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Journal : Media Agribisnis

ANALISIS PENGEMBANGAN KELAPA OLAHAN DI KECAMATAN MAWASANGKA KABUPATEN BUTON TENGAH Purnamasari, Wa Ode Dian
Media Agribisnis Vol 2 No 2 (2018): November
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (112.53 KB) | DOI: 10.35326/agribisnis.v2i2.430

Abstract

This study aims to analyze the development of processed coconut based on the financial feasibility aspect and additional value of development processed coconut. This study is conducted at Mawasangka subdistrict, Central Buton Regency. In drawing the total of the respondent, it is drawn with the Slovin formula as many 55 respondents from 122. The result of this study shows that the development of processed coconut at Mawasangka subdistrict, Central Buton Regency to copra production business and shell charcoal was declared viable based on financial analysis obtained R/C ratio in amount 1,67 for copra and shell charcoal get value in amount 5,47. the cultivation of coconut to copra and shell charcoal is done for 3-4 times production in a year. Based on the result, it is suggested that the quality and volume of cultivation of processed coconut in the Mawasangka subdistrict highly need to be increased in order to be able to compete in the global market. Promotion of cultivation of processed coconut in the Mawasangka subdistrict also still needs to be increased in order that the market can be more exposed and increase a total of customers to overcome the poor management and limited capital. Keywords: feasibility analysis, processed coconut
HUBUNGAN KARAKTERISTIK INOVASI DENGAN TINGKAT ADOPSI PETANI TERHADAP KOMPONEN PENGENDALIAN HAMA TERPADU (PHT) PADI SAWAH DI KELURAHAN LIABUKU KECAMATAN BUNGI KOTA BAUBAU Purnamasari, Wa Ode Dian
Media Agribisnis Vol 3 No 1 (2019): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (236.15 KB) | DOI: 10.35326/agribisnis.v3i1.435

Abstract

This research was conducted from November to December 2018 in Liabuku Village, Bungi Subdistrict, Baubau Town, with the aim of knowing the characteristics of innovation consisting of relative advantages, compatibility, complexity, trialability, and observability and types of innovation decisions in SLPHT rice plants; know the level of adoption of SLPHT farmers for integrated pest control components; know the relationship between the characteristics of innovation consisting of relative advantages, compatibility, complexity, trialability and observability, as well as the type of innovation decisions with the level of SLPHT farmers' adoption of the Integrated Pest Management (IPM) component. The number of respondents was 30 who had attended SLPHT. The data analysis technique used is the analysis of the average and standard deviations and Spearman rank correlation test. To find out the difference in the level of adoption of the IPM components of rice between SLPHT and Non-SLPHT farmers using the t-test. Based on the results of research and discussion, it is found that the characteristics of innovation of farmers provide a relative advantage for farmers, 60% of farmers say there is compatibility of trialability with pest control needs, and 40% of respondents state that innovation is sometimes not according to needs. The adoption rate of SLPHT farmers to the IPM component was 40% of farmers using varieties of lowland rice according to recommendations, 60% using superior rice not in accordance with recommendations. For fertilization, 20% of farmers fertilize according to recommendations, and 80% of farmers fertilize not according to recommendations. For integrated pest control, 50% of farmers conduct IPM, the remaining 50% carry out pest control with certain techniques. For the use of natural enemies, 83.33% of farmers did not utilize natural enemies, the rest, 16.67% did not use natural enemies. For routine observations, 90% of farmers do routine observations but not every week, only 10% of farmers do every week. And observations made are only part of the observation stages. For the wise use of pesticides, all farmers combine pesticides with other techniques. There is a significant relationship between the characteristics of compatibility innovation with the use of natural enemies as indicated by the sig correlation value is 0.05 smaller. There is a significant relationship between complexity with routine observations which is shown by the correlation sig value is 0.013 smaller 0.05.    Keywords: Relationship, characteristics, innovation, adoption, IPM, farmers, lowland rice
Strategi Penjualan Produk Kopi Bubuk Jenis Robusta di Desa Rongi sebagai Upaya Mendukung Wisata Bahari Kecamatan Sampolawa Kabupaten Buton Selatan Wa Ode Dian Purnamasari; Azelia Monica Azizu
Media Agribisnis Vol 5 No 2 (2021): November
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v5i2.2227

Abstract

Penelitian ini bertujuan untuk menganalisis faktor yang menjadi pendorong dan penghambat penjualan kopi bubuk Rongi sebagai upaya mendukung wisata Bahari di Kabupaten Buton Selatan dan merumuskan strategi yaang tepat dalam peningkatan penjualan produk kopi bubuk Rongi jenis robusta dalam upaya mendukung wisata Bahari di Kabupaten Buton Selatan. Penelitian dilaksanakan di Desa Ronggi Kecamatan Sampolawa Kabupaten Buton Selatan pada bulan September sampai dengan Oktober 2021. Populasi pada penelitian ini adalah seluruh Usaha Mikro Kecil dan Menengah (UMKM) penjual kopi yang ada di Ronggi Kecamatan Sampolawa Kabupaten Buton Selatan yang berjumlah 100. Sampel penelitian ini adalah 24 UMKM penjual kopi sebagai responden. Hasil penelitian menunjukkan bahwa kombinasi yang dilakukan pada strategi eksternal dan internal adalah pengembangan dan penjualan yang cocok untuk dijadikan usaha Kopi Robusta Bubuk untuk mendukung wisata Bahari Kecamatan Sampolawa adalah strategi agresif, dengan metode menggunakan kekuatan (strength) untuk memanfaatkan peluang (opportunity). Strategi SO : Kegiatan produksi kopi bubuk rongi yang berstandar sehingga menciptakan kualitas kopi yang baik. Strategi WO : Mengupdate inovasi produk yang menyesuaikan dengan tuntutan konsumen dengan bermacam varian rasa, teknologi sebagai sarana promosi seperti facebook dan Instagram, serta merektur karyawan yang professional dibidang agribisnis. Strategi ST : Memanfaatkan mitra untuk mendapatkan bahan utama produk yang lebih muda dan terjangkau sehingga bisa menekan biaya produksi dan menciptakan harga yang terjangkau untuk konsumen. Strategi WT : Meningkatkan sarana dan prasarana dengan pemanfataan teknologi sehingga dapat bersaing dengan produk secara nasional, selalu memperbanyak mitra penyaluran produk sehingga permintaan produk meningkat.
ANALISIS PENGEMBANGAN KELAPA OLAHAN DI KECAMATAN MAWASANGKA KABUPATEN BUTON TENGAH Wa Ode Dian Purnamasari
Media Agribisnis Vol 2 No 2 (2018): November
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v2i2.430

Abstract

This study aims to analyze the development of processed coconut based on the financial feasibility aspect and additional value of development processed coconut. This study is conducted at Mawasangka subdistrict, Central Buton Regency. In drawing the total of the respondent, it is drawn with the Slovin formula as many 55 respondents from 122. The result of this study shows that the development of processed coconut at Mawasangka subdistrict, Central Buton Regency to copra production business and shell charcoal was declared viable based on financial analysis obtained R/C ratio in amount 1,67 for copra and shell charcoal get value in amount 5,47. the cultivation of coconut to copra and shell charcoal is done for 3-4 times production in a year. Based on the result, it is suggested that the quality and volume of cultivation of processed coconut in the Mawasangka subdistrict highly need to be increased in order to be able to compete in the global market. Promotion of cultivation of processed coconut in the Mawasangka subdistrict also still needs to be increased in order that the market can be more exposed and increase a total of customers to overcome the poor management and limited capital. Keywords: feasibility analysis, processed coconut
HUBUNGAN KARAKTERISTIK INOVASI DENGAN TINGKAT ADOPSI PETANI TERHADAP KOMPONEN PENGENDALIAN HAMA TERPADU (PHT) PADI SAWAH DI KELURAHAN LIABUKU KECAMATAN BUNGI KOTA BAUBAU Wa Ode Dian Purnamasari
Media Agribisnis Vol 3 No 1 (2019): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v3i1.435

Abstract

This research was conducted from November to December 2018 in Liabuku Village, Bungi Subdistrict, Baubau Town, with the aim of knowing the characteristics of innovation consisting of relative advantages, compatibility, complexity, trialability, and observability and types of innovation decisions in SLPHT rice plants; know the level of adoption of SLPHT farmers for integrated pest control components; know the relationship between the characteristics of innovation consisting of relative advantages, compatibility, complexity, trialability and observability, as well as the type of innovation decisions with the level of SLPHT farmers' adoption of the Integrated Pest Management (IPM) component. The number of respondents was 30 who had attended SLPHT. The data analysis technique used is the analysis of the average and standard deviations and Spearman rank correlation test. To find out the difference in the level of adoption of the IPM components of rice between SLPHT and Non-SLPHT farmers using the t-test. Based on the results of research and discussion, it is found that the characteristics of innovation of farmers provide a relative advantage for farmers, 60% of farmers say there is compatibility of trialability with pest control needs, and 40% of respondents state that innovation is sometimes not according to needs. The adoption rate of SLPHT farmers to the IPM component was 40% of farmers using varieties of lowland rice according to recommendations, 60% using superior rice not in accordance with recommendations. For fertilization, 20% of farmers fertilize according to recommendations, and 80% of farmers fertilize not according to recommendations. For integrated pest control, 50% of farmers conduct IPM, the remaining 50% carry out pest control with certain techniques. For the use of natural enemies, 83.33% of farmers did not utilize natural enemies, the rest, 16.67% did not use natural enemies. For routine observations, 90% of farmers do routine observations but not every week, only 10% of farmers do every week. And observations made are only part of the observation stages. For the wise use of pesticides, all farmers combine pesticides with other techniques. There is a significant relationship between the characteristics of compatibility innovation with the use of natural enemies as indicated by the sig correlation value is 0.05 smaller. There is a significant relationship between complexity with routine observations which is shown by the correlation sig value is 0.013 smaller 0.05. Keywords: Relationship, characteristics, innovation, adoption, IPM, farmers, lowland rice
The Behavior and Market Efficiency of Aglaonema Ornamental Plants in Baubau Waode Alzarliani; Wa Ode Dian Purnamasari; Nabila Gafur
Media Agribisnis Vol 5 No 1 (2021): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v5i1.1350

Abstract

This research aims to look at the behavior and market efficiency of Aglaonema ornamental plants in Baubau, Indonesia. Furthermore, each agency's marketing channels, margins, expenses, and benefits are analyzed for technical and economic efficiency. In addition, 40 farmers were sampled using the census technique, and an institutional approach was taken utilizing the snowball method. The findings demonstrate that the quantity of customer demand determines market pricing behavior. The cost of the ornamental plants is paid in cash at the time of purchase, and there has been cooperation between traders with communication to ensure the number of ornamental plants purchased and an agreement on the payment system that will be given after the plants are sold, resulting in good cooperation. Intertwined does not rely on dealers providing financing to farmers. Furthermore, channel patterns 1,2 and 3 have no Marketing Efficiency, whereas channel 4 patterns have 46 percent and channel 5 patterns have a ratio of 48 percent. As a result, channels 4 and 5 are deemed inefficient.
Analisis Kelayakan Usaha Kerupuk di Desa Dongkala Kecamatan Pasarwajo Kabupaten Buton (Studi Kasus Pada Aliva Kerupuk) Wa Ode Dian Purnamasari; Ridwan Ridwan; Azelia Monica Azizu
Media Agribisnis Vol 5 No 1 (2021): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v5i1.1425

Abstract

Tujuan dari Penelitian ini adalah (1) untuk mengetahui berapa besar pendapatan pada usaha industri Aliva Kerupuk di Desa Dongkala Kecamatan Pasarwajo Kabupaten Buton dan (2) untuk mengetahui kelayakan usaha industri Aliva Kerupuk di Desa Dongkala Kecamatan Pasarwajo Kabupaten Buton. Penelitian ini merupakan studi kasus yang mengambil obyek penelitian pada industri pengolahan kerupuk. Penentuan sampel dilakukan secara sensus dengan mengambil sampel pada Industri Aliva Kerupuk. Variabel yang diamati dalam penelitian ini yaitu biaya produksi yang terdiri dari biaya tetap dan biaya variabel, penerimaan dan pendapatan, sedangkan kelayakan usaha yang digunakan metode R/C ratio. Kesimpulan penelitian ini adalah 1) Pendapatan yang diperoleh industri Aliva Kerupuk Desa Dongkala Kecamatan Pasarwajo Kabupaten Buton adalah sebesar Rp. 6.934.000/bulan. 2) R/C Rasio yang diperoleh industri Aliva Kerupuk Desa Dongkala Kecamatan Pasarwajo Kabupaten Buton sebesar 1.96 dimana nilai tersebut lebih besar dari 1 (R/C > 1) ini berarti industri Aliva kerupuk menguntungkan atau layak untuk dikembangkan.
Analisis Nilai Tambah Kelapa Menjadi Kopra dan Arang Tempurung di Desa Kakenauwe Kabupaten Buton Wa Ode Dian Purnamasari
Media Agribisnis Vol 6 No 1 (2022): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v6i1.2462

Abstract

Nilai tambah yang dihasilkan dari pengolahan kelapa menjadi kopra dan arang tempurung di Desa Kakenauwe cukup besar yakni untuk kopra nilai tambah usaha kopra diperoleh sebesar Rp 2.250/kg, nilai tambah terhadap pengolahan kopra lebih banyak dinikmati oleh perusahaan (pengolah) sebesar Rp 2.134,71/kg (94,88%) sedangkan imbalan tenaga kerja sebesar Rp 115,29/kg (5,12%) sedangkan nilai tambah usaha arang tempurung diperoleh sebesar Rp 714,29/kg, nilai tambah terhadap pengolahan tempurung lebih banyak dinikmat oleh perusahaan (pengolah) sebesar Rp 618,21/kg (86,55%) sedangkan imbalan tenaga kerja arang tempurung sebesar Rp 96,07/kg (13,45%).
Analisis Pendapatan Petani Rumput Laut (Eucheuma cottonii) Di Kelurahan Busoa, Kecamatan Batauga, Kabupaten Buton Selatan Purnamasari, Wa Ode Dian; Sirza, La Ode Muhammad Junaidin; Bone, Abdul Hadi; Hamar, Bahtiar; Sitania, Yusti
Media Agribisnis Vol. 8 No. 1 (2024): Mei
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v8i1.6328

Abstract

Penelitian ini bertujuan untuk mengetahui tingkat pendapatan pembudidaya rumput laut (Eucheuma cottonii) di Desa Busoa, Kecamatan Batauga, Kabupaten Buton Selatan. Penelitian ini dilaksanakan pada bulan Maret dan April 2024. Populasi penelitian terdiri dari total 102 orang yang terlibat dalam budidaya rumput laut. Metode pemilihan sampel dilakukan secara purposive sampling, yaitu dengan memilih 10% dari seluruh populasi. Jumlah sampel dari penelitian ini adalah 10 orang. Penelitian ini menggunakan data kuantitatif, dengan menggunakan sumber data primer dan sekunder. Temuan penelitian ini menunjukkan bahwa pembudidaya rumput laut Eucheuma cottonii di Desa Busoa, Kecamatan Batauga, Kabupaten Buton Selatan melakukan upaya-upaya untuk menekan biaya dalam rangka memaksimalkan keuntungan. Hal ini terlihat dari rata-rata total biaya sebesar Rp. 3.812.616 dan rata-rata penerimaan sebesar Rp. 7.600.000, sehingga menghasilkan rata-rata keuntungan bersih sebesar Rp. 3.787.484.
Analisis Pendapatan dan Kelayakan Usaha Home Industri Ikan Asap Di Kelurahan Sulaa, Kecamatan Betoambari, Kota Baubau Olviana Repi, Jayanti; Purnamasari, Wa Ode Dian; Bone, Abdul Hadi
Media Agribisnis Vol. 8 No. 2 (2024): November
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Buton

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35326/agribisnis.v8i2.6539

Abstract

Usaha Home Industri pengolahan ikan asap di Kelurahan Sulaa Betoambari Kota Baubau telah beroperasi sejak tahun 2021, namun tidak diketahui sampai sejauh ini apakah usaha ini layak dikembangkan secara ekonomi dan finansial terutama terkait dengan adanya pendapatan yang tidak stabil akibat kenaikan biaya-biaya operasional dan ketersediaan bahan baku yang berkaitan pasokan ikan yang menjadi komuditas usaha. Tujuan penelitian untuk mengestimasi tingkat keuntungan usaha dan menganalisis kelayakan usaha home industri pengolahan ikan asap. Penelitian ini dilaksanakan di Kelurahan Sulaa, Kecamatan Betoambari, Kota Baubau mulai dari bulan Agustus hingga September 2024. Metode yang digunakan dalam penelitian yaitu studi kasus. Hasil penelitian menunjukan bahwa keuntungan yang diperoleh dari usaha home industri pengolahan ikan asap senilai Rp. 18.401.556,-/bulan. Analisis finansial R/C ratio pengolahan ikan asap menunjukkan angka 1,08 yang artinya usaha ini layak dikembangkan.