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All Journal Jurnal Manajemen Pelayanan Publik Jurnal Noken: Ilmu-Ilmu Sosial JUMANJI (JURNAL MANAJEMEN JAMBI) Reformasi : Jurnal Ilmiah Ilmu Sosial dan Ilmu Politik Jurnal Ilmiah Dinamika Sosial Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Innovative: Journal Of Social Science Research JIAN (Jurnal Ilmiah Administrasi Negara) Socious Journal
Suhindarno, Heny
Unknown Affiliation
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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Journal : Innovative: Journal Of Social Science Research

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Technology-Based Tourism Strengthening Strategies In Empowering Community Agro-Tourism Blimbing Gardens In Ngringinrejo Kalitidu Village Musta’ana, Musta’ana; Suhindarno, Heny
Innovative: Journal Of Social Science Research Vol. 4 No. 6 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i6.16200

Abstract

This research aims to identify strategies for strengthening tourism through community empowerment in the use of technology in Agrotourism Belimbing Garden in Ngringinrejo Village, Kalitidu, Bojonegoro. The focus of this research is on the importance of innovation and community involvement in an effort to increase the number of tourists as well as the contribution of the local economy. The research used a descriptive method with a qualitative approach, involving field observations, semi-structured interviews with stakeholders, and documentation. Informants consisted of the head of the BUMDes, the head of the tourism awareness group, as well as the local community. The results showed that the management of Belimbing Agrotourism has not fully utilized technology due to limited human resources (HR) who are competent in the field of technology. In addition, the COVID-19 pandemic has caused a decrease in the number of tourists which has an impact on the local economy. Therefore, efforts are needed to increase the capacity of human resources, especially in the field of technology, as well as more modern promotional strategies to increase tourist attractiveness. The implication of this research is the need to increase HR competencies and implement more effective technology-based promotional strategies to restore and develop local tourism potential in a sustainable manner
Co-Authors Aditya, Bima Agustina, ria Ahmad Taufiq Ahmad Taufiq Aulia, Elfa Cahya Lukito, Cahya Esa Septian Fuadiyyah, Azkiyyah Huda, Muhammad Miftahul Inayah, Alin Nur Irfansyah Irfansyah Januwarso, Arief Junadi Junadi, Junadi Katili, Andi Yusuf Khotimah, Putri Eni Miftahul Huda Musta’ana, Musta’ana Musthofa, Ahmad Nggilu, Rukiah Novianto, Herta Nur Azizah, Nia Nurul Huda Oktaviyanti, Alvaini Putri Handayani Rahmawati, Wahyu Ambar Ramadhan, Adinda Alya Riyani, Septia Dwi Sari, Tasya Pradita Septi Wulandari Subandi, Erwan Swasanti, Ida Wijianti, Cindi Yulianti, Yani Dwi