Article Per Year (5 Year)
p-Index From 2020 - 2025
3.353
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Terapan dan Keuangan JSEH (Jurnal Sosial Ekonomi dan Humaniora) Jurnal Biometrika dan Kependudukan (Journal of Biometrics and Population) Pedagogia: Jurnal Pendidikan Jurnal Ilmiah Pendidikan Pancasila dan Kewarganegaraan Reformasi : Jurnal Ilmiah Ilmu Sosial dan Ilmu Politik Jurnal Ilmiah Profesi Pendidikan ASAWIKA: Media Sosialisasi Abdimas Widya Karya Abdimas Galuh : Jurnal Pengabdian Kepada Masyarakat Pahlawan : Jurnal Ilmu Pendidikan, Sosial dan Budaya Journal of English Language and Education Merdeka Indonesia Jurnal International Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Journal of Innovation and Research in Primary Education JURNAL PARADIGMA: Journal of Sociology Research and Education International Journal of Science and Environment Priviet Social Sciences Journal Majalah Ilmiah METHODA Journal of Community Empowerment INOVTEK Polbeng - Seri Informatika
Saputra, Ardi
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

Published : 25 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 25 Documents
Search

 1   2   3 
PENDAMPINGAN PEMBUATAN SMART STORINOMIK BILINGUAL BERMUATAN GASTRODIPLOMASI BAGI USAHA SAMBEL PECEL SRIKANDI DI KOTA MADIUN SEBAGAI INTERNASIONALISASI KULINER KHAS NUSANTARA Saputra, Ardi; Meilasari, Priska; Widdy, Vinsensius
Asawika : Media Sosialisasi Abdimas Widya Karya Vol 10 No 02 (2025): September: Asawika
Publisher : LPPM Unika Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37832/asawika.v10i02.369

Abstract

This community service program focuses on empowering Sambel Pecel Srikandi MSMEs in Madiun City, which have been established for more than 25 years and are known to have distinctive taste quality from hereditary recipes, but still face serious obstacles in aspects of modern marketing and product internationalization. The main problems of the partners can be mapped into three things, namely the low utilization of social media and artificial intelligence technology in promotional strategies, the monotony of marketing content that has not used the storynomics approach, and limited English language skills that make it difficult for products to reach the global market. To answer these challenges, the implementation team designed three main solution patterns that are applicable and sustainable, namely (1) assistance in making social media and training in the use of artificial intelligence to support digital promotions, (2) strengthening storynomics-based marketing techniques with gastrodiplomacy content as a strategy to promote cultural values as well as culinary diplomacy, and (3) training in translating and editing promotional content in English to create bilingual promotions that can reach international audiences. The implementation method is designed through the stages of socialization, training, practice, intensive assistance, technology application, and sustainability evaluation, involving lecturers, students, and partners in an active collaborative manner. The outputs of the activities include increasing the capacity of partners in the field of bilingual digital marketing, creating a minimum of ten gastrodiplomacy-based storynomics promotional contents, scientific publications in Sinta journals, publications in online mass media, audio-visual content on YouTube channels, and promotional posters on social media. Thus, this program not only serves to improve the competitiveness of local MSMEs, but also becomes a concrete strategy to internationalize the culinary specialties of the archipelago, especially pecel Madiun, and supports the achievement of SDGs, Key Performance Indicators (IKU) of universities, and the government's Asta Cita in encouraging downstream and industrialization of local products based on the creative economy).
When price determines choice: A study on immunity supplement consumers in urban pharmacy Wiryawan, I Gusti Ngurah Dwi; Saputra, Ardi
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.593

Abstract

The increased use of immune supplements, particularly in urban areas post-pandemic, has raised questions about the reasons behind consumer purchasing behavior regarding these products. This study aims to explore the impact of product quality, price, and brand image on consumer purchasing decisions for immune supplements in Indonesia, specifically for purchases through national pharmacy chains. The study used a quantitative approach, surveying 125 urban consumers using purposive sampling, and analyzed the data using multiple linear regression analysis. The results showed that price was the most significant decision driver, followed by brand image and product quality, with all factors significantly influencing purchasing decisions. This study provides insights into how price, trust, and perceived value significantly influence consumer purchasing decisions. The results are practical for pharmacy managers and health product companies in developing pricing, branding, and product communication strategies aimed at health-conscious urban residents who prefer affordable products.
Transmigrasi Mandiri Berbudaya: Pelatihan Membatik dan Kembar Mayang di Desa Margotani OKU Timur Saputra, Ardi; Ilhaq, Muhsin; Igamo, Alghifari Mahdi; Inderawati, Rita; Septiani, Yin Yin
Abdimas Galuh Vol 7, No 2 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i2.20285

Abstract

Kondisi perekonomian Desa Margotani II yang lemah dimana masyarakatnya bergantung pada pertanian subsisten dengan hasil yang tidak stabil. Pertanian yang dikembangkan berupa sistem tadah hujan dan perkebunan karet yang merusak harga. Tujuan pengabdian kepada masyarakat ini adalah untuk memberdayakan kelompok PKK Candramaya melalui pelatihan membatik dan kembar mayang dalam rangka menuju desa transmigrasi mandiri berbudaya. Metode yang digunakan dalam kegiatan pemberdayaan ini adalah metode Asset-Based Community Development (ABCD) yang merupakan metode pemberdayaan berkelanjutan yang didasarkan pada aset, kekuatan, dan potensi masyarakat . Berdasarkan hasil kegiatan pengabdian pada kelompok PKK Candramaya Desa Margotani II, diperoleh hasil berupa peningkatan keterampilan warga dalam bidang seni tradisional yaitu membatik dan kembar mayang .
Waste Management By The Local Government of Ogan Ilir Regency (Case Study: In Timbangan Village) Yana, Jeli; Husin, Azizah; Saputra, Ardi
International Journal of Science and Environment (IJSE) Vol. 5 No. 3 (2025): August 2025
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v5i3.230

Abstract

Waste management in Timbangan Village, Ogan Ilir Regency, faces various challenges such as low community discipline, limited final processing facilities, and a lack of sustainable waste utilization programs. This study aims to analyze the waste management process carried out by local governments and identify the factors that affect its effectiveness. With a qualitative approach through interviews and direct observations, data were collected from various relevant parties, including cleaners and environmental officials. The results showed that although the Temporary Shelter facilities were adequate and the waste collection was running quite efficiently, community behavior and final waste management were still suboptimal, causing environmental problems such as waste accumulation and health risks. It is suggested that the government increase public education, expand the use of waste management technology, and develop waste utilization programs such as waste banks and composting to create sustainable waste management. This study provides an important overview for improving waste management in other areas with similar challenges.
Preferensi Karier Mahasiswa Program Studi Pendidikan Masyarakat Universitas Sriwijaya Najwa, M Maulana Aban; Saputra, Ardi; Safitri, Erna Retna
Jurnal Ilmiah Profesi Pendidikan Vol. 10 No. 3 (2025): Agustus
Publisher : Fakultas Keguruan dan Ilmu Pendidikan, Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jipp.v10i3.3468

Abstract

Karier merupakan salah satu aspek penting dalam kehidupan mahasiswa yang akan menentukan arah masa depan mereka setelah menyelesaikan studi. Preferensi karier mahasiswa menjadi indikator dalam melihat kecenderungan pilihan dunia kerja yang dianggap sesuai dengan minat, kompetensi, serta peluang yang tersedia. Penelitian ini bertujuan untuk mengetahui preferensi karier mahasiswa Program Studi Pendidikan Masyarakat Universitas Sriwijaya. Penelitian dilakukan di Program Studi Pendidikan Masyarakat Universitas Sriwijaya dengan populasi sebanyak 137 mahasiswa akhir. Teknik pengumpulan data menggunakan kuesioner, sedangkan teknik analisis data yang digunakan adalah analisis deskriptif kuantitatif. Hasil penelitian menunjukkan bahwa sektor PNS/PPPK menjadi pilihan karier yang paling banyak diminati mahasiswa dengan persentase 38%, diikuti oleh LSM/NGO sebesar 26%, wirausaha sosial sebesar 22%, dan tutor/instruktur pendidikan nonformal sebesar 14%. Kesimpulannya, mahasiswa lebih cenderung memilih jalur karier yang menawarkan stabilitas maupun peluang kemandirian ekonomi, sementara sektor pendidikan nonformal kurang diminati karena masih rendahnya persepsi terhadap kestabilan karier dan kesejahteraan finansial.
Co-Authors Alghifari Mahdi Igamo Andriani, Dian Sri Aprita, Dela Apriyanto Halim Azizah Husin Dewi, Sintya Fauzi Adi Rafrastara Helmy, Henny Henny Helmi Ignatius Soni Kurniawan Ilhaq, Muhsin Makmum Raharjo Maryani Maryani MEGA NURRIZALIA, MEGA Muji, Atipa Najwa, M Maulana Aban Nurhayati Nurhayati Priska Meilasari Puspa Ayu Pitayati Rahmiyanti, Gita Rani Mega Putri Resti, Mia Oktalinda Risky Hidayat Rita Inderawati Safitri, Erna Retna Saputry, Siska Khoirunnisya Sembiring, Rinawati Septiani, Yin Yin Septiani, Yiyin Septiyanda, Dwi SHOMEDRAN SHOMEDRAN, SHOMEDRAN Shomedran, Dian Sri Sidabutar, Honey Christine Sri Andriani, Dian Suningsih, Taruni Syanti Irviantina Trayati, Erni Widdy, Vinsensius Wildanil Ghozi Wiryawan, I Gusti Ngurah Dwi Yana, Jeli Zahfira, Dayanah