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Appropriate Technology for Tampar Spinner and Digital Marketing as an Effort to Increase the Sustainability of Slap Rope Craftsmen in Lumajang Setyobakti, Moh. Hudi; Cahyaningati, Retno; Abrori, Imam
IMPOWERMENT SOCIETY Vol 7 No 1 (2024): February
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/eps.v7i1.1273

Abstract

Application of appropriate e-marketing technology and techniques to maximize sales and income, as well as help coffee MSMEs achieve long-term financial stability and sustainable performance. The strategy for implementing this service includes a participatory approach involving Ndeso Coffee MSME Owners who are actively involved in each stage through Focus Group Discussions. Furthermore, intensive training and mentoring by increasing in-depth knowledge about technology management and online marketing performance analysis. The results of the service, which are realized in the form of training and mentoring, show an increase in the quality of products produced by Ndeso Coffee MSMEs through the application of technology in the form of roasting machines. The impact of this can be seen in increasing taste consistency, production quantities, efficiency and effectiveness of time and energy. In terms of training and e-marketing assistance, Kopi Ndeso MSMEs already have online shop and social media accounts as media for sales, promotion and product branding. The training and mentoring activities carried out have had a positive impact on Ndeso Coffee MSMEs. Through these efforts, MSME Kopi Ndeso is able to develop and improve the quality of their products, utilize technology more effectively, and build a customer network in the digital realm.
Pembukuan Sederhana Bagi UMKM Muttaqien, Fauzan; Cahyaningati, Retno; Rizki, Via Lailatur; Abrori, Imam
Indonesia Berdaya Vol 3, No 3: May-July 2022
Publisher : UKInstitute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47679/ib.2022287

Abstract

The development of the times requires every MSME actor to be more creative in the business implementation process. This activity aims to equip MSME Human Resources (HR) in developing their business, providing information related to business information and entrepreneurial management, facing business competition with competitors and marketing through a mentoring process and simple bookkeeping lessons. Simple bookkeeping training was held at Bohai beach, Binor village, Paiton sub-district, Probolinggo district with a total of 20 participants. The results obtained in this service activity received a positive response from the Probolinggo Regency Cooperatives and Micro Businesses as well as from MSME actors, because they have received knowledge and skills in running their business through simple bookkeeping/recording that is easy to apply, coupled with the provision of simple bookkeeping software incentives. to the participants from the mentors. The implication of PKM activities through simple bookkeeping mentoring for MSMEs is the ability to understand the substance of entrepreneurship by paying attention to good governance, including financial governance by collecting transaction evidence, recording and classifying them systematically so that it is easier for them to know the development of their business. Abstrak: Perkembangan jaman mengharuskan setiap pelaku UMKM untuk semakin kreatif dalam proses pelaksanaan usaha. Kegiatan ini bertujuan untuk membekali Sumber Daya Manusia (SDM) UMKM dalam mengembangkan usahanya, memberikan informasi-informasi terkait dengan informasi bisnis dan manajemen kewirausahaan, menghadapi persaingan bisnis dengan kompetitor serta pemasaran melalui proses mentoring dan pembelajaran pembukuan sederhana. Pelatihan pembukuan sederhana diadakan di pantai Bohai desa Binor kecamatan Paiton Kabupaten Probolinggo dengan jumlah peserta 20 orang. Hasil yang diperoleh dalam kegiatan pengabdian ini mendapat respon yang positif bak dari dinas Koperasi dan Usaha Mikro Kabupaten Probolinggo maupun dari pelaku UMKM, karena telah mendapat pengetahuan dan keterampilan dalam menjalankan usahanya melalui pembukuan/pencatatan sederhana yang mudah diaplikasikan, ditambah dengan pemberian insentif software pembukuan sederhana keapda para peserta dari para mentor.  Implikasi dari kegiatan PKM melalui mentoring pembukuan sederhana bagi UMKM adalah adanya kemampuan untuk memahami substansi berwirausaha dengan memperhatikan tata kelola yang baik, diantaranya adalah tata kelola keuangan dengan melakukan pengumpulan bukti transaksi, pencatatan serta menggolongkannya secara sistematis sehingga memudahkannya didalam mengetahui perkembangan usahanya.  
Formulation of Business Strategy at Faeyza Gallery Store with Porter's Swot & Fives Forces Analysis Approach (Descriptive Analysis Study of Live Streaming Sales Competitiveness) Wahyudin, Gildian Rahadian; Tantri, Prisilia Angel; Abrori, Imam
International Journal of Accounting and Management Research Vol. 6 No. 1 (2025): March 2025
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/ijamr.v6i1.1561

Abstract

This study aims to determine the role of SWOT analysis and Porter's Five Forces in increasing the competitiveness of Toko Faeyza Gallery in the live streaming sales business at Shopee. This research uses a qualitative approach with data collection methods in the form of observation, interviews, and documentation. Data analysis was carried out descriptively with data validity tested through source triangulation. The results showed that: (1) The SWOT analysis applied includes an assessment of strengths, weaknesses, opportunities, and threats. Based on the IFAS and EFAS matrix calculations, a score of 1.40 and 0.50 was obtained, respectively. This position shows that Toko Faeyza Gallery is in quadrant I (progressive), which means that the live streaming strategy at Shopee has significant strengths that can be utilized to encourage business growth. (2) Porter's Five Forces analysis shows that this method is relevant for recognizing barriers to new entrants, bargaining power of suppliers and buyers, potential substitute products, and intensity of competition. These results provide constructive strategic guidance for Toko Faeyza Gallery in formulating strategies to compete effectively in the digital marketplace.
PENGARUH KOMPETENSI, PROGRAM DIKLAT, DAN MOTIVASI KERJA TERHADAP PENINGKATAN KINERJA KARYAWAN PT. BPR NUR SEMESTA INDAH KABUPATEN JEMBER Muttaqien, Fauzan; Fitria, Novy; Rizki, Via Lailatur; Abrori, Imam
Jurnal Istiqro Vol. 11 No. 2 (2025): Juli 2025
Publisher : Universitas KH. MUkhtar Syafaat (UIMSYA) Blokagung Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30739/istiqro.v11i2.4119

Abstract

This study aims to analyze the influence of competence, training programs, and work motivation on employee performance at PT. BPR Nur Semesta Indah, Jember Regency. This type of research is quantitative. The number of research samples is 50 respondents, namely, employees of PT. BPR Nur Semesta Indah, Jember Regency. Primary data collection through filling out questionnaires. The data analysis method is carried out using multiple linear regression analysis. Instrument testing uses normality test, multicollinearity test, and heteroscedasticity test, model feasibility test uses F-test, multiple determination coefficient, and hypothesis test uses t-test. The results of the study indicate that the Competence variable has a positive and significant effect on employee performance at PT. BPR Nur Semesta Indah, Jember Regency, the training program variable does not affect employee performance at PT. BPR Nur Semesta Indah, Jember Regency. Work motivation has a significant effect on employee performance at PT. BPR Nur Semesta Indah, Jember Regency.
EPIDEMIOLOGI KEJADIAN LEPTOSPIROSIS SETELAH BANJIR DI DESA KEBONHARJO KECAMATAN PATEBON, 2025 Aziza, Nur; Presenta, Lorda; Dharmawan, Yudhy; Muh, Fauzi; Abrori, Imam
PREPOTIF : JURNAL KESEHATAN MASYARAKAT Vol. 9 No. 2 (2025): AGUSTUS 2025
Publisher : Universitas Pahlawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/prepotif.v9i2.46358

Abstract

Pada tahun 2025 ditemukan enam kasus leptospirosis akibat banjir di Desa Kebonharjo, Kabupaten Kendal. Tujuan dari penelitian ini adalah untuk menggambarkan kasus leptospirosis berdasarkan variabel orang, waktu, dan tempat. Penelitian ini menggunakan studi deskriptif dengan pendekatan cross-sectional. Sampel yang digunakan adalah total sampling yaitu 6 kasus yang diperiksa menggunakan tes RDT. Pemeriksaan sampel ginjal tikus dan air diuji menggunakan tes PCR oleh Balai Laboratorium Kesehatan Masyarakat Banjarnegara. Karakteristik kasus yaitu berjenis kelamin laki-laki (83,3%); berusia 46-56 tahun (66,6%); bergejala nyeri betis (100%) dan badan lemah (83,3%). Semua kasus leptospirosis ditemukan pada bulan Februari 2025. Wilayah dengan kasus terbanyak berada di RW 2 dan 3 (33,3%). Faktor yang ditemukan yaitu adanya tikus dan genangan air di rumah (100%); kondisi selokan yang buruk (66,7%), mengalami luka pada kulit (50,0%) dan melakukan kontak dengan tikus (33,3%). Hasil pemeriksaan 24 tikus ditemukan 16 (66,7%) Rattus tanezumi dan 7 (30,4%) ginjal tikus positif bakteri Leptospira spp. Kejadian leptospirosis ini dipengaruhi oleh kondisi lingkungan yang buruk akibat banjir dan tingginya kepadatan tikus, sehingga diperlukan untuk melakukan pengendalian tikus dengan memasang perangkap (traping).
MENGANALISIS PERAN OCB DALAM HUBUNGAN WORK LIFE BALANCE DAN KECERDASAN EMOSIONAL TERHADAP KINERJA GENERASI Z Lailatur Rizki, Via; Abrori, Imam; Muttaqien, Fauzan
Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Vol. 12 No. 3 (2025): Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi, dan Pelayanan Publ
Publisher : Universitas Bina Taruna Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37606/publik.v12i3.1867

Abstract

This study aims to determine and analyze the effect of work life balance, emotional intelligence through OCB on generation Z performance with a case study of banking employees in the Lumajang area, East Java. This research uses quantitative methods by distributing questionnaires to respondents, namely generation Z who work in banking in Lumajang, through a sampling method, namely purposive sampling and there are 45 respondents. The analysis method in this study uses path analysis with the results of work life balance and emotional intelligence affecting OCB, work life balance and emotional intelligence affecting employee performance, emotional intelligence affecting employee performance, OCB affecting employee performance, and work life balance and emotional intelligence affecting employee performance through OCB.
PERAN QUALITY OF WORK LIFE (QWL) DALAM MENINGKATKAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR (OCB) DENGAN KINERJA PEGAWAI SEBAGAI MEDIATOR Darmawan, Kusnanto; Sukma Irdiana; Imam Abrori
Journal of Innovation Research and Knowledge Vol. 4 No. 7: Desember 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jirk.v4i7.9048

Abstract

Kualitas kehidupan kerja atau Quality of Work Life (QWL) merupakan suatu konsep penting dalam manajemen sumber daya manusia yang mencerminkan sejauh mana lingkungan kerja mampu memenuhi kebutuhan pribadi dan profesional karyawan. Tujuan dari penelitian ini adalah untuk mengisi kesenjangan tersebut dan memberikan rekomendasi praktis bagi pengelolaan sumber daya manusia yang optimal. Teknik pemilihan sampel menggunakan random sampling dan diperoleh sebanyak 80 responden yaitu pegawai Dinas Kependudukan dan Catatan Sipil baik ASN maupun Honorer. Teknik analisis data menggunakan analisis regresi berganda menggunakan SPSS 21.0. Berdasarkan hasil uji hipotesis secara parsial dapat disimpulkan bahwa Quality of Work Life (QWL) berpengaruh terhadap Organisational Citizenship Behaviour (OCB). Quality of Work Life (QWL) secara parsial berpengaruh positif dan signifikan terhadap Kinerja Pegawai. Organisational Citizenship Behaviour (OCB) berpengaruh positif dan signifikan terhadap Kinerja Pegawai. Quality of Work Life (QWL) tidak berpengaruh secara langsung terhadap Organisational Citizenship Behaviour (OCB) melaui Kinerja Pegawai.
Impulse Buying di Live Shopping Shopee: Mediasi Emotional Response dari AI Personalization Based Recommendation dan Hedonic Shopping Value Qastalano, Rezha Isyraqi; Nugroho, Rizky Adhitya; Bahanan, Muhammad; Abrori, Imam; Aprilia, Diana
REVITALISASI : Jurnal Ilmu Manajemen Vol 15 No 1 (2026): REVITALISASI : Jurnal Ilmu Manajemen
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/revitalisasi.v15i1.8771

Abstract

Technological advancements in Indonesia's digital market have accelerated transformation and driven the growth of online shopping. Shopee, as an e-commerce platform offering AI features and live shopping. This research examines the influence of AI Personalization-Based Recommendation and Hedonic Shopping Value on Impulse Buying, with Emotional Response as the mediating variable among Shopee’s live shopping consumers in Indonesia. Employing an explanatory quantitative approach with Partial Least Squares-Structural Equation Modeling (PLS-SEM) on a sample of 162 respondents, the results reveal that AI Personalization-Based Recommendation positively and significantly affects Emotional Response but negatively and insignificantly impacts Impulse Buying. Hedonic Shopping Value positively and significantly influences Impulse Buying, yet its effect on Emotional Response is positive but insignificant. Emotional Response positively and significantly predicts Impulse Buying, with R-square for Emotional Response at 0.782 (strong) and for Impulse Buying at 0.588 (moderate). These findings confirm Emotional Response as a partial mediator between AI Personalization-Based Recommendation and Impulse Buying, while affirming Hedonic Shopping Value as a strong direct predictor of impulse buying in the live shopping context. Theoretically, the results enrich the S-O-R framework in digital marketing; practically, they recommend optimizing AI personalization and hedonic elements to enhance impulse purchase conversions on Shopee.