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All Journal SALTeL Journal (Southeast Asia Language Teaching and Learning) Jurnal Optimalisasi Jurnal Mekanova : Mekanikal, Inovasi dan Teknologi Jurnal Pengabdian Masyarakat: Darma Bakti Teuku Umar Marine Kreatif JOURNAL OF LANGUAGE KATALIS: Jurnal Penelitian Kimia dan Pendidikan Kimia Register : Journal of English Language Teaching and Learning of FBS UNIMED Jurnal Cakrawala Ilmiah JASL - Journal of Applied Studies in Language Transform : Journal of English Language Teaching and Learning Indo-Fintech Intellectuals: Journal of Economics and Business Indonesian Journal of Education and Development Research Journal of Multidisciplinary Inquiry in Science, Technology and Educational Research Journal of Humanities Education Management Accounting and Transportation Journal of Citizen Research and Development
Hartati, Rita
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Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Medicine & Pharmacology Physics Public Health Social Sciences Transportation Other

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Journal : SALTeL Journal (Southeast Asia Language Teaching and Learning)

 1 
Localizing the “New Snapshot” Textbook; A Study for Intermediate Level Students in Indonesia Hartati, Rita
SALTeL Journal (Southeast Asia Language Teaching and Learning) Vol. 3 No. 2: July 2020
Publisher : Association of Language Teachers in Southeast Asia (ALTSA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35307/saltel.v3i2.51

Abstract

The purpose of this study is to analyze the “Snapshot” textbook based on the local characteristics of Indonesian intermediate students. Therefore, the descriptive analysis method was applied to this study by using documentation and observation techniques. As a result, five elements need to be adapted based on the local characteristics of Indonesian students: 1) sociocultural content, 2) language level, 3) authenticity 4) instruction method, and 5) tests & exercises. Adapting the textbook-based local characteristics of students is not simple but it is important to achieve the learning objectives successfully.
A Critical Discourse Analysis of the Use of Metaphor in Online Car Advertisements Hartati, Rita; Panah, Ebrahim; Matsom, Hafizan
SALTeL Journal (Southeast Asia Language Teaching and Learning) Vol. 4 No. 2: July 2021
Publisher : Association of Language Teachers in Southeast Asia (ALTSA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35307/saltel.v4i2.77

Abstract

The objectives of the current study are threefold: a) to investigate what types of metaphors are used in Arab and Western car advertisements and why they use them, b) to explore how metaphors are used in Arab and Western car advertisements, and c) to explore how cultural attributes are used along with metaphors in Arab and Western car advertisements. The study adopted a descriptive approach through content analysis using three models: cultural (Hofstede, 2005), metaphorical (Lankoff & Johnson, 1980), and contrastive discourse analysis (Farclough's, 2001), approaches to analyze the data. The study sample comprised 30 car advertisements from Holland, France, Germany, Italy, the US, and Arab countries, each with five advertisements published online in 2016. The findings of the study show that car advertisements frequently use metaphorical strategies. In addition, the study revealed differences between Arab and Western advertisements in terms of the employment of cultural attributes. Finally, the study also indicated that even within the Western context, there is a different use of metaphorical strategies with subtle differences.
Co-Authors Adib Adib, Adib Al Munawir Albert Hezekiah Sanolo Zebua Ali, Sulaiman Alvina, Sirry Amanda Sabrina, Nabilah Amri, Muhammad Agri Anayati, Wan Andrean Mardohar Sitanggang, Joys dian febrianti Endah Anisa Rahma, Endah Anisa Farizal, Teuku Hayatun Nufus Hidjrawan, Yusi Hutabalian, Ristama Hutapea, Elizabeth Hutauruk, Yesi Atania Imanda, Riska Khairul Hadi Majid Wajdi Marlinda Marlinda Matsom, Hafizan Meisuri Meylis Safriani Naibaho, Sriwi Anceli Njue Steeven Tarigan Panah, Ebrahim Pardede, Tama Riska Pratiwy, Devi Rossi, Muhammad Abiyyu De Setiawaty, Sri Sianipar, Stefanny Romauli Sihite, Sepania Handayani Br Simbolon, Amelia Agnes Siregar, Permata Surya T. M. Azis Pandria Triana, May Devi Veni Nella Syahputri, Veni Nella Yasrizal Yusi Hidjrawan