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All Journal Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) IJBE (Integrated Journal of Business and Economics) Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat JIKA: Jurnal Ilmu Keuangan dan Perbankan Jurnal Disrupsi Bisnis Jurnal Ilmiah Wahana Pendidikan Transekonomika : Akuntansi, Bisnis dan Keuangan JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) Journal of Social Research Indonesian Journal of Business Analytics (IJBA) Jurnal Bisnis Administrasi (BIS-A) Formosa Journal of Applied Sciences (FJAS) CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Journal of Finance and Business Digital (JFBD) Journal of Management Analytical and Solution Jurnal Kajian Agraria dan Kedaulatan Pangan Regress: Journal of Economics & Management Journal of Economics and Business (JECOMBI) Jurnal Ekonomi Kreatif dan Manajemen Bisnis Digital (JEKOMBITAL) Research Horizon Jurnal Serambi Ekonomi dan Bisnis DFAME Digital Financial Accounting Management Economics Journal Journal of Islamic Digital Economics and Management Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal Business Administration (JBA): Entrepreneurship and Creative Indutry Jurnal Intelek Insan Cendikia Journal Of Management Analytical and Solution (JoMAS) Jurnal Price : Ekonomi dan Akuntasi Jejak digital: Jurnal Ilmiah Multidisiplin Journal Arbitrase : Economy, Management and Accounting
Marpaung, Nicholas
Program Studi Ilmu Administrasi Bisnis, Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Journal : Research Horizon

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Open Innovation of Small Business in The City of Medan: Alternative Processes Towards Business Model Innovation Siregar, Onan Marakali; Marpaung, Nicholas
Research Horizon Vol. 4 No. 2 (2024): Research Horizon - April 2024
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.4.2.2024.238

Abstract

Open innovation has become a strategic key element to improve innovation outcomes and commercialization among large companies. However, the relevance and potential of this concept could still be adopted by small-scale companies in Indonesia, especially those facilitated by social media. Research on open innovation for SMEs is limited, but provides important insights. Most research prioritizes in-bound innovation activities and ignores small-scale companies that are often considered radical innovators. Bank Indonesia 2021 data shows 87% of MSMEs were affected by the pandemic, with the majority experiencing a serious drop in sales. Government initiatives to strengthen the resilience of MSMEs through digital transformation have been hampered by low digital literacy. The purpose of this research is to explore the open innovation model for SMEs post COVID-19, especially through digital platforms. The research will focus on SMEs and the empirical analysis is expected to answer research questions on the concept of open innovation, factors influencing adoption, and the readiness of firms' collaboration with external sources. The research method will use descriptive and inferential statistics. The discussion will be supported by relevant literature with theoretical and practical implications.
Co-Authors Agus, Yizreel Firman Andalas, Yasir Artha Aprilia Tambunan Asbi, Erni Asneli Dasuha, Timothy W.S. Delicia Ruth Omeria Sihombing Dharmawan Sriyanto Diyanti Isnani Siregar, Diyanti Isnani Elda Triana Widya Elsinta Alvionika Sitepu Eriza, Faisal Ginting, M. Aditya Rifki Glenn Petrus Hardikusuma Hafiza Adlina Immanuel Cristwo Bangun Jonathan Liviera Marpaung Kirana, Tegar Levita Marentina Gultom Limbong, Gloria Virginta Loisa Theresia Hutagalung Lubis, Andrew Satria Lubis, Joshua Alexander Lumbanraja, Posma Luthfi Fauzan, Ahmad M. Aditya Rifki Ginting Madeliene Silalahi Marpaung, T.J. Marza Maulana Rughasy Muhammad Audri Muhammad Rozzaq Pane Muhammad Wisnu Wijaya Aditama Nainggolan, Fadila Rahma Nana Dyki Dirbawanto, Nana Dyki Nurmailiza Nursanti, Emmy Panjaitan, Simon Partahi Pardede, Franz Hariyanto Posma Lumban Raja Praise Manurung, Revivo Purba, Janwar Cristopan Raja, Posma Lumban Ramadhan, Anzala Sahru Raymondlee Febrianto Safitri, Gadis Ayu Santo Maulana Putra Sinaga Sari Siregar, Salwa Nurmala Sartika Dewi Setia, Nadia Sibarani, Doni Sihite, Fernando Simanjuntak, Eva Yohana Sinaga, Yusuf Efendi Sirait, Elsya Vidara Siregar, Onan M Siregar, Onan Marakali Sitinjak, Rihot Sitorus, Gira Madoli Sri Rezki Gultom Sumardy, Karina Dewi Tampubolon, Kevin Ariel Togu Bonardo Tri Danica Sinaga Triani, Emi Tulus Vannesia Guiness Widya, Elda Triana Wijaya Aditama, Muhammad Wisnu Yizreel Firman Agus Zein, Khairu