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All Journal Jurnal Rekavasi Jurnal Teknik Industri : Jurnal Hasil Penelitian dan Karya Ilmiah dalam Bidang Teknik Industri KACANEGARA Jurnal Pengabdian pada Masyarakat JKIE (Journal Knowledge Industrial Engineering) Industri Inovatif : Jurnal Teknik Industri Jurnal Rekayasa Industri (JRI) Jurnal Teknik Industri Terintegrasi (JUTIN) Journal of Industrial Engineering and Operation Management (JIEOM) Jurnal AbdiMas Nusa Mandiri Indonesian Journal of Industrial Engineering & Management Industrika : Jurnal Ilmiah Teknik Industri Jurnal Teknologi dan Manajemen Industri Terapan Asian Journal of Management Analytics Neo Journal of economy and social humanities Proceeding Mercu Buana Conference on Industrial Engineering ANDIL Mulawarman Journal of Community Engagement Jurnal Industri Samudra Journal of Integrated System
Widada, Dharma
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Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Mathematics Mechanical Engineering Physics Public Health Social Sciences Other

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Analisis Strategi Pemasaran Sepeda Motor Listrik Menggunakan Metode Quantitative Strategic Planning Matrix (QSPM) Wirawan, Denny; Isharyani, Muriani Emelda; Widada, Dharma
Jurnal Teknik Industri Terintegrasi (JUTIN) Vol. 9 No. 1 (2026): January
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jutin.v9i1.54665

Abstract

National electric motorcycle sales have increased significantly, yet U-Winfly Dua Putra Jaya E-Bike 2 Samarinda has experienced a decline. Based on data from Tirto.id and Liputan Finansial, sales in Indonesia rose from 11,532 units in 2023 to 63,146 units in 2024, an increase of 447%. However, U-Winfly has not achieved its target of 50 units per month. This study aims to identify internal and external factors influencing marketing strategies and to formulate alternative strategies to improve sales. Using the Quantitative Strategic Planning Matrix (QSPM), data were collected through observation, interviews, questionnaires, and documentation from 2023 to 2024. The analysis includes IFE, EFE, SWOT, SPACE, IE, Grand Strategy, and QSPM matrices. Results show IFE and EFE scores of 2.749 and 2.513, respectively. Priority strategies include strengthening social media marketing, developing energy-efficient products, and digitalizing operations to enhance U-Winfly’s market position. 
Unraveling Financial Decision Patterns in Family-Owned Startups under Generational Transition Jaya, Asrul; Masruroh; Widada, Dharma
Neo Journal of economy and social humanities Vol 4 No 2 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i2.306

Abstract

The intergenerational leadership transition in family-owned startups poses unique challenges in financial decision-making. Unlike established family companies, startups have a more fluid organizational structure and rely on flexibility in dealing with risks and high capital requirements. This study aims to identify patterns of financial decisions during the generational transition process and examine the influence of family dynamics on financial preferences and strategies taken. Using an exploratory qualitative approach, this study was conducted on five family startups in Indonesia that are undergoing a succession process. Data were collected through semi-structured interviews with cross-generational family members involved in finance and leadership functions. The analysis was carried out thematically with a grounded theory approach. The results show that the difference in risk orientation and decision-making horizon between the founding generation and the next generation creates tension as well as opportunities for adaptation. The founding generation tends to maintain internal control and avoid debt, while the new generation is more open to external investors and growth-based financial approaches. This study presents an early model of intergenerational financial dynamics and provides insights for the designers of family-based organizational transition strategies.
Pemilihan Supplier Menggunakan Metode Analytic Hierarchy Process (AHP) dan TOPSIS Pada Pengadaan Belt Conveyor (Studi Kasus: PT X) Winarni; Widada, Dharma; Utomo, Dutho Suh
Jurnal Rekayasa Industri (JRI) Vol. 8 No. 1 (2026): Vol.8 No.1 (2026): Edisi April
Publisher : Program Studi Teknik Industri, Fakultas Sains dan Teknologi, Universitas Widya Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37631/jri.v8i1.1906

Abstract

Conveyor system merupakan infrastruktur penting yang menunjang proses produksi batu bara di PT X. Perusahaan sering kali mengeluarkan investasi besar untuk infrastruktur ini guna mempertimbangkan efektivitas sistem dalam menghasilkan produk batu bara. Belt conveyor, sebagai komponen kritis dari sistem ini, memiliki peran penting dalam mengurangi biaya produksi, menghemat waktu, dan meningkatkan laju produksi. Namun, tantangan yang dihadapi mencakup masalah kualitas produk dari supplier yang menimbulkan kerugian finansial bagi perusahaan. Penelitian ini menerapkan metode Analytic Hierarchy Process (AHP) dan Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS) sebagai pendekatan dalam menentukan supplier belt conveyor terbaik. AHP digunakan untuk mengidentifikasi dan memberi bobot pada empat kriteria utama yaitu cost (0,298), quality (0,522), delivery (0,045), dan service (0,135), dengan sepuluh sub-kriteria termasuk product, price, discount, product specification, quality consistency, success record, lead time, on-time delivery, flexibility in ordering, warranty, dan after sales. Hasil pengolahan data menunjukkan kriteria kualitas memiliki bobot tertinggi. TOPSIS digunakan untuk meranking enam supplier berdasarkan penilaian kinerja. Supplier yang dinilai adalah Supplier A, Supplier B, Supplier C, Supplier D, Supplier E, dan Supplier F. Hasil pengolahan data menunjukkan nilai preferensi supplier sebagai berikut: Supplier C (0,940), Supplier E (0,938), Supplier A (0,805), Supplier F (0,275), Supplier D (0,034), dan Supplier B (0,026). Supplier terbaik yang dapat dipertimbangkan oleh perusahaan secara berurutan adalah Supplier A, Supplier F, Supplier C, Supplier E, Supplier D, dan Supplier B.
Analisis Kualitas Layanan IndiHome Menggunakan Metode SERVQUAL dan Improvement Gap Analysis (IGA) Pawitra, Theresia; Rinda Suryana, Yunika; Widada, Dharma
Jurnal Industri Samudra Vol 7 No 1 (2026): Jurnal Industri Samudra
Publisher : Program Studi Teknik Industri, Fakultas Teknik. Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55377/jis.v7i1.14454

Abstract

Indihome (Indonesia Digital Home) is a service product that provides internet, television, and telephone services. As an internet service provider, IndiHome is expected to ensure that its customers receive the best possible service experience. In this study, the researcher analyzed the service quality delivered by IndiHome using the Servqual method to measure service quality and the Improvement Gap Analysis (IGA) method to identify priority attributes that require improvement. The results of the Servqual analysis showed that 15 service attributes had negative gaps, while 7 attributes had positive gaps. These attributes were then further analyzed using the IGA method, which classified them into four quadrants: 7 attributes were categorized in Quadrant I, 4 attributes in Quadrant II, 8 attributes in Quadrant III, and 3 attributes in Quadrant IV. A Z-Test was subsequently conducted to determine the significance of the gaps between customer perceptions and expectations. The results revealed that three attributes had significant gaps. These included the attribute stating that employees provide clear information regarding the certainty of service execution time, which was classified in Quadrant IV, as well as the attributes stating that IndiHome employees are always willing to help customers and consistently behave politely, both of which were classified in Quadrant I. Since all three attributes showed negative gaps, improvement recommendations were considered necessary. To formulate these recommendations, an analysis of the causes of Gap 5 was carried out by examining the contributing causes of Gap 1, Gap 2, Gap 3, and Gap 4.
Co-Authors Al Khairi, Muhammad Rivki Amalia, Laeli Rezki Amelia Pawitra, Theresia Anshory, Billy Ari Susandy Sanjaya, Ari Susandy Azdim, Muchsin Maulana Cahya, Hadifah Mutiara Dutho Suh Utomo Gloria, Jevandra Vablo Guntara, Reezha Alva Halim, Chaidir Ilham Harahap, Subur Husain, Muhammad Ali Isharyani, Muriani Emelda Iskandar, Syarif Jaya, Asrul Jaya, Riyan Khairi, Rivki Al Khiyarinnisa, Faza Khotijah, Syafitri La Ode Ahmad Safar Tosungku, La Ode Ahmad Safar Lina Dianati Fathimahhayati, Lina Dianati M. Amin Masruroh Pawitra, Theresia Pilipus Ramandei Pole, Muhammad Chendra Putra, Luis Fernando Putri Mutira Rice Mellolo, Peslianti Rinda Suryana, Yunika Siagian, Siagian Sitania, Farida Djumiati Slamet Mulyono Sumarliani, Sri Theresia Amelia Pawitra Wahyudi, Khairunnisa Warsono, Heribertus Yudho Wijaya, Muhammad Farhanuddin Winarni Wirawan, Denny Yudi Sukmono Zagitha Riyadi, Andina