Claim Missing Document
Check
Articles

Found 17 Documents
Search
Journal : West Science Social and Humanities Studies

The Impact of Financial Inclusion and Financial Literacy on Improving People's Economic Welfare in Indonesia Judijanto, Loso; Novitasari, Salwa Aulia; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 3 No. 03 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i03.1752

Abstract

This study examines the impact of financial inclusion and financial literacy on improving the economic welfare of communities in Indonesia using a quantitative analysis approach. Data were collected from 70 respondents through a structured questionnaire employing a 1–5 Likert scale, and the relationships between variables were analyzed using Structural Equation Modeling - Partial Least Squares (SEM-PLS) with SmartPLS 3 software. The results demonstrate that financial inclusion significantly enhances economic welfare by increasing access to formal financial services and promoting financial stability. Financial literacy also positively affects economic welfare by equipping individuals with the knowledge and skills to make informed financial decisions. Moreover, the synergistic effect of financial inclusion and financial literacy produces the most substantial improvements in economic welfare, highlighting the need for integrated policies. These findings provide theoretical and practical implications, suggesting that policymakers should prioritize comprehensive strategies that combine access to financial services with financial education to foster sustainable economic development.
The Future of Hybrid Work: A Bibliometric Mapping of Employee Productivity and Well-Being Judijanto, Loso; Muhtadi, Muhamad Ammar; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 3 No. 03 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i03.1767

Abstract

This bibliometric analysis explores the significant impact of hybrid work on employee productivity and well-being, drawing on a comprehensive review of literature sourced from the Scopus database. The study highlights the evolution of hybrid work themes from 2000 to 2025, illustrating the shift from traditional telecommuting to integrated hybrid models that focus on both organizational efficiency and employee satisfaction. By mapping keyword occurrences and author collaborations, the research identifies key trends and gaps in the existing literature, offering insights into the interdisciplinary nature of hybrid work studies. The findings suggest that while hybrid work arrangements can enhance productivity and flexibility, they also present challenges such as maintaining work-life balance, ensuring employee engagement, and managing a dispersed workforce. The study emphasizes the need for organizations to develop robust strategies that leverage technology and foster an inclusive culture to fully realize the benefits of hybrid work models. Future research directions are proposed to further investigate the long-term effects of hybrid work on different sectors and cultures, aiming to refine and optimize these work arrangements.
Analysis of SEO Strategy and Interactive Content Marketing in Increasing Online Visibility and Sales at E-Commerce in West Java Faridah, Faridah; Nugroho, Budi; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 3 No. 04 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i04.1857

Abstract

This study investigates the impact of SEO Strategy and Interactive Content Marketing on online visibility and sales in the e-commerce sector in West Java. A quantitative research design was employed, with data collected from 190 respondents using a Likert scale (1–5). Data analysis was conducted using Structural Equation Modeling-Partial Least Squares (SEM-PLS). Results reveal that Interactive Content Marketing significantly improves online visibility and sales, while SEO Strategy also contributes positively, albeit to a lesser degree. Online visibility plays a crucial role in driving sales. The study highlights the synergistic relationship between SEO and interactive content in enhancing e-commerce performance. These findings offer valuable insights for practitioners seeking to optimize digital marketing strategies in competitive online markets. 
Visualizing the Growth of Green Retailing: A Bibliometric Mapping of Sustainable Practices in Retail Marketing Judijanto, Loso; Arini, Rani Eka; Pahrijal, Rival
West Science Social and Humanities Studies Vol. 3 No. 05 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i05.1916

Abstract

This study presents a bibliometric analysis of the academic literature on green retailing and sustainable practices in retail marketing, using data retrieved from the Scopus database (2000–2024). Employing VOSviewer for co-authorship, citation, and keyword co-occurrence analysis, the study identifies core research themes, influential contributors, and evolving trends in the field. The results reveal that “green retailing,” “green marketing,” and “cost optimization” are central to the scholarly discourse, reflecting the growing strategic importance of sustainability in retail operations. The analysis also uncovers a temporal shift from foundational environmental themes to more actionable managerial strategies. India stands out as a hub of international collaboration, and author network analysis highlights prominent research clusters around figures such as Sarkis J. and Lai K.H. While the literature has matured in linking green practices with business outcomes, emerging gaps include social dimensions of sustainability and digital transformation in retail. The study concludes with recommendations for future research directions that emphasize interdisciplinary inquiry and practical application in advancing sustainable retail marketing. 
Implications of VAT Increase and Global Price Volatility on Middle Class Consumption Behavior and Urban Inflation Rate in Central Java Hardiwinoto, Hardiwinoto; Lasmiatun, KMT; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 3 No. 06 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i06.1993

Abstract

This study examines the implications of VAT increases and global price volatility on middle-class consumption behavior and the urban inflation rate in West Java. Using a quantitative approach, data from 200 respondents were analyzed via Structural Equation Modeling - Partial Least Squares (SEM-PLS). The results reveal that VAT increases significantly influence both middle-class consumption patterns and urban inflation, with stronger effects compared to global price volatility. VAT adjustments impact household spending priorities and contribute to inflationary pressures in urban areas, while global price fluctuations moderately affect consumption behavior and inflation through external market dependencies. These findings underscore the need for balanced fiscal policies and strategies to manage external economic shocks to ensure urban economic stability and resilience.
The Effect of Engagement in Digital Health Challenges and Gamification Features of Applications on Increasing Physical Activity Among Millennials in Jakarta Widyaningsih, Heni; Arini, Rani Eka; Andiani, Paramita
West Science Social and Humanities Studies Vol. 3 No. 09 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i09.2227

Abstract

This study investigates the impact of participation in digital health challenges and the gamification features of mobile applications on increasing physical activity among millennials in Jakarta. With the rapid adoption of digital health platforms, gamification and interactive challenges have emerged as effective tools to encourage healthier lifestyles. A quantitative approach was employed using 150 respondents, selected from Jakarta millennials, who completed a structured questionnaire based on a five-point Likert scale. Data analysis was conducted using SPSS version 25, including validity and reliability testing, classical assumption tests, regression analysis, and hypothesis testing. The results indicate that both participation in digital health challenges and gamification features significantly and positively influence physical activity levels. Furthermore, simultaneous testing showed that both variables together exert a strong and significant effect. The findings highlight the importance of integrating gamified elements and health challenges in digital platforms to sustain motivation and promote long-term behavioral change. This research contributes to the literature on digital health interventions and provides practical recommendations for application developers, healthcare providers, and policymakers in promoting active lifestyles among millennials.
Analysis of the Influence of Cultural Commodification, Digital Tourism, and Virtual Exoticism on Public Perceptions of Cultural Tourism in East Java Hendratri, Bhaswarendra Guntur; Muhtadi, Muhamad Ammar; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 3 No. 10 (2025): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v3i10.2350

Abstract

This study examines the influence of cultural commodification, digital tourism, and virtual exoticism on public perceptions of cultural tourism in East Java. Using a quantitative research design, data were obtained from 115 respondents through a structured questionnaire utilizing a five-point Likert scale. Statistical analysis was conducted using SPSS version 25, including validity, reliability, classical assumption tests, and multiple linear regression. The findings reveal that all three independent variables—cultural commodification, digital tourism, and virtual exoticism—have a positive and significant influence on public perception. Among them, digital tourism has the strongest impact, indicating the vital role of digital media in shaping audience engagement and cultural understanding. The results also show that these three variables collectively explain 69.7% of the variation in public perception of cultural tourism. This demonstrates that digital representations and market-driven adaptations increasingly mediate modern cultural tourism. The study highlights the importance of balancing cultural authenticity and digital innovation to foster sustainable tourism development in East Java. It provides both theoretical insights and practical guidance for policymakers, cultural managers, and local communities in preserving cultural identity while leveraging digital opportunities. 
Bibliometric Exploration of Factors Affecting Community Involvement in Environmental Law Enforcement Judijanto, Loso; Lubis, Arief Fahmi; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 2 No. 04 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i04.831

Abstract

This research conducts a comprehensive bibliometric exploration to unravel the factors influencing community involvement in environmental law enforcement, a critical aspect of safeguarding ecosystems and public health. Environmental law enforcement relies heavily on community participation, yet understanding the determinants shaping such involvement remains incomplete. Through a systematic analysis of scholarly literature, this study aims to bridge this gap by identifying key themes, trends, and gaps in understanding community dynamics in environmental law enforcement contexts. The research employs bibliometric techniques to analyze a vast corpus of publications, exploring factors such as social norms, economic conditions, and enforcement strategies affecting community engagement. The findings not only contribute to theoretical understanding but also offer practical insights for policymakers, environmental agencies, and community organizers to enhance community participation in environmental protection efforts.
Linkages between Financial Risk and Sustainability in the Banking Sector: A Bibliometric Study Judijanto, Loso; Yusniar, Yusniar; Arini, Rani Eka
West Science Social and Humanities Studies Vol. 2 No. 07 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i07.1075

Abstract

This paper presents a bibliometric analysis examining the evolution of research within the sustainability and risk management sectors in banking, based on several visual network analyses. Initial findings delineate thematic clusters focusing on green banking, financial performance, and the impact of technological advancements such as fintech. An investigation into the temporal progression of research themes from 2017 to 2021 highlights a significant shift from foundational concerns about financial stability to more nuanced discussions integrating sustainability and economic inclusivity. Additionally, the research identifies potential gaps in the literature, particularly around the integration of Islamic banking with green practices and the management of environmental and climate-related risks. Analysis of author collaborations within these thematic areas reveals a robust network of scholars, characterized by both dense, focused groupings and broader, interdisciplinary linkages. This study underscores the dynamic and evolving nature of academic discourse in sustainable finance, suggesting promising areas for future research.
The Role of Content Marketing and Customer Experience in Increasing Customer Loyalty in the Beauty Industry in Jakarta Rosdiana, Rosdiana; Arini, Rani Eka; Gomies, Stevanus Johan
West Science Social and Humanities Studies Vol. 2 No. 07 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i07.1080

Abstract

This study explores the role of content marketing and customer experience in enhancing customer loyalty within the beauty industry in Jakarta. Utilizing a quantitative approach, data were collected from 180 customers through a structured questionnaire employing a Likert scale ranging from 1 to 5. The analysis was conducted using Structural Equation Modeling-Partial Least Squares (SEM-PLS 3) to determine the relationships and i0mpact of content marketing and customer experience on customer loyalty. The results indicate a significant positive correlation between content marketing and customer experience, both of which substantially contribute to increased customer loyalty. This study highlights the importance of strategic content marketing and exceptional customer experience in fostering customer loyalty, providing valuable insights for practitioners and marketers in the beauty industry.