augmenting healthcare infrastructure and outreach are equally pivotal. This holistic and integrative model proffers a scalable blueprint conducive to sustainable rural development and fortified village autonomy.

Pengaruh Disiplin dan Stres Kerja terhadap Kinerja Pegawai Dimoderasi Kepuasan Kerja Irwansyah, Irwansyah; Syahran, Syahran; Ariani, Ariani
FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 27 No. 1 (2025): Januari
Publisher : FEB Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jfor.v27i1.2882

Penelitian ini bertujuan untuk menguji variable disiplin kerja, stress kerja, dan kepuasan kerja sebagai variabel moderasi pada kantor sekretariat kabupaten tana tidung. Objek penelitian ini semua ASN di Kantor seketariat Kabupaten Tana Tidung baik yang bersetatus ASN maupun PPNPN.Penelitian ini menerapkan pendekatan kuantitatif dengan menggunakan metode survei. Hasil jawaban responden kemudian dianalisis menggunakan metode Analisis regresi dengan menggunakan program analisis SPSS 16. Berdasarkan hasil penelitian yang dilakukan, dari 124 responden, mayoritas adalah perempuan, dan usia mereka berkisar antara 23 hingga 45 tahun, menunjukkan Disiplin kerja memiliki pengaruh positif dan signifikan terhadap kinerja. Steres kerja berpengaruh positif dan signifikan terhadap kinerja. Selain itu, kepuasan kerja memoderasi stress kerja terhadap kinerja. Temuan ini menegaskan pentingnya disiplin, stres kerja di moderasi kepuasan kerja dalam mempengaruhi kinerja pegawai Kantor seketariat Kabupaten Tana Tidung untuk mendukung kinerja yang optimal.

Sosialisasi UMKM Go Digital, Foto Produk dan Optimalisasi Media Sosial di Desa Mangkupadi Kab. Bulungan Rumah Sentra IKM Olahan Pangan Hasil Laut Syahran, Syahran; Juliana, Ahmad; Usman, Ferawati; Santi, Santi; Latifah, Iis; Jones, Elia
Jurnal Pengabdian Sosial Vol. 1 No. 7 (2024): Mei
Publisher : PT. Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/9qcgwp84

Perkembangan teknologi informasi berkembang dengan pesat. Sebagaian aktivitas Usaha Mikro Kecil Menengah (UMKM) memanfaatkan teknologi informasi untuk menjalankan usahanya. Semakin banyaknya pesaing menjadi pertimbangan bagi pelaku usaha untuk melakukan inovasi dalam memenangkan persaingan tersebut. Strategi komunikasi pemasaran yang tepat digunakan untuk bisa meraih pangsa pasar yang dituju sehingga dapat meningkatkan penjualan. Metode pengabdian Masyarakat yang dilakukan adalah sosialisasi dan pelatihan UMKM Go digital, Foto produk dan optimalisasi media sosial di Desa Mangkupadi Kab. Bulungan Rumah Sentra IKM Olahan Pangan Hasil Laut. Dengan diimplementasikannya hasil pengetahuan dari kegiatan pengabdian ini, sehingga anggota IKM dapat meningkatkan produk jualnya dalam mendukung perekonomian di Desa Mangkupadi.

Entrepreneurial Intentions of Students Using The Shapero Entrepreneurial Event Model Indarwati, Yuniar Riska; Syahran, Syahran
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 7 No 4 (2024): July 2024
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v7i4.2731

Objective: This research aims to examine the influence of entrepreneurship education, self-efficacy, and perceived desire on entrepreneurial intentions using the Shapero Entrepreneurial Event Model theoretical approach. Design/ methodology/ approach The population in this study was 280 Tarakan City students. The data used in this case. This research is primary data sourced from questionnaires. This research uses a quantitative approach with survey methods. Variable measurement uses a Likert scale and the sampling technique used is non-probability sampling with a purposive sampling method. The analysis technique used is SEM (Structural Equation Modeling) with SPSS and LISREL 8.80 software tools. Findings: The findings show that entrepreneurship education has a positive and significant effect on self-efficacy, self-efficacy has a positive and significant effect on entrepreneurial intentions, and perceived desire has a positive and significant effect on entrepreneurial intentions. Paper type: Research paper

Entrepreneurial Intentions of Students Using The Shapero Entrepreneurial Event Model Indarwati, Yuniar Riska; Syahran, Syahran
IJEBD (International Journal of Entrepreneurship and Business Development) Vol 7 No 3 (2024): May 2024
Publisher : LPPM of NAROTAMA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29138/ijebd.v7i3.2733

Purpose: This research aims to examine the influence of entrepreneurship education, self-efficacy, and perceived desire on entrepreneurial intentions using the Shapero Entrepreneurial Event Model theoretical approach. Design/methodology/approach: The population in this study was 280 Tarakan City students. The data used in this case. This research is primary data sourced from questionnaires. This research uses a quantitative approach with survey methods. Variable measurement uses a Likert scale and the sampling technique used is non-probability sampling with a purposive sampling method. The analysis technique used is SEM (Structural Equation Modeling) with SPSS and LISREL 8.80 software tools. Findings: The findings show that entrepreneurship education has a positive and significant effect on self-efficacy, self-efficacy has a positive and significant effect on entrepreneurial intentions, and perceived desire has a positive and significant effect on entrepreneurial intentions. Paper type: Research paper

Strengthening Financial Literacy and Entrepreneurship for Sebawang Village MSMEs Syahran, Syahran; Cahyaningrum, Widyastuti; Usman, Ferawati; Shalahuddin, Shalahuddin; AB, Nizhamuddin; Mappangile, Iqrima Mas; Basran, Zakaria
Jurnal Pengabdian Masyarakat Bhinneka Vol. 4 No. 2 (2025): Bulan November
Publisher : Bhinneka Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58266/jpmb.v4i2.704

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kapasitas pelaku Usaha Mikro, Kecil, dan Menengah (UMKM) di Desa Sebawang melalui pelatihan dan pendampingan di bidang literasi keuangan dan kewirausahaan. Permasalahan utama yang dihadapi UMKM setempat meliputi rendahnya pemahaman terhadap pencatatan keuangan serta keterbatasan dalam perencanaan dan pengembangan usaha. Kegiatan ini dilaksanakan melalui pelatihan partisipatif, praktik langsung, serta sesi berbagi pengalaman dari pelaku usaha lokal, yang dilengkapi dengan evaluasi pre-test dan post-test. Hasil kegiatan menunjukkan peningkatan signifikan dalam pemahaman peserta, terutama terkait pencatatan transaksi harian, penyusunan laporan laba rugi sederhana, pengelolaan arus kas, perencanaan usaha, dan strategi promosi digital. Dari 30 peserta, lebih dari 80% mampu menyusun catatan keuangan dasar secara mandiri. Beberapa peserta mulai melakukan diversifikasi produk dan memanfaatkan media sosial untuk pemasaran. Program ini berdampak positif dalam mendorong profesionalisme dan keberlanjutan usaha UMKM.

The Analysis of the Mediating Role of Customer Satisfaction in Influencing Loyalty at Sulo Rotan (A Study on Product Quality and Price Perception) 77, Emilia; Syahran, Syahran
The Future of Education Journal Vol 4 No 8 (2025): #2
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i8.1090

The research is motivated by the increasingly intense competition in the rattan product market, both domestically and globally, which requires companies not only to rely on product quality but also to build a competitive price perception and high customer satisfaction. The research method employed is a quantitative approach using path analysis techniques. Data were collected through questionnaires distributed to 100 Sulo Rotan customers. The results indicate that product quality and price perception have a positive and significant effect on customer satisfaction, and that customer satisfaction plays a significant mediating role in the relationship between product quality, price perception, and customer loyalty.

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